Welcome!

Related Topics: @CloudExpo, Java IoT, Linux Containers, Containers Expo Blog, Agile Computing, @BigDataExpo, @ThingsExpo

@CloudExpo: Article

IBM Exec: "Big Data Is the Phenomenon of Our Time"

Exclusive Interview with Robert Fox About the IBM/Apple Deal

The agreement between IBM and Apple to collaborate on mobility and Big Data will certainly rank as one of the big stories of the year in global enterprise IT. In addition to Apple's devices and IBM's custom apps, an absolute key to this deal will be telecommunications.

As we all know, what we call Information Technology (IT) in the US is generally referred to as Information and Communications Technology (ICT) throughout the world, demonstrating telco's importance to the whole enchilada.

Thus, we were fortunate to speak about the IBM/Apple deal recently with Robert Fox (pictured below), IBM's Global Industry Leader for Telecommunications Media & Entertainment.

Here's what we asked, and what he had to say:

Big Data Journal: Apple CEO Tim Cook mentioned "Big Data Analytics" as a key reason to do business with IBM. From your point of view and IBM's point of view, what strengths to you bring in this area?

Bob Fox: The Apple and IBM partnership is all about combining IBM's Big Data and Analytics capabilities with Apple's legendary consumer experience, hardware and software integration and developer platform.

IBM is the proven leader in Big Data and Analytics with more than 40,000 data and analytics client engagements that spans research and development, solutions, software and hardware. The analytics portfolio is made up of more than 15,000 analytics consultants, 4,000 analytics patents, 6,000 industry solution business partners, and 400 IBM mathematicians who are helping clients use Big Data to transform their business.

Over the last ten years, we have been applying these resources to solve mission critical challenges in sales, marketing, operations, fraud, security, and many other functions across the 17 industries on which we focus.

BDJ: Big Data is, obviously, nothing without strong telco to deliver it throughout enterprises and the world. What is IBM's vision and execution in the telco aspect of the IBM/Apple agreement?

Bob: While communications service providers (CSPs) are rethinking how new networks will be provisioned and managed in order to meet new traffic demands, they are also faced with the need to radically change the way networks are maintained and customers are serviced.

Some 76% of CSP enterprise customers report that they are not satisfied and are demanding faster and more efficient service. In the consumer segment, CSPs rank among the lowest in traditional measures of customer satisfaction, including NPS and advocacy.

BDJ: So how do you improve this?

Bob: Customer satisfaction can be drastically improved in this industry by giving mobile workers in the field access to real-time ticket management, service history or parts inventories in the palm of their hand.

To help restore telco's customer service reputation, IBM and Apple will develop more than 100 enterprise solutions, starting with apps for telecommunications field service personnel. These applications will allow CSPs to deliver the right services the first time, all at lower costs.

BDJ: Do have an estimate/projection on the amounts of Big Data than an individual enterprise may be collecting and analyzing? Do you have a global estimate on the growth of Big Data over the next few years?

Robert: Thanks to a proliferation of devices and the infusion of technology into all things and processes, the world is generating more than 2.5 billion gigabytes of data every day, and 80 percent of it is unstructured-everything from images, video and audio to social media and a blizzard of impulses from embedded sensors and distributed devices.

It is not atypical for a single CSP to collect data on tens of billions of events, yielding a petabyte or more of data to store and analyze--every day!

With the market for Big Data and Analytics estimated to reach $187 billion by 2015, organizations spanning many industries have become increasingly dependent on data-for recording their business transactions, managing their production lines and defining their growth strategies.

The emergence of Big Data is the phenomenon of our time; it is a new natural resource. It is fueled by the proliferation of devices, the rise of social media and the infusion of technology into all things and processes.

Contact Me on Twitter

More Stories By Roger Strukhoff

Roger Strukhoff (@IoT2040) is Executive Director of the Tau Institute for Global ICT Research, with offices in Illinois and Manila. He is Conference Chair of @CloudExpo & @ThingsExpo, and Editor of SYS-CON Media's CloudComputing BigData & IoT Journals. He holds a BA from Knox College & conducted MBA studies at CSU-East Bay.

Comments (0)

Share your thoughts on this story.

Add your comment
You must be signed in to add a comment. Sign-in | Register

In accordance with our Comment Policy, we encourage comments that are on topic, relevant and to-the-point. We will remove comments that include profanity, personal attacks, racial slurs, threats of violence, or other inappropriate material that violates our Terms and Conditions, and will block users who make repeated violations. We ask all readers to expect diversity of opinion and to treat one another with dignity and respect.


