Welcome!

News Feed Item

Fresh Promise Foods Update

ATLANTA, GA -- (Marketwired) -- 08/19/14 -- Fresh Promise Foods, Inc. (PINKSHEETS: FPFI) a developer, processor and marketer of healthy, better-for-you food products, has announced a company update, including key production, certification and strategic planning milestones reached regarding the launch of Harvest Soul, its organic superfood juice blends.

Harvest Soul, a wholly owned subsidiary of Fresh Promise Foods, has located its state-of-the-art production facility within Atlanta-based PREP shared kitchen facility. As PREP's anchor tenant, Harvest Soul has upgraded its dedicated production space well beyond "move-in" specifications, including significant electrical upgrades to provide improved processing. Other facility equipment includes:

  • Commercial Juice Press and Grinder - allows the company to freshly squeeze or press juices.
  • Commercial Blender - large capacity 100-gallon blender, with custom electrical support to allow for flexibility in a variety of speeds.
  • Control Panel - designed to spec, the panel provides the ultimate in automation, leading to tighter controls within each blend.
  • Double-headed Piston Filler - for easy "perfect fill" every time.
  • Capper - bottle capping unit, utilizing compressed air.
  • Positive Displacement Pump - food grade stainless steel pump to move viscous product from tank to tank.
  • Clean-In-Place Tank (CIP) - designed to ensure mandatory sanitation practices are more efficient and cost effective; will utilize only food grade cleaning supplies.
  • Centrifugal Pump - ensures complete clean-out of system for flavor change-over, reducing the process by more than 75% vs. alternatives.
  • Dedicated Cooler - allows for 100% organic ingredients to remain completely segregated.
  • High Capacity - production facility is near completion, and capable of producing millions of bottles per year.

Harvest Soul will utilize Georgia-based Universal Pasteurization, where it will high pressure process (HPP) its product (a leading edge technology that retains more vitamins and nutrients than traditional methods), thus increasing shelf life tenfold in many cases.

The Company is currently in the process of seeking USDA Organic Certification, and is planning on using only 100% organic ingredients sourced from certified organic growers and distributors.

To ensure complete consumer protection and certification, the Company has commissioned an independent lab to test its finished products to confirm they are food-safe after the HPP process; results are forthcoming. Upon receipt, final certification from the Department of Agriculture will be possible.

Harvest Soul has also commissioned a law firm with expertise in product labeling, licensure and regulatory compliance issues to ensure all the necessary regulations are followed properly.

To support the upcoming consumer launch, Harvest Soul has developed an interactive website, point-of-sale materials, and other marketing support pieces:

  • Website - will describe key features and benefits of the product and allow for online purchase; the site is completed and the launch is planned to coincide with product launch.
  • Social Media - a full social media plan will support the launch, including social media feeds and posts.
  • Point of Sale - various support pieces are developed, to provide motivation and communication at retail, designed to work in a variety of retail outlets.
  • Selling materials - customized retail "sell sheets" to support sell-in are ready to release.
  • Events - sampling, in-store and local events are planned to drive awareness and trial, leading to repeat purchase.

The Company realizes to have a successful launch, it's important to have all the pieces and parts ready to go, and launch correctly the first time. While this may appear to be a lengthy process, cutting corners will only hinder the long term success of the company and its future products. Retailers appreciate when a new product has shown strategic thought and research, and are more likely to accept those (and future) products into their stores.

This Company update was intended to provide specific detail about the status of Harvest Soul and Fresh Promise Foods, ensuring the investment community that the Company is hard at work, has engaged experts in the field and has made great progress in growing the Company.

About Fresh Promise Foods Inc.:

Based in Atlanta, Ga, Fresh Promise Foods, and its subsidiaries seek to be the catalyst to a better quality of life by offering health and wellness solutions that make sense and fit into the everyday lives of all consumers. Focused on three key strategic areas -- food technology, consumer products and value-added -- Fresh Promise Foods will set itself apart from the competition by marrying innovative technology and product development with perceptive marketing and sales service strategy. www.freshpromisefoods.com

Safe Harbor Statement:

Except for statements of historical fact, the matters discussed in this press release are forward-looking, and are made pursuant to the Safe Harbor provisions of the Private Securities Litigation Reform Act of 1995. Statements made herein regarding the intent, belief or current expectations of Fresh Promise Foods, Inc. or Harvest Soul, Inc are forward-looking statements that reflect numerous assumptions, risks and uncertainties, many of which are beyond our control, and any of which could cause our actual future results to differ materially from our stated expectations today. Prospective investors are cautioned that our forward-looking statements are never guarantees of future performance. Important factors currently known to management that could cause our actual future results to differ materially from those indicated in our forward-looking statements today include our limited operating history, fluctuations in our operating results, our ability to compete successfully and our ability to attract necessary capital on satisfactory terms. Except as required by applicable law, we undertake no obligation to update or revise our forward-looking statements to reflect changed assumptions, the occurrence of unanticipated future events or changes in our future operating results.

CONTACT:

Fresh Promise Foods
Email Contact

More Stories By Marketwired .

Copyright © 2009 Marketwired. All rights reserved. All the news releases provided by Marketwired are copyrighted. Any forms of copying other than an individual user's personal reference without express written permission is prohibited. Further distribution of these materials is strictly forbidden, including but not limited to, posting, emailing, faxing, archiving in a public database, redistributing via a computer network or in a printed form.

