Welcome!

News Feed Item

Online Trust Alliance Finds Businesses and Government Failing Fight Against Spear Phishing and Deceptive Emails

91.7 Percent Fail to Provide Adequate Email Security

SEATTLE, WA -- (Marketwired) -- 08/06/14 -- The Online Trust Alliance (OTA), the non-profit with the mission to enhance online trust, announced today the results of its 2014 Email Integrity Audit report, including its Email Trust Scorecard. Out of emails from nearly 800 top consumer websites evaluated, OTA found only 8.3 percent passed and thus 91.7 percent failed.

OTA's report revealed the overwhelming majority of businesses and government agencies are not following adequate steps to help ensure consumers and business partners can discern if emails coming from their domain are genuine or forged. The Scorecard measures the adoption of three critical email authentication protocols: Sender Policy Framework (SPF), DomainKeys Identified Mail (DKIM) and Domain-based Message Authentication, Reporting and Conformance (DMARC).

"When organizations implement specific protocols, the results are increased consumer protection from malicious and fraudulent email and strengthened brand reputation," said OTA Executive Director and President Craig Spiezle. "Despite the obvious benefits, the majority of organizations have yet to adopt practices comprehensively, putting consumers and their brands at risk."

The scorecard found emails purportedly to be from social media companies to be most trustworthy and federal agencies to be least, with all sectors failing significantly to adopt email security best practices.

Specifically, the percentage of companies passing the OTA Email Trust Scorecard broke down as follows:

  • 28 percent of the top 50 social media companies
  • 17 percent of the top 100 financial services companies
  • 14 percent of the top 100 Internet retail companies
  • 6 percent of the top 50 news companies
  • 6 percent of the top 500 Internet retailers
  • 4 percent of the top 50 U.S. government agencies

A complete list of organizations passing the scorecard can be found at https://otalliance.org/emailaudit.

OTA Recommendations
By utilizing email authentication, organizations can help protect their brands and consumers from receiving forged email. Both DKIM and SPF are email authentication protocols designed to detect email spoofing by providing a mechanism to allow receiving mail servers to confirm the authenticity of the email. Building on SPF and DKIM protocols, DMARC adds a policy assertion providing receiving networks (ISPs and corporate networks) direction on how to handle messages that may fail authentication. Equally as important, DMARC provides a reporting mechanism back to the brand/domain owner.

"DMARC allowed us to dramatically reduce the number of emails forged to our users," said Josh Aberant, Postmaster at Twitter. "That was a direct benefit to our users by blocking these impersonations."

"Over 400 million Microsoft users worldwide are realizing the benefits of SPF, DKIM and DMARC. As email threats and spear phishing grow, every business should make email authentication a priority to help protect their consumers, their employees and their brands," said John Scarrow, General Manager Safety Services, Microsoft Corporation.

"Implementing DMARC stopped nearly 25 million attempted attacks on our customers. Not only is DMARC shutting down spoofed domain attacks, but it has also cut the overall volume of daily attacks in half since 2012," added Trent Adams, Senior Advisor on Email Security for PayPal and eBay Inc.

In addition to implementing SPF, DKIM and DMARC, OTA recommends adopting Transport Layer Security (TLS) technology and clear unsubscribe policies in order to enhance consumer trust. TLS is a protocol that encrypts and delivers mail securely thus helping prevent eavesdropping on and spoofing emails. For a complete rundown of email and related best practices visit https://otalliance.org/best-practices.

The 2014 Email Integrity Audit is supported by a broad group of companies and organizations. Additional supporting quotes can be found at https://otalliance.org/news-events/press-releases/industry-support-email-integrity-best-practices.

OTA will host a webinar on Wednesday, August 13 from 9-10 a.m. PDT, reviewing the data and research. Registration information is at https://otalliance.org/Email-Integrity-Audit.

About The Online Trust Alliance (OTA): The Online Trust Alliance (OTA) is a 501c3 non-profit with the mission to enhance online trust and user empowerment while promoting innovation and the vitality of the Internet. OTA's goal is to help educate businesses, policy makers and stakeholders while developing and advancing best practices and tools to enhance the protection of users' security, privacy and identity. OTA supports collaborative public-private partnerships, benchmark reporting, meaningful self-regulation and data stewardship. https://otallliance.org

Contact:
Andrew Goss
VOXUS Inc. (for OTA)
253.444.5446
Email Contact

More Stories By Marketwired .

Copyright © 2009 Marketwired. All rights reserved. All the news releases provided by Marketwired are copyrighted. Any forms of copying other than an individual user's personal reference without express written permission is prohibited. Further distribution of these materials is strictly forbidden, including but not limited to, posting, emailing, faxing, archiving in a public database, redistributing via a computer network or in a printed form.

