Click here to close now.


Related Topics: @CloudExpo, Java IoT, Microservices Expo, Linux Containers, Containers Expo Blog, @BigDataExpo

@CloudExpo: Article

The Internet Industry Is on a Cloud

Industry giants using cloud services

While almost everyone in the tech industry today seems to own a cloud-themed project, only a few would really agree on a universal definition of "Cloud Computing". Strange as it may sound, the difference of opinion is actually real. During an interview Larry Ellison, the Chief Executive at Oracle Corp. stated that he had no idea what everyone was talking about with respect to Cloud Computing.

What Is Cloud Computing?
Cloud Computing, in its broadest sense, is something which is apparent to anybody who uses the Internet. Here, the information is processed and stored on computers someplace - "in the clouds" - and retrieved by different access programs to your screen whenever needed.

A curator at Computer History Museum in California, Alex Bochannek states that despite its recent hype, Cloud is one of the oldest parts of computer jargon. He also explains that for over decades, engineers actually made use of cloud services in the form of schematic diagrams for representing the sections where the various networks joined each other, with their inner working being irrelevant or largely unknown.

By the end of 1990s, Clouds almost become a metaphor for all things on the internet. The PowerPoint set made use of cloud icons in their presentations, while referring to internet as "the cloud". Subsequently, new meanings kept emerging over the past few decades as Google and other IT companies developed softwares which were capable to run on multiple servers and thus operated in a "Cloud".

Industry Giants Using Cloud Services
Marc Benioff, CEO Inc. (an online business software company) understood the importance of Cloud Computing in December 2007. It was only after he read a magazine article that dubbed Amazon and Google as cloud-computing leaders that he acknowledged himself to the "Cloud Computing" term. He even admitted that their company was laggard in using the term. Later, Banioff added "Cloud Computing" in his next presentation and also rebuked his staff for not getting their company's name, "Salesforce" mentioned in the magazine along with Google and Amazon.

In fact, in full fiscal year since the time Salesforce started using the term Cloud Computing, its revenue maximized up to 44%.

The cloud-themed projects have since started multiplying, comprising of a few contractions as well. For instance, Microsoft Corp. also sells a cloud service by the name of "Azure", which is a cloudless sky. Sun Microsystems Inc. are also working on their "Sun Cloud". Apple Inc. is another one of the industry giants which is doing its own thing.

Dell Inc. on the other hand applied to trademark the term cloud computing in 2008. Though the US Patent and Trademark Office, approved the application initially, but it had to change its mind soon, in response to the outburst of criticism, that the term could not fall under the control of a single company.

More Stories By Henry Chow

Henry Chow is a managing director of an IT company – Motionwave Technologies. The company Motionwave Technologies was started in 2010. They offer IT network support to small and medium size business.

