|By PR Newswire||
|August 13, 2014 09:00 AM EDT||
VANCOUVER, Canada, Aug. 13, 2014 /PRNewswire/ -- SIGGRAPH 2014 -- Cloud graphics company, OTOY Inc., today announced expanded support for its acclaimed OctaneRender™ software, giving artists and animators more choice in where and how they work and accelerating content creation by bringing lightning fast true-to-life rendering to four more popular 3D applications. Along with previously announced plugins for Adobe Photoshop and Adobe After Effects, OctaneRender™ plugins are also in development for The Foundry's NUKE compositing software, Side Effects Software's Houdini™ 3D animation software, Autodesk's MotionBuilder® 3D character animation software, and Epic Games' Unreal Engine 4.
Following the unveiling this week of holographic video, a groundbreaking new media format for immersive, photorealistic content, OTOY also revealed further details of the content pipeline that will allow artists, animators, designers and engineers to capture, create, publish, and display their own holographic videos by harnessing light field rendering technology in OctaneRender™ Cloud Edition in the months to come. OTOY also revealed new means of applying the same holographic light field data within 3D engines such as Unreal, physical simulation engines such as Pixelux's Digital Molecular Matter (DMM) Engine, and audio engines to simplify design of games and other interactive applications while improving realism. OTOY is demonstrating both OctaneRender™ and ORBX holographic video this week at the annual international conference on computer graphics, SIGGRAPH 2014, in booth 1447 of the Vancouver Convention Center.
"OTOY has achieved the impossible task of simplifying the complex science of true-to-life rendering down to a series of mouse clicks," said Vik Sohal, co-founder of Pixelux. "With the integration of Pixelux's Digital Molecular Matter Engine into OctaneRender Cloud Edition, we're providing the same intuitive simplicity to finite-element-based destruction, letting content creators apply the intricate math behind the material properties and object interactions that make up the real world without needing to be simulation experts themselves."
"Working with a growing list of exceptional partners, OTOY continues to make OctaneRender more accessible to content creators everywhere while adding functionality," said Jules Urbach, Founder and CEO, OTOY. "Holographic video is an exceedingly elegant format that simplifies the production and sharing of incredible 3D experiences while holographic light field data opens the door to extraordinarily sophisticated, yet easy to implement simulations of physics and audio, and streamlined game and 3D application development. OTOY's holographic video pipeline is flexible not only for how it allows content creators to work, but also for the myriad of options content creators will have in harnessing holographic data to make their work easier."
Extending the value of holographic data through OctaneRender™ Cloud Edition
OctaneRender™ is renowned for its simplicity and ease-of-use, taking advanced material rendering concepts that traditionally have required knowledge of shader programming, and transforming photorealistic scene-building to a simple point-and-click exercise using OctaneRender™'s efficient node graph. Now OTOY is bringing the same simplicity to other advanced simulation elements including physics, audio, and other 3D engines in its forthcoming OctaneRender™ Cloud Edition, harnessing the holographic data for faster, more accurate simulations.
- Improving destruction simulations – Pixelux's acclaimed DMM Engine is the physical simulation engine that will be integrated into OctaneRender™ Cloud Edition, giving content creators access to the same advanced technology used to create high-end destruction simulations for major motion pictures. With the integration, content creators will have an easy means of applying real-world physical simulation to their scenes without worrying about performance limits. Using DMM's incredible ability to allow the simulation of complex structures bending and breaking made of anything from diamond to jelly, content creators will be able to create the visual reality to match their imagination all through advanced simulation.
- Improving audio simulations – Audio has always been a challenge for interactive 3D scenes, particularly for VR experiences that are wholly immersive. Using holographic data within OctaneRender™ Cloud Edition, complex acoustic simulations can be made to match a rendered scene perfectly, including the way audio bounces off of objects in a scene much the way light does. Combined with DMM, audio associated with the collision, bending, tearing, and fracture of objects within a scene can also be easily simulated.
- Supporting other 3D engines – For game development or the production of interactive environments for design, architecture, and attractions, other 3D rendering engines may be desired rather than OctaneRender™'s. OTOY's cloud-based, real-time photorealistic 3D engine, Brigade, and Epic's Unreal Engine will be supported, allowing for holographic data to be used as environment maps simplifying things such as collision detection.
Building out the holographic video pipeline
OTOY's end-to-end pipeline brings together several technologies for the production and publishing of holographic videos and supports the most popular third-party software so that content creators can work where and how they prefer:
- Capture: OTOY's LightStage™ marks the first step in creating true-to-life holographic videos, enabling the capturing of people, objects, or environments to generate virtually perfect "digital doubles".
