News Feed Item

Oakland Mayor Jean Quan On-Hand As Over 1,500 Runners Participate In The First Annual "The Town's Half Marathon Filtered By Brita"

City Officials, Community Leaders and Running Enthusiasts celebrate the 13.1 mile race and downtown cultural festival as a landmark community event which supports the city's revitalization efforts.

OAKLAND, Calif., Aug. 16, 2014 /PRNewswire/ --  Oakland Mayor Jean Quan, City Officials and Community Leaders supported over 1,500 runners who participated in the city's first annual "The Town's Half Marathon Filtered By Brita" on Saturday.  The 13.1 mile race through Oakland's historic and urban neighborhoods followed by a world-class cultural festival at City Hall is a landmark community event in support of the city's revitalization efforts. 

Runners race through Oakland in the inaugural "The Town's Half Marathon Filtered by Brita"

"The city of Oakland is thrilled to host the first annual "The Town's Half Marathon Filtered By Brita," said Mayor Quan.

"We have a passionate and dedicated running community here in Oakland and we are excited to showcase the best elements of our city as part of this historic annual event.  With an eclectic selection of award-winning and locally-owned restaurants here in downtown, this post-race food and wine festival on the steps of city hall is a unique, world-class experience," said Mayor Quan. 

Spanning 13.1 miles from start to finish, the race route, named "Tour of Oakland" is the city's first hyper-local route experience.  Iconic areas along the route includes Jack London Square, Downtown, City Center, Uptown, Piedmont Ave, Temescal Alley & Telegraph Ave and Grand Ave from Pleasant Valley to Lake Merritt.  The race start and finish took place at Frank Ogawa Plaza. 

"We've worked closely with City Officials and met extensively with Community Leaders and Running Enthusiasts over the last year specifically to design and produce a one-of-a-kind experience that showcases the best of Oakland," said Ryan Dawkins, President of Project Sport, an Oakland-based even production company which produced the event.

"We are honored and inspired to support our city's revitalization efforts by offering our town a unique race and authentic downtown festival centered on all the greatest aspects this city has to offer.  From the route to our thrilling musical finish and cultural festival with local wineries, craft beer, artisan chefs and live music, we couldn't be more pleased with the turn out and response to our first annual event.  We've already begun planning for 2016," added Dawkins.

The top male finisher was 25-year-old Mark Ceraldi of Oakland with an official race time of 1:18:57. "I am proud to be here with Mayor Jean Quan. I'd also like to dedicate this race to my grandparents who sponsored me," said Ceraldi. The top female finisher was 24-year-old Catherine Jubinski of San Francisco with an official race time of 1:25:22. "I am super excited to be a part of this! It was also great to meet Mayor Quan," said Jubinkski.

At the finish line, race participants received cutting-edge finisher medals.  Racers also received a Brita filtering water bottle as a gift from The Clorox Company, which generously sponsored the event.

"Our interactive, spinning finisher medal featured our iconic Oak Leaf logo with a modern, sleek and inspiring design," said Dawkins.

"We specifically designed these medals to stand out from other prestigious finisher medals across the running world and we hope the Oakland community and our race participants will forever associate the modern design with the city's forward-thinking revitalization efforts.  We're extremely grateful to everyone who has supported this event including the city of Oakland and all our event sponsors," Dawkins added. 

To register or request information about The Town's Half Marathon Filtered by Brita, visit www.runoak.com. 

ABOUT PROJECT SPORT, LLC:  Project Sport, LLC ("Project Sport"), is a subsidiary of RaceForce, LLC, and a leading sports management and event production company focused on the running and cycling community.  Based in Oakland, CA, Project Sport events combine athletic challenge, destination travel locations and marquee entertainment to produce unique events with a world-class experience.  For more information regarding Project Sport, LLC, visit www.projectsport.com

ABOUT RACEFORCE, LLC:  RaceForce, LLC ("RaceForce") is a subsidiary of OmniForce, LLC, and a leading endurance and athletic event production company based in Los Angeles, CA.  Using an extensive network and wealth of core competencies including:  Strategic Marketing; Sponsorship Acquisition and Production Support, RaceForce partners with existing events to offer support where helpful while maintaining the event's grassroots identify.   RaceForce events are legendary and cherished by their respective community.  RaceForce events include:  The Surf City USA Marathon and the Surf City 10 Mile, 10K, 5K & Kids Run in Huntington Beach, CA; The US Half Marathon, Echelon Ride to Revel Cycling Series, San Francisco Turkey Trot, The Livermore Half Marathon & The Town's Half Marathon in Oakland.  For more information regarding RaceForce, LLC, visit www.raceforce.com.

