Welcome!

News Feed Item

Coming In Handy: Tribe Launches Single-Serve Hummus And Pita Chip To Go Pack To Help Consumers Eat Better On The Go

Standout Portable Snack Pack Contains Perfectly Portioned Amounts of Artisan Pita Chips and Hummus; On Shelves Nationwide This Month

BOSTON, Aug. 11, 2014 /PRNewswire/ -- Feeding the growing consumer desire for healthier grab-and-go snack options, Tribe, the second-leading hummus brand in the U.S., announces the launch of its new, single-serving To Go pack.

Tribe's new pita chip and hummus 'To Go' packs are available in the brand's most popular hummus flavors - Classic and Sweet Roasted Red Pepper

Tribe To Go raises the snack bar. Each pack contains a perfectly portioned amount of the brand's much-loved hummus, along with artisan pita chips, which in studies, were found to be the preferred dipping instrument for hummus. Tribe To Go is available in the brand's two most-popular flavors: Classic and Sweet Roasted Red Pepper.

This innovative and distinctive product can now be found at national grocers and retail outlets.

In addition to being contemporary and convenient, Tribe To Go is also a nutritionally responsible snack, adhering to the dietitian-approved optimal snack equation of approximately 200 calories per serving. Tribe To Go Sweet Roasted Red Pepper totals 200 calories and Tribe To Go Classic has 230 calories. Both flavors are ideal for those looking for a wholesome, yet satisfying snack. 

Tribe's trendy To Go pack was designed with functionality and freshness in mind. Its easy-to-handle design features a simple pop top, along with a see-thru window that allows a clear view of the hummus. On the inside, hummus lovers will find a uniquely designed bag of pita chips that portrays the many entertaining ways one can dip into his or her hummus. From the "Shovel" (a hearty scoop) and the "In 'N Out" (a quick dip of the pita chip) methods, to the "Last Bite" (scraping the bowl with a pita chip to get every morsel of hummus out), consumers will be able to readily identify their own dipping style (and maybe test out a few others).

"Innovation is crucial to Tribe's success," said Adam Carr, CEO of Tribe Mediterranean Foods.  "We're constantly looking to create products that best serve the taste buds and lifestyles of our consumers. Our new To Go pack allows us to be more mobile and not only play in snack-heavy spaces, but also stand out as a smarter, more healthful option."

Hummus is the second-fastest growing category within the grocery aisles with the on-the-go segment experiencing the most growth. Sales of hummus 'snackers' have seen major increases, up more than 70% since last year. The back to school season and Labor Day weekend travel are sure to be key drivers in the grab-and-go segment, especially for Tribe To Go, as its packaging readily lends itself to backpacks, weekend bags and cup holders.

"There are still a lot of people who are yet to try Tribe and hummus in general," Carr, continued. "Tribe To Go is a great brand and category introduction for those not yet ready to make a commitment in the grocery aisle."

Tribe's To Go pack has a suggested retail price of $1.99-$2.99. It can currently be found at retailers and grocery stores such as Stop and Shop, Albertsons and Jewel, with plans of expanding to movie theatres, gas stations, airports and convenience stores by year-end. 

About Tribe Hummus
Since 1993, Tribe, the hummus made with love and chickpeas, has been pairing premium ingredients with protein-packed chickpeas to create extraordinary hummus. Tribe makes all of its hummus without any shortcuts to ensure quality and care. Tribe currently offers 17 delectable flavors that are kosher-certified, vegan-friendly and free of artificial flavors, cholesterol, hydrogenated oils and high-fructose corn syrup. Tribe is available at fine grocery stores nationwide. For more information, visit: www.tribehummus.com and www.facebook.com/TribeHummus.

