|By PR Newswire||
|August 14, 2014 03:00 AM EDT||
MONTREAL, August 14, 2014 /PRNewswire/ --
Aimia Inc. (TSX: AIM), a global leader in loyalty management, today announces the launch of a strategic partnership with Continente, Portugal's leading retailer from Sonae Group, to support a deeper understanding of its customers.
This partnership will provide Continente with the ability to understand the needs of its customers through its loyalty program, Continente card. This will enable Continente to make better strategic and customer-centric decisions across many aspects of its operations.
The multi-year deal will be supported by a team of Aimia's retail and analytics experts embedded within Continente. It will also see the implementation of 'Self Serve', Aimia's data analytics software tool which uses a powerful combination of customer data from Continente card, overlaid with demographic and behavioral data to deliver unparalleled insight into Continente customers and their needs.
Jan-Pieter Lips, President - EMEA, Aimia, said, "This is a significant agreement for both companies. Continente is already Portugal's leading retailer but this partnership will enable it to build even deeper relationships with existing customers and help attract new customers."
"With this agreement, Aimia and its Intelligent Shoppers Solutions business enter a new European market, bringing loyalty expertise, insights and analytics to bear alongside its proprietary self-serve technology," Lips said.
Miguel Seixas, Sonae MC Marketing Executive Director, said, "Building strong relationships with our customers has never been more important. As we continue to develop a more immersive experience, focused and rewarding purchase, we work in partnership with an innovative organization with the power to help us achieve this goal. Aimia's experience in delivering a deep understanding of the buying habits of consumers means that it is a natural partner for us."
Aimia owns or operates loyalty programs in more than 20 countries. Its expertise includes growing Nectar, the UK's leading coalition loyalty program, from a start-up company to a multi-national business with 19 million UK members in the space of ten years. It also owns Aeroplan, Canada's premier coalition loyalty program, Nectar in Italy and most recently it has taken a minority investment in Spain's Travel Club. Aimia provides data analytics services to a number of retailers and CPG's around the world including Sainsbury's in the UK, Sobey's in Canada and Coles in Australia.
Aimia Inc. ("Aimia") is a global leader in loyalty management. Employing more than 4,300 people in 20 countries worldwide, Aimia offers clients, partners and members proven expertise in launching and managing coalition loyalty programs, delivering proprietary loyalty services, creating value through loyalty analytics and driving innovation in the emerging digital, mobile and social communications spaces.
Aimia owns and operates Aeroplan, Canada's premier coalition loyalty program, Nectar, the United Kingdom's largest coalition loyalty program, Nectar Italia, Italy's largest coalition loyalty program and Smart Button, a leading provider of SaaS loyalty solutions. In addition, Aimia owns stakes in Air Miles Middle East, Travel Club, Spain's largest coalition loyalty program, Club Premier, Mexico's leading coalition loyalty program, China Rewards, the first coalition loyalty program in China that enables members to earn and redeem a common currency, Think Big, the owner and operator of BIG - AirAsia and Tune Group's loyalty program, Brazil's Prismah Fidelidade and i2c, a joint venture with Sainsbury's offering insight and data analytics services in the UK to retailers and suppliers. Aimia also holds a minority position in Cardlytics, a US-based private company operating in card-linked marketing. Aimia is listed on the Toronto Stock Exchange (TSX: AIM). For more information, visit us at http://www.aimia.com.
It was the first chain of hypermarkets in Portugal and remains a benchmark in the food retail sector in the country. With a market position of highly competitive prices, Continente combines variety, customer care and services with a promotional approach which enables it to give excellent value for money, an approach which is much appreciated and well known among Portuguese consumers. It has a network of stores across Portugal, offering an extensive and varied range of products and services in stores. The solid and steady path followed over the last 25 years, with frequent innovative and high impact promotional and social initiatives, has earned the confidence and empathy of the Portuguese people.
For further information:
Dec. 5, 2016 02:45 PM EST Reads: 3,271
Dec. 5, 2016 02:45 PM EST Reads: 1,581
Dec. 5, 2016 02:45 PM EST Reads: 661
Dec. 5, 2016 02:15 PM EST Reads: 1,094
Dec. 5, 2016 02:00 PM EST Reads: 2,190
Dec. 5, 2016 01:45 PM EST Reads: 1,706
Dec. 5, 2016 01:15 PM EST Reads: 2,159
Dec. 5, 2016 01:00 PM EST Reads: 841
Dec. 5, 2016 12:45 PM EST Reads: 678
Dec. 5, 2016 12:34 PM EST Reads: 235
Bert Loomis was a visionary. This general session will highlight how Bert Loomis and people like him inspire us to build great things with small inventions. In their general session at 19th Cloud Expo, Harold Hannon, Architect at IBM Bluemix, and Michael O'Neill, Strategic Business Development at Nvidia, discussed the accelerating pace of AI development and how IBM Cloud and NVIDIA are partnering to bring AI capabilities to "every day," on-demand. They also reviewed two "free infrastructure" pr...
Dec. 5, 2016 12:30 PM EST Reads: 943
Major trends and emerging technologies – from virtual reality and IoT, to Big Data and algorithms – are helping organizations innovate in the digital era. However, to create real business value, IT must think beyond the ‘what’ of digital transformation to the ‘how’ to harness emerging trends, innovation and disruption. Architecture is the key that underpins and ties all these efforts together. In the digital age, it’s important to invest in architecture, extend the enterprise footprint to the cl...
Dec. 5, 2016 12:30 PM EST Reads: 2,293
Fact: storage performance problems have only gotten more complicated, as applications not only have become largely virtualized, but also have moved to cloud-based infrastructures. Storage performance in virtualized environments isn’t just about IOPS anymore. Instead, you need to guarantee performance for individual VMs, helping applications maintain performance as the number of VMs continues to go up in real time. In his session at Cloud Expo, Dhiraj Sehgal, Product and Marketing at Tintri, sha...
Dec. 5, 2016 11:45 AM EST Reads: 932
CloudJumper, a Workspace as a Service (WaaS) platform innovator for agile business IT, has been recognized with the Customer Value Leadership Award for its nWorkSpace platform by Frost & Sullivan. The company was also featured in a new report(1) by the industry research firm titled, “Desktop-as-a-Service Buyer’s Guide, 2016,” which provides a comprehensive comparison of DaaS providers, including CloudJumper, Amazon, VMware, and Microsoft.
Dec. 5, 2016 11:30 AM EST Reads: 789
Businesses and business units of all sizes can benefit from cloud computing, but many don't want the cost, performance and security concerns of public cloud nor the complexity of building their own private clouds. Today, some cloud vendors are using artificial intelligence (AI) to simplify cloud deployment and management. In his session at 20th Cloud Expo, Ajay Gulati, Co-founder and CEO of ZeroStack, will discuss how AI can simplify cloud operations. He will cover the following topics: why clou...
Dec. 5, 2016 11:30 AM EST Reads: 764