Welcome!

News Feed Item

Blimpie Rolls Out New "Hoboken Hero" Sub in Honor of 50th Birthday Celebration

Iconic Sub Chain Celebrates Hoboken, N.J. Heritage with Special Sub

SCOTTSDALE, Ariz., Aug. 12, 2014 /PRNewswire/ -- Blimpie® (www.blimpie.com) continues its 50th birthday celebration with the roll out of the Hoboken Hero, a new, savory Italian sub sandwich packed with pepperoni, salami, prosciuttini, and provolone. The sub is a limited time offer, available in stores nationwide now until October 5, 2014.

Blimpie Celebrates 50 Years!

The inspiration for the Hoboken Hero comes from Blimpie's beginnings in Hoboken, New Jersey where the first store was founded 50 years ago. This 'hero' or sub sandwich is an ode to the Italian heritage that the Hoboken area was known for. After Blimpie's founders opened their first store, word quickly spread that the new "Blimpie" was a must-try tasty treat.  Customers lined up every day to try the new sub on the block, with the freshly sliced meats and cheeses.  

"We created the Hoboken Hero to give our fans a taste of the original Blimpie experience," says Steve Evans, vice president of marketing at Blimpie.  "In 1964, three friends opened our very first store in Hoboken and we want to salute the city and the people who helped us grow to become America's favorite sub shop. We thank our loyal customers who now bring their children and grandchildren into our stores nationwide to eat the delicious subs they grew up with."

Since opening its doors 50 years ago, Blimpie has added hundreds of stores nationwide, expanded internationally and offered subs and wraps made with a variety of ingredients.  However, customers still crave the same Italian meats that originally made the brand famous. 

"Even though our menu has changed through the years, we remain committed to serving an amazing product with the highest quality ingredients," says Evans.  "We launched all of our 50th anniversary initiatives, including the Hoboken Hero, to celebrate our fans and share our timeless brand that has evolved to appeal to customers of all ages."

The "Hoboken Hero" is one of many 50th anniversary campaigns Blimpie has rolled out in 2014. On the official birthday, April 4th, 2014; all Blimpie stores offered up 50 cent regular-sized Blimpie Best subs to the first 200 customers who entered their stores.   From May 5th through June 29th, Blimpie hosted the Golden Giveaway contest that is sending one lucky winner and a guest on a trip to Hawaii, the 50th state.   The summer-long contest also awarded dozens of other fans with great prizes like free tablets, free subs for a year, and $50 Blimpie gift cards.

About Blimpie
Headquartered in Scottsdale, Ariz., Blimpie serves sub sandwiches prepared with quality ingredients along with delicious salads. Founded in 1964, Blimpie has grown to approximately 600 franchised restaurants across the U.S. and abroad.  In 2006, Blimpie became part of Kahala Brands™, one of the fastest growing franchising companies in the world with a portfolio of 15 quick-service restaurant brands.

For more information about Blimpie visit www.blimpie.com.

For more information about Kahala, visit www.kahalamgmt.com.

