Welcome!

News Feed Item

Activision Publishing, Inc. is Hands-On at Gamescom 2014 with Call of Duty®: Advanced Warfare, Destiny and Skylanders Trap Team™ Games Playable at the Show

Activision Publishing, Inc., a wholly owned subsidiary of Activision Blizzard, Inc. (NASDAQ: ATVI), will showcase a blockbuster line-up of some of the world’s most anticipated next-generation gaming releases at Gamescom 2014.

European fans to get first hands-on with Call of Duty: Advanced Warfare. (Photo: Business Wire)

European fans to get first hands-on with Call of Duty: Advanced Warfare. (Photo: Business Wire)

Kicking off on Wednesday 13th August at the Koelnmesse GmbH Exhibition Centre in Cologne, Germany, Activision will be offering consumers and industry influencers the opportunity to get hands-on with some of the biggest titles of the year. Call of Duty®: Advanced Warfare will be playable in the Microsoft booth located in Hall 5.2, Destiny will be playable in the SONY Computer Entertainment Deutschland booth, located in Hall 7.1 and Skylanders Trap Team™ will debut a new line of small-but-mighty characters in the Family Area, Hall 10.2.

“This September, October and November, we’re releasing three of the most talked about games in the industry, and perhaps our best slate ever. Destiny is the most pre-ordered new IP in history. Skylanders Trap Team is yet another breakthrough innovation for the biggest kids’ video game in the world*. And Call of Duty: Advanced Warfare is a creative leap forward for the biggest franchise in the industry,” said Eric Hirshberg, CEO of Activision Publishing. “With all of the hours of great games to be played, we apologize to spouses, bosses and significant others of every stripe in advance.”

Activision’s Gamescom 2014 line-up includes:

Call of Duty: Advanced Warfare

Published by Activision and developed by Sledgehammer Games, Call of Duty® multiplayer enters a new era for the popular award-winning franchise. Gamescom 2014 will see the global reveal of Call of Duty: Advanced Warfare multiplayer with fans getting the very first hands-on anywhere in the world.

Call of Duty: Advanced Warfare is primed to deliver a thrilling blockbuster experience, packed with cutting-edge technology such as the exoskeleton, which changes the way gamers will play the game, and a brand-new weapon class, load-out system, endless customization and more, creating an in-depth, robust and advanced Call of Duty multiplayer experience.

Call of Duty: Advanced Warfare is being developed by Sledgehammer Games specifically for Xbox One, the all-in-one games and entertainment system from Microsoft, PlayStation®4 computer entertainment system and PC. Versions for the Xbox 360 games and entertainment system from Microsoft and PlayStation®3 computer entertainment system are also in development. The game is expected to release on November 4, 2014. Call of Duty: Advanced Warfare is rated M for Mature.

Destiny

From Bungie, the creators of Halo®, and Activision, comes Destiny, the next evolution in interactive entertainment that brings first-person action gamers together in a shared, persistent online world filled with epic adventures. Gamescom 2014 will showcase Destiny’s competitive multiplayer, The Crucible, with announcements of the modes, maps and playlists that will be available at launch. Multiplayer playlists will mix up the gameplay with special rotating events, such as the Iron Banner, which allows players to enter battle against one another with no combat level restrictions. Destiny will also feature an exclusive map called Exodus Blue for PlayStation 4 and PlayStation 3 owners, which will remain exclusive until at least Fall of 2015.

Fans visiting the SONY Computer Entertainment Deutschland booth in Hall 7.1 will be able to compete head-to-head in the intense action of competitive multiplayer in The Crucible and on Saturday and Sunday top scorers in each gameplay session will be awarded a limited edition Destiny T-Shirt. The booth will also feature a custom-built ‘Sparrow’ statue, offering visitors a chance to create and upload their very own Destiny photo moment.

