|By Business Wire||
|July 28, 2014 09:04 AM EDT||
New research shows that both the lines of business and IT departments see value in “Bring Your Own Identity” (BYOID) initiatives, where social networking or digital IDs are used for application login. The groups also agree that more security is needed to increase BYOID adoption. The report, “The Identity Imperative for the Open Enterprise 2014,” conducted by the Ponemon Institute and CA Technologies (NASDAQ:CA), examines business user and IT department attitudes toward BYOID.
“In today’s application-driven economy, access to applications has to be simple and secure. BYOID is an increasingly popular option for simplifying access. It can reduce the need to create new accounts for every site, which leads to registration fatigue and abandoned shopping carts,” said Mike Denning, senior vice president and general manager, Security, CA Technologies. “We are working to make sure we enhance BYOID security without adding friction or complexity.”
The report provided several key insights into BYOID, including the current state of adoption, its perceived value and views toward the identity providers and how BYOID could be enhanced.
BYOID deployment using social IDs is still in its infancy, but interest is high, especially for mobile and web customer populations. There is a high level of interest in BYOID and using social identities such as Facebook, LinkedIn or Yahoo, with 50 percent of IT and 63 percent of business users expressing high or very high interest. Customers engaging with the business via the Web and mobile device were highest rated for targeted digital identity engagement, eclipsing other populations such as job recruits, employees, contractors and retirees.
Identity is now viewed as a contributing growth asset as well as a security component. Both IT and business users agreed that an important reason for BYOID adoption in their organization was to achieve a stronger identity credential and get a higher level of confidence that a user is who he says he is (69 percent and 65 percent respectively). But business users cited capturing attributes about users as the biggest benefit (95 percent). This indicates an evolving view of identity. No longer viewed as simply a component for protecting data, identity is now seen as a value asset that can provide data which could drive incremental revenue and help maintain customers.
Additional security developments could drive increased BYOID adoption. The majority of IT and Business users said “identity validation processes” would help increase BYOID adoption (72 percent and 70 percent respectively). Implementing fraud risk engines also rated among the top three across both groups. Interestingly only 27 percent of business respondents believed formal accreditation of the identity provider was very important / essential, while 59 percent of IT users believe formal accreditation is very important / essential.
Perception of Identity Providers
Respondents’ preferred identity provider varied based on the situation and region. When asked what social ID was of most interest to their organization, IT users ranked PayPal as the preferred identity provider across all regions. Business user responses varied with Amazon edging out PayPal and Microsoft. When asked what social ID respondents preferred as a consumer, Google was highest ranked among both IT users and business users.
“A holistic examination of the attitudes uncovered in the research show two clear views of identity,” said Dr. Larry Ponemon, chairman and founder, Ponemon Institute. “IT continues to take a traditional risk-based, security view of dealing with identities, while the business side takes a more value-based, customer-centric view of identity. In order to gain the most value from any BYOID initiative, these two groups must collaborate and become allies for secure business growth.”
- “The Identity Imperative for the Open Enterprise 2014: Examining IT and Business Attitudes Toward Bring Your Own Identity.”
- Infographic: Are Business and IT Getting Off on the Wrong Foot with BYOID?
- Webcast: BYOID: New Ponemon Institute Study on Key Digital Identity Trends.
- Blog: Get Ready for the BYOID Balancing Act, by Bob Scheier.
About the Study
The study was commissioned by CA Technologies and conducted by the Ponemon Institute, an independent research firm specializing in privacy, data protection and information security policy. It surveyed 3,115 IT and business professionals located in the North America, Brazil, United Kingdom, France, Germany, Italy, India and Australia. One hundred percent of the respondents were from organizations with more than 1,000 people; 75 percent were from organizations with $500 million or more in annual revenue. The study was completed at the end of June 2014.
About CA Technologies
CA Technologies (NASDAQ:CA) provides IT management solutions that help customers manage and secure complex IT environments to support agile business services. Organizations leverage CA Technologies software and SaaS solutions to accelerate innovation, transform infrastructure and secure data and identities, from the data center to the cloud. Learn more about CA Technologies at: www.ca.com.
Follow CA Technologies
Copyright © 2014 CA. All Rights Reserved. All trademarks, trade names, service marks, and logos referenced herein belong to their respective companies.
WebRTC services have already permeated corporate communications in the form of videoconferencing solutions. However, WebRTC has the potential of going beyond and catalyzing a new class of services providing more than calls with capabilities such as mass-scale real-time media broadcasting, enriched and augmented video, person-to-machine and machine-to-machine communications. In his session at @ThingsExpo, Luis Lopez, CEO of Kurento, introduced the technologies required for implementing these idea...
Feb. 23, 2017 11:30 PM EST Reads: 6,267
Why do your mobile transformations need to happen today? Mobile is the strategy that enterprise transformation centers on to drive customer engagement. In his general session at @ThingsExpo, Roger Woods, Director, Mobile Product & Strategy – Adobe Marketing Cloud, covered key IoT and mobile trends that are forcing mobile transformation, key components of a solid mobile strategy and explored how brands are effectively driving mobile change throughout the enterprise.
Feb. 23, 2017 11:00 PM EST Reads: 6,997
Apache Hadoop is emerging as a distributed platform for handling large and fast incoming streams of data. Predictive maintenance, supply chain optimization, and Internet-of-Things analysis are examples where Hadoop provides the scalable storage, processing, and analytics platform to gain meaningful insights from granular data that is typically only valuable from a large-scale, aggregate view. One architecture useful for capturing and analyzing streaming data is the Lambda Architecture, represent...