Photo - http://photos.prnewswire.com/prnh/20140808/134793

SOURCE Tribe Hummus

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
Consumers increasingly expect their electronic "things" to be connected to smart phones, tablets and the Internet. When that thing happens to be a medical device, the risks and benefits of connectivity must be carefully weighed. Once the decision is made that connecting the device is beneficial, medical device manufacturers must design their products to maintain patient safety and prevent compromised personal health information in the face of cybersecurity threats. In his session at @ThingsExpo...
"We're a cybersecurity firm that specializes in engineering security solutions both at the software and hardware level. Security cannot be an after-the-fact afterthought, which is what it's become," stated Richard Blech, Chief Executive Officer at Secure Channels, in this SYS-CON.tv interview at @ThingsExpo, held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA.
In his session at 20th Cloud Expo, Mike Johnston, an infrastructure engineer at Supergiant.io, discussed how to use Kubernetes to set up a SaaS infrastructure for your business. Mike Johnston is an infrastructure engineer at Supergiant.io with over 12 years of experience designing, deploying, and maintaining server and workstation infrastructure at all scales. He has experience with brick and mortar data centers as well as cloud providers like Digital Ocean, Amazon Web Services, and Rackspace. H...
You know you need the cloud, but you’re hesitant to simply dump everything at Amazon since you know that not all workloads are suitable for cloud. You know that you want the kind of ease of use and scalability that you get with public cloud, but your applications are architected in a way that makes the public cloud a non-starter. You’re looking at private cloud solutions based on hyperconverged infrastructure, but you’re concerned with the limits inherent in those technologies.
SYS-CON Events announced today that Grape Up will exhibit at SYS-CON's 21st International Cloud Expo®, which will take place on Oct. 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Grape Up is a software company specializing in cloud native application development and professional services related to Cloud Foundry PaaS. With five expert teams that operate in various sectors of the market across the U.S. and Europe, Grape Up works with a variety of customers from emergi...
DevOps is under attack because developers don’t want to mess with infrastructure. They will happily own their code into production, but want to use platforms instead of raw automation. That’s changing the landscape that we understand as DevOps with both architecture concepts (CloudNative) and process redefinition (SRE). Rob Hirschfeld’s recent work in Kubernetes operations has led to the conclusion that containers and related platforms have changed the way we should be thinking about DevOps and...
SYS-CON Events announced today that SkyScale will exhibit at SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. SkyScale is a world-class provider of cloud-based, ultra-fast multi-GPU hardware platforms for lease to customers desiring the fastest performance available as a service anywhere in the world. SkyScale builds, configures, and manages dedicated systems strategically located in maximum-security...
Detecting internal user threats in the Big Data eco-system is challenging and cumbersome. Many organizations monitor internal usage of the Big Data eco-system using a set of alerts. This is not a scalable process given the increase in the number of alerts with the accelerating growth in data volume and user base. Organizations are increasingly leveraging machine learning to monitor only those data elements that are sensitive and critical, autonomously establish monitoring policies, and to detect...
SYS-CON Events announced today that Massive Networks will exhibit at SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Massive Networks mission is simple. To help your business operate seamlessly with fast, reliable, and secure internet and network solutions. Improve your customer's experience with outstanding connections to your cloud.
The question before companies today is not whether to become intelligent, it’s a question of how and how fast. The key is to adopt and deploy an intelligent application strategy while simultaneously preparing to scale that intelligence. In her session at 21st Cloud Expo, Sangeeta Chakraborty, Chief Customer Officer at Ayasdi, will provide a tactical framework to become a truly intelligent enterprise, including how to identify the right applications for AI, how to build a Center of Excellence to...
Everything run by electricity will eventually be connected to the Internet. Get ahead of the Internet of Things revolution and join Akvelon expert and IoT industry leader, Sergey Grebnov, in his session at @ThingsExpo, for an educational dive into the world of managing your home, workplace and all the devices they contain with the power of machine-based AI and intelligent Bot services for a completely streamlined experience.
Because IoT devices are deployed in mission-critical environments more than ever before, it’s increasingly imperative they be truly smart. IoT sensors simply stockpiling data isn’t useful. IoT must be artificially and naturally intelligent in order to provide more value In his session at @ThingsExpo, John Crupi, Vice President and Engineering System Architect at Greenwave Systems, will discuss how IoT artificial intelligence (AI) can be carried out via edge analytics and machine learning techn...
FinTechs use the cloud to operate at the speed and scale of digital financial activity, but are often hindered by the complexity of managing security and compliance in the cloud. In his session at 20th Cloud Expo, Sesh Murthy, co-founder and CTO of Cloud Raxak, showed how proactive and automated cloud security enables FinTechs to leverage the cloud to achieve their business goals. Through business-driven cloud security, FinTechs can speed time-to-market, diminish risk and costs, maintain continu...
With tough new regulations coming to Europe on data privacy in May 2018, Calligo will explain why in reality the effect is global and transforms how you consider critical data. EU GDPR fundamentally rewrites the rules for cloud, Big Data and IoT. In his session at 21st Cloud Expo, Adam Ryan, Vice President and General Manager EMEA at Calligo, will examine the regulations and provide insight on how it affects technology, challenges the established rules and will usher in new levels of diligence a...
Existing Big Data solutions are mainly focused on the discovery and analysis of data. The solutions are scalable and highly available but tedious when swapping in and swapping out occurs in disarray and thrashing takes place. The resolution for thrashing through machine learning algorithms and support nomenclature is through simple techniques. Organizations that have been collecting large customer data are increasingly seeing the need to use the data for swapping in and out and thrashing occurs ...