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Magnaquest Bolsters its Position in APAC and SAARC with 10+ Wins

KUALA LUMPUR, Malaysia and HYDERABAD, India, August 7, 2014 /PRNewswire/ --

SURE!, a Magnaquest product wins 10+ orders from Multi System Operators, Deploys Convergent Real-Time Billing, Charging, AAA & CRM Solutions 

Magnaquest Technologies, a leading global provider of Converged Billing and Revenue Management solutions, announces 10+ MSOs (Multi-System Operators) wins for Broadband and Pay TV services; strengthening their position in the Asia Pacific and SAARC Communications market. Magnaquest Technologies through their SURE! platform will offer end-to-end and pre-integrated Convergent Billing and Subscriber Management, Centralized and Advanced Product Catalogue Management, Online Charging, AAA, Provisioning with a flexible Captive Portal, Partner Settlement and Self-Care Portal. These solutions not only help operators in their digitization efforts but also provide multiple revenue streams through innovative bundled products and services.

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Operators, in their quest to realize the investments made in digitization and scaling in APAC and SAARC regions, are looking towards opportunities to increase the Average Revenue Per User (ARPU) quarter on quarter. The best opportunities at hand include providing high speed Broadband, high definition TV, On-Demand Content (Music/Video/e-Learning etc.), on Triple Play services and Multiplay models.

"The SURE! Subscriber Management suite empowers MSOs to offer prepaid and postpaid bundled products and services for Data and Pay TV. The suite also enables usage based rating and charging and creating new revenue generating opportunities for MSOs, thereby allowing operators to offer service flexibility, greater transparency and enhanced customer experience," said Ramakrishna Mashetty, CMO, Magnaquest Technologies.

The SURE! solution stack enables Multi-System Operators to quickly roll out new products and service bundles and usage-based monitoring. This helps MSOs in launching Fair Usage Policy (FUP), Tiered Services, Quota Management in many forms, which enables them to target relevant and contextual promotional offers, thus gaining a competitive advantage in the communications business landscape.

SURE! solutions are compliant with industry standards for different access technologies and environments. The solutions not only manage the operators' subscribers but also provide a 360 degree view of the customer. The SURE! field force Automation module is one of its kind as it enables customer service representatives to offer the right plan / product to a customer, which improves the stickiness factor. The revenue settlement module in the solution enables operators to seamlessly partner with ecosystem players like Resellers (LCOs / JVs), ISPs, Content Providers, OTT players and Telcos. As a result, operators can easily explore new business models in collaboration with ecosystem partners without being jittery about the revenue and settlement part of the business. With the experience of 250+ customer implementations, the solution has been integrated with leading vendors in the ecosystem, thus reducing deployment time and time to introduce changes in operators' IT systems. With over 100+ out of the box reports and reporting flexibility, the operator can easily monitor their success and make necessary changes to their systems, operations and plans to enhance the subscriber experience.

About SURE!, a Magnaquest product 

Magnaquest Technologies is a global provider of Billing and CRM solutions for Broadband, Pay TV, Utilities and Cloud service providers. SURE!, a Magnaquest Product, is a Subscription Lifecycle Management suite with end-to-end solutions including Billing, CRM, Service & Usage Fulfilment, Customer Service, Metered and Convergent Billing, Rating, Charging, Pre-Paid and Post-Paid Enablement, among others. Magnaquest serves 150+ satisfied customers in 25+ countries and is expected to manage over 30 Million subscribers by end of 2014. For more information about SURE! and Magnaquest Technologies, please visit and / or

Contact: Madhavi Natukula - Head, Marketing and Strategy for Telecom and Broadband, +91-7893554222 - [email protected]

SOURCE Magnaquest Technologies Limited

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