Welcome!

News Feed Item

In Conjunction With Its 75th Anniversary, The National Baseball Hall Of Fame And Museum Joins Forces With IMAX And MLB Advanced Media To Create The Coolest Baseball Road Show Ever

TECHNOLOGY PIONEERS IMAX AND MLBAM PROMISE A THRILLING, STATE-OF-THE-ART FAN EXPERIENCE

NEW YORK, Aug. 6, 2014 /PRNewswire/ -- The National Baseball Hall of Fame and Museum (NBHOFM), IMAX Corporation (IMAX), MLB Advanced Media (MLBAM), in partnership with Boston Red Sox Chairman Tom Werner and leading entertainment and sports agency Creative Artists Agency (CAA), are bringing baseball history together with cutting-edge technology and digital media to create the ultimate fan experience in Major League cities beginning in Spring 2016.  The announcement of the tour, which will be led by Arny Granat and Grand Slam Productions (GSP), was made in celebration of the Hall of Fame's 75th anniversary. 

To celebrate the passion and love that fans have for the sport, one-of-a-kind historical artifacts from the vast collections of the museum in Cooperstown, New York, will be curated and exhibited in unprecedented ways.  This dynamic state-of-the-art exhibit will allow fans to "experience" baseball like never before.  Ensuring it reaches as many baseball fans as possible, the tour will visit Major League cities and Spring Training camps as well.

Central to the fan experience is a mobile IMAX theater showcasing an original IMAX film highlighting the past, present and future of baseball. The film will feature never-before-seen new content as well as historical footage.

The tour will consist of interactive exhibits representing different facets of the game of baseball. The latest technologies will be used to provide an engaging experience and literally "bring the game to life."  The exhibit will showcase Hall of Fame artifacts from the past through the present and into the future through a complete sensory immersion designed to entertain, inform and delight. Baseball historians will serve as curators for the exhibit.   

Some cutting-edge features in development include:

  • Putting fans in the batter's box through digital imaging. Imagine staring down a 90+ mph fastball from Clayton Kershaw.
  • Letting fans take "virtual batting practice" in the ballparks of their choice with their favorite Hall-of-Fame pitchers. Face Nolan Ryan's fastball? Check. A knuckleball from Phil Niekro? Check that, too.
  • Giving fans the chance to play Rickey Henderson, trying to steal a base and beat a throw to second base by Johnny Bench.
  • A 3-D virtual experience to break down the sciences behind a slider, a knuckle ball and a curve ball.
  • Providing fans the opportunity to meet the stars of the exhibit— through a Hall of Fame bullpen of players, team owners, managers and scouts.
  • A digital scoreboard on mobile devices that will provide information about the exhibits, guest celebrities and daily events.
  • Digital photo opportunities where consumers can make their own baseball cards and share them across social media platforms.

Phase 1 – First 3 Years

  • Visit 10 major league cities per year (all major league cities in 3 years)

Phase 2 – Years 4-6

  • Repeating cities of high demand
  • Visit large Minor League markets

"We are so excited to bring selected Cooperstown treasures to baseball fans across the country," said Hall of Fame Chairman Jane Forbes Clark.  "Fans visiting this experience will be completely immersed in the game's history, thanks to the creative influence of MLBAM and IMAX, two leaders in technology and entertainment."

"By marrying the best of baseball with an immersive, state-of-the-art experience, we have an opportunity to expand the fan experience beyond the ballpark and into the communities in which our fans live, as well as ignite a passion for the game with a new generation," said Tom Werner.

"IMAX is proud to partner with CAA, MLBAM, the National Baseball Hall of Fame and Museum, GSP and Tom Werner to provide this incredible, cutting-edge experience to fans of the National Pastime throughout the country.   Baseball has always been about breaking new ground while honoring the past and we could not be happier to have IMAX's innovative technology immerse fans into the game and give them an opportunity to relive their dreams while building new ones," said Greg Foster, Sr. EVP IMAX Corp. and CEO IMAX Entertainment.

"As someone who grew up nearly 1,000 miles from Cooperstown, I commend the National Baseball Hall of Fame and Museum for conceiving of and implementing this fan-focused tour," said Bob Bowman, President & CEO, MLBAM. "We are excited to support such a prestigious partnership, providing new technologies, along with IMAX, to help deliver interactive experiences featuring the game's greatest players, narratives and traditions."

