News Feed Item
NTT-AT Upgrades H. 265/HEVC Software CODEC SDK and File Conversion Software
- Range Extensions Support Aimed at 4K Contents Market -
|By PR Newswire
|August 19, 2014 01:00 AM EDT
KAWASAKI, Japan, Aug. 19, 2014 /PRNewswire/ -- NTT Advanced Technology Corp. (NTT-AT hereafter) announced on August 19 that it launched an upgraded version of "HEVC-1000 SDK," a software CODEC development kit compliant with the H.265/HEVC (*1) video coding standards, on August 7 and that it will launch an upgraded version of file conversion software "FileConverter 4K FC4000" on August 26.
NTT-AT has upgraded the H.265/HEVC encoder engine employed by the two products to make it compliant with the 4K "Range Extensions" Profile (*2) (color format (*3) 4:2:2 and 10-bit bit depth (*4)), realizing high-speed and high-quality video delivery.
As TV sets compatible with the 4K or Ultra High Definition (UHD) have become available lately, a host of new services using the H.265/HEVC standard are being considered in various areas, with U.S. cable operators and online content providers declaring their intention of promoting 4K video delivery while experimental 4K TV broadcasting launched in Japan.
With "HEVC-1000 SDK" in place, the development of applications compliant with H.265/HEVC becomes easier, helping promote the development of software using 4K videos. Also, the use of "FileConverter 4K FC4000" enables efficient production of 4K-ready content with an ordinary desktop PC, contributing greatly to the content business of content holders and online video delivery service providers.
- H.265/HEVC encoder engine
The encoder engine adopted in the NTT-AT products has been upgraded. The 265/HEVC encoding algorithm developed by the Media Intelligence Laboratories, Nippon Telegraph and Telephone Corp., is programed into the encoder engine, making it the first of its kind in the world to be compliant with the 4K "Range Extensions" Profile (color format 4:2:2 and 10-bit bit depth). Its features include the "LQA algorithm" for combining high video quality with a high compression rate and "CBR (*5) control" for improved stability.
LQA (Local QP Adjustment) algorithm:
This is an algorithm for reducing data volume in video areas where the human eye cannot easily detect distortions, improving the compression rate while maintaining high video quality.
Accurate CBR control making both stable streaming and high video quality possible. Ordinarily, in CRB control, where bit-rate variations have to be controlled, achieving high video quality is difficult. With NTT-AT's unique coding control, however, high video quality has been made possible.
"HEVC-1000 SDK" and "FileConverter 4K FC4000" have been duly upgraded and made ready for launch.
(*1) H.265/HEVC: High Efficiency Video Coding international standard made in 2013. It will be a primary standard for the next generation of video coding.
(*2) Range Extensions Profile: H.265/HEVC standard made in 2014 for coding high-quality video images required by high-end users of video imaging equipment and professional video makers.
(*3) Collar format: A type of signal format. The 4:2:2 format has color-difference information twice as much as the 4:2:0 format used for online video delivery.
(*4) Bit depth: A bit rate for sampling luminance and color difference signals. Sampling at a high bit depth makes it possible to show videos in smooth gradation and sharp contract
(*5) CBR: Compressing data transmissions at a fixed bit rate. It is also called a fixed bit rate.
1. HEVC Software CODEC "HEVC-1000 SDK"
A software CODEC development kit combining encoder and decoder. With the latest upgrade, the following new functions have been added.
- Compatible with color format 4:2:2 (12-bit depth), color format 4:2:2 (10-bit depth) and color format 4:2:2 (8-bit depth). The new version is ready for high-quality broadcasting content.
- Compared with the old version, the newly upgraded version shows an improvement of more than 20% in coding efficiency and an improvement of more than 40% in the processing speed.
- 720/30P real-time encoding has been achieved.
With this development kit, multimedia software can be easily made compatible with H.265/HEVC. Users can build it into file conversion software for changing the video data compression method or changing the bit rate and into video applications such as authoring software for editing video data.
The development kit can be used in a variety of areas, including the delivery of high-quality and highly compressed videos for mobile devices, digital signage and 4K video delivery.
2. With file conversion software "FileConverter 4K FC4000," major video media formats can be fed in. The latest upgrade has further improved the processing speed, making it compatible with the 4:2:2 (10-bit depth) and 4:2:2 (8-bit depth) color formats.
With "FileConverter 4K FC4000," developers can use an ordinary desktop PC to efficiently create highly compressed and high-quality video content. Lately, new services using H.265/HEVC are being considered. This application software can generate encoding streams necessary for VoD services that require the authentication of playback terminals, servers and networks in addition to H.265/HEVC encoding performance.
- Price: Open
Headquarters: Kawasaki City, Kanagawa Prefecture
President and representative director: Takashi Hanazawa
NTT Advanced Technology Corporation US Office
1741 Technology Drive, Suite 380, San Jose, CA 95110, U.S.A.
TEL: +1 408-392-4280
E-mail: [email protected]
SOURCE NTT Advanced Technology Corporation
Countless business models have spawned from the IaaS industry. Resell Web hosting, blogs, public cloud, and on and on. With the overwhelming amount of tools available to us, it's sometimes easy to overlook that many of them are just new skins of resources we've had for a long time.
In his General Session at 16th Cloud Expo, Phil Jackson, Lead Technology Evangelist at SoftLayer, broke down what we've got to work with and discuss the benefits and pitfalls to discover how we can best use them to d...
Jul. 7, 2015 06:30 PM EDT Reads: 2,350
Enterprises are turning to the hybrid cloud to drive greater scalability and cost-effectiveness. But enterprises should beware as the definition of “policy” varies wildly. Some say it’s the ability to control the resources apps’ use or where the apps run. Others view policy as governing the permissions and delivering security. Policy is all of that and more. In his session at 16th Cloud Expo, Derek Collison, founder and CEO of Apcera, explained what policy is, he showed how policy should be arch...