- Create: Whether using LightStage™ to capture real-world objects or forgoing that step for the purposes of creating entirely computer-generated scenes, OctaneRender™, OTOY's suite of advanced 3D rendering software for workstations and the cloud, is the key ingredient in bringing the visual elements of holographic video to life. Using OctaneRender™ Standalone Edition, or an OctaneRender™ plugin for one of more than 20 of the most popular 3D modelling applications, content creators can optionally import objects captured within LightStage or existing 3D assets from other film or entertainment properties, then build their scene in their application of choice, saving it to a static, non-holographic .ORBX file.
- Publish: To export the static .ORBX scene file to an interactive holographic video, content creators will need to use OctaneRender™ Cloud Edition which will support one-click exporting to holographic video. For those looking to enable movement within a scene, OctaneRender™ Cloud Edition will also export to Brigade. Virtual reality head-mounted displays such as the Oculus Rift will also be supported, allowing holographic videos to be exported and immediately viewed.
OctaneRender™ Cloud Edition and the .ORBX holographic video player are both currently in closed betas and will be released to content creators later this year. Integration of Pixelux's DMM Engine will also be available on OctaneRender™ Cloud Edition at that time. OctaneRender™ plugins for Photoshop, After Effects, NUKE, Houdini, MotionBuilder, and Unreal Engine 4 will be available this year. For more information, or to become a part of the OctaneRender™ and holographic video ecosystem, contact OTOY at [email protected].
About OTOY Inc.
OTOY Inc. is the definitive cloud graphics company, pioneering technology that is redefining content creation and delivery for media and entertainment organizations around the world. OTOY's Academy Award®-winning technology is used by leading visual effects studios, artists, animators, designers, architects, and engineers, providing unprecedented creative freedom, new levels of realism, and new economics in content creation and distribution powered by the cloud. For more information, visit www.otoy.com.
- See images and videos of OctaneRender plugins on the OTOY blog here.
- Read more about OTOY's holographic video announcement on the OTOY blog here.
- See OTOY's demonstration of holographic video on YouTube here.
- See video and examples of LightStage™ on YouTube here.
- Arrange a meeting with OTOY at SIGGRAPH 2014, August 12-14, booth 1447 in the Vancouver Convention Center by contacting us here.
- Get more images rendered using OTOY software on OTOY's Facebook page here.
- Read more details about the versatile .ORBX interchange file format on OTOY's blog here.
- Follow OTOY on Facebook and Twitter.
- Download the OTOY logo here.
SOURCE OTOY Inc.
WebRTC has had a real tough three or four years, and so have those working with it. Only a few short years ago, the development world were excited about WebRTC and proclaiming how awesome it was. You might have played with the technology a couple of years ago, only to find the extra infrastructure requirements were painful to implement and poorly documented. This probably left a bitter taste in your mouth, especially when things went wrong.
Jan. 16, 2017 09:00 PM EST Reads: 7,425
Up until last year, enterprises that were looking into cloud services usually undertook a long-term pilot with one of the large cloud providers, running test and dev workloads in the cloud. With cloud’s transition to mainstream adoption in 2015, and with enterprises migrating more and more workloads into the cloud and in between public and private environments, the single-provider approach must be revisited. In his session at 18th Cloud Expo, Yoav Mor, multi-cloud solution evangelist at Cloudy...
Jan. 16, 2017 08:45 PM EST Reads: 4,574
When you focus on a journey from up-close, you look at your own technical and cultural history and how you changed it for the benefit of the customer. This was our starting point: too many integration issues, 13 SWP days and very long cycles. It was evident that in this fast-paced industry we could no longer afford this reality. We needed something that would take us beyond reducing the development lifecycles, CI and Agile methodologies. We made a fundamental difference, even changed our culture...
Jan. 16, 2017 08:00 PM EST Reads: 591
The proper isolation of resources is essential for multi-tenant environments. The traditional approach to isolate resources is, however, rather heavyweight. In his session at 18th Cloud Expo, Igor Drobiazko, co-founder of elastic.io, drew upon his own experience with operating a Docker container-based infrastructure on a large scale and present a lightweight solution for resource isolation using microservices. He also discussed the implementation of microservices in data and application integrat...
Jan. 16, 2017 06:45 PM EST Reads: 3,482
All organizations that did not originate this moment have a pre-existing culture as well as legacy technology and processes that can be more or less amenable to DevOps implementation. That organizational culture is influenced by the personalities and management styles of Executive Management, the wider culture in which the organization is situated, and the personalities of key team members at all levels of the organization. This culture and entrenched interests usually throw a wrench in the work...