Twitter: @HallofFameTour, Instagram: Halloffametour
Facebook: https://www.facebook.com/HallfofFameTour

PARTNERS

NATIONAL BASEBALL HALL OF FAME AND MUSEUM

  • The National Baseball Hall of Fame and Museum is an independent, non-profit educational institution dedicated to fostering an appreciation of the historical development of baseball and its impact on our culture by collecting, preserving, exhibiting and interpreting its collections for a global audience as well as honoring those who have made outstanding contributions to baseball.
  • The Hall of Fame comprises 306 elected members, included 211 former Major League players, 28 executives, 35 Negro Leaguers, 22 managers and 10 umpires.
  • There are currently 66 living members. By position, there are: 74 pitchers, 17 catchers, 21 first basemen, 20 second basemen, 15 third basemen, 24 shortstops, 21 left fielders, 23 center fielders, 24 right fielders and 1 designated hitter.
  • The Hall of Fame and Museum was established in 1936 (official dedication took place on June 12th, 1939) and is located at 25 Main Street in Cooperstown, New York.

IMAX

  • IMAX, an innovator in entertainment technology, combines proprietary software, architecture and equipment to create experiences that take you beyond the edge of your seat to a world you've never imagined. Top filmmakers and studios are utilizing IMAX theatres to connect with audiences in extraordinary ways, and, as such, IMAX's network is among the most important and successful theatrical distribution platforms for major event films around the globe.
  • IMAX MOBILE - The theater is an expandable trailer system and has seating for an audience of about 150 people. The interior walls and ceiling will be acoustically treated to replicate the sound and image quality of a commercial IMAX film.

MLBAM

Established in June 2000 following a unanimous vote by the 30 Major League Baseball club owners to centralize all of Baseball's Internet operations, MLB Advanced Media LP (MLBAM) is the interactive media and internet company of Major League Baseball. MLBAM manages the official league site, MLB.com, and each of the 30 individual Club sites to create the most comprehensive Major League Baseball resource on the Internet. MLBAM also develops, deploys and distributes the highest-grossing sports app, At Bat, as well as manages live video content for dozens of sports and entertainment clients. It captures, encodes and distributes tens of thousands of live video events annually, powering more live events on the Internet than any other property in the world.

TOM WERNER

  • American television producer and businessman, chairman of the Boston Red Sox and Liverpool Football Club. Werner is a co-founder of The Carsey-Werner Company.  In this capacity, he served as executive producer of such television programs as The Cosby Show, Roseanne, 3rd Rock from the Sun and That 70's Show and in 1996, he was inducted into the Television Hall of Fame.  Werner is co-Managing Partner with his friend John Henry in the sports investment and operations company New England Sports Ventures.

CAA

  • Leading entertainment and sports agency Creative Artists Agency (CAA) represents many of the most successful professionals working in film, television, music, video games, sports, theatre, and digital content, and provides a range of strategic marketing and consulting services to corporate clients. 

ARNY GRANAT – Grand Slam, LLC

  • Arny Granat co-founded Jam Productions, Ltd. in 1971. Jam Productions is one of the largest independent concert promoters in North America and has promoted a wide array of events over the past 40 years including the Rolling Stones, Madonna, Frank Sinatra as well as producing the first Farm Aid concert. Through the corporate special events division , they have produced such events as the Grand Opening of Millennium Park in Chicago, three Gubernatorial inaugurations and the World Cup '94 Chairman's Opening Night Gala. Mr. Granat has expanded his range of entertainment into the theatrical world thru Jam Theatricals, producing plays in 30 markets around the U.S. and Canada while winning several Tony Awards as a producer on Broadway. Among Granat's many achievements in the music industry is being named Pollstar's Talent Buyer of the Year and Performance Magazine Readers Poll Promoter of the Year.

