|By Business Wire||
|July 30, 2014 06:01 AM EDT||
Nara Logics, Inc., an artificial intelligence company focused on turning big data into smart data, launched today its personalization-as-a-service platform for businesses, which will be led by former Google executive, Mark Ebel. Created by MIT neuroscientists, Nara’s underlying cloud-based technology mines large data sets, including the entire Internet, to create meaningful connections and intelligent insights between businesses and their customers. More information and the ability to request a demo are available at www.naralogics.com.
“As we continue to build the Nara Neural Network, we’ve discovered the golden trifecta of personalization — a brain-like, breakthrough algorithm; efficient ways to mine extremely large data sets; and a continuously updating, deep learning system,” said Thomas Copeman, chief executive officer and founder of Nara. “We’re excited to provide personalization to businesses of all sizes.”
With over four years of research and development, Nara continues to grow its global patent portfolio and has recently begun to expand relationships with businesses within various industries: consumer retail, financial services, e-commerce, telecom, healthcare, proving just how general and novel their platform is. This is the first time a company is offering a more sophisticated form of personalization-as-a-service to any and all businesses.
How It Works
Nara’s cloud-based neural network is flexible, so it plugs into an existing technology infrastructure and immediately starts re-indexing and augmenting data to improve relevance. Nara can clean existing data, and provide richer and more relevant data from across the Internet. With this complete data, Nara arms businesses with the insights needed for its algorithm to produce truly effective personalization.
Nara’s plug-and-play API then renders, in real-time, individually tailored webpages for each unique user throughout any given site. What’s more is that the algorithm continuously learns from and grows with users as they interact with a business’s personalized product(s) over time.
How Businesses Benefit
Nara helps businesses re-index online information, increase relevance and provide insight in real-time. By utilizing Nara’s personalization engines, businesses across various industries can learn more about their customers, increase engagement, improve experiences and ultimately drive more conversions online and offline. Nara also provides the tools to make it easy for any business to tune and manage the results and metrics that personalization produces. This technology can be applied to any product or device (website, mobile, etc.) and to any marketing channel.
Former Google Executive Joins Nara Team
Mark Ebel recently joined as a senior vice president of business development. Mark is responsible for expanding Nara’s platform services among major retailers, ad agencies, brands and global 1000 companies.
Prior to joining Nara, Mark led business development and e-commerce within brands like Google, Intel, Best Buy and Toys R Us.
About Nara Logics, Inc.
Nara Logics, Inc. is an artificial intelligence company focused on turning big data into smart data. Nara’s next-generation personalization platform analyzes the structure of the online information and tailors this information based on individual preferences and interests to provide meaningful connections between businesses and their customers. Learn more at www.naralogics.com.
Based in Cambridge, Mass., Nara was founded in 2010 by serial entrepreneur Thomas Copeman and built under the leadership of noted MIT neuro-computer scientist Dr. Nathan Wilson. The company completed a $7 million Series A round in 2012. Beyond its platform services, find Nara's current consumer applications at www.nara.me and on social channels at: www.twitter.com/nara__me and https://www.facebook.com/www.nara.me.
In his general session at 18th Cloud Expo, Lee Atchison, Principal Cloud Architect and Advocate at New Relic, discussed cloud as a ‘better data center’ and how it adds new capacity (faster) and improves application availability (redundancy). The cloud is a ‘Dynamic Tool for Dynamic Apps’ and resource allocation is an integral part of your application architecture, so use only the resources you need and allocate /de-allocate resources on the fly.
Sep. 28, 2016 01:45 AM EDT Reads: 2,780
Using new techniques of information modeling, indexing, and processing, new cloud-based systems can support cloud-based workloads previously not possible for high-throughput insurance, banking, and case-based applications. In his session at 18th Cloud Expo, John Newton, CTO, Founder and Chairman of Alfresco, described how to scale cloud-based content management repositories to store, manage, and retrieve billions of documents and related information with fast and linear scalability. He addres...
Sep. 28, 2016 01:45 AM EDT Reads: 2,887
From wearable activity trackers to fantasy e-sports, data and technology are transforming the way athletes train for the game and fans engage with their teams. In his session at @ThingsExpo, will present key data findings from leading sports organizations San Francisco 49ers, Orlando Magic NBA team. By utilizing data analytics these sports orgs have recognized new revenue streams, doubled its fan base and streamlined costs at its stadiums. John Paul is the CEO and Founder of VenueNext. Prior ...
Sep. 28, 2016 01:45 AM EDT Reads: 3,029
SYS-CON Events announced today that Numerex Corp, a leading provider of managed enterprise solutions enabling the Internet of Things (IoT), will exhibit at the 19th International Cloud Expo | @ThingsExpo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Numerex Corp. (NASDAQ:NMRX) is a leading provider of managed enterprise solutions enabling the Internet of Things (IoT). The Company's solutions produce new revenue streams or create operating...
