|By PR Newswire||
|August 13, 2014 09:02 AM EDT||
KOLOA, Hawaii, Aug. 13, 2014 /PRNewswire/ -- KonaRed Corporation (OTCBB/OTCQB: KRED), manufacturers of Antioxidant Juices and nutritional supplements from the exclusive Hawaiian CoffeeBerry®, coffee fruit from Kona, Hawaii, today released the following letter to shareholders:
Dear KonaRed Shareholders:
We have received a number of messages from concerned investors about the recent decrease in our stock price (OTCBB/OTCQB: KRED).
We are always asked: What is the reason? Quite frankly, this befuddles us as much as it does you. Sometimes snowballs roll downhill and gain a momentum of their own. But this is beyond frustrating since this snowball never should have started rolling in the first place.
The Business of your Company has never been in better shape. We are projecting that 2014 sales will double over our previous year. We have placed our beverages and wellness products on the shelves of some of the most prestigious retailers in the U.S. These efforts continue today as we expand distribution within our existing retail partners and seek to add new key accounts.
Mr. Robert Nistico, CEO of our distributor partner Splash Beverage Group, characterizes our prospects as follows:
"We have been very impressed with the interest in KonaRed among major retailers and distributors across the country. Placements and authorizations continue to increase each month. We see a bright future for KonaRed as availability grows and consumers experience KonaRed for themselves.
The partnership between our two organizations is virtually brand new and we are making good progress … a good brand that delivers its promise; good tasting liquid and good people is almost always a winning combination."
So far this year we have lots of good news - and no bad news - and we hope this letter addresses any concerns you may have about the direction of your Company. I know we hear often from you on how much you like our products. We want you to like us as an investment as well, and will stay the course as we build out what we see as becoming a fantastic business and a fantastic company.
I am pleased to share some of the recent milestones we have accomplished:
* Our consumer product sales for the first six months of this year grew 64 percent to $782,620 and our total revenues increased 24 percent to more than $918,000. The momentum is headed in the right direction. However, we're not complacent and our entire team is pushing hard to move growth along faster.
* We recently announced expansion into the New York City metropolitan area, the capital of consumer spending in our country. If you are in Manhattan, the Bronx, Queens, Brooklyn or Staten Island, as we round out distribution, you can enjoy KonaRed everyday.
* Your Company's products are in more than 2,100 Walmarts nationwide. We support our product with in-store demonstrations, including handing out a free taste sample, which has proven important in increasing sales. For the many of you who have taken the time to write or call about our products, you know that one taste can turn you into an immediate fan.
* We are about to launch in many Kroger banners, including Kroger family stores like Ralphs and Fred Meyer. You can also find us in select Whole Foods, Safeway and 7-Eleven, among many other stores. Nature's Best now distributes our supplement products, such as 100% Hawaiian CoffeeBerry® Powder in 16oz. tubs.
* KonaRed nutritional products are also available in select Vitamin Shoppe locations nationwide, as well as vitaminshoppe.com. This expands our brand to wellness consumers in a new class of trade, even beyond the traditional grocery or convenience stores in which we have made so much progress.
* We get lots of calls and e-mails about finding the product and we're happy to help. So we've made it very easy for everyone with our store locator online. Simply put your location into www.konared.com/find-a-retailer and you'll be enjoying our products in a short period of time.
* A key to our growth is a sales and marketing agreement we executed in April with Splash Beverage Group. They are simply the best at what they do. One of their executives, deeply involved with KonaRed, is noted for his success as one of the chief architects marketing Red Bull in North America. And we all know how well that turned out. We couldn't have better experienced partners.
If you have a few minutes, I'd like to speak to you directly. Please put http://ceolive.tv/konared-corp/kred-videos/2270-ceolive-tv-interview-shaun-roberts-ceo-of-konared-corp into your browser so that you can see me, my passion and, I hope, my honest approach to marketing.
It's also worth stating that we do not control the market and are not a 'concept company'. We are a value play. We hope investors will understand that we are building the base for substantial returns over a period of years, not days or months. For investors who have a very short term-high return expectation, we might not be the right stock for them. What we are building is real and as such requires time for execution. We're keeping investors up to speed by fully disclosing all the solid things we are now achieving.
In conclusion, I can report with complete confidence that our fundamentals are strong and we see a positive outlook for KonaRed. We ask for your patience as we grow and hope we will have your continued support.
