|By Marketwired .||
|July 25, 2014 07:00 AM EDT||
NEW YORK, NY -- (Marketwired) -- 07/25/14 -- Today, the MAC AIDS Fund, the heart and soul of MAC Cosmetics, released the results of a survey(1) conducted nationwide in the United States to explore teen behaviors, perceptions and awareness of HIV/AIDS. The findings are surprising from uncovering gaps in education and issues surrounding stigma to the fact that the majority of teens do not feel at risk for the disease. Because youths (ages 10-24) are the only population where AIDS death rates are still rising globally(2), the MAC AIDS Fund conducted this survey to garner insights leading up to the release of its upcoming HIV/AIDS documentary film, "It's Not Over," produced by award-winning filmmaker Andrew Jenks, designed to reach young people worldwide.
Completed in June 2014 by Kelton Research, the results of the MAC AIDS Fund survey show that nearly nine in ten (88%) American teens believe they are not at risk of contracting HIV or AIDS in their lifetime. Nearly all teens (93%) admit that they would be nervous to find out they had HIV or AIDS, but when asked which type of behavior would put their health at risk, less than one third of teens (31%) say this is true of having unprotected sex.
These results are alarming because nearly half (46.8%) of U.S. high-school students have had sexual intercourse and about half of those students used a condom (59.1%), based on a 2013 CDC report on youth risk behavior. Moreover, according to the U.S. Department of Health and Human Services, nearly half of the 20 million new cases of sexually transmitted diseases each year are accounted for by young people ages 15-to 24-years-old.
"The MAC AIDS Fund believes that the end of AIDS is possible, but to do so, it is critical that we reach and educate a younger generation that has grown complacent with the disease," said Nancy Mahon, Global Executive Director, MAC AIDS Fund. "Through this survey and our new documentary, we hope to make HIV/AIDS part of the mainstream conversation so that youth globally become more aware of the disease and stop the spread of the epidemic."
In addition to understanding the disease, education could help minimize the stigma that exists for American teens. When putting themselves in the shoes of someone with HIV or AIDS, one in two teens worries that others would be afraid of them (50%) or not want to be their friend (47%). Most admit they would keep their HIV status a secret, not telling friends (89%) or a teacher, mentor or counselor (81%), and one third (33%) would not tell anyone at all. These concerns may stem from teens' own feelings and impressions about those living with HIV or AIDS. In fact, if a close friend or classmate contracted HIV, less than four in ten would want to spend time with this person (35%) or talk to them to make them feel better (37%). In fact, only one half (51%) admit that they would treat this person normally.
In the U.S., nearly two-thirds of teens (71%) have talked about HIV or AIDS with someone in their lives, with parents (60%) and teachers (43%) being the most common sources. However, when it comes to getting accurate information, only a quarter of teens (25%) think their teacher provides accurate information, citing a doctor or nurse (59%) as the most trusted source. Not surprisingly, those who have discussed HIV or AIDS in their lifetime are more knowledgeable than those who have not, understanding HIV is a virus (65% vs. 53%) and realizing they could be at risk in their lives (13% vs. 8%). Moreover, teens who have talked about the disease are more likely to understand the major risk factors, such as not sharing needles (71% vs. 62%) and having unprotected sex (34% vs. 24%).
These results signal an urgent need for more comprehensive education among U.S. teens both at school and home. The MAC AIDS Fund hopes to reopen an important dialogue around HIV/AIDS through a new feature length documentary "It's Not Over" that will tell authentic, personal stories of young people from around the world whose lives are affected by HIV/AIDS. Set to release this fall, the documentary characterizes HIV in a completely new way and aims to serve as a wakeup call to teens globally, translating entertainment into education and apathy into action.