Sep. 28, 2016 01:30 AM EDT Reads: 2,021
WebRTC adoption has generated a wave of creative uses of communications and collaboration through websites, sales apps, customer care and business applications. As WebRTC has become more mainstream it has evolved to use cases beyond the original peer-to-peer case, which has led to a repeating requirement for interoperability with existing infrastructures. In his session at @ThingsExpo, Graham Holt, Executive Vice President of Daitan Group, will cover implementation examples that have enabled ea...
Sep. 28, 2016 01:00 AM EDT Reads: 1,559
Kubernetes is a new and revolutionary open-sourced system for managing containers across multiple hosts in a cluster. Ansible is a simple IT automation tool for just about any requirement for reproducible environments. In his session at @DevOpsSummit at 18th Cloud Expo, Patrick Galbraith, a principal engineer at HPE, discussed how to build a fully functional Kubernetes cluster on a number of virtual machines or bare-metal hosts. Also included will be a brief demonstration of running a Galera M...
Sep. 27, 2016 11:45 PM EDT Reads: 2,975
IoT offers a value of almost $4 trillion to the manufacturing industry through platforms that can improve margins, optimize operations & drive high performance work teams. By using IoT technologies as a foundation, manufacturing customers are integrating worker safety with manufacturing systems, driving deep collaboration and utilizing analytics to exponentially increased per-unit margins. However, as Benoit Lheureux, the VP for Research at Gartner points out, “IoT project implementers often ...
Sep. 27, 2016 10:45 PM EDT Reads: 3,402
SYS-CON Events announced today that Tintri Inc., a leading producer of VM-aware storage (VAS) for virtualization and cloud environments, will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Tintri VM-aware storage is the simplest for virtualized applications and cloud. Organizations including GE, Toyota, United Healthcare, NASA and 6 of the Fortune 15 have said “No to LUNs.” With Tintri they mana...
Sep. 27, 2016 10:45 PM EDT Reads: 2,847
The Jevons Paradox suggests that when technological advances increase efficiency of a resource, it results in an overall increase in consumption. Writing on the increased use of coal as a result of technological improvements, 19th-century economist William Stanley Jevons found that these improvements led to the development of new ways to utilize coal. In his session at 19th Cloud Expo, Mark Thiele, Chief Strategy Officer for Apcera, will compare the Jevons Paradox to modern-day enterprise IT, e...
Sep. 27, 2016 10:30 PM EDT Reads: 2,188
SYS-CON Events announced today the Enterprise IoT Bootcamp, being held November 1-2, 2016, in conjunction with 19th Cloud Expo | @ThingsExpo at the Santa Clara Convention Center in Santa Clara, CA. Combined with real-world scenarios and use cases, the Enterprise IoT Bootcamp is not just based on presentations but with hands-on demos and detailed walkthroughs. We will introduce you to a variety of real world use cases prototyped using Arduino, Raspberry Pi, BeagleBone, Spark, and Intel Edison. Y...
Sep. 27, 2016 09:30 PM EDT Reads: 2,975
Complete Internet of Things (IoT) embedded device security is not just about the device but involves the entire product’s identity, data and control integrity, and services traversing the cloud. A device can no longer be looked at as an island; it is a part of a system. In fact, given the cross-domain interactions enabled by IoT it could be a part of many systems. Also, depending on where the device is deployed, for example, in the office building versus a factory floor or oil field, security ha...
Sep. 27, 2016 09:30 PM EDT Reads: 492
Is your aging software platform suffering from technical debt while the market changes and demands new solutions at a faster clip? It’s a bold move, but you might consider walking away from your core platform and starting fresh. ReadyTalk did exactly that. In his General Session at 19th Cloud Expo, Michael Chambliss, Head of Engineering at ReadyTalk, will discuss why and how ReadyTalk diverted from healthy revenue and over a decade of audio conferencing product development to start an innovati...
Sep. 27, 2016 08:30 PM EDT Reads: 2,046
Fifty billion connected devices and still no winning protocols standards. HTTP, WebSockets, MQTT, and CoAP seem to be leading in the IoT protocol race at the moment but many more protocols are getting introduced on a regular basis. Each protocol has its pros and cons depending on the nature of the communications. Does there really need to be only one protocol to rule them all? Of course not. In his session at @ThingsExpo, Chris Matthieu, co-founder and CTO of Octoblu, walk you through how Oct...
Sep. 27, 2016 08:15 PM EDT Reads: 2,238
SYS-CON Events announced today that Bsquare has been named “Silver Sponsor” of SYS-CON's @ThingsExpo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. For more than two decades, Bsquare has helped its customers extract business value from a broad array of physical assets by making them intelligent, connecting them, and using the data they generate to optimize business processes.
Sep. 27, 2016 07:00 PM EDT Reads: 2,874
Whether they’re located in a public, private, or hybrid cloud environment, cloud technologies are constantly evolving. While the innovation is exciting, the end mission of delivering business value and rapidly producing incremental product features is paramount. In his session at @DevOpsSummit at 19th Cloud Expo, Kiran Chitturi, CTO Architect at Sungard AS, will discuss DevOps culture, its evolution of frameworks and technologies, and how it is achieving maturity. He will also cover various st...
Sep. 27, 2016 06:45 PM EDT Reads: 1,824