With four weeks to go before Destiny’s launch, global retailer GameStop Senior Vice President of Merchandising, Bob Puzon, said, “With the launch of Activision's Destiny just around the corner, our GameStop associates are working diligently to prepare for what is currently our highest pre-ordered new IP in history. Based on the consumer excitement we are encountering in our stores every day, Destiny is on track to deliver a tremendous gaming experience.”

Destiny will be available on September 9 for the PlayStation 4 system, PlayStation 3 system, Xbox One and Xbox 360. For more information, visit www.DestinyTheGame.com. For exclusive updates, follow the official Destiny social channels at www.facebook.com/DestinyTheGame and @DestinyTheGame on Twitter, and interact directly with the developers at www.Bungie.net.

Skylanders Trap Team

Developed by Toys for Bob, creators of the Toys-to-Life™ phenomenon, Skylanders Trap Team reverses the magic of its signature play pattern -- letting kids take villains out of the digital world and transport them into the physical world, where they are captured in magical Traps -- bringing both Toys-to-Life and life to toys. Fans can then play as both heroes and villains who join the forces of good in an all-new adventure.

Fans attending Gamescom will get a special Skylanders® treat -- the first hands-on opportunity to play Skylanders Trap Team with a new line of cute, pocket-sized Skylanders characters, called Skylanders Minis. Sixteen of the smallest but surprisingly powerful Skylanders are now joining the fight against Skylands’ most nefarious villains. Diminutive in stature but mighty in battle, Skylanders Minis will deliver a full Skylanders wallop as completely playable characters with upgrades and abilities, just like any other Skylanders, including the ability to trap villains.

At Gamescom, visitors in the Gamescom Family Area ((Hall 10.2) -- who are “mini” enough to enter the smallest booth Activision has ever built -- will be able to play with the new Minis. Only those that meet the Skylanders Mini booth’s required height restrictions will get the chance to be the first in the world to play with five of the new Minis: Spry, Mini Jini, Drobit, Trigger Snappy and Hijinx. Visitors to the Family area will also have the chance to visit the Skylanders photo booth, where fans can be photographed as if they’ve been ‘trapped’ in TraptaniumTM, just like the infamous villains in the game.

Ahead of Gamescom, Activision also announced that it is bringing the complete Skylanders Trap Team videogame to tablets at launch, marking the first time a full Skylanders game will be available on iOS, Android and Kindle Fire tablet devicesi day-and-date with the console version. The tablet version of the game delivers the same experience, with console-quality graphicsii and high performance game controls as its console counterpart, delivering yet another significant technological leap to the Skylanders franchise. It is playable with touch controls or a Bluetooth® enabled controller that comes with the tablet Starter Pack.

Skylanders Trap Team will be available on October 10 in Europe, October 5 in North America and October 2 in Australia/New Zealand on the following platforms: a variety of iOS, Android and Kindle Fire tablets; Xbox One and Xbox 360 games and entertainment systems from Microsoft; PlayStation 4 system; PlayStation 3 system; Nintendo's Wii™ system and Nintendo's Wii U™ system. A different, unique adventure also will be available on the Nintendo 3DS™ hand-held system.

About Activision Publishing, Inc.

Headquartered in Santa Monica, California, Activision Publishing, Inc. is a leading worldwide developer, publisher and distributor of interactive entertainment and leisure products.

Activision maintains operations in the U.S., Canada, Brazil, Mexico, the United Kingdom, France, Germany, Ireland, Italy, Sweden, Spain, Denmark, the Netherlands, Australia, Singapore, mainland China, Hong Kong and the region of Taiwan. More information about Activision and its products can be found on the company’s website, www.activision.com.