Jul. 7, 2015 06:30 PM EDT Reads: 842
"We have seen the evolution of WebRTC right from the starting point to what it has become today, that people are using in real applications," noted Dr. Natasha Tamaskar, Vice President and Head of Cloud and Mobile Strategy and Ecosystem at GENBAND, in this SYS-CON.tv interview at WebRTC Summit, held June 9-11, 2015, at the Javits Center in New York City.
Jul. 7, 2015 06:15 PM EDT Reads: 858
The 3rd International WebRTC Summit, to be held Nov. 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA, announces that its Call for Papers is now open. Topics include all aspects of improving IT delivery by eliminating waste through automated business models leveraging cloud technologies. WebRTC Summit is co-located with 15th International Cloud Expo, 6th International Big Data Expo, 3rd International DevOps Summit and 2nd Internet of @ThingsExpo. WebRTC (Web-based Real-Time Com...
Jul. 7, 2015 06:00 PM EDT Reads: 293
SYS-CON Events announced today that Harbinger Systems will exhibit at SYS-CON's 17th International Cloud Expo®, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. Harbinger Systems is a global company providing software technology services. Since 1990, Harbinger has developed a strong customer base worldwide. Its customers include software product companies ranging from hi-tech start-ups in Silicon Valley to leading product companies in the US a...
Jul. 7, 2015 05:45 PM EDT Reads: 2,476
The 4th International Internet of @ThingsExpo, co-located with the 17th International Cloud Expo - to be held November 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA - announces that its Call for Papers is open. The Internet of Things (IoT) is the biggest idea since the creation of the Worldwide Web more than
Jul. 7, 2015 05:00 PM EDT Reads: 2,263
The time is ripe for high speed resilient software defined storage solutions with unlimited scalability. ISS has been working with the leading open source projects and developed a commercial high performance solution that is able to grow forever without performance limitations.
In his session at Cloud Expo, Alex Gorbachev, President of Intelligent Systems Services Inc., shared foundation principles of Ceph architecture, as well as the design to deliver this storage to traditional SAN storage co...
Jul. 7, 2015 05:00 PM EDT Reads: 2,458
SYS-CON Events announced today that ProfitBricks, the provider of painless cloud infrastructure, will exhibit at SYS-CON's 17th International Cloud Expo®, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA.
ProfitBricks is the IaaS provider that offers a painless cloud experience for all IT users, with no learning curve. ProfitBricks boasts flexible cloud servers and networking, an integrated Data Center Designer tool for visual control over the...
Jul. 7, 2015 05:00 PM EDT Reads: 2,268
"We got started as search consultants. On the services side of the business we have help organizations save time and save money when they hit issues that everyone more or less hits when their data grows," noted Otis Gospodnetić, Founder of Sematext, in this SYS-CON.tv interview at @DevOpsSummit, held June 9-11, 2015, at the Javits Center in New York City.
Jul. 7, 2015 04:45 PM EDT Reads: 1,715
"CenturyLink brings a full suite of services to the table and that enables us to be an IT service provider," explained Jeff Katzen, Director of the Cloud Practice at CenturyLink, in this SYS-CON.tv interview at 16th Cloud Expo, held June 9-11, 2015, at the Javits Center in New York City.
Jul. 7, 2015 04:15 PM EDT Reads: 646
17th Cloud Expo, taking place Nov 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA, will feature technical sessions from a rock star conference faculty and the leading industry players in the world. Cloud computing is now being embraced by a majority of enterprises of all sizes. Yesterday's debate about public vs. private has transformed into the reality of hybrid cloud: a recent survey shows that 74% of enterprises have a hybrid cloud strategy. Meanwhile, 94% of enterprises ar...
Jul. 7, 2015 04:00 PM EDT Reads: 1,951
DevOps is about increasing efficiency, but nothing is more inefficient than building the same application twice. However, this is a routine occurrence with enterprise applications that need both a rich desktop web interface and strong mobile support. With recent technological advances from Isomorphic Software and others, it is now feasible to create a rich desktop and tuned mobile experience with a single codebase, without compromising performance or usability.
Jul. 7, 2015 03:45 PM EDT Reads: 1,414
One of the hottest areas in cloud right now is DRaaS and related offerings.
In his session at 16th Cloud Expo, Dale Levesque, Disaster Recovery Product Manager with Windstream's Cloud and Data Center Marketing team, will discuss the benefits of the cloud model, which far outweigh the traditional approach, and how enterprises need to ensure that their needs are properly being met.
Jul. 7, 2015 03:45 PM EDT Reads: 2,405
"In the IoT space we are helping customers, mostly enterprises and industry verticals where time-to-value is critical, and we help them with the ability to do faster insights and actions using our platform so they can transform their business operations," explained Venkat Eswara, VP of Marketing at Vitria, in this SYS-CON.tv interview at @ThingsExpo, held June 9-11, 2015, at the Javits Center in New York City.
Jul. 7, 2015 03:45 PM EDT Reads: 950
In the midst of the widespread popularity and adoption of cloud computing, it seems like everything is being offered “as a Service” these days: Infrastructure? Check. Platform? You bet. Software? Absolutely. Toaster? It’s only a matter of time. With service providers positioning vastly differing offerings under a generic “cloud” umbrella, it’s all too easy to get confused about what’s actually being offered.
In his session at 16th Cloud Expo, Kevin Hazard, Director of Digital Content for SoftL...
Jul. 7, 2015 03:45 PM EDT Reads: 2,686