|By Marketwired .||
|July 30, 2014 02:30 PM EDT||
MAIDENHEAD, UNITED KINGDOM and CHICAGO, IL -- (Marketwired) -- 07/30/14 -- GenieConnect, the smarter event technology provider, today announced a new analytics capability that: enables organizers to identify -- in real-time -- those parts of their event that are failing to engage with attendees; and empowers them to take the necessary steps to ensure optimum attendee participation.
Event organizers can now set Key Performance Indicators (KPIs) for desired attendee behaviors -- such as networking activity, exhibitor engagement and session sign-ups -- and analyze performance against them at every stage of the event life cycle. If, for example, a large number of attendees fall significantly below the KPIs set for scheduling conference sessions, an event organizer can use GenieConnect's award-winning marketing tool to segment these attendees into groups and send them personalized, templated messages -- whether email, in-app or push -- to encourage them to engage with the conference program.
"Attendee participation is the critical success factor for any event and organizers need to know as early as possible if certain parts of their program are under-performing," said GenieConnect CEO Giles Welch. "These new attendee KPIs essentially serve as an early warning system: by benchmarking and analyzing attendee behavior, organizers can establish that networking opportunities are being overlooked or that exhibitor engagement is low -- while they still have time to fix the problem."
GenieConnect uses its accumulated expertise of four different event types -- Corporate, Exhibition, Conference and Association -- to generate industry benchmarks for attendee engagement: simply inputting the event type and anticipated attendee numbers will generate a set of KPIs that organizers can use to determine desired participation levels. GenieConnect recommends that clients work with their Project Manager to determine appropriate levels for their particular event.
"Analytics have to be useful -- if it's not event intelligence, it's just numbers on a page," said Welch. "The visitor KPIs are based around actionable data -- either an area of their event or a sub-group of their attendees. If organizers have concerns about any aspect of their program, they can reach out in a targeted way to those clusters of attendees whose participation will have the most impact -- without spamming the entire attendee community."
Visitor KPIs are delivered via a series of dials on two dashboards -- one provides an overview of attendee activity; and the other allows organizers to examine individual visitor profiles and to compare their activity against that of other users. Every attendee action is captured and each can be 'weighted' according to the importance the organizer attaches to it: for example, adding a session to an agenda might be awarded two points whereas merely viewing the same session might be awarded 0.25 points.
GenieConnect was established in 2010 and has since provided digital solutions for over 1500 events across the world. For more information, please visit http://www.genie-connect.com, or call Sales in the UK, +44 (0)1628 569 350, or the US, +1 (312) 756 0110.
About GenieConnect: Success.Delivered
Established in 2010, GenieConnect is a leading provider of smarter event technology with unrivalled breadth of functionality, offering unique insight and business intelligence to organizers and enhanced event experiences for their attendees. Built on the rock-solid data foundations of the industry's most robust Content Management System and implemented with comprehensive and expert delivery capabilities, GenieConnect mobile apps, web portals, automated email marketing and meetings management tools are truly best of breed solutions. Event organizers, corporations and associations can deploy these solutions under their own brand to maximize event success.
Media Centre - http://www.genie-connect.com/media-centre
High resolution images available.
With the introduction of IoT and Smart Living in every aspect of our lives, one question has become relevant: What are the security implications? To answer this, first we have to look and explore the security models of the technologies that IoT is founded upon. In his session at @ThingsExpo, Nevi Kaja, a Research Engineer at Ford Motor Company, will discuss some of the security challenges of the IoT infrastructure and relate how these aspects impact Smart Living. The material will be delivered i...
Mar. 26, 2017 09:45 PM EDT Reads: 2,029
As software becomes more and more complex, we, as software developers, have been splitting up our code into smaller and smaller components. This is also true for the environment in which we run our code: going from bare metal, to VMs to the modern-day Cloud Native world of containers, schedulers and micro services. While we have figured out how to run containerized applications in the cloud using schedulers, we've yet to come up with a good solution to bridge the gap between getting your contain...
Mar. 26, 2017 09:45 PM EDT Reads: 7,548
Apache Hadoop is emerging as a distributed platform for handling large and fast incoming streams of data. Predictive maintenance, supply chain optimization, and Internet-of-Things analysis are examples where Hadoop provides the scalable storage, processing, and analytics platform to gain meaningful insights from granular data that is typically only valuable from a large-scale, aggregate view. One architecture useful for capturing and analyzing streaming data is the Lambda Architecture, represent...
Mar. 26, 2017 08:30 PM EDT Reads: 6,100
As organizations realize the scope of the Internet of Things, gaining key insights from Big Data, through the use of advanced analytics, becomes crucial. However, IoT also creates the need for petabyte scale storage of data from millions of devices. A new type of Storage is required which seamlessly integrates robust data analytics with massive scale. These storage systems will act as “smart systems” provide in-place analytics that speed discovery and enable businesses to quickly derive meaningf...
