|By Business Wire||
|July 28, 2014 08:07 AM EDT||
During a Comic-Con 2014 fan briefing Saturday, FOX Executives announced an interactive “Fan Trailer Contest” leading up to the September launch of GOTHAM, one of the convention's most buzz-worthy topics. Fans can watch the trailer and recreate a segment or the entire trailer in animated or live-action formats. The winner of the most creative piece will win a trip to NYC to attend the GOTHAM world premiere party. Submissions will be accepted through 8/20/14 and a winner will be announced 8/27/14. The winning fan trailer will debut on the FOX network.
GOTHAM trailer on YouTube: https://www.youtube.com/watch?v=5S_bodvIBG4
FOX has partnered with SendUs, the premier User Generated Content (UGC) and audience-engagement technology platform, to effectively create an interactive audience experience and manage the volume of submissions. SendUs technology seamlessly creates fast-paced and instantaneous convergence between broadcast, TV, and digital platforms.
SendUs technology removes the administrative and technical challenges of receiving, processing, and harnessing UGC. This is accomplished through robust features such as easy-to-use engagement interfaces that are seamlessly deployed on the client’s website, Facebook page or mobile app; automatic transcoding of videos; and immediate acquisition of media use rights. The platform includes leading edge content editing and curation tools as well as the downloading of high-resolution videos for broadcast. SendUs also provides a variety of API’s and widgets (applications) for a highly customized experience.
“Our platform is helping forward-thinking media companies, like FOX, transform the traditional one-to-many broadcast model into an interactive ‘conversation’ with the audience,” said Nick Namikas, Co-CEO of SendUs. He added, “In order to be successful in a rapidly-evolving multi-screen and social media world, media companies must continuously engage their audience and harness the incredibly valuable, authentic media they create on a daily basis – SendUs is enabling them to meet this challenge.”
FOX is recognized as an innovator in setting the new standard of utilizing consistent audience interaction to reach a sustainably loyal fan base. The key is in strategically securing and maintaining a devoted connection with a target audience of millennials that rejects traditional advertising and are continually demanding authentic content and brand experiences. Thanks to a myriad of social media platforms that engage fans via online sharing, the authenticity and interaction catapults the fan experience into a loyal group of brand ambassadors. These ambassadors have the power to influence the decisions of peers and turn passive observers into advocates.
Dean Norris, Senior Vice President FOX Marketing & Special Operations, explained, “We ask ourselves, on a daily basis, how we can evolve our distribution methods, customize content and turn as much of our business over to the fans as possible. SendUs provides a simple method for both FOX and our fans/brand ambassadors to share assets and create compelling UCG-type content. In order for us to reach our goals, we needed a collection platform that was easy for the fan to use and functional for FOX in almost any environment. To date, SendUs has been a very flexible partner and GOTHAM is an amazing property with a ravenous fan base. We expect some very positive results from this project.”
In a recent study of Millennials, Edelman, public relations firm, concluded that, with Millennials, Average is over. Brands must act and engage differently to get attention and loyalty. We are in the age of surprise and delight. If you don’t, they will tune you out.
SendUs is designed to enable brands/media companies to create these interactive relationships.
SendUs is a game-changing video and photo crowdsourcing platform. It enables brands/media companies to solicit, acquire and monetize targeted content from their audience while automatically securing the media use rights. It also provides tools to search and pull specific content from social media. SendUs clients can easily curate, edit, manage and publish all of this authentic content to drive greater engagement, awareness and revenue.
Gotham is a television series scheduled to premiere on FOX Television Network Monday, September 22, 2014. GOTHAM is based upon characters published by DC Entertainment.
"There is a huge interest in Kubernetes. People are now starting to use Kubernetes and implement it," stated Sebastian Scheele, co-founder of Loodse, in this SYS-CON.tv interview at DevOps at 19th Cloud Expo, held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA.
Jan. 17, 2017 08:45 PM EST Reads: 1,910
SYS-CON Media announced today that @WebRTCSummit Blog, the largest WebRTC resource in the world, has been launched. @WebRTCSummit Blog offers top articles, news stories, and blog posts from the world's well-known experts and guarantees better exposure for its authors than any other publication. @WebRTCSummit Blog can be bookmarked ▸ Here @WebRTCSummit conference site can be bookmarked ▸ Here
Jan. 17, 2017 08:00 PM EST Reads: 11,581
In 2014, Amazon announced a new form of compute called Lambda. We didn't know it at the time, but this represented a fundamental shift in what we expect from cloud computing. Now, all of the major cloud computing vendors want to take part in this disruptive technology. In his session at 20th Cloud Expo, John Jelinek IV, a web developer at Linux Academy, will discuss why major players like AWS, Microsoft Azure, IBM Bluemix, and Google Cloud Platform are all trying to sidestep VMs and containers...
Jan. 17, 2017 08:00 PM EST Reads: 423
A critical component of any IoT project is what to do with all the data being generated. This data needs to be captured, processed, structured, and stored in a way to facilitate different kinds of queries. Traditional data warehouse and analytical systems are mature technologies that can be used to handle certain kinds of queries, but they are not always well suited to many problems, particularly when there is a need for real-time insights.