Latest Stories
SYS-CON Events announced today that Spirent Communications, the leader in testing navigation and positioning systems, will exhibit at SYS-CON's @DevOpsSummit Silicon Valley, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. Spirent Communications enables innovations in communications technologies that help connect people. Whether it is service provider, data centers, enterprise IT networks, mobile communications, connected vehicles or the Inte...
WebRTC services have already permeated corporate communications in the form of videoconferencing solutions. However, WebRTC has the potential of going beyond and catalyzing a new class of services providing more than calls with capabilities such as mass-scale real-time media broadcasting, enriched and augmented video, person-to-machine and machine-to-machine communications. In his session at @ThingsExpo, Luis Lopez, CEO of Kurento, will introduce the technologies required for implementing thes...
Achim Weiss is Chief Executive Officer and co-founder of ProfitBricks. In 1995, he broke off his studies to co-found the web hosting company "Schlund+Partner." The company "Schlund+Partner" later became the 1&1 web hosting product line. From 1995 to 2008, he was the technical director for several important projects: the largest web hosting platform in the world, the second largest DSL platform, a video on-demand delivery network, the largest eMail backend in Europe, and a universal billing syste...
Containers are revolutionizing the way we deploy and maintain our infrastructures, but monitoring and troubleshooting in a containerized environment can still be painful and impractical. Understanding even basic resource usage is difficult - let alone tracking network connections or malicious activity. In his session at DevOps Summit, Gianluca Borello, Sr. Software Engineer at Sysdig, will cover the current state of the art for container monitoring and visibility, including pros / cons and li...
Too often with compelling new technologies market participants become overly enamored with that attractiveness of the technology and neglect underlying business drivers. This tendency, what some call the “newest shiny object syndrome,” is understandable given that virtually all of us are heavily engaged in technology. But it is also mistaken. Without concrete business cases driving its deployment, IoT, like many other technologies before it, will fade into obscurity.
Containers have changed the mind of IT in DevOps. They enable developers to work with dev, test, stage and production environments identically. Containers provide the right abstraction for microservices and many cloud platforms have integrated them into deployment pipelines. DevOps and Containers together help companies to achieve their business goals faster and more effectively.
As a CIO, are your direct reports IT managers or are they IT leaders? The hard truth is that many IT managers have risen through the ranks based on their technical skills, not their leadership ability. Many are unable to effectively engage and inspire, creating forward momentum in the direction of desired change. Renowned for its approach to leadership and emphasis on their people, organizations increasingly look to our military for insight into these challenges.
SYS-CON Events announced today that Dyn, the worldwide leader in Internet Performance, will exhibit at SYS-CON's 17th International Cloud Expo®, which will take place on November 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. Dyn is a cloud-based Internet Performance company. Dyn helps companies monitor, control, and optimize online infrastructure for an exceptional end-user experience. Through a world-class network and unrivaled, objective intelligence into Internet condit...
Today air travel is a minefield of delays, hassles and customer disappointment. Airlines struggle to revitalize the experience. GE and M2Mi will demonstrate practical examples of how IoT solutions are helping airlines bring back personalization, reduce trip time and improve reliability. In their session at @ThingsExpo, Shyam Varan Nath, Principal Architect with GE, and Dr. Sarah Cooper, M2Mi's VP Business Development and Engineering, will explore the IoT cloud-based platform technologies driv...
The IoT market is on track to hit $7.1 trillion in 2020. The reality is that only a handful of companies are ready for this massive demand. There are a lot of barriers, paint points, traps, and hidden roadblocks. How can we deal with these issues and challenges? The paradigm has changed. Old-style ad-hoc trial-and-error ways will certainly lead you to the dead end. What is mandatory is an overarching and adaptive approach to effectively handle the rapid changes and exponential growth.
Who are you? How do you introduce yourself? Do you use a name, or do you greet a friend by the last four digits of his social security number? Assuming you don’t, why are we content to associate our identity with 10 random digits assigned by our phone company? Identity is an issue that affects everyone, but as individuals we don’t spend a lot of time thinking about it. In his session at @ThingsExpo, Ben Klang, Founder & President of Mojo Lingo, will discuss the impact of technology on identity....
There are many considerations when moving applications from on-premise to cloud. It is critical to understand the benefits and also challenges of this migration. A successful migration will result in lower Total Cost of Ownership, yet offer the same or higher level of robustness. Migration to cloud shifts computing resources from your data center, which can yield significant advantages provided that the cloud vendor an offer enterprise-grade quality for your application.
DevOps is gaining traction in the federal government – and for good reasons. Heightened user expectations are pushing IT organizations to accelerate application development and support more innovation. At the same time, budgetary constraints require that agencies find ways to decrease the cost of developing, maintaining, and running applications. IT now faces a daunting task: do more and react faster than ever before – all with fewer resources.
The buzz continues for cloud, data analytics and the Internet of Things (IoT) and their collective impact across all industries. But a new conversation is emerging - how do companies use industry disruption and technology enablers to lead in markets undergoing change, uncertainty and ambiguity? Organizations of all sizes need to evolve and transform, often under massive pressure, as industry lines blur and merge and traditional business models are assaulted and turned upside down. In this new da...
The web app is agile. The REST API is agile. The testing and planning are agile. But alas, data infrastructures certainly are not. Once an application matures, changing the shape or indexing scheme of data often forces at best a top down planning exercise and at worst includes schema changes that force downtime. The time has come for a new approach that fundamentally advances the agility of distributed data infrastructures. Come learn about a new solution to the problems faced by software organ...