ABOUT THE MAC AIDS FUND
The MAC AIDS Fund, the heart and soul of MAC Cosmetics, was established in 1994 to support men, women and children affected by HIV/AIDS globally. MAF is a pioneer in HIV/AIDS funding, providing financial support to organizations working with underserved regions and populations. Recently recognized by Funders Concerned About AIDS as the top corporate giver in the arena and the number one philanthropic funder of domestic U.S. HIV/AIDS work, MAF is committed to addressing the link between poverty and HIV/AIDS by supporting diverse organizations around the world that provide a wide range of services to people living with HIV/AIDS. To date, MAF has raised more than $315 million (U.S.) exclusively through the sale of MAC's VIVA GLAM Lipstick and Lipglass donating 100 percent of the sale price to fight HIV/AIDS. For more information, visit www.macaidsfund.org.
About the Survey
The MAC AIDS Fund U.S. teen survey was conducted by Kelton Research from May 22 to June 5, 2014 among 1,039 nationally representative American teens ages 12-17, using an email invitation and an online survey. The results of any sample are subject to sampling variation. The magnitude of the variation is measurable and is affected by the number of interviews and the level of the percentages expressing the results. For this particular study, the chances are 95 to 100 that the survey results does not vary, plus or minus, but more than 3.1 percentage points from the result that would be obtained if interviews had been conducted with all persons in the universe represented by the sample. The margin of error for any subgroups will be slightly higher.
(1) A national survey among 1,039 young people ages 12-17 years old in the United States
(2) UNAIDS 2012
PDF Attachment Available: http://media.marketwire.com/attachments/201407/77741_MACAIDSFundUSTeenSurvey-HeadlineHighlights.pdf
Attachment Available: http://www2.marketwire.com/mw/frame_mw?attachid=2645100
Whether your IoT service is connecting cars, homes, appliances, wearable, cameras or other devices, one question hangs in the balance – how do you actually make money from this service? The ability to turn your IoT service into profit requires the ability to create a monetization strategy that is flexible, scalable and working for you in real-time. It must be a transparent, smoothly implemented strategy that all stakeholders – from customers to the board – will be able to understand and comprehe...
Dec. 10, 2016 07:00 PM EST Reads: 4,118
What happens when the different parts of a vehicle become smarter than the vehicle itself? As we move toward the era of smart everything, hundreds of entities in a vehicle that communicate with each other, the vehicle and external systems create a need for identity orchestration so that all entities work as a conglomerate. Much like an orchestra without a conductor, without the ability to secure, control, and connect the link between a vehicle’s head unit, devices, and systems and to manage the ...
Dec. 10, 2016 06:45 PM EST Reads: 1,070
SYS-CON Events has announced today that Roger Strukhoff has been named conference chair of Cloud Expo and @ThingsExpo 2017 New York. The 20th Cloud Expo and 7th @ThingsExpo will take place on June 6-8, 2017, at the Javits Center in New York City, NY. "The Internet of Things brings trillions of dollars of opportunity to developers and enterprise IT, no matter how you measure it," stated Roger Strukhoff. "More importantly, it leverages the power of devices and the Internet to enable us all to im...
Dec. 10, 2016 06:30 PM EST Reads: 991
You have great SaaS business app ideas. You want to turn your idea quickly into a functional and engaging proof of concept. You need to be able to modify it to meet customers' needs, and you need to deliver a complete and secure SaaS application. How could you achieve all the above and yet avoid unforeseen IT requirements that add unnecessary cost and complexity? You also want your app to be responsive in any device at any time. In his session at 19th Cloud Expo, Mark Allen, General Manager of...
Dec. 10, 2016 06:30 PM EST Reads: 1,936
The Internet of Things (IoT) promises to simplify and streamline our lives by automating routine tasks that distract us from our goals. This promise is based on the ubiquitous deployment of smart, connected devices that link everything from industrial control systems to automobiles to refrigerators. Unfortunately, comparatively few of the devices currently deployed have been developed with an eye toward security, and as the DDoS attacks of late October 2016 have demonstrated, this oversight can ...
Dec. 10, 2016 06:30 PM EST Reads: 1,515
More and more brands have jumped on the IoT bandwagon. We have an excess of wearables – activity trackers, smartwatches, smart glasses and sneakers, and more that track seemingly endless datapoints. However, most consumers have no idea what “IoT” means. Creating more wearables that track data shouldn't be the aim of brands; delivering meaningful, tangible relevance to their users should be. We're in a period in which the IoT pendulum is still swinging. Initially, it swung toward "smart for smar...
