Welcome!

News Feed Item

HERDEZ® Brand Day of the Dead T-Shirt Design Contest To Raise Funds for Art Museum & Support Los Angeles-Based Artist

One LA artist to win $1K, winning artwork to be displayed at Museum of Latin American Art

LOS ANGELES, Aug. 19, 2014 /PRNewswire/ -- The makers of the HERDEZ® brand, Mexico's No. 1 selling salsa, is launching a T-shirt design contest in spirit of Día de los Muertos, or Day of the Dead. The brand is calling out for artists in the greater Los Angeles area to submit their designs for the chance to be featured on the 2014 HERDEZ® brand Día de los Muertos T-shirts, which will be up for sale and with all proceeds benefiting the Museum of Latin American Art (MOLAA).

HERDEZ® Brand

As an authentic Mexican brand that is synonymous with traditional Mexican cooking, HERDEZ® promotes and celebrates the preservation of Mexican heritage, culture and tradition. Día de los Muertos is a customary holiday that parallels the authenticity of the brand.

Día de los Muertos is a two-day commemorative celebration that takes place every Nov. 1 and 2 in Mexico. The holiday honors and celebrates the past and after-life of the deceased. It encompasses the belief that spirits of the deceased are reunited with their families. Families provide offerings so that in turn the spirits provide protection and wisdom. Gestures of honor include praying and sharing stories of their beloved while gathered around altars. The altars are embellished with candles, treats, flowers (marigolds), sugar skulls, photos and personal memorabilia.

This year, the makers of the HERDEZ® brand will celebrate the holiday larger than ever. In support of the holiday and the artwork that is representative of it, the HERDEZ® brand is kicking things off with a T-shirt design contest for all Los Angeles-based artists in August, followed by a face painting contest for the entire HERDEZ® social media community in October. The brand will also be a proud sponsor of the Día de los Muertos gala hosted by MOLAA on October 25, 2014 in Long Beach, CA.

"Art is a timeless, valuable element of Mexican culture, especially during this unique and colorful holiday of Día de los Muertos," said Gilberto Gutierrez, senior brand manager at MegaMex Foods, LLC. "Through art, death can be depicted as a celebratory process of life, allowing us to perceive death as something sweet and peaceful, not bitter and depressing."

The T-shirt contest is open to all LA artists, accepting submissions Aug. 19, 2014 through Sept. 14, 2014. The goal of the contest is to find a one-of-a-kind piece of art that is representative of this vibrant holiday. Artwork submitted should capture and convey the essence of the holiday through vitality, mystery and originality. The winning artwork will be featured as the signature 2014 HERDEZ® brand Día de los Muertos t-shirt design. The winner will receive a cash prize of $1,000 and have their artwork displayed at MOLAA. T-shirts will be on sale throughout the month of Oct., with all proceeds benefitting the museum. For details about the contest, visit http://www.herdeztraditions.com/tshirt-design-contest.

About MOLAA

The Museum of Latin American Art (MOLAA) was founded in 1996 in Long Beach, California and serves the greater Los Angeles area. MOLAA is the only museum in the United States dedicated to modern and contemporary Latin American art. Since its inception, MOLAA has doubled in size and continues to expand its permanent collection, ranging from works by Tamayo and Matta to Cruz-Diez, Los Carpinteros and Tunga. With its physical expansion complete, MOLAA's focus is on strengthening its position as a multidisciplinary institution providing cross-cultural dialogue.

About the HERDEZ® Brand

HERDEZ® salsa is made the authentic way, using fresh ingredients like tomatoes, onions, chile peppers and cilantro.  Today, HERDEZ® Salsa is the No.1 selling salsa brand in Mexico and a growing staple in homes in the United States.  With the launch of their new line of authentic Cocina Mexicana Bowls, HERDEZ® brand continues to bring the flavors of Mexico to the homes of millions.  HERDEZ® brand authentic Mexican products are available nationwide at major grocery stores.  Visit www.herdeztraditions.com for more information.