Jan. 16, 2017 06:00 PM EST Reads: 354
Containers have changed the mind of IT in DevOps. They enable developers to work with dev, test, stage and production environments identically. Containers provide the right abstraction for microservices and many cloud platforms have integrated them into deployment pipelines. DevOps and containers together help companies achieve their business goals faster and more effectively. In his session at DevOps Summit, Ruslan Synytsky, CEO and Co-founder of Jelastic, reviewed the current landscape of Dev...
Jan. 16, 2017 05:00 PM EST Reads: 4,006
In his General Session at DevOps Summit, Asaf Yigal, Co-Founder & VP of Product at Logz.io, will explore the value of Kibana 4 for log analysis and will give a real live, hands-on tutorial on how to set up Kibana 4 and get the most out of Apache log files. He will examine three use cases: IT operations, business intelligence, and security and compliance. This is a hands-on session that will require participants to bring their own laptops, and we will provide the rest.
Jan. 16, 2017 03:30 PM EST Reads: 4,818
IoT is at the core or many Digital Transformation initiatives with the goal of re-inventing a company's business model. We all agree that collecting relevant IoT data will result in massive amounts of data needing to be stored. However, with the rapid development of IoT devices and ongoing business model transformation, we are not able to predict the volume and growth of IoT data. And with the lack of IoT history, traditional methods of IT and infrastructure planning based on the past do not app...
Jan. 16, 2017 03:15 PM EST Reads: 344
"LinearHub provides smart video conferencing, which is the Roundee service, and we archive all the video conferences and we also provide the transcript," stated Sunghyuk Kim, CEO of LinearHub, in this SYS-CON.tv interview at @ThingsExpo, held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA.
Jan. 16, 2017 02:30 PM EST Reads: 1,546
"We're bringing out a new application monitoring system to the DevOps space. It manages large enterprise applications that are distributed throughout a node in many enterprises and we manage them as one collective," explained Kevin Barnes, President of eCube Systems, in this SYS-CON.tv interview at DevOps at 18th Cloud Expo, held June 7-9, 2016, at the Javits Center in New York City, NY.
Jan. 16, 2017 02:15 PM EST Reads: 5,263
With major technology companies and startups seriously embracing IoT strategies, now is the perfect time to attend @ThingsExpo 2016 in New York. Learn what is going on, contribute to the discussions, and ensure that your enterprise is as "IoT-Ready" as it can be! Internet of @ThingsExpo, taking place June 6-8, 2017, at the Javits Center in New York City, New York, is co-located with 20th Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry p...
Jan. 16, 2017 01:45 PM EST Reads: 3,592
@DevOpsSummit at Cloud taking place June 6-8, 2017, at Javits Center, New York City, is co-located with the 20th International Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. The widespread success of cloud computing is driving the DevOps revolution in enterprise IT. Now as never before, development teams must communicate and collaborate in a dynamic, 24/7/365 environment. There is no time to wait for long developm...
Jan. 16, 2017 01:30 PM EST Reads: 3,307
In a recent research, analyst firm IDC found that the average cost of a critical application failure is $500,000 to $1 million per hour and the average total cost of unplanned application downtime is $1.25 billion to $2.5 billion per year for Fortune 1000 companies. In addition to the findings on the cost of the downtime, the research also highlighted best practices for development, testing, application support, infrastructure, and operations teams.
Jan. 16, 2017 01:00 PM EST Reads: 3,643
Updating DevOps to the latest production data slows down your development cycle. Probably it is due to slow, inefficient conventional storage and associated copy data management practices. In his session at @DevOpsSummit at 20th Cloud Expo, Dhiraj Sehgal, in Product and Solution at Tintri, will talk about DevOps and cloud-focused storage to update hundreds of child VMs (different flavors) with updates from a master VM in minutes, saving hours or even days in each development cycle. He will also...
Jan. 16, 2017 01:00 PM EST Reads: 1,028
"There's a growing demand from users for things to be faster. When you think about all the transactions or interactions users will have with your product and everything that is between those transactions and interactions - what drives us at Catchpoint Systems is the idea to measure that and to analyze it," explained Leo Vasiliou, Director of Web Performance Engineering at Catchpoint Systems, in this SYS-CON.tv interview at 18th Cloud Expo, held June 7-9, 2016, at the Javits Center in New York Ci...
Jan. 16, 2017 12:30 PM EST Reads: 5,476