Founder, President, CEO
About KonaRed Corporation
KonaRed Corporation produces health and wellness nutritional products including beverages and supplements, which bring the attributes of Hawaiian Coffee fruit to an international consumer market. Our business was established on August 22, 2008 and our first sales were achieved in February 2009. On October 4, 2013 KonaRed became publicly under the symbol KRED on the OTCBB and OTCQB. KonaRed, through a licensing agreement with VDF FutureCeuticals, Inc., utilizes innovative, state of the art, proprietary processes that produce antioxidant extracts and powders from Hawaiian Coffee Fruit, which are used to produce KonaRed's Antioxidant Juices, Organic Green Teas, and On-the-Go Packs. KonaRed Corporation is headquartered in Koloa, Hawaii, and its distribution is centered in San Clemente, California. KonaRed products are sold in select Kroger, Vitamin Shoppe, Whole Foods, Safeway, Walmart, 7-Eleven, and many other retail outlets throughout the US and Canada. More information about KonaRed and its products can be found at www.konared.com.
About Splash Beverage Group, Inc.
Headquartered in Fort Lauderdale, Florida, Splash Beverage Group (SBG) manufactures, markets and distributes all-natural, 'good-for-you' beverages to retailers nationwide. Its portfolio of healthy beverage brands includes KonaRed Coffeeberry® products, TapouT performance drinks and Bruce (Lee) Tea RTD tea products. SBG has also started a spirits division with the introduction of SALT flavored tequila. SBG is comprised of beverage industry veterans, many of whom have been in the industry for over 20 years. SBG executives were previously responsible for the market development and rollout of brands such as Marley's Mellow Mood, Red Bull, Sparkling Ice, and Bolthouse Farms among others. SBG operates as a brand owner or equity partner with their brands. The company formed a strategic alliance with KonaRed in first quarter 2014.
Forward Looking Statements
Certain information contained in this press release, including any information as to our strategy, plans or future financial or operating performance and other statements that express management's expectations or estimates of future performance, constitute "forward-looking statements" within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. All statements, other than statements of historical fact, are forward-looking statements. The words "believe," "expect," "will," "anticipate," "contemplate," "target," "plan," "continue," "budget," "may," "intend," "estimate," "project" and similar expressions identify forward-looking statements. Forward-looking statements are subject to risks and uncertainties that could cause actual results to differ materially from those expressed in the forward-looking statements, including, but not limited to, certain delays beyond the company's control with respect to its plans or operations. Our actual results may differ materially from the results anticipated in these forward-looking statements due to a variety of factors, including, without limitation those set forth as "Risk Factors" in our filings with the SEC which can be found at www.sec.gov. There may be other factors not mentioned above or included in the Company's SEC filings that may cause actual results to differ materially from those projected in any forward-looking statement. The Company disclaims any intention or obligation to update or revise any forward-looking statements whether as a result of new information, future events or otherwise, except as required by applicable law.
For Investor and Media Inquiries, please contact:
KonaRed Corporation Investor Relations
E and E Communications
Email: [email protected]
SOURCE KonaRed Corporation
Everyone talks about continuous integration and continuous delivery but those are just two ends of the pipeline. In the middle of DevOps is continuous testing (CT), and many organizations are struggling to implement continuous testing effectively. After all, without continuous testing there is no delivery. And Lab-As-A-Service (LaaS) enhances the CT with dynamic on-demand self-serve test topologies. CT together with LAAS make a powerful combination that perfectly serves complex software developm...
Sep. 1, 2015 02:30 PM EDT Reads: 206
The Internet of Things is in the early stages of mainstream deployment but it promises to unlock value and rapidly transform how organizations manage, operationalize, and monetize their assets. IoT is a complex structure of hardware, sensors, applications, analytics and devices that need to be able to communicate geographically and across all functions. Once the data is collected from numerous endpoints, the challenge then becomes converting it into actionable insight.
Sep. 1, 2015 01:00 PM EDT
With the proliferation of connected devices underpinning new Internet of Things systems, Brandon Schulz, Director of Luxoft IoT – Retail, will be looking at the transformation of the retail customer experience in brick and mortar stores in his session at @ThingsExpo. Questions he will address include: Will beacons drop to the wayside like QR codes, or be a proximity-based profit driver? How will the customer experience change in stores of all types when everything can be instrumented and a...
Sep. 1, 2015 12:45 PM EDT Reads: 473
SYS-CON Events announced today that HPM Networks will exhibit at the 17th International Cloud Expo®, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. For 20 years, HPM Networks has been integrating technology solutions that solve complex business challenges. HPM Networks has designed solutions for both SMB and enterprise customers throughout the San Francisco Bay Area.
Sep. 1, 2015 12:30 PM EDT Reads: 909
This Enterprise Strategy Group lab validation report of the NEC Express5800/R320 server with Intel® Xeon® processor presents the benefits of 99.999% uptime NEC fault-tolerant servers that lower overall virtualized server total cost of ownership. This report also includes survey data on the significant costs associated with system outages impacting enterprise and web applications. Click Here to Download Report Now!