Latest Stories
Why do your mobile transformations need to happen today? Mobile is the strategy that enterprise transformation centers on to drive customer engagement. In his general session at @ThingsExpo, Roger Woods, Director, Mobile Product & Strategy – Adobe Marketing Cloud, covered key IoT and mobile trends that are forcing mobile transformation, key components of a solid mobile strategy and explored how brands are effectively driving mobile change throughout the enterprise.
DevOps at Cloud Expo, taking place Nov 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with 19th Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. The widespread success of cloud computing is driving the DevOps revolution in enterprise IT. Now as never before, development teams must communicate and collaborate in a dynamic, 24/7/365 environment. There is no time to wait for long dev...
Identity is in everything and customers are looking to their providers to ensure the security of their identities, transactions and data. With the increased reliance on cloud-based services, service providers must build security and trust into their offerings, adding value to customers and improving the user experience. Making identity, security and privacy easy for customers provides a unique advantage over the competition.
Qosmos has announced new milestones in the detection of encrypted traffic and in protocol signature coverage. Qosmos latest software can accurately classify traffic encrypted with SSL/TLS (e.g., Google, Facebook, WhatsApp), P2P traffic (e.g., BitTorrent, MuTorrent, Vuze), and Skype, while preserving the privacy of communication content. These new classification techniques mean that traffic optimization, policy enforcement, and user experience are largely unaffected by encryption. In respect wit...
SYS-CON Events announced today that StarNet Communications will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. StarNet Communications’ FastX is the industry first cloud-based remote X Windows emulator. Using standard Web browsers (FireFox, Chrome, Safari, etc.) users from around the world gain highly secure access to applications and data hosted on Linux-based servers in a central data center. ...
Smart Cities are here to stay, but for their promise to be delivered, the data they produce must not be put in new siloes. In his session at @ThingsExpo, Mathias Herberts, Co-founder and CTO of Cityzen Data, will deep dive into best practices that will ensure a successful smart city journey.
SYS-CON Events announced today that 910Telecom will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Housed in the classic Denver Gas & Electric Building, 910 15th St., 910Telecom is a carrier-neutral telecom hotel located in the heart of Denver. Adjacent to CenturyLink, AT&T, and Denver Main, 910Telecom offers connectivity to all major carriers, Internet service providers, Internet backbones and ...
Traditional on-premises data centers have long been the domain of modern data platforms like Apache Hadoop, meaning companies who build their business on public cloud were challenged to run Big Data processing and analytics at scale. But recent advancements in Hadoop performance, security, and most importantly cloud-native integrations, are giving organizations the ability to truly gain value from all their data. In his session at 19th Cloud Expo, David Tishgart, Director of Product Marketing ...
Almost two-thirds of companies either have or soon will have IoT as the backbone of their business in 2016. However, IoT is far more complex than most firms expected. How can you not get trapped in the pitfalls? In his session at @ThingsExpo, Tony Shan, a renowned visionary and thought leader, will introduce a holistic method of IoTification, which is the process of IoTifying the existing technology and business models to adopt and leverage IoT. He will drill down to the components in this fra...
StarNet Communications Corp has announced the addition of three Secure Remote Desktop modules to its flagship X-Win32 PC X server. The new modules enable X-Win32 to safely tunnel the remote desktops from Linux and Unix servers to the user’s PC over encrypted SSH. Traditionally, users of PC X servers deploy the XDMCP protocol to display remote desktop environments such as the Gnome and KDE desktops on Linux servers and the CDE environment on Solaris Unix machines. XDMCP is used primarily on comp...
DevOps at Cloud Expo – being held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA – announces that its Call for Papers is open. Born out of proven success in agile development, cloud computing, and process automation, DevOps is a macro trend you cannot afford to miss. From showcase success stories from early adopters and web-scale businesses, DevOps is expanding to organizations of all sizes, including the world's largest enterprises – and delivering real results. Am...
Internet of @ThingsExpo, taking place November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with 19th Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. The Internet of Things (IoT) is the most profound change in personal and enterprise IT since the creation of the Worldwide Web more than 20 years ago. All major researchers estimate there will be tens of billions devices - comp...
As the world moves toward more DevOps and Microservices, application deployment to the cloud ought to become a lot simpler. The Microservices architecture, which is the basis of many new age distributed systems such as OpenStack, NetFlix and so on, is at the heart of Cloud Foundry - a complete developer-oriented Platform as a Service (PaaS) that is IaaS agnostic and supports vCloud, OpenStack and AWS. Serverless computing is revolutionizing computing. In his session at 19th Cloud Expo, Raghav...
Data is the fuel that drives the machine learning algorithmic engines and ultimately provides the business value. In his session at Cloud Expo, Ed Featherston, a director and senior enterprise architect at Collaborative Consulting, will discuss the key considerations around quality, volume, timeliness, and pedigree that must be dealt with in order to properly fuel that engine.
There is growing need for data-driven applications and the need for digital platforms to build these apps. In his session at 19th Cloud Expo, Muddu Sudhakar, VP and GM of Security & IoT at Splunk, will cover different PaaS solutions and Big Data platforms that are available to build applications. In addition, AI and machine learning are creating new requirements that developers need in the building of next-gen apps. The next-generation digital platforms have some of the past platform needs a...