Mar. 26, 2017 07:45 PM EDT Reads: 9,580
Your homes and cars can be automated and self-serviced. Why can't your storage? From simply asking questions to analyze and troubleshoot your infrastructure, to provisioning storage with snapshots, recovery and replication, your wildest sci-fi dream has come true. In his session at @DevOpsSummit at 20th Cloud Expo, Dan Florea, Director of Product Management at Tintri, will provide a ChatOps demo where you can talk to your storage and manage it from anywhere, through Slack and similar services ...
Mar. 26, 2017 06:45 PM EDT Reads: 4,249
SYS-CON Events announced today that Ocean9will exhibit at SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. Ocean9 provides cloud services for Backup, Disaster Recovery (DRaaS) and instant Innovation, and redefines enterprise infrastructure with its cloud native subscription offerings for mission critical SAP workloads.
Mar. 26, 2017 06:30 PM EDT Reads: 2,034
Building a cross-cloud operational model can be a daunting task. Per-cloud silos are not the answer, but neither is a fully generic abstraction plane that strips out capabilities unique to a particular provider. In his session at 20th Cloud Expo, Chris Wolf, VP & Chief Technology Officer, Global Field & Industry at VMware, will discuss how successful organizations approach cloud operations and management, with insights into where operations should be centralized and when it’s best to decentraliz...
Mar. 26, 2017 05:00 PM EDT Reads: 3,586
The taxi industry never saw Uber coming. Startups are a threat to incumbents like never before, and a major enabler for startups is that they are instantly “cloud ready.” If innovation moves at the pace of IT, then your company is in trouble. Why? Because your data center will not keep up with frenetic pace AWS, Microsoft and Google are rolling out new capabilities In his session at 20th Cloud Expo, Don Browning, VP of Cloud Architecture at Turner, will posit that disruption is inevitable for c...
Mar. 26, 2017 05:00 PM EDT Reads: 2,123
Providing the needed data for application development and testing is a huge headache for most organizations. The problems are often the same across companies - speed, quality, cost, and control. Provisioning data can take days or weeks, every time a refresh is required. Using dummy data leads to quality problems. Creating physical copies of large data sets and sending them to distributed teams of developers eats up expensive storage and bandwidth resources. And, all of these copies proliferating...
Mar. 26, 2017 03:30 PM EDT Reads: 6,518
DevOps is often described as a combination of technology and culture. Without both, DevOps isn't complete. However, applying the culture to outdated technology is a recipe for disaster; as response times grow and connections between teams are delayed by technology, the culture will die. A Nutanix Enterprise Cloud has many benefits that provide the needed base for a true DevOps paradigm. In his Day 3 Keynote at 20th Cloud Expo, Chris Brown, a Solutions Marketing Manager at Nutanix, will explore t...
Mar. 26, 2017 03:15 PM EDT Reads: 2,800
DevOps has often been described in terms of CAMS: Culture, Automation, Measuring, Sharing. While we’ve seen a lot of focus on the “A” and even on the “M”, there are very few examples of why the “C" is equally important in the DevOps equation. In her session at @DevOps Summit, Lori MacVittie, of F5 Networks, explored HTTP/1 and HTTP/2 along with Microservices to illustrate why a collaborative culture between Dev, Ops, and the Network is critical to ensuring success.
Mar. 26, 2017 03:00 PM EDT Reads: 10,536
Interoute has announced the integration of its Global Cloud Infrastructure platform with Rancher Labs’ container management platform, Rancher. This approach enables enterprises to accelerate their digital transformation and infrastructure investments. Matthew Finnie, Interoute CTO commented “Enterprises developing and building apps in the cloud and those on a path to Digital Transformation need Digital ICT Infrastructure that allows them to build, test and deploy faster than ever before. The int...
Mar. 26, 2017 02:45 PM EDT Reads: 946
SYS-CON Events announced today that SoftLayer, an IBM Company, has been named “Gold Sponsor” of SYS-CON's 18th Cloud Expo, which will take place on June 7-9, 2016, at the Javits Center in New York, New York. SoftLayer, an IBM Company, provides cloud infrastructure as a service from a growing number of data centers and network points of presence around the world. SoftLayer’s customers range from Web startups to global enterprises.
Mar. 26, 2017 02:30 PM EDT Reads: 1,765
SYS-CON Events announced today that Conference Guru has been named “Media Sponsor” of SYS-CON's 20th International Cloud Expo, which will take place on June 6–8, 2017, at the Javits Center in New York City, NY. A valuable conference experience generates new contacts, sales leads, potential strategic partners and potential investors; helps gather competitive intelligence and even provides inspiration for new products and services. Conference Guru works with conference organizers to pass great dea...
Mar. 26, 2017 02:15 PM EDT Reads: 4,370
SYS-CON Events announced today that Technologic Systems Inc., an embedded systems solutions company, will exhibit at SYS-CON's @ThingsExpo, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. Technologic Systems is an embedded systems company with headquarters in Fountain Hills, Arizona. They have been in business for 32 years, helping more than 8,000 OEM customers and building over a hundred COTS products that have never been discontinued. Technologic Systems’ pr...
Mar. 26, 2017 02:00 PM EDT Reads: 3,385