|By Business Wire||
|August 6, 2014 09:16 AM EDT||
Research and Markets (http://www.researchandmarkets.com/research/5lb49w/location_based) has announced the addition of the "Location Based Services (LBS) Market (Mapping, Discovery and Infotainment, Location Analytics, Leisure and Social Networking, Location Based Advertising, Augmented Reality and Gaming, Tracking) - Worldwide Forecasts and Analysis (2014 - 2019)" report to their offering.
The Location-based Services (LBS) market is segmented into products, technologies, applications, end users and regions. The technologies include Cell-ID, E-OTD, OTDOA, A-GPS, E-GPS, hybrid technology and other technologies. The applications include mapping, discovery and infotainment, business intelligence and analytics, emergency support and disaster management, leisure and social networking, location-based advertising, location-based games and augmented reality, tracking, and other applications. The services include consulting, managed services, system integration, and other services. The overall market is a sum of all the technologies and products present in the ecosystem. The overall market size of location-based services is further distributed into verticals and regions, respectively.
The market for Location based services technology is expected to grow due to several factors like availability of cheaper GPS enabled devices, high interest in personalizing services based on users' location information, advancements in analysis capabilities, global deployments of 3G and 4G wireless services promising ubiquitous connectivity as well as cost benefits from deploying solutions like vehicle tracking and management.
The revenues from Location based services market have grown considerably over the past few years and are expected to grow further with increasing portable PDA based ecommerce. The major areas of opportunities for these systems include navigation, local search, enterprise services, mobile advertisements via LBS, location specific health information, tourism, consumer tracking and other location based business intelligence.
- Cell Identification (Cell-ID)
- Enhanced Observed Time Difference (E-OTD)
- Observed Time Difference of Arrival (OTDOA)
- Assisted GPS (A-GPS)
- Enhanced GPS (E-GPS)
- Hybrid Technology
- Other Technologies
- Discovery and Infotainment
- Business Intelligence and Analytics
- Emergency Support and Disaster Management
- Leisure and Social Networking
- Location-based Advertising
- Location-based Games and Augmented Reality
Other Applications by Verticals:
- Academia and Education
- Government and Defense
- Media and Advertisement
- Oil and Gas
- Transportation and Logistics
- Tomtom Business Solutions
For more information visit http://www.researchandmarkets.com/research/5lb49w/location_based
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