|By PR Newswire||
|August 13, 2014 09:00 AM EDT||
VANCOUVER, Canada, Aug. 13, 2014 /PRNewswire/ -- SIGGRAPH 2014 -- Cloud graphics company, OTOY Inc., today announced expanded support for its acclaimed OctaneRender™ software, giving artists and animators more choice in where and how they work and accelerating content creation by bringing lightning fast true-to-life rendering to four more popular 3D applications. Along with previously announced plugins for Adobe Photoshop and Adobe After Effects, OctaneRender™ plugins are also in development for The Foundry's NUKE compositing software, Side Effects Software's Houdini™ 3D animation software, Autodesk's MotionBuilder® 3D character animation software, and Epic Games' Unreal Engine 4.
Following the unveiling this week of holographic video, a groundbreaking new media format for immersive, photorealistic content, OTOY also revealed further details of the content pipeline that will allow artists, animators, designers and engineers to capture, create, publish, and display their own holographic videos by harnessing light field rendering technology in OctaneRender™ Cloud Edition in the months to come. OTOY also revealed new means of applying the same holographic light field data within 3D engines such as Unreal, physical simulation engines such as Pixelux's Digital Molecular Matter (DMM) Engine, and audio engines to simplify design of games and other interactive applications while improving realism. OTOY is demonstrating both OctaneRender™ and ORBX holographic video this week at the annual international conference on computer graphics, SIGGRAPH 2014, in booth 1447 of the Vancouver Convention Center.
"OTOY has achieved the impossible task of simplifying the complex science of true-to-life rendering down to a series of mouse clicks," said Vik Sohal, co-founder of Pixelux. "With the integration of Pixelux's Digital Molecular Matter Engine into OctaneRender Cloud Edition, we're providing the same intuitive simplicity to finite-element-based destruction, letting content creators apply the intricate math behind the material properties and object interactions that make up the real world without needing to be simulation experts themselves."
"Working with a growing list of exceptional partners, OTOY continues to make OctaneRender more accessible to content creators everywhere while adding functionality," said Jules Urbach, Founder and CEO, OTOY. "Holographic video is an exceedingly elegant format that simplifies the production and sharing of incredible 3D experiences while holographic light field data opens the door to extraordinarily sophisticated, yet easy to implement simulations of physics and audio, and streamlined game and 3D application development. OTOY's holographic video pipeline is flexible not only for how it allows content creators to work, but also for the myriad of options content creators will have in harnessing holographic data to make their work easier."
Extending the value of holographic data through OctaneRender™ Cloud Edition
OctaneRender™ is renowned for its simplicity and ease-of-use, taking advanced material rendering concepts that traditionally have required knowledge of shader programming, and transforming photorealistic scene-building to a simple point-and-click exercise using OctaneRender™'s efficient node graph. Now OTOY is bringing the same simplicity to other advanced simulation elements including physics, audio, and other 3D engines in its forthcoming OctaneRender™ Cloud Edition, harnessing the holographic data for faster, more accurate simulations.
- Improving destruction simulations – Pixelux's acclaimed DMM Engine is the physical simulation engine that will be integrated into OctaneRender™ Cloud Edition, giving content creators access to the same advanced technology used to create high-end destruction simulations for major motion pictures. With the integration, content creators will have an easy means of applying real-world physical simulation to their scenes without worrying about performance limits. Using DMM's incredible ability to allow the simulation of complex structures bending and breaking made of anything from diamond to jelly, content creators will be able to create the visual reality to match their imagination all through advanced simulation.
- Improving audio simulations – Audio has always been a challenge for interactive 3D scenes, particularly for VR experiences that are wholly immersive. Using holographic data within OctaneRender™ Cloud Edition, complex acoustic simulations can be made to match a rendered scene perfectly, including the way audio bounces off of objects in a scene much the way light does. Combined with DMM, audio associated with the collision, bending, tearing, and fracture of objects within a scene can also be easily simulated.
- Supporting other 3D engines – For game development or the production of interactive environments for design, architecture, and attractions, other 3D rendering engines may be desired rather than OctaneRender™'s. OTOY's cloud-based, real-time photorealistic 3D engine, Brigade, and Epic's Unreal Engine will be supported, allowing for holographic data to be used as environment maps simplifying things such as collision detection.
Building out the holographic video pipeline
OTOY's end-to-end pipeline brings together several technologies for the production and publishing of holographic videos and supports the most popular third-party software so that content creators can work where and how they prefer:
- Capture: OTOY's LightStage™ marks the first step in creating true-to-life holographic videos, enabling the capturing of people, objects, or environments to generate virtually perfect "digital doubles".
