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JohnsByrne Announces Addition of Michael DiFranco as VP of Marketing

DiFranco joins the JohnsByrne team, bringing more than 18 years of product marketing experience.

NILES, Ill., Aug. 5, 2014 /PRNewswire-iReach/ -- JohnsByrne, an industry-leading, award-winning packaging and print solution company, recently announced the addition of Michael DiFranco as the company's Vice President of Marketing.

Photo - http://photos.prnewswire.com/prnh/20140804/133371

DiFranco joins the JohnsByrne team with a rich, diverse work history, bringing more than 18 years of experience in marketing and sales to the role. His experience spans across a variety of industries and technologies. His vast skill set includes creation and execution of marketing strategies that drive sales operations, build brands and provide innovative competitive advantages.

Corey Gustafson, President of JohnsByrne, said the company is pleased to welcome DiFranco to the team, adding that the Vice President of Marketing role promotes targeted growth and strengthens the current marketing and sales efforts. 

Leading the marketing department, DiFranco will direct JohnsByrne into new product markets and expand existing ones for premium printing and packaging solutions. DiFranco will enhance current initiatives and drive efficiency for the growing packaging company.

"Our investment in Michael and broadening our Marketing Department is in line with the capital expansion plans of JohnsByrne," Gustafson said. "We look forward to extending our outreach to new customer markets and utilizing all the marketing and sales tools at our disposal to bring forward fresh ideas to our customers."

DiFranco received a degree in mechanical engineering from the University of Akron and his Master of Business Administration with a marketing concentration from Cleveland State University.

About JohnsByrne Company

JohnsByrne Company is a custom packaging and print solutions provider catering to major brands in health & beauty, consumer products, and entertainment. With a culture built around innovation, quality, design and speed, their offerings span folding cartons, luxury packaging, specialty packaging and high impact direct mail. To learn more about these and other services, visit http://www.johnsbyrne.com/.

Media Contact: Corey Gustafson, JohnsByrne, (847) 583-3100, [email protected]

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SOURCE JohnsByrne

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