Latest Stories
Docker containers have brought great opportunities to shorten the deployment process through continuous integration and the delivery of applications and microservices. This applies equally to enterprise data centers as well as the cloud. In his session at 20th Cloud Expo, Jari Kolehmainen, founder and CTO of Kontena, discussed solutions and benefits of a deeply integrated deployment pipeline using technologies such as container management platforms, Docker containers, and the drone.io Cl tool. H...
As more and more companies are making the shift from on-premises to public cloud, the standard approach to DevOps is evolving. From encryption, compliance and regulations like GDPR, security in the cloud has become a hot topic. Many DevOps-focused companies have hired dedicated staff to fulfill these requirements, often creating further siloes, complexity and cost. This session aims to highlight existing DevOps cultural approaches, tooling and how security can be wrapped in every facet of the bu...
For financial firms, the cloud is going to increasingly become a crucial part of dealing with customers over the next five years and beyond, particularly with the growing use and acceptance of virtual currencies. There are new data storage paradigms on the horizon that will deliver secure solutions for storing and moving sensitive financial data around the world without touching terrestrial networks. In his session at 20th Cloud Expo, Cliff Beek, President of Cloud Constellation Corporation, d...
IT organizations are moving to the cloud in hopes to approve efficiency, increase agility and save money. Migrating workloads might seem like a simple task, but what many businesses don’t realize is that application migration criteria differs across organizations, making it difficult for architects to arrive at an accurate TCO number. In his session at 21st Cloud Expo, Joe Kinsella, CTO of CloudHealth Technologies, will offer a systematic approach to understanding the TCO of a cloud application...
"With Digital Experience Monitoring what used to be a simple visit to a web page has exploded into app on phones, data from social media feeds, competitive benchmarking - these are all components that are only available because of some type of digital asset," explained Leo Vasiliou, Director of Web Performance Engineering at Catchpoint Systems, in this SYS-CON.tv interview at DevOps Summit at 20th Cloud Expo, held June 6-8, 2017, at the Javits Center in New York City, NY.
SYS-CON Events announced today that Secure Channels, a cybersecurity firm, will exhibit at SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Secure Channels, Inc. offers several products and solutions to its many clients, helping them protect critical data from being compromised and access to computer networks from the unauthorized. The company develops comprehensive data encryption security strategie...
SYS-CON Events announced today that WineSOFT will exhibit at SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Based in Seoul and Irvine, WineSOFT is an innovative software house focusing on internet infrastructure solutions. The venture started as a bootstrap start-up in 2010 by focusing on making the internet faster and more powerful. WineSOFT’s knowledge is based on the expertise of TCP/IP, VPN, S...
WebRTC is the future of browser-to-browser communications, and continues to make inroads into the traditional, difficult, plug-in web communications world. The 6th WebRTC Summit continues our tradition of delivering the latest and greatest presentations within the world of WebRTC. Topics include voice calling, video chat, P2P file sharing, and use cases that have already leveraged the power and convenience of WebRTC.
SYS-CON Events announced today that App2Cloud will exhibit at SYS-CON's 21st International Cloud Expo®, which will take place on Oct. 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. App2Cloud is an online Platform, specializing in migrating legacy applications to any Cloud Providers (AWS, Azure, Google Cloud).
The goal of Continuous Testing is to shift testing left to find defects earlier and release software faster. This can be achieved by integrating a set of open source functional and performance testing tools in the early stages of your software delivery lifecycle. There is one process that binds all application delivery stages together into one well-orchestrated machine: Continuous Testing. Continuous Testing is the conveyer belt between the Software Factory and production stages. Artifacts are m...
When shopping for a new data processing platform for IoT solutions, many development teams want to be able to test-drive options before making a choice. Yet when evaluating an IoT solution, it’s simply not feasible to do so at scale with physical devices. Building a sensor simulator is the next best choice; however, generating a realistic simulation at very high TPS with ease of configurability is a formidable challenge. When dealing with multiple application or transport protocols, you would be...
Cloud resources, although available in abundance, are inherently volatile. For transactional computing, like ERP and most enterprise software, this is a challenge as transactional integrity and data fidelity is paramount – making it a challenge to create cloud native applications while relying on RDBMS. In his session at 21st Cloud Expo, Claus Jepsen, Chief Architect and Head of Innovation Labs at Unit4, will explore that in order to create distributed and scalable solutions ensuring high availa...
An increasing number of companies are creating products that combine data with analytical capabilities. Running interactive queries on Big Data requires complex architectures to store and query data effectively, typically involving data streams, an choosing efficient file format/database and multiple independent systems that are tied together through custom-engineered pipelines. In his session at @BigDataExpo at @ThingsExpo, Tomer Levi, a senior software engineer at Intel’s Advanced Analytics ...
Internet-of-Things discussions can end up either going down the consumer gadget rabbit hole or focused on the sort of data logging that industrial manufacturers have been doing forever. However, in fact, companies today are already using IoT data both to optimize their operational technology and to improve the experience of customer interactions in novel ways. In his session at @ThingsExpo, Gordon Haff, Red Hat Technology Evangelist, shared examples from a wide range of industries – including en...
In IT, we sometimes coin terms for things before we know exactly what they are and how they’ll be used. The resulting terms may capture a common set of aspirations and goals – as “cloud” did broadly for on-demand, self-service, and flexible computing. But such a term can also lump together diverse and even competing practices, technologies, and priorities to the point where important distinctions are glossed over and lost.