- Create: Whether using LightStage™ to capture real-world objects or forgoing that step for the purposes of creating entirely computer-generated scenes, OctaneRender™, OTOY's suite of advanced 3D rendering software for workstations and the cloud, is the key ingredient in bringing the visual elements of holographic video to life. Using OctaneRender™ Standalone Edition, or an OctaneRender™ plugin for one of more than 20 of the most popular 3D modelling applications, content creators can optionally import objects captured within LightStage or existing 3D assets from other film or entertainment properties, then build their scene in their application of choice, saving it to a static, non-holographic .ORBX file.
- Publish: To export the static .ORBX scene file to an interactive holographic video, content creators will need to use OctaneRender™ Cloud Edition which will support one-click exporting to holographic video. For those looking to enable movement within a scene, OctaneRender™ Cloud Edition will also export to Brigade. Virtual reality head-mounted displays such as the Oculus Rift will also be supported, allowing holographic videos to be exported and immediately viewed.
OctaneRender™ Cloud Edition and the .ORBX holographic video player are both currently in closed betas and will be released to content creators later this year. Integration of Pixelux's DMM Engine will also be available on OctaneRender™ Cloud Edition at that time. OctaneRender™ plugins for Photoshop, After Effects, NUKE, Houdini, MotionBuilder, and Unreal Engine 4 will be available this year. For more information, or to become a part of the OctaneRender™ and holographic video ecosystem, contact OTOY at [email protected].
About OTOY Inc.
OTOY Inc. is the definitive cloud graphics company, pioneering technology that is redefining content creation and delivery for media and entertainment organizations around the world. OTOY's Academy Award®-winning technology is used by leading visual effects studios, artists, animators, designers, architects, and engineers, providing unprecedented creative freedom, new levels of realism, and new economics in content creation and distribution powered by the cloud. For more information, visit www.otoy.com.
- See images and videos of OctaneRender plugins on the OTOY blog here.
- Read more about OTOY's holographic video announcement on the OTOY blog here.
- See OTOY's demonstration of holographic video on YouTube here.
- See video and examples of LightStage™ on YouTube here.
- Arrange a meeting with OTOY at SIGGRAPH 2014, August 12-14, booth 1447 in the Vancouver Convention Center by contacting us here.
- Get more images rendered using OTOY software on OTOY's Facebook page here.
- Read more details about the versatile .ORBX interchange file format on OTOY's blog here.
- Follow OTOY on Facebook and Twitter.
- Download the OTOY logo here.
SOURCE OTOY Inc.
"delaPlex is a software development company. We do team-based outsourcing development," explained Mark Rivers, COO and Co-founder of delaPlex Software, in this SYS-CON.tv interview at 18th Cloud Expo, held June 7-9, 2016, at the Javits Center in New York City, NY.
Jul. 27, 2016 08:00 PM EDT Reads: 2,021
We all know the latest numbers: Gartner, Inc. forecasts that 6.4 billion connected things will be in use worldwide in 2016, up 30 percent from last year, and will reach 20.8 billion by 2020. We're rapidly approaching a data production of 40 zettabytes a day – more than we can every physically store, and exabytes and yottabytes are just around the corner. For many that’s a good sign, as data has been proven to equal money – IF it’s ingested, integrated, and analyzed fast enough. Without real-ti...
Jul. 27, 2016 07:30 PM EDT Reads: 1,077
"There's a growing demand from users for things to be faster. When you think about all the transactions or interactions users will have with your product and everything that is between those transactions and interactions - what drives us at Catchpoint Systems is the idea to measure that and to analyze it," explained Leo Vasiliou, Director of Web Performance Engineering at Catchpoint Systems, in this SYS-CON.tv interview at 18th Cloud Expo, held June 7-9, 2016, at the Javits Center in New York Ci...