Dec. 10, 2016 06:15 PM EST Reads: 1,043
"ReadyTalk is an audio and web video conferencing provider. We've really come to embrace WebRTC as the platform for our future of technology," explained Dan Cunningham, CTO of ReadyTalk, in this SYS-CON.tv interview at WebRTC Summit at 19th Cloud Expo, held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA.
Dec. 10, 2016 05:30 PM EST Reads: 972
Financial Technology has become a topic of intense interest throughout the cloud developer and enterprise IT communities. Accordingly, attendees at the upcoming 20th Cloud Expo at the Javits Center in New York, June 6-8, 2017, will find fresh new content in a new track called FinTech.
Dec. 10, 2016 05:15 PM EST Reads: 2,349
Bert Loomis was a visionary. This general session will highlight how Bert Loomis and people like him inspire us to build great things with small inventions. In their general session at 19th Cloud Expo, Harold Hannon, Architect at IBM Bluemix, and Michael O'Neill, Strategic Business Development at Nvidia, discussed the accelerating pace of AI development and how IBM Cloud and NVIDIA are partnering to bring AI capabilities to "every day," on-demand. They also reviewed two "free infrastructure" pr...
Dec. 10, 2016 05:15 PM EST Reads: 1,388
Without lifecycle traceability and visibility across the tool chain, stakeholders from Planning-to-Ops have limited insight and answers to who, what, when, why and how across the DevOps lifecycle. This impacts the ability to deliver high quality software at the needed velocity to drive positive business outcomes. In his general session at @DevOpsSummit at 19th Cloud Expo, Phil Hombledal, Solution Architect at CollabNet, discussed how customers are able to achieve a level of transparency that e...
Dec. 10, 2016 04:30 PM EST Reads: 1,347
WebRTC is the future of browser-to-browser communications, and continues to make inroads into the traditional, difficult, plug-in web communications world. The 6th WebRTC Summit continues our tradition of delivering the latest and greatest presentations within the world of WebRTC. Topics include voice calling, video chat, P2P file sharing, and use cases that have already leveraged the power and convenience of WebRTC.
Dec. 10, 2016 04:30 PM EST Reads: 1,808
As data explodes in quantity, importance and from new sources, the need for managing and protecting data residing across physical, virtual, and cloud environments grow with it. Managing data includes protecting it, indexing and classifying it for true, long-term management, compliance and E-Discovery. Commvault can ensure this with a single pane of glass solution – whether in a private cloud, a Service Provider delivered public cloud or a hybrid cloud environment – across the heterogeneous enter...
Dec. 10, 2016 04:30 PM EST Reads: 1,897
Cloud Expo, Inc. has announced today that Andi Mann returns to 'DevOps at Cloud Expo 2017' as Conference Chair The @DevOpsSummit at Cloud Expo will take place on June 6-8, 2017, at the Javits Center in New York City, NY. "DevOps is set to be one of the most profound disruptions to hit IT in decades," said Andi Mann. "It is a natural extension of cloud computing, and I have seen both firsthand and in independent research the fantastic results DevOps delivers. So I am excited to help the great t...
Dec. 10, 2016 03:45 PM EST Reads: 899
Rapid innovation, changing business landscapes, and new IT demands force businesses to make changes quickly. In the eyes of many, containers are at the brink of becoming a pervasive technology in enterprise IT to accelerate application delivery. In this presentation, attendees learned about the: The transformation of IT to a DevOps, microservices, and container-based architecture What are containers and how DevOps practices can operate in a container-based environment A demonstration of how ...
Dec. 10, 2016 03:45 PM EST Reads: 1,315
"At ROHA we develop an app called Catcha. It was developed after we spent a year meeting with, talking to, interacting with senior citizens watching them use their smartphones and talking to them about how they use their smartphones so we could get to know their smartphone behavior," explained Dave Woods, Chief Innovation Officer at ROHA, in this SYS-CON.tv interview at 19th Cloud Expo, held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA.
Dec. 10, 2016 03:30 PM EST Reads: 913