Cautionary Note Regarding Forward-looking Statements: Information in this press release that involves Activision Publishing’s expectations, plans, intentions or strategies regarding the future, including statements about the launch date and expected features of Call of Duty: Advanced Warfare, Destiny and Skylanders Trap Team, are forward-looking statements that are not facts and involve a number of risks and uncertainties. Factors that could cause Activision Publishing’s actual future results to differ materially from those expressed in the forward-looking statements set forth in this release include unanticipated product delays and other factors identified in the risk factors sections of Activision Blizzard’s most recent annual report on Form 10-K and any subsequent quarterly reports on Form 10-Q. The forward-looking statements in this release are based upon information available to Activision Publishing and Activision Blizzard as of the date of this release, and neither Activision Publishing nor Activision Blizzard assumes any obligation to update any such forward-looking statements. Forward-looking statements believed to be true when made may ultimately prove to be incorrect. These statements are not guarantees of the future performance of Activision Publishing or Activision Blizzard and are subject to risks, uncertainties and other factors, some of which are beyond its control and may cause actual results to differ materially from current expectations.

*Based on revenue, including toys and accessories.
i Available on select tablet devices
ii Graphics quality may vary due to device limitations

Halo is a registered trademark of Microsoft Corporation in the United States and/or other countries. Microsoft is not the publisher of Destiny. Activision has no affiliation with Halo.

“PlayStation” is a registered trademark of Sony Computer Entertainment Inc. Nintendo trademarks and copyrights are properties of Nintendo. © 2014 Bungie, Inc. All rights reserved. Destiny, the Destiny Logo, Bungie and the Bungie Logo are among the trademarks of Bungie, Inc. Published and distributed by Activision.

© 2014 Activision Publishing, Inc., CALL OF DUTY, CALL OF DUTY ADVANCED WARFARE, SKYLANDERS, SKYLANDERS TRAP TEAM, TRAPTANIUM, TRAPTANIUM PORTAL, TOYS TO LIFE and ACTIVISION are trademarks of Activision Publishing, Inc.

All other trademarks and trade names are the properties of their respective owners.