Jul. 27, 2016 06:45 PM EDT Reads: 2,053
I wanted to gather all of my Internet of Things (IOT) blogs into a single blog (that I could later use with my University of San Francisco (USF) Big Data “MBA” course). However as I started to pull these blogs together, I realized that my IOT discussion lacked a vision; it lacked an end point towards which an organization could drive their IOT envisioning, proof of value, app dev, data engineering and data science efforts. And I think that the IOT end point is really quite simple…
Jul. 27, 2016 06:45 PM EDT Reads: 1,155
As companies gain momentum, the need to maintain high quality products can outstrip their development team’s bandwidth for QA. Building out a large QA team (whether in-house or outsourced) can slow down development and significantly increases costs. This eBook takes QA profiles from 5 companies who successfully scaled up production without building a large QA team and includes: What to consider when choosing CI/CD tools How culture and communication can make or break implementation
Jul. 27, 2016 06:00 PM EDT Reads: 1,677
Actian Corporation has announced the latest version of the Actian Vector in Hadoop (VectorH) database, generally available at the end of July. VectorH is based on the same query engine that powers Actian Vector, which recently doubled the TPC-H benchmark record for non-clustered systems at the 3000GB scale factor (see tpc.org/3323). The ability to easily ingest information from different data sources and rapidly develop queries to make better business decisions is becoming increasingly importan...
Jul. 27, 2016 05:45 PM EDT Reads: 868
Big Data, cloud, analytics, contextual information, wearable tech, sensors, mobility, and WebRTC: together, these advances have created a perfect storm of technologies that are disrupting and transforming classic communications models and ecosystems. In his session at @ThingsExpo, Erik Perotti, Senior Manager of New Ventures on Plantronics’ Innovation team, provided an overview of this technological shift, including associated business and consumer communications impacts, and opportunities it ...
Jul. 27, 2016 04:30 PM EDT Reads: 194
Redis is not only the fastest database, but it is the most popular among the new wave of databases running in containers. Redis speeds up just about every data interaction between your users or operational systems. In his session at 19th Cloud Expo, Dave Nielsen, Developer Advocate, Redis Labs, will share the functions and data structures used to solve everyday use cases that are driving Redis' popularity.
Jul. 27, 2016 04:30 PM EDT Reads: 1,619
A critical component of any IoT project is what to do with all the data being generated. This data needs to be captured, processed, structured, and stored in a way to facilitate different kinds of queries. Traditional data warehouse and analytical systems are mature technologies that can be used to handle certain kinds of queries, but they are not always well suited to many problems, particularly when there is a need for real-time insights.
Jul. 27, 2016 04:30 PM EDT Reads: 1,859
To leverage Continuous Delivery, enterprises must consider impacts that span functional silos, as well as applications that touch older, slower moving components. Managing the many dependencies can cause slowdowns. See how to achieve continuous delivery in the enterprise.
Jul. 27, 2016 04:18 PM EDT Reads: 218
You think you know what’s in your data. But do you? Most organizations are now aware of the business intelligence represented by their data. Data science stands to take this to a level you never thought of – literally. The techniques of data science, when used with the capabilities of Big Data technologies, can make connections you had not yet imagined, helping you discover new insights and ask new questions of your data. In his session at @ThingsExpo, Sarbjit Sarkaria, data science team lead ...
Jul. 27, 2016 04:15 PM EDT Reads: 1,126
Is your aging software platform suffering from technical debt while the market changes and demands new solutions at a faster clip? It’s a bold move, but you might consider walking away from your core platform and starting fresh. ReadyTalk did exactly that. In his General Session at 19th Cloud Expo, Michael Chambliss, Head of Engineering at ReadyTalk, will discuss why and how ReadyTalk diverted from healthy revenue and over a decade of audio conferencing product development to start an innovati...
Jul. 27, 2016 04:00 PM EDT Reads: 1,056
"Software-defined storage is a big problem in this industry because so many people have different definitions as they see fit to use it," stated Peter McCallum, VP of Datacenter Solutions at FalconStor Software, in this SYS-CON.tv interview at 18th Cloud Expo, held June 7-9, 2016, at the Javits Center in New York City, NY.
Jul. 27, 2016 04:00 PM EDT Reads: 1,523
Extracting business value from Internet of Things (IoT) data doesn’t happen overnight. There are several requirements that must be satisfied, including IoT device enablement, data analysis, real-time detection of complex events and automated orchestration of actions. Unfortunately, too many companies fall short in achieving their business goals by implementing incomplete solutions or not focusing on tangible use cases. In his general session at @ThingsExpo, Dave McCarthy, Director of Products...
Jul. 27, 2016 04:00 PM EDT Reads: 1,739
WebRTC is bringing significant change to the communications landscape that will bridge the worlds of web and telephony, making the Internet the new standard for communications. Cloud9 took the road less traveled and used WebRTC to create a downloadable enterprise-grade communications platform that is changing the communication dynamic in the financial sector. In his session at @ThingsExpo, Leo Papadopoulos, CTO of Cloud9, discussed the importance of WebRTC and how it enables companies to focus...
Jul. 27, 2016 03:30 PM EDT Reads: 974