Logo - http://photos.prnewswire.com/prnh/20140819/137174

SOURCE HERDEZ® Brand

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
Predictive analytics tools monitor, report, and troubleshoot in order to make proactive decisions about the health, performance, and utilization of storage. Most enterprises combine cloud and on-premise storage, resulting in blended environments of physical, virtual, cloud, and other platforms, which justifies more sophisticated storage analytics. In his session at 18th Cloud Expo, Peter McCallum, Vice President of Datacenter Solutions at FalconStor, discussed using predictive analytics to mon...
Today we can collect lots and lots of performance data. We build beautiful dashboards and even have fancy query languages to access and transform the data. Still performance data is a secret language only a couple of people understand. The more business becomes digital the more stakeholders are interested in this data including how it relates to business. Some of these people have never used a monitoring tool before. They have a question on their mind like “How is my application doing” but no id...
@GonzalezCarmen has been ranked the Number One Influencer and @ThingsExpo has been named the Number One Brand in the “M2M 2016: Top 100 Influencers and Brands” by Onalytica. Onalytica analyzed tweets over the last 6 months mentioning the keywords M2M OR “Machine to Machine.” They then identified the top 100 most influential brands and individuals leading the discussion on Twitter.
"We are an all-flash array storage provider but our focus has been on VM-aware storage specifically for virtualized applications," stated Dhiraj Sehgal of Tintri in this SYS-CON.tv interview at 19th Cloud Expo, held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA.
As data explodes in quantity, importance and from new sources, the need for managing and protecting data residing across physical, virtual, and cloud environments grow with it. Managing data includes protecting it, indexing and classifying it for true, long-term management, compliance and E-Discovery. Commvault can ensure this with a single pane of glass solution – whether in a private cloud, a Service Provider delivered public cloud or a hybrid cloud environment – across the heterogeneous enter...
In IT, we sometimes coin terms for things before we know exactly what they are and how they’ll be used. The resulting terms may capture a common set of aspirations and goals – as “cloud” did broadly for on-demand, self-service, and flexible computing. But such a term can also lump together diverse and even competing practices, technologies, and priorities to the point where important distinctions are glossed over and lost.
All clouds are not equal. To succeed in a DevOps context, organizations should plan to develop/deploy apps across a choice of on-premise and public clouds simultaneously depending on the business needs. This is where the concept of the Lean Cloud comes in - resting on the idea that you often need to relocate your app modules over their life cycles for both innovation and operational efficiency in the cloud. In his session at @DevOpsSummit at19th Cloud Expo, Valentin (Val) Bercovici, CTO of Soli...
"We're a cybersecurity firm that specializes in engineering security solutions both at the software and hardware level. Security cannot be an after-the-fact afterthought, which is what it's become," stated Richard Blech, Chief Executive Officer at Secure Channels, in this SYS-CON.tv interview at @ThingsExpo, held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA.
"IoT is going to be a huge industry with a lot of value for end users, for industries, for consumers, for manufacturers. How can we use cloud to effectively manage IoT applications," stated Ian Khan, Innovation & Marketing Manager at Solgeniakhela, in this SYS-CON.tv interview at @ThingsExpo, held November 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA.
Information technology is an industry that has always experienced change, and the dramatic change sweeping across the industry today could not be truthfully described as the first time we've seen such widespread change impacting customer investments. However, the rate of the change, and the potential outcomes from today's digital transformation has the distinct potential to separate the industry into two camps: Organizations that see the change coming, embrace it, and successful leverage it; and...
Join Impiger for their featured webinar: ‘Cloud Computing: A Roadmap to Modern Software Delivery’ on November 10, 2016, at 12:00 pm CST. Very few companies have not experienced some impact to their IT delivery due to the evolution of cloud computing. This webinar is not about deciding whether you should entertain moving some or all of your IT to the cloud, but rather, a detailed look under the hood to help IT professionals understand how cloud adoption has evolved and what trends will impact th...
Data is the fuel that drives the machine learning algorithmic engines and ultimately provides the business value. In his session at Cloud Expo, Ed Featherston, a director and senior enterprise architect at Collaborative Consulting, discussed the key considerations around quality, volume, timeliness, and pedigree that must be dealt with in order to properly fuel that engine.
We are always online. We access our data, our finances, work, and various services on the Internet. But we live in a congested world of information in which the roads were built two decades ago. The quest for better, faster Internet routing has been around for a decade, but nobody solved this problem. We’ve seen band-aid approaches like CDNs that attack a niche's slice of static content part of the Internet, but that’s it. It does not address the dynamic services-based Internet of today. It does...
Internet of @ThingsExpo, taking place June 6-8, 2017 at the Javits Center in New York City, New York, is co-located with the 20th International Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. @ThingsExpo New York Call for Papers is now open.
What happens when the different parts of a vehicle become smarter than the vehicle itself? As we move toward the era of smart everything, hundreds of entities in a vehicle that communicate with each other, the vehicle and external systems create a need for identity orchestration so that all entities work as a conglomerate. Much like an orchestra without a conductor, without the ability to secure, control, and connect the link between a vehicle’s head unit, devices, and systems and to manage the ...