News Feed Item
RentPath Delivers 3 Million Multifamily Leads in July
EasyPay Combo and AG Sites™ Simplifies Marketing Investment and Maximizes Value with One Complete Solution
|By PR Newswire
|August 11, 2014 05:05 PM EDT
ATLANTA, Aug. 11, 2014 /PRNewswire/ -- RentPath Inc., parent company of Apartment Guide, Rent.com, Rentals.com, and Lovely, delivered 3 million qualified multifamily leads to apartment communities across the country in the month of July alone, breaking its all-time monthly lead record. RentPath defines a qualified lead as a delivered email and/or connected phone call.
Enhanced Consumer Experience
"Our commitment to delivering the best consumer experience for prospective renters and the most content rich online properties for our clients has made 2014 a record-breaking year," says Charles Stubbs, chief executive officer of RentPath. "Apartment Guide, Rent.com, Rentals.com and Lovely are focused on one goal – being the best place to find a new apartment– and each site is doing it in unique, successful ways that together make RentPath the most effective and comprehensive digital marketing solutions provider in the multifamily industry."
Scott Asher, vice president of marketing and operations for RentPath, adds: "Prospective renters choose to visit our websites and download our mobile apps because of the many advanced features that make searching for the perfect apartment home easy, including our inventory of over 1 Million HD Photos and Videos, an interactive Room Planner, more than 200,000 HD and 3D Floor Plans, nearly 200,000 Certified Resident Ratings & ReviewsSM and so much more. And our clients – apartment owners and operators – choose to list their communities on our sites, because we deliver both a high quantity and quality of leads."
Superior Performance & ROI
Apartment Guide has delivered a record number of multifamily leads in every month of 2014 when compared with the same month in 2013. In July, RentPath delivered 3 million multifamily leads to clients, which was 27 percent more than in July 2013, and more than 40 percent of RentPath's leads are attributable to mobile apps and mobile sites. Apartment Guide generated more than 105,000 multifamily leads on August 4th, a record for a single day. On top of the 3 million multifamily leads, RentPath delivered an additional 270,000 single-family leads between Rentals.com and RentalHouses.com in July.
RentPath not only delivered a record number of leads in July, but also more multifamily leases than any other provider, based on the internal aggregation of data from third-party property management software providers, demonstrating a high quality of leads along with the high quantity.
In addition, Apartment Guide has already signed up more than 3,700 apartment communities for AG Sites, which was introduced in April. AG Sites is the first product from a multifamily marketing solutions provider to offer free, mobile-optimized property websites, including a custom domain name to clients, as part of their advertising packages. Other providers currently charge upfront set-up fees and recurring monthly payments for the same website solutions.
The Complete Solution
The EasyPay Combo package enables communities that list on Apartment Guide to easily advertise on Rent.com through a simple monthly subscription, efficiently increasing the exposure of a listed community for clients. EasyPay makes budgeting easy and offers a hassle-free additional advertising option. Additionally, all Apartment Guide listings are automatically listed on Rentals.com and Lovely. This combination resulted in an average of 118 leads per property in July for all Apartment Guide and EasyPay customers on Rent.com.
"The success of Apartment Guide and all of our brands is a culmination of the commitment we've made to innovation and thought leadership in the multifamily industry," Stubbs says. "The introduction of our EasyPayCombo package builds on this commitment by offering clients the synergy between two of our most powerful brands to greatly increase their exposure. Our clients can now leverage their content across the RentPath Network for a consistent digital presence, simplify their advertising investment, and maximize their ROI with one complete solution."
RentPath Inc., a leading digital media company and a TPG portfolio company, has a long-standing heritage in the real estate industry to empower millions of people nationwide to find apartments, houses for rent and new homes for sale. RentPath's category-leading brands include Apartment Guide, Rent.com, Lovely, Rentals.com, RentalHouses.com, and New Home Guide. All total, its network of websites reaches over 7 million unduplicated unique visitors monthly. RentPath, Inc. has its headquarters in Norcross, Georgia (outside of Atlanta). For more information, visit www.rentpath.com.
Logo - http://photos.prnewswire.com/prnh/20140811/135209
The IoT is changing the way enterprises conduct business.
In his session at @ThingsExpo, Eric Hoffman, Vice President at EastBanc Technologies, discussed how businesses can gain an edge over competitors by empowering consumers to take control through IoT. He cited examples such as a Washington, D.C.-based sports club that leveraged IoT and the cloud to develop a comprehensive booking system. He also highlighted how IoT can revitalize and restore outdated business models, making them profitable ...
Jul. 23, 2016 07:15 PM EDT Reads: 1,853
We all know the latest numbers: Gartner, Inc. forecasts that 6.4 billion connected things will be in use worldwide in 2016, up 30 percent from last year, and will reach 20.8 billion by 2020. We're rapidly approaching a data production of 40 zettabytes a day – more than we can every physically store, and exabytes and yottabytes are just around the corner.
For many that’s a good sign, as data has been proven to equal money – IF it’s ingested, integrated, and analyzed fast enough. Without real-ti...
Jul. 23, 2016 07:00 PM EDT Reads: 804
"We view the cloud not really as a specific technology but as a way of doing business and that way of doing business is transforming the way software, infrastructure and services are being delivered to business," explained Matthew Rosen, CEO and Director at Fusion, in this SYS-CON.tv interview at 18th Cloud Expo, held June 7-9, 2016, at the Javits Center in New York City, NY.