More Stories By Business Wire

Copyright © 2009 Business Wire. All rights reserved. Republication or redistribution of Business Wire content is expressly prohibited without the prior written consent of Business Wire. Business Wire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
Both SaaS vendors and SaaS buyers are going “all-in” to hyperscale IaaS platforms such as AWS, which is disrupting the SaaS value proposition. Why should the enterprise SaaS consumer pay for the SaaS service if their data is resident in adjacent AWS S3 buckets? If both SaaS sellers and buyers are using the same cloud tools, automation and pay-per-transaction model offered by IaaS platforms, then why not host the “shrink-wrapped” software in the customers’ cloud? Further, serverless computing, cl...
You know you need the cloud, but you’re hesitant to simply dump everything at Amazon since you know that not all workloads are suitable for cloud. You know that you want the kind of ease of use and scalability that you get with public cloud, but your applications are architected in a way that makes the public cloud a non-starter. You’re looking at private cloud solutions based on hyperconverged infrastructure, but you’re concerned with the limits inherent in those technologies.
Wooed by the promise of faster innovation, lower TCO, and greater agility, businesses of every shape and size have embraced the cloud at every layer of the IT stack – from apps to file sharing to infrastructure. The typical organization currently uses more than a dozen sanctioned cloud apps and will shift more than half of all workloads to the cloud by 2018. Such cloud investments have delivered measurable benefits. But they’ve also resulted in some unintended side-effects: complexity and risk. ...
With the introduction of IoT and Smart Living in every aspect of our lives, one question has become relevant: What are the security implications? To answer this, first we have to look and explore the security models of the technologies that IoT is founded upon. In his session at @ThingsExpo, Nevi Kaja, a Research Engineer at Ford Motor Company, discussed some of the security challenges of the IoT infrastructure and related how these aspects impact Smart Living. The material was delivered interac...
The taxi industry never saw Uber coming. Startups are a threat to incumbents like never before, and a major enabler for startups is that they are instantly “cloud ready.” If innovation moves at the pace of IT, then your company is in trouble. Why? Because your data center will not keep up with frenetic pace AWS, Microsoft and Google are rolling out new capabilities. In his session at 20th Cloud Expo, Don Browning, VP of Cloud Architecture at Turner, posited that disruption is inevitable for comp...
It is ironic, but perhaps not unexpected, that many organizations who want the benefits of using an Agile approach to deliver software use a waterfall approach to adopting Agile practices: they form plans, they set milestones, and they measure progress by how many teams they have engaged. Old habits die hard, but like most waterfall software projects, most waterfall-style Agile adoption efforts fail to produce the results desired. The problem is that to get the results they want, they have to ch...
IoT solutions exploit operational data generated by Internet-connected smart “things” for the purpose of gaining operational insight and producing “better outcomes” (for example, create new business models, eliminate unscheduled maintenance, etc.). The explosive proliferation of IoT solutions will result in an exponential growth in the volume of IoT data, precipitating significant Information Governance issues: who owns the IoT data, what are the rights/duties of IoT solutions adopters towards t...
"We are a monitoring company. We work with Salesforce, BBC, and quite a few other big logos. We basically provide monitoring for them, structure for their cloud services and we fit into the DevOps world" explained David Gildeh, Co-founder and CEO of Outlyer, in this SYS-CON.tv interview at DevOps Summit at 20th Cloud Expo, held June 6-8, 2017, at the Javits Center in New York City, NY.
In 2014, Amazon announced a new form of compute called Lambda. We didn't know it at the time, but this represented a fundamental shift in what we expect from cloud computing. Now, all of the major cloud computing vendors want to take part in this disruptive technology. In his session at 20th Cloud Expo, Doug Vanderweide, an instructor at Linux Academy, discussed why major players like AWS, Microsoft Azure, IBM Bluemix, and Google Cloud Platform are all trying to sidestep VMs and containers wit...
While DevOps most critically and famously fosters collaboration, communication, and integration through cultural change, culture is more of an output than an input. In order to actively drive cultural evolution, organizations must make substantial organizational and process changes, and adopt new technologies, to encourage a DevOps culture. Moderated by Andi Mann, panelists discussed how to balance these three pillars of DevOps, where to focus attention (and resources), where organizations might...
"When we talk about cloud without compromise what we're talking about is that when people think about 'I need the flexibility of the cloud' - it's the ability to create applications and run them in a cloud environment that's far more flexible,” explained Matthew Finnie, CTO of Interoute, in this SYS-CON.tv interview at 20th Cloud Expo, held June 6-8, 2017, at the Javits Center in New York City, NY.
The Internet giants are fully embracing AI. All the services they offer to their customers are aimed at drawing a map of the world with the data they get. The AIs from these companies are used to build disruptive approaches that cannot be used by established enterprises, which are threatened by these disruptions. However, most leaders underestimate the effect this will have on their businesses. In his session at 21st Cloud Expo, Rene Buest, Director Market Research & Technology Evangelism at Ara...
No hype cycles or predictions of zillions of things here. IoT is big. You get it. You know your business and have great ideas for a business transformation strategy. What comes next? Time to make it happen. In his session at @ThingsExpo, Jay Mason, Associate Partner at M&S Consulting, presented a step-by-step plan to develop your technology implementation strategy. He discussed the evaluation of communication standards and IoT messaging protocols, data analytics considerations, edge-to-cloud tec...
New competitors, disruptive technologies, and growing expectations are pushing every business to both adopt and deliver new digital services. This ‘Digital Transformation’ demands rapid delivery and continuous iteration of new competitive services via multiple channels, which in turn demands new service delivery techniques – including DevOps. In this power panel at @DevOpsSummit 20th Cloud Expo, moderated by DevOps Conference Co-Chair Andi Mann, panelists examined how DevOps helps to meet the de...
When growing capacity and power in the data center, the architectural trade-offs between server scale-up vs. scale-out continue to be debated. Both approaches are valid: scale-out adds multiple, smaller servers running in a distributed computing model, while scale-up adds fewer, more powerful servers that are capable of running larger workloads. It’s worth noting that there are additional, unique advantages that scale-up architectures offer. One big advantage is large memory and compute capacity...