Sep. 1, 2015 12:30 PM EDT Reads: 255
Enterprises can achieve rigorous IT security as well as improved DevOps practices and Cloud economics by taking a new, cloud-native approach to application delivery. Because the attack surface for cloud applications is dramatically different than for highly controlled data centers, a disciplined and multi-layered approach that spans all of your processes, staff, vendors and technologies is required. This may sound expensive and time consuming to achieve as you plan how to move selected applicati...
Sep. 1, 2015 12:30 PM EDT
Consumer IoT applications provide data about the user that just doesn’t exist in traditional PC or mobile web applications. This rich data, or “context,” enables the highly personalized consumer experiences that characterize many consumer IoT apps. This same data is also providing brands with unprecedented insight into how their connected products are being used, while, at the same time, powering highly targeted engagement and marketing opportunities. In his session at @ThingsExpo, Nathan Trel...
Sep. 1, 2015 12:15 PM EDT Reads: 248
Whether you like it or not, DevOps is on track for a remarkable alliance with security. The SEC didn’t approve the merger. And your boss hasn’t heard anything about it. Yet, this unruly triumvirate will soon dominate and deliver DevSecOps faster, cheaper, better, and on an unprecedented scale. In his session at DevOps Summit, Frank Bunger, VP of Customer Success at ScriptRock, will discuss how this cathartic moment will propel the DevOps movement from such stuff as dreams are made on to a prac...
Sep. 1, 2015 12:00 PM EDT Reads: 237
In 2014, the market witnessed a massive migration to the cloud as enterprises finally overcame their fears of the cloud’s viability, security, etc. Over the past 18 months, AWS, Google and Microsoft have waged an ongoing battle through a wave of price cuts and new features. For IT executives, sorting through all the noise to make the best cloud investment decisions has become daunting. Enterprises can and are moving away from a "one size fits all" cloud approach. The new competitive field has ...
Sep. 1, 2015 11:51 AM EDT
Through WebRTC, audio and video communications are being embedded more easily than ever into applications, helping carriers, enterprises and independent software vendors deliver greater functionality to their end users. With today’s business world increasingly focused on outcomes, users’ growing calls for ease of use, and businesses craving smarter, tighter integration, what’s the next step in delivering a richer, more immersive experience? That richer, more fully integrated experience comes ab...
Sep. 1, 2015 11:45 AM EDT Reads: 672
SYS-CON Events announced today that Pythian, a global IT services company specializing in helping companies leverage disruptive technologies to optimize revenue-generating systems, has been named “Bronze Sponsor” of SYS-CON's 17th Cloud Expo, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. Founded in 1997, Pythian is a global IT services company that helps companies compete by adopting disruptive technologies such as cloud, Big Data, advance...
Sep. 1, 2015 11:45 AM EDT Reads: 319
Organizations from small to large are increasingly adopting cloud solutions to deliver essential business services at a much lower cost. According to cyber security experts, the frequency and severity of cyber-attacks are on the rise, causing alarm to businesses and customers across a variety of industries. To defend against exploits like these, a company must adopt a comprehensive security defense strategy that is designed for their business. In 2015, organizations such as United Airlines, Sony...
Sep. 1, 2015 11:45 AM EDT Reads: 490
Culture is the most important ingredient of DevOps. The challenge for most organizations is defining and communicating a vision of beneficial DevOps culture for their organizations, and then facilitating the changes needed to achieve that. Often this comes down to an ability to provide true leadership. As a CIO, are your direct reports IT managers or are they IT leaders? The hard truth is that many IT managers have risen through the ranks based on their technical skills, not their leadership ab...
Sep. 1, 2015 11:15 AM EDT Reads: 370
eCube Systems has released NXTmonitor, a full featured application orchestration solution. NXTmonitor, which inherited the code base of NXTminder, has been extended to support multi-discipline processes and will act as a DevOps utility in a heterogeneous enterprise environment. Previously, NXTminder was packaged with NXTera middleware to configure and manage Entera and NXTera RPC servers. “Since we are widening the focus of this solution to DevOps, we felt the need to change the name to NXTmon...
Sep. 1, 2015 11:15 AM EDT
As more and more data is generated from a variety of connected devices, the need to get insights from this data and predict future behavior and trends is increasingly essential for businesses. Real-time stream processing is needed in a variety of different industries such as Manufacturing, Oil and Gas, Automobile, Finance, Online Retail, Smart Grids, and Healthcare. Azure Stream Analytics is a fully managed distributed stream computation service that provides low latency, scalable processing of ...
Sep. 1, 2015 11:15 AM EDT Reads: 228