Jan. 17, 2017 06:45 PM EST Reads: 6,191
Providing secure, mobile access to sensitive data sets is a critical element in realizing the full potential of cloud computing. However, large data caches remain inaccessible to edge devices for reasons of security, size, format or limited viewing capabilities. Medical imaging, computer aided design and seismic interpretation are just a few examples of industries facing this challenge. Rather than fighting for incremental gains by pulling these datasets to edge devices, we need to embrace the i...
Jan. 17, 2017 05:15 PM EST Reads: 3,555
Web Real-Time Communication APIs have quickly revolutionized what browsers are capable of. In addition to video and audio streams, we can now bi-directionally send arbitrary data over WebRTC's PeerConnection Data Channels. With the advent of Progressive Web Apps and new hardware APIs such as WebBluetooh and WebUSB, we can finally enable users to stitch together the Internet of Things directly from their browsers while communicating privately and securely in a decentralized way.
Jan. 17, 2017 04:45 PM EST Reads: 3,040
IoT is at the core or many Digital Transformation initiatives with the goal of re-inventing a company's business model. We all agree that collecting relevant IoT data will result in massive amounts of data needing to be stored. However, with the rapid development of IoT devices and ongoing business model transformation, we are not able to predict the volume and growth of IoT data. And with the lack of IoT history, traditional methods of IT and infrastructure planning based on the past do not app...
Jan. 17, 2017 04:45 PM EST Reads: 612
All organizations that did not originate this moment have a pre-existing culture as well as legacy technology and processes that can be more or less amenable to DevOps implementation. That organizational culture is influenced by the personalities and management styles of Executive Management, the wider culture in which the organization is situated, and the personalities of key team members at all levels of the organization. This culture and entrenched interests usually throw a wrench in the work...
Jan. 17, 2017 04:45 PM EST Reads: 842
In his session at DevOps Summit, Tapabrata Pal, Director of Enterprise Architecture at Capital One, will tell a story about how Capital One has embraced Agile and DevOps Security practices across the Enterprise – driven by Enterprise Architecture; bringing in Development, Operations and Information Security organizations together. Capital Ones DevOpsSec practice is based upon three "pillars" – Shift-Left, Automate Everything, Dashboard Everything. Within about three years, from 100% waterfall, C...
Jan. 17, 2017 04:30 PM EST Reads: 9,602
Fifty billion connected devices and still no winning protocols standards. HTTP, WebSockets, MQTT, and CoAP seem to be leading in the IoT protocol race at the moment but many more protocols are getting introduced on a regular basis. Each protocol has its pros and cons depending on the nature of the communications. Does there really need to be only one protocol to rule them all? Of course not. In his session at @ThingsExpo, Chris Matthieu, co-founder and CTO of Octoblu, walked through how Octob...
Jan. 17, 2017 04:30 PM EST Reads: 2,897
The Internet of Things can drive efficiency for airlines and airports. In their session at @ThingsExpo, Shyam Varan Nath, Principal Architect with GE, and Sudip Majumder, senior director of development at Oracle, discussed the technical details of the connected airline baggage and related social media solutions. These IoT applications will enhance travelers' journey experience and drive efficiency for the airlines and the airports.
Jan. 17, 2017 04:15 PM EST Reads: 1,972
"We're bringing out a new application monitoring system to the DevOps space. It manages large enterprise applications that are distributed throughout a node in many enterprises and we manage them as one collective," explained Kevin Barnes, President of eCube Systems, in this SYS-CON.tv interview at DevOps at 18th Cloud Expo, held June 7-9, 2016, at the Javits Center in New York City, NY.
Jan. 17, 2017 03:30 PM EST Reads: 5,316
Containers have changed the mind of IT in DevOps. They enable developers to work with dev, test, stage and production environments identically. Containers provide the right abstraction for microservices and many cloud platforms have integrated them into deployment pipelines. DevOps and containers together help companies achieve their business goals faster and more effectively. In his session at DevOps Summit, Ruslan Synytsky, CEO and Co-founder of Jelastic, reviewed the current landscape of Dev...
Jan. 17, 2017 02:45 PM EST Reads: 4,112
SYS-CON Events announced today that Catchpoint, a leading digital experience intelligence company, has been named “Silver Sponsor” of SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. Catchpoint Systems is a leading Digital Performance Analytics company that provides unparalleled insight into your customer-critical services to help you consistently deliver an amazing customer experience. Designed for digital business, C...
Jan. 17, 2017 02:30 PM EST Reads: 1,736
With major technology companies and startups seriously embracing IoT strategies, now is the perfect time to attend @ThingsExpo 2016 in New York. Learn what is going on, contribute to the discussions, and ensure that your enterprise is as "IoT-Ready" as it can be! Internet of @ThingsExpo, taking place June 6-8, 2017, at the Javits Center in New York City, New York, is co-located with 20th Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry p...
Jan. 17, 2017 02:15 PM EST Reads: 3,630