CONTACT: MATT LABOV [email protected]
PHONE: 424/777-0790  

SOURCE IMAX Corporation

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
With more than 30 Kubernetes solutions in the marketplace, it's tempting to think Kubernetes and the vendor ecosystem has solved the problem of operationalizing containers at scale or of automatically managing the elasticity of the underlying infrastructure that these solutions need to be truly scalable. Far from it. There are at least six major pain points that companies experience when they try to deploy and run Kubernetes in their complex environments. In this presentation, the speaker will d...
While DevOps most critically and famously fosters collaboration, communication, and integration through cultural change, culture is more of an output than an input. In order to actively drive cultural evolution, organizations must make substantial organizational and process changes, and adopt new technologies, to encourage a DevOps culture. Moderated by Andi Mann, panelists discussed how to balance these three pillars of DevOps, where to focus attention (and resources), where organizations might...
The deluge of IoT sensor data collected from connected devices and the powerful AI required to make that data actionable are giving rise to a hybrid ecosystem in which cloud, on-prem and edge processes become interweaved. Attendees will learn how emerging composable infrastructure solutions deliver the adaptive architecture needed to manage this new data reality. Machine learning algorithms can better anticipate data storms and automate resources to support surges, including fully scalable GPU-c...
When building large, cloud-based applications that operate at a high scale, it's important to maintain a high availability and resilience to failures. In order to do that, you must be tolerant of failures, even in light of failures in other areas of your application. "Fly two mistakes high" is an old adage in the radio control airplane hobby. It means, fly high enough so that if you make a mistake, you can continue flying with room to still make mistakes. In his session at 18th Cloud Expo, Le...
Machine learning has taken residence at our cities' cores and now we can finally have "smart cities." Cities are a collection of buildings made to provide the structure and safety necessary for people to function, create and survive. Buildings are a pool of ever-changing performance data from large automated systems such as heating and cooling to the people that live and work within them. Through machine learning, buildings can optimize performance, reduce costs, and improve occupant comfort by ...
As Cybric's Chief Technology Officer, Mike D. Kail is responsible for the strategic vision and technical direction of the platform. Prior to founding Cybric, Mike was Yahoo's CIO and SVP of Infrastructure, where he led the IT and Data Center functions for the company. He has more than 24 years of IT Operations experience with a focus on highly-scalable architectures.
The explosion of new web/cloud/IoT-based applications and the data they generate are transforming our world right before our eyes. In this rush to adopt these new technologies, organizations are often ignoring fundamental questions concerning who owns the data and failing to ask for permission to conduct invasive surveillance of their customers. Organizations that are not transparent about how their systems gather data telemetry without offering shared data ownership risk product rejection, regu...
CI/CD is conceptually straightforward, yet often technically intricate to implement since it requires time and opportunities to develop intimate understanding on not only DevOps processes and operations, but likely product integrations with multiple platforms. This session intends to bridge the gap by offering an intense learning experience while witnessing the processes and operations to build from zero to a simple, yet functional CI/CD pipeline integrated with Jenkins, Github, Docker and Azure...
René Bostic is the Technical VP of the IBM Cloud Unit in North America. Enjoying her career with IBM during the modern millennial technological era, she is an expert in cloud computing, DevOps and emerging cloud technologies such as Blockchain. Her strengths and core competencies include a proven record of accomplishments in consensus building at all levels to assess, plan, and implement enterprise and cloud computing solutions. René is a member of the Society of Women Engineers (SWE) and a m...
Dhiraj Sehgal works in Delphix's product and solution organization. His focus has been DevOps, DataOps, private cloud and datacenters customers, technologies and products. He has wealth of experience in cloud focused and virtualized technologies ranging from compute, networking to storage. He has spoken at Cloud Expo for last 3 years now in New York and Santa Clara.
Enterprises are striving to become digital businesses for differentiated innovation and customer-centricity. Traditionally, they focused on digitizing processes and paper workflow. To be a disruptor and compete against new players, they need to gain insight into business data and innovate at scale. Cloud and cognitive technologies can help them leverage hidden data in SAP/ERP systems to fuel their businesses to accelerate digital transformation success.
Containers and Kubernetes allow for code portability across on-premise VMs, bare metal, or multiple cloud provider environments. Yet, despite this portability promise, developers may include configuration and application definitions that constrain or even eliminate application portability. In this session we'll describe best practices for "configuration as code" in a Kubernetes environment. We will demonstrate how a properly constructed containerized app can be deployed to both Amazon and Azure ...
Poor data quality and analytics drive down business value. In fact, Gartner estimated that the average financial impact of poor data quality on organizations is $9.7 million per year. But bad data is much more than a cost center. By eroding trust in information, analytics and the business decisions based on these, it is a serious impediment to digital transformation.
Digital Transformation: Preparing Cloud & IoT Security for the Age of Artificial Intelligence. As automation and artificial intelligence (AI) power solution development and delivery, many businesses need to build backend cloud capabilities. Well-poised organizations, marketing smart devices with AI and BlockChain capabilities prepare to refine compliance and regulatory capabilities in 2018. Volumes of health, financial, technical and privacy data, along with tightening compliance requirements by...
Predicting the future has never been more challenging - not because of the lack of data but because of the flood of ungoverned and risk laden information. Microsoft states that 2.5 exabytes of data are created every day. Expectations and reliance on data are being pushed to the limits, as demands around hybrid options continue to grow.