Logo - http://photos.prnewswire.com/prnh/20140812/135590

SOURCE Blimpie

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
You know you need the cloud, but you’re hesitant to simply dump everything at Amazon since you know that not all workloads are suitable for cloud. You know that you want the kind of ease of use and scalability that you get with public cloud, but your applications are architected in a way that makes the public cloud a non-starter. You’re looking at private cloud solutions based on hyperconverged infrastructure, but you’re concerned with the limits inherent in those technologies.
For organizations that have amassed large sums of software complexity, taking a microservices approach is the first step toward DevOps and continuous improvement / development. Integrating system-level analysis with microservices makes it easier to change and add functionality to applications at any time without the increase of risk. Before you start big transformation projects or a cloud migration, make sure these changes won’t take down your entire organization.
Automation is enabling enterprises to design, deploy, and manage more complex, hybrid cloud environments. Yet the people who manage these environments must be trained in and understanding these environments better than ever before. A new era of analytics and cognitive computing is adding intelligence, but also more complexity, to these cloud environments. How smart is your cloud? How smart should it be? In this power panel at 20th Cloud Expo, moderated by Conference Chair Roger Strukhoff, paneli...
The current age of digital transformation means that IT organizations must adapt their toolset to cover all digital experiences, beyond just the end users’. Today’s businesses can no longer focus solely on the digital interactions they manage with employees or customers; they must now contend with non-traditional factors. Whether it's the power of brand to make or break a company, the need to monitor across all locations 24/7, or the ability to proactively resolve issues, companies must adapt to...
SYS-CON Events announced today that TMC has been named “Media Sponsor” of SYS-CON's 21st International Cloud Expo and Big Data at Cloud Expo, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Global buyers rely on TMC’s content-driven marketplaces to make purchase decisions and navigate markets. Learn how we can help you reach your marketing goals.
Managing mission-critical SAP systems and landscapes has never been easy. Add public cloud with its myriad of powerful cloud native services and this may not change any time soon. Public cloud offers exciting new possibilities for enterprise workloads. But to make use of these possibilities and capabilities, IT teams need to re-think everything they have done before. Otherwise, they will just end up using public cloud as a hosting platform for their workloads, aka known as “lift and shift.”
Cloud promises the agility required by today’s digital businesses. As organizations adopt cloud based infrastructures and services, their IT resources become increasingly dynamic and hybrid in nature. Managing these require modern IT operations and tools. In his session at 20th Cloud Expo, Raj Sundaram, Senior Principal Product Manager at CA Technologies, will discuss how to modernize your IT operations in order to proactively manage your hybrid cloud and IT environments. He will be sharing bes...
Cloud applications are seeing a deluge of requests to support the exploding advanced analytics market. “Open analytics” is the emerging strategy to deliver that data through an open data access layer, in the cloud, to be directly consumed by external analytics tools and popular programming languages. An increasing number of data engineers and data scientists use a variety of platforms and advanced analytics languages such as SAS, R, Python and Java, as well as frameworks such as Hadoop and Spark...
SYS-CON Events announced today that TechTarget has been named “Media Sponsor” of SYS-CON's 21st International Cloud Expo, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. TechTarget storage websites are the best online information resource for news, tips and expert advice for the storage, backup and disaster recovery markets.
SYS-CON Events announced today that Telecom Reseller has been named “Media Sponsor” of SYS-CON's 21st International Cloud Expo, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Telecom Reseller reports on Unified Communications, UCaaS, BPaaS for enterprise and SMBs. They report extensively on both customer premises based solutions such as IP-PBX as well as cloud based and hosted platforms.
SYS-CON Events announced today that Ayehu will exhibit at SYS-CON's 21st International Cloud Expo®, which will take place on October 31 - November 2, 2017 at the Santa Clara Convention Center in Santa Clara California. Ayehu provides IT Process Automation & Orchestration solutions for IT and Security professionals to identify and resolve critical incidents and enable rapid containment, eradication, and recovery from cyber security breaches. Ayehu provides customers greater control over IT infras...
SYS-CON Events announced today that Silicon India has been named “Media Sponsor” of SYS-CON's 21st International Cloud Expo, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Published in Silicon Valley, Silicon India magazine is the premiere platform for CIOs to discuss their innovative enterprise solutions and allows IT vendors to learn about new solutions that can help grow their business.
Artificial intelligence, machine learning, neural networks. We’re in the midst of a wave of excitement around AI such as hasn’t been seen for a few decades. But those previous periods of inflated expectations led to troughs of disappointment. Will this time be different? Most likely. Applications of AI such as predictive analytics are already decreasing costs and improving reliability of industrial machinery. Furthermore, the funding and research going into AI now comes from a wide range of com...
SYS-CON Events announced today that MobiDev, a client-oriented software development company, will exhibit at SYS-CON's 21st International Cloud Expo®, which will take place October 31-November 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. MobiDev is a software company that develops and delivers turn-key mobile apps, websites, web services, and complex software systems for startups and enterprises. Since 2009 it has grown from a small group of passionate engineers and business...
SYS-CON Events announced today that Conference Guru has been named “Media Sponsor” of SYS-CON's 21st International Cloud Expo, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. A valuable conference experience generates new contacts, sales leads, potential strategic partners and potential investors; helps gather competitive intelligence and even provides inspiration for new products and services. Conference Guru works with conference organi...