Jul. 23, 2016 07:00 PM EDT Reads: 1,409
"Software-defined storage is a big problem in this industry because so many people have different definitions as they see fit to use it," stated Peter McCallum, VP of Datacenter Solutions at FalconStor Software, in this SYS-CON.tv interview at 18th Cloud Expo, held June 7-9, 2016, at the Javits Center in New York City, NY.
Jul. 23, 2016 06:30 PM EDT Reads: 1,330
I wanted to gather all of my Internet of Things (IOT) blogs into a single blog (that I could later use with my University of San Francisco (USF) Big Data “MBA” course). However as I started to pull these blogs together, I realized that my IOT discussion lacked a vision; it lacked an end point towards which an organization could drive their IOT envisioning, proof of value, app dev, data engineering and data science efforts. And I think that the IOT end point is really quite simple…
Jul. 23, 2016 06:15 PM EDT Reads: 760
With 15% of enterprises adopting a hybrid IT strategy, you need to set a plan to integrate hybrid cloud throughout your infrastructure.
In his session at 18th Cloud Expo, Steven Dreher, Director of Solutions Architecture at Green House Data, discussed how to plan for shifting resource requirements, overcome challenges, and implement hybrid IT alongside your existing data center assets. Highlights included anticipating workload, cost and resource calculations, integrating services on both sides...
Jul. 23, 2016 06:00 PM EDT Reads: 1,858
"We are a well-established player in the application life cycle management market and we also have a very strong version control product," stated Flint Brenton, CEO of CollabNet,, in this SYS-CON.tv interview at 18th Cloud Expo, held June 7-9, 2016, at the Javits Center in New York City, NY.
Jul. 23, 2016 05:30 PM EDT Reads: 1,703
"We provide DevOps solutions. We also partner with some key players in the DevOps space and we use the technology that we partner with to engineer custom solutions for different organizations," stated Himanshu Chhetri, CTO of Addteq, in this SYS-CON.tv interview at DevOps at 18th Cloud Expo, held June 7-9, 2016, at the Javits Center in New York City, NY.
Jul. 23, 2016 05:30 PM EDT Reads: 1,527
In his session at @DevOpsSummit at 19th Cloud Expo, Yoseph Reuveni, Director of Software Engineering at Jet.com, will discuss Jet.com's journey into containerizing Microsoft-based technologies like C# and F# into Docker. He will talk about lessons learned and challenges faced, the Mono framework tryout and how they deployed everything into Azure cloud.
Yoseph Reuveni is a technology leader with unique experience developing and running high throughput (over 1M tps) distributed systems with extre...
Jul. 23, 2016 05:30 PM EDT Reads: 1,964
Actian Corporation has announced the latest version of the Actian Vector in Hadoop (VectorH) database, generally available at the end of July. VectorH is based on the same query engine that powers Actian Vector, which recently doubled the TPC-H benchmark record for non-clustered systems at the 3000GB scale factor (see tpc.org/3323).
The ability to easily ingest information from different data sources and rapidly develop queries to make better business decisions is becoming increasingly importan...
Jul. 23, 2016 05:15 PM EDT Reads: 645
The IoT has the potential to create a renaissance of manufacturing in the US and elsewhere. In his session at 18th Cloud Expo, Florent Solt, CTO and chief architect of Netvibes, discussed how the expected exponential increase in the amount of data that will be processed, transported, stored, and accessed means there will be a huge demand for smart technologies to deliver it.
Florent Solt is the CTO and chief architect of Netvibes. Prior to joining Netvibes in 2007, he co-founded Rift Technologi...
Jul. 23, 2016 05:00 PM EDT Reads: 930
"Operations is sort of the maturation of cloud utilization and the move to the cloud," explained Steve Anderson, Product Manager for BMC’s Cloud Lifecycle Management, in this SYS-CON.tv interview at 18th Cloud Expo, held June 7-9, 2016, at the Javits Center in New York City, NY.
Jul. 23, 2016 05:00 PM EDT Reads: 1,779
Enterprise networks are complex. Moreover, they were designed and deployed to meet a specific set of business requirements at a specific point in time. But, the adoption of cloud services, new business applications and intensifying security policies, among other factors, require IT organizations to continuously deploy configuration changes. Therefore, enterprises are looking for better ways to automate the management of their networks while still leveraging existing capabilities, optimizing perf...
Jul. 23, 2016 04:45 PM EDT Reads: 895
Security, data privacy, reliability and regulatory compliance are critical factors when evaluating whether to move business applications from in-house client hosted environments to a cloud platform.
In her session at 18th Cloud Expo, Vandana Viswanathan, Associate Director at Cognizant, In this session, will provide an orientation to the five stages required to implement a cloud hosted solution validation strategy.
Jul. 23, 2016 04:30 PM EDT Reads: 668
The cloud competition for database hosts is fierce. How do you evaluate a cloud provider for your database platform?
In his session at 18th Cloud Expo, Chris Presley, a Solutions Architect at Pythian, gave users a checklist of considerations when choosing a provider.
Chris Presley is a Solutions Architect at Pythian. He loves order – making him a premier Microsoft SQL Server expert. Not only has he programmed and administered SQL Server, but he has also shared his expertise and passion with b...
Jul. 23, 2016 04:00 PM EDT Reads: 1,805