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THINKOPOLIS: Canadians are Spending More Time and Money on their Education, but Do Employers Care?

New Workopolis study reveals how much Canadian employers value higher learning, which degree holders get hired first and where a Liberal Arts degree actually will take you

TORONTO, ONTARIO -- (Marketwired) -- 08/06/14 -- According to an old maxim 'it's not what you know, but who you know'. However a new study from Workopolis reveals that when it comes to finding work, it's about what you've done. The latest report from Canada's largest online job site reveals that only one per cent of employers use education-related keyword searches to find talent and 73 per cent of Canadians earned degrees that are not relevant to their current jobs.

According to Workopolis, since 2000 Canadians have spent 13 per cent longer in school and over that period, 16 per cent more have acquired bachelor degrees. Post-graduate studies are also on the rise: 43 per cent more Canadians have earned Master's degrees, and 25 per cent more boast a PhD. But do employers care?

"The majority of Canadians told us that they believe that educational choices should be tied to employment prospects - and our data shows that people are spending more time in school, adding to their credentials. At the same time, we're seeing that a candidate's education is among the last things employers look for." says Tara Talbot, Vice President of HR at Workopolis. "So we decided to take a look at which fields of study are most likely to get someone hired with a related job, the degrees that provide the best return-on-investment, and generally where different areas of education can take you in today's job market."

The degrees most likely to pay off with a job in their field

For those obtaining education specifically as an investment for the job market, here are the five degrees (bachelor, masters and PhD) that are most likely to land you a job in your field soon after graduation. The greatest number of people graduating from these disciplines were hired for a relevant job in their field within the first year of leaving school:

--  Human Resources (88 per cent)
--  Engineering (90 per cent)
--  Computer Science (91 per cent)
--  Pharmacy (94 per cent)
--  Nursing (97 per cent)

Where will your Liberal Arts degree take you?

Workopolis also took a look at what the first jobs were for graduates of some other popular disciplines that have less clearly defined career paths. Canadians who earn a degree in liberal arts most often appeal to employers who need candidates with solid analytical and communications skills - often starting in customer-facing positions, but quickly moving into leadership roles. Here are the most common first job titles for graduates of the following disciplines:


Customer Service Rep
Business Analyst
Administrative Assistant
Financial Analyst
Account Manager


Administrative Assistant
Customer Service Rep
Sales Representative


Administrative Assistant
Customer Service Rep
English Teacher
Sales Associate
Account Manager

Political Science

Administrative Assistant
Customer Service Rep
English Teacher
Sales Associate


Administrative Assistant
Customer Service Rep
Sales Associate
Human Resources
Assistant Receptionist


Customer Service Rep
Administrative Assistant
Human Resources
Assistant Sales Representative

LINK TO FULL REPORT & INFOGRAPHIC: http://workopolis.com/research


Founded in 2000, Workopolis is Canada's leading career site helping employers and candidates connect with each other online. In addition to the millions of monthly visitors to www.workopolis.com, Workopolis reaches users across the web through exclusive partnerships and community sites as well as through innovative use of social networking sites and mobile optimization.

Canadian owned and operated, Workopolis is an equal partnership between Toronto Star Newspapers Ltd., a wholly-owned subsidiary of Torstar Corporation, and Square Victoria Digital Properties Inc., a wholly-owned subsidiary of Power Corporation of Canada.

To view the Infographic, please click on the following link: http://media3.marketwire.com/docs/Education-Nation-Infographic.pdf

Allison Watkin
Narrative PR
[email protected]
416.922.2211 ext.3287

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