Feb. 23, 2017 10:00 PM EST Reads: 4,581
SYS-CON Events announced today that delaPlex will exhibit at SYS-CON's @CloudExpo, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. delaPlex pioneered Software Development as a Service (SDaaS), which provides scalable resources to build, test, and deploy software. It’s a fast and more reliable way to develop a new product or expand your in-house team.
Feb. 23, 2017 09:15 PM EST Reads: 1,492
The explosion of new web/cloud/IoT-based applications and the data they generate are transforming our world right before our eyes. In this rush to adopt these new technologies, organizations are often ignoring fundamental questions concerning who owns the data and failing to ask for permission to conduct invasive surveillance of their customers. Organizations that are not transparent about how their systems gather data telemetry without offering shared data ownership risk product rejection, regu...
Feb. 23, 2017 08:45 PM EST Reads: 1,283
With major technology companies and startups seriously embracing IoT strategies, now is the perfect time to attend @ThingsExpo 2016 in New York. Learn what is going on, contribute to the discussions, and ensure that your enterprise is as "IoT-Ready" as it can be! Internet of @ThingsExpo, taking place June 6-8, 2017, at the Javits Center in New York City, New York, is co-located with 20th Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry p...
Feb. 23, 2017 08:30 PM EST Reads: 1,437
Extreme Computing is the ability to leverage highly performant infrastructure and software to accelerate Big Data, machine learning, HPC, and Enterprise applications. High IOPS Storage, low-latency networks, in-memory databases, GPUs and other parallel accelerators are being used to achieve faster results and help businesses make better decisions. In his session at 18th Cloud Expo, Michael O'Neill, Strategic Business Development at NVIDIA, focused on some of the unique ways extreme computing is...
Feb. 23, 2017 08:15 PM EST Reads: 8,010
The Internet of Things will challenge the status quo of how IT and development organizations operate. Or will it? Certainly the fog layer of IoT requires special insights about data ontology, security and transactional integrity. But the developmental challenges are the same: People, Process and Platform and how we integrate our thinking to solve complicated problems. In his session at 19th Cloud Expo, Craig Sproule, CEO of Metavine, demonstrated how to move beyond today's coding paradigm and sh...
Feb. 23, 2017 07:45 PM EST Reads: 3,363
FinTech is the sum of financial and technology, and it’s one of the fastest growing tech industries. Total global investments in FinTech almost reached $50 billion last year, but there is still a great deal of confusion over what it is and what it means – especially as it applies to retirement. Building financial startups is not simple, but with the right team, technology and an innovative approach it can be an extremely interesting domain to disrupt. FinTech heralds a financial revolution that...
Feb. 23, 2017 07:30 PM EST Reads: 1,727
SYS-CON Events announced today that IoT Now has been named “Media Sponsor” of SYS-CON's 20th International Cloud Expo, which will take place on June 6–8, 2017, at the Javits Center in New York City, NY. IoT Now explores the evolving opportunities and challenges facing CSPs, and it passes on some lessons learned from those who have taken the first steps in next-gen IoT services.
Feb. 23, 2017 06:45 PM EST Reads: 1,439
As organizations realize the scope of the Internet of Things, gaining key insights from Big Data, through the use of advanced analytics, becomes crucial. However, IoT also creates the need for petabyte scale storage of data from millions of devices. A new type of Storage is required which seamlessly integrates robust data analytics with massive scale. These storage systems will act as “smart systems” provide in-place analytics that speed discovery and enable businesses to quickly derive meaningf...
Feb. 23, 2017 06:30 PM EST Reads: 6,280
SYS-CON Events announced today that WineSOFT will exhibit at SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. Based in Seoul and Irvine, WineSOFT is an innovative software house focusing on internet infrastructure solutions. The venture started as a bootstrap start-up in 2010 by focusing on making the internet faster and more powerful. WineSOFT’s knowledge is based on the expertise of TCP/IP, VPN, SSL, peer-to-peer, mob...
Feb. 23, 2017 06:30 PM EST Reads: 1,712
SYS-CON Media announced today that @WebRTCSummit Blog, the largest WebRTC resource in the world, has been launched. @WebRTCSummit Blog offers top articles, news stories, and blog posts from the world's well-known experts and guarantees better exposure for its authors than any other publication. @WebRTCSummit Blog can be bookmarked ▸ Here @WebRTCSummit conference site can be bookmarked ▸ Here
Feb. 23, 2017 06:00 PM EST Reads: 13,031
The Internet of Things can drive efficiency for airlines and airports. In their session at @ThingsExpo, Shyam Varan Nath, Principal Architect with GE, and Sudip Majumder, senior director of development at Oracle, discussed the technical details of the connected airline baggage and related social media solutions. These IoT applications will enhance travelers' journey experience and drive efficiency for the airlines and the airports.
Feb. 23, 2017 06:00 PM EST Reads: 1,492
In his keynote at @ThingsExpo, Chris Matthieu, Director of IoT Engineering at Citrix and co-founder and CTO of Octoblu, focused on building an IoT platform and company. He provided a behind-the-scenes look at Octoblu’s platform, business, and pivots along the way (including the Citrix acquisition of Octoblu).
Feb. 23, 2017 05:45 PM EST Reads: 1,210