Photo - http://photos.prnewswire.com/prnh/20140816/136731


More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
As DevOps methodologies expand their reach across the enterprise, organizations face the daunting challenge of adapting related cloud strategies to ensure optimal alignment, from managing complexity to ensuring proper governance. How can culture, automation, legacy apps and even budget be reexamined to enable this ongoing shift within the modern software factory? In her Day 2 Keynote at @DevOpsSummit at 21st Cloud Expo, Aruna Ravichandran, VP, DevOps Solutions Marketing, CA Technologies, was jo...
Predicting the future has never been more challenging - not because of the lack of data but because of the flood of ungoverned and risk laden information. Microsoft states that 2.5 exabytes of data are created every day. Expectations and reliance on data are being pushed to the limits, as demands around hybrid options continue to grow.
Business professionals no longer wonder if they'll migrate to the cloud; it's now a matter of when. The cloud environment has proved to be a major force in transitioning to an agile business model that enables quick decisions and fast implementation that solidify customer relationships. And when the cloud is combined with the power of cognitive computing, it drives innovation and transformation that achieves astounding competitive advantage.
Poor data quality and analytics drive down business value. In fact, Gartner estimated that the average financial impact of poor data quality on organizations is $9.7 million per year. But bad data is much more than a cost center. By eroding trust in information, analytics and the business decisions based on these, it is a serious impediment to digital transformation.
Digital Transformation: Preparing Cloud & IoT Security for the Age of Artificial Intelligence. As automation and artificial intelligence (AI) power solution development and delivery, many businesses need to build backend cloud capabilities. Well-poised organizations, marketing smart devices with AI and BlockChain capabilities prepare to refine compliance and regulatory capabilities in 2018. Volumes of health, financial, technical and privacy data, along with tightening compliance requirements by...
Andrew Keys is Co-Founder of ConsenSys Enterprise. He comes to ConsenSys Enterprise with capital markets, technology and entrepreneurial experience. Previously, he worked for UBS investment bank in equities analysis. Later, he was responsible for the creation and distribution of life settlement products to hedge funds and investment banks. After, he co-founded a revenue cycle management company where he learned about Bitcoin and eventually Ethereal. Andrew's role at ConsenSys Enterprise is a mul...
"NetApp is known as a data management leader but we do a lot more than just data management on-prem with the data centers of our customers. We're also big in the hybrid cloud," explained Wes Talbert, Principal Architect at NetApp, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
"Since we launched LinuxONE we learned a lot from our customers. More than anything what they responded to were some very unique security capabilities that we have," explained Mark Figley, Director of LinuxONE Offerings at IBM, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
I love the beginning of the year. It is always enjoyable to see people's predictions for trends in the coming year. Publications like Fortune, CNN Money, Washington Post and the Atlantic speculate about what gadgets and technologies are going to take off in popularity this year, psychics predict which celebrities will have babies and fall in love, and I start to think about trends like DevOps and where the software delivery industry is headed next.CollabNet, Eric Robertson, predicted.
DXWordEXPO New York 2018, colocated with CloudEXPO New York 2018 will be held November 11-13, 2018, in New York City and will bring together Cloud Computing, FinTech and Blockchain, Digital Transformation, Big Data, Internet of Things, DevOps, AI, Machine Learning and WebRTC to one location.
DXWorldEXPO LLC announced today that "Miami Blockchain Event by FinTechEXPO" has announced that its Call for Papers is now open. The two-day event will present 20 top Blockchain experts. All speaking inquiries which covers the following information can be submitted by email to [email protected] Financial enterprises in New York City, London, Singapore, and other world financial capitals are embracing a new generation of smart, automated FinTech that eliminates many cumbersome, slow, and expe...
Evan Kirstel is an internationally recognized thought leader and social media influencer in IoT (#1 in 2017), Cloud, Data Security (2016), Health Tech (#9 in 2017), Digital Health (#6 in 2016), B2B Marketing (#5 in 2015), AI, Smart Home, Digital (2017), IIoT (#1 in 2017) and Telecom/Wireless/5G. His connections are a "Who's Who" in these technologies, He is in the top 10 most mentioned/re-tweeted by CMOs and CIOs (2016) and have been recently named 5th most influential B2B marketeer in the US. H...
DXWorldEXPO | CloudEXPO are the world's most influential, independent events where Cloud Computing was coined and where technology buyers and vendors meet to experience and discuss the big picture of Digital Transformation and all of the strategies, tactics, and tools they need to realize their goals. Sponsors of DXWorldEXPO | CloudEXPO benefit from unmatched branding, profile building and lead generation opportunities.
The best way to leverage your Cloud Expo presence as a sponsor and exhibitor is to plan your news announcements around our events. The press covering Cloud Expo and @ThingsExpo will have access to these releases and will amplify your news announcements. More than two dozen Cloud companies either set deals at our shows or have announced their mergers and acquisitions at Cloud Expo. Product announcements during our show provide your company with the most reach through our targeted audiences.
DevOpsSummit New York 2018, colocated with CloudEXPO | DXWorldEXPO New York 2018 will be held November 11-13, 2018, in New York City. Digital Transformation (DX) is a major focus with the introduction of DXWorldEXPO within the program. Successful transformation requires a laser focus on being data-driven and on using all the tools available that enable transformation if they plan to survive over the long term. A total of 88% of Fortune 500 companies from a generation ago are now out of bus...