Latest Stories
The 19th International Cloud Expo has announced that its Call for Papers is open. Cloud Expo, to be held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, brings together Cloud Computing, Big Data, Internet of Things, DevOps, Digital Transformation, Microservices and WebRTC to one location. With cloud computing driving a higher percentage of enterprise IT budgets every year, it becomes increasingly important to plant your flag in this fast-expanding business opportuni...
SYS-CON Events announced today that Venafi, the Immune System for the Internet™ and the leading provider of Next Generation Trust Protection, will exhibit at @DevOpsSummit at 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Venafi is the Immune System for the Internet™ that protects the foundation of all cybersecurity – cryptographic keys and digital certificates – so they can’t be misused by bad guys in attacks...
SYS-CON Events announced today that Hitrons Solutions will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Hitrons Solutions Inc. is distributor in the North American market for unique products and services of small and medium-size businesses, including cloud services and solutions, SEO marketing platforms, and mobile applications.
As the world moves toward more DevOps and Microservices, application deployment to the cloud ought to become a lot simpler. The Microservices architecture, which is the basis of many new age distributed systems such as OpenStack, NetFlix and so on, is at the heart of Cloud Foundry - a complete developer-oriented Platform as a Service (PaaS) that is IaaS agnostic and supports vCloud, OpenStack and AWS. Serverless computing is revolutionizing computing. In his session at 19th Cloud Expo, Raghav...
Is the ongoing quest for agility in the data center forcing you to evaluate how to be a part of infrastructure automation efforts? As organizations evolve toward bimodal IT operations, they are embracing new service delivery models and leveraging virtualization to increase infrastructure agility. Therefore, the network must evolve in parallel to become equally agile. Read this essential piece of Gartner research for recommendations on achieving greater agility.
DevOps at Cloud Expo – being held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA – announces that its Call for Papers is open. Born out of proven success in agile development, cloud computing, and process automation, DevOps is a macro trend you cannot afford to miss. From showcase success stories from early adopters and web-scale businesses, DevOps is expanding to organizations of all sizes, including the world's largest enterprises – and delivering real results. Am...
Fact: storage performance problems have only gotten more complicated, as applications not only have become largely virtualized, but also have moved to cloud-based infrastructures. Storage performance in virtualized environments isn’t just about IOPS anymore. Instead, you need to guarantee performance for individual VMs, helping applications maintain performance as the number of VMs continues to go up in real time. In his session at Cloud Expo, Dhiraj Sehgal, Product and Marketing at Tintri, wil...
Ixia (Nasdaq: XXIA) has announced that NoviFlow Inc.has deployed IxNetwork® to validate the company’s designs and accelerate the delivery of its proven, reliable products. Based in Montréal, NoviFlow Inc. supports network carriers, hyperscale data center operators, and enterprises seeking greater network control and flexibility, network scalability, and the capacity to handle extremely large numbers of flows, while maintaining maximum network performance. To meet these requirements, NoviFlow in...
StarNet Communications Corp has announced the addition of three Secure Remote Desktop modules to its flagship X-Win32 PC X server. The new modules enable X-Win32 to safely tunnel the remote desktops from Linux and Unix servers to the user’s PC over encrypted SSH. Traditionally, users of PC X servers deploy the XDMCP protocol to display remote desktop environments such as the Gnome and KDE desktops on Linux servers and the CDE environment on Solaris Unix machines. XDMCP is used primarily on comp...
SYS-CON Events announced today that StarNet Communications will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. StarNet Communications’ FastX is the industry first cloud-based remote X Windows emulator. Using standard Web browsers (FireFox, Chrome, Safari, etc.) users from around the world gain highly secure access to applications and data hosted on Linux-based servers in a central data center. ...
SYS-CON Events announced today that eCube Systems, a leading provider of middleware modernization, integration, and management solutions, will exhibit at @DevOpsSummit at 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. eCube Systems offers a family of middleware evolution products and services that maximize return on technology investment by leveraging existing technical equity to meet evolving business needs. ...
SYS-CON Events announced today Telecom Reseller has been named “Media Sponsor” of SYS-CON's 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Telecom Reseller reports on Unified Communications, UCaaS, BPaaS for enterprise and SMBs. They report extensively on both customer premises based solutions such as IP-PBX as well as cloud based and hosted platforms.
For basic one-to-one voice or video calling solutions, WebRTC has proven to be a very powerful technology. Although WebRTC’s core functionality is to provide secure, real-time p2p media streaming, leveraging native platform features and server-side components brings up new communication capabilities for web and native mobile applications, allowing for advanced multi-user use cases such as video broadcasting, conferencing, and media recording.
Pulzze Systems was happy to participate in such a premier event and thankful to be receiving the winning investment and global network support from G-Startup Worldwide. It is an exciting time for Pulzze to showcase the effectiveness of innovative technologies and enable them to make the world smarter and better. The reputable contest is held to identify promising startups around the globe that are assured to change the world through their innovative products and disruptive technologies. There w...
Data is the fuel that drives the machine learning algorithmic engines and ultimately provides the business value. In his session at Cloud Expo, Ed Featherston, a director and senior enterprise architect at Collaborative Consulting, will discuss the key considerations around quality, volume, timeliness, and pedigree that must be dealt with in order to properly fuel that engine.