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Automated Local Search Provider Rio SEO Selected as Factual Trusted Data Contributor
|By Business Wire
|July 24, 2014 12:02 PM EDT
Rio SEO, with its award-winning local
SEO automation and local listing management software, has been
selected as a Factual Trusted Data Contributor. Effective immediately,
multi-location businesses on the Rio platform now have even more direct
API (Application Programming Interface) access to a trusted data source
in the local search ecosystem.
This new source is Factual, a data company that helps developers,
publishers, and advertisers to build more relevant and personalized
mobile experiences using the context of location. Factual’s Global
Places data encompasses more than 65 million local businesses and other
points of interest in about 50 countries.
As a newly-approved Factual
Trusted Data Contributor, Rio SEO local search customers will now
have “priority trusted” access to the Factual data set within their
software to syndicate the most up-to-date local business information.
“Our customers now have a competitive advantage to syndicate and change
their trusted local business data in the Factual database,” said Bill
Connard, vice president for local search solutions at Rio SEO. “Clients
can see how their business information is indexed in Factual’s system
and make data updates with ease. Big brands and national retailers with
hundreds or thousands of locations can communicate the most current,
enhanced local business information possible with just a few clicks.”
Rio SEO customers can provide in-depth, local business data and
location-specific web page links to Factual’s service, leading to
greater local search engine visibility when prospects and consumers
conduct search queries for products, services, and convenient business
“Optimally enhanced local business data have huge credibility with
mobile apps, social networks, and the search engines,” Connard added.
“Businesses that optimize well are rewarded with prime real estate in
search results. We couldn’t be more pleased about Factual selecting our
clients’ data as trusted data.”
Businesses already using Rio SEO Store Finder™, Map Optimizer™, and/or
Listing Management™ software will now all have full access to update
their local data on the Factual platform.
Rio SEO recently received a 2014 Ad
to Action award from the Local Search Association in the Business
Listings category for its Local Listing Manager solution. At the
inaugural award ceremony in Huntington Beach, Calif., Connard received
the award from Apple Co-Founder Steve Wozniak. Previously, Rio SEO was
recognized as “the only leader” in The
Forrester Wave™: SEO Platforms, Q4 2012, in which the firm was
singled out as “the best fit for discovery marketers who want to
optimize their content across multiple discovery platforms, not just
About Rio SEO
Rio SEO local search powers store finder software, mobile store finder
software, and local business listing management software. Rio SEO offers
automated local SEO services to multi-location businesses, allowing them
to optimize, distribute, and claim their local listings in Google,
Yahoo, Bing, Infogroup® expressupdate, Neustar® Localeze®, Acxiom™,
Factual™, Yext, Social Networks, and other online local data
aggregators. Based in San Diego, Rio SEO is among the largest
independent providers of SaaS-based, local SEO automation solutions and
patented SEO reporting tools. Customers include brand marketers,
retailers, and digital agencies. More information about Rio SEO is
available at www.RioSEO.com.
Factual is a data company that helps make sense of what’s happening in
the physical world, enabling developers, publishers, and advertisers to
build more relevant and personalized mobile experiences using the
context of location. Factual’s real-time data stack builds and maintains
data on a global scale, with its core Global Places data covering over
65 million local businesses and points of interest in 50 countries.
Factual’s Geopulse products, built on top of its Global Places data,
provide industry leading real-time location targeting and location-based
audience capabilities. More information about Factual is available at www.factual.com.
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