Click here to close now.




















Welcome!

News Feed Item

Black families "Step into the Booth" in celebration of Black Breastfeeding Week 2014

NEW YORK, Aug. 19, 2014 /PRNewswire-USNewswire/ -- Black Breastfeeding Week (August 25-31) is kicking off its second year with the launch of #BlackFamsRock, a unique social media experience designed to celebrate the power and beauty of black families and raise awareness about breastfeeding.

Black Breastfeeding Week

Created in partnership with Lowekey Media's SongBooth App, the #BlackFamsRock Experience invites families to upload a 30-second video of their family "rocking out" to their favorite family song, and then share it with their social networks, using the hash tag #BlackFamsRock. A fan favorite video will be highlighted every day during Black Breastfeeding Week.

"Breastfeeding is definitely social. We're asking families, including fathers, grandmothers, aunties and uncles, to 'step into the booth' and show support for breastfeeding in their communities," said Black Breastfeeding Week co-founder Kimberly Seals Allers. "Ensuring all communities have the opportunity to breastfeed is a matter of health equity, and has the power to transform the lives of moms and babies."

According to a report from the Centers for Disease Control and Prevention, the racial disparity in breastfeeding rates between black and white communities is very real, with only 58.9 percent of black women reporting to have ever breastfed their babies versus 75 percent of white women.  

"We now know that increasing breastfeeding rates among black moms could decrease infant mortality rates by as much as 50 percent. This makes breastfeeding a health imperative, not just a life-style choice," said Allers, who is also the director of the First Food Friendly Community Initiative, a pilot project funded by the W.K. Kellogg Foundation.

The #BlackFamsRock Experience will also feature a series of educational videos that encourage black families to learn about breastfeeding.

"We're delighted to support Black Breastfeeding Week in a way that brings family and music together," said Gregory Lowe, CEO of Lowekey Media, which also owns mobile properties MuMento, Zold and Trckle. "The #BlackFamsRock Experience keeps things fun, while getting black families to talk about breastfeeding."

About Black Breastfeeding Week:
August 25-31 is Black Breastfeeding Week, coinciding with National Breastfeeding Awareness Month. In its second year Black Breastfeeding Week celebrates black families—their beauty, power, and ability to support healthier babies and healthier moms with breastfeeding. In short, Black Families Rock! Black Breastfeeding Week founding committee members include author, journalist and nationally recognized breastfeeding advocate, Kimberly Seals Allers, founding director of the Detroit-based Black Mothers Breastfeeding Association, Kiddada Green, and co-founder of the Free to Breastfeed project and MomsRising.org Fellow Anayah Sangodele-Ayoka. Check out this year's line up of activities by visiting blackbreastfeedingweek.org 

Logo - http://photos.prnewswire.com/prnh/20140819/137554

SOURCE W.K. Kellogg Foundation

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
Chuck Piluso presented a study of cloud adoption trends and the power and flexibility of IBM Power and Pureflex cloud solutions. Prior to Secure Infrastructure and Services, Mr. Piluso founded North American Telecommunication Corporation, a facilities-based Competitive Local Exchange Carrier licensed by the Public Service Commission in 10 states, serving as the company's chairman and president from 1997 to 2000. Between 1990 and 1997, Mr. Piluso served as chairman & founder of International Te...
Mobile, social, Big Data, and cloud have fundamentally changed the way we live. “Anytime, anywhere” access to data and information is no longer a luxury; it’s a requirement, in both our personal and professional lives. For IT organizations, this means pressure has never been greater to deliver meaningful services to the business and customers.
There are many considerations when moving applications from on-premise to cloud. It is critical to understand the benefits and also challenges of this migration. A successful migration will result in lower Total Cost of Ownership, yet offer the same or higher level of robustness. In his session at 15th Cloud Expo, Michael Meiner, an Engineering Director at Oracle, Corporation, analyzed a range of cloud offerings (IaaS, PaaS, SaaS) and discussed the benefits/challenges of migrating to each offe...
In a recent research, analyst firm IDC found that the average cost of a critical application failure is $500,000 to $1 million per hour and the average total cost of unplanned application downtime is $1.25 billion to $2.5 billion per year for Fortune 1000 companies. In addition to the findings on the cost of the downtime, the research also highlighted best practices for development, testing, application support, infrastructure, and operations teams.
In their session at 17th Cloud Expo, Hal Schwartz, CEO of Secure Infrastructure & Services (SIAS), and Chuck Paolillo, CTO of Secure Infrastructure & Services (SIAS), provide a study of cloud adoption trends and the power and flexibility of IBM Power and Pureflex cloud solutions. In his role as CEO of Secure Infrastructure & Services (SIAS), Hal Schwartz provides leadership and direction for the company.
Puppet Labs has announced the next major update to its flagship product: Puppet Enterprise 2015.2. This release includes new features providing DevOps teams with clarity, simplicity and additional management capabilities, including an all-new user interface, an interactive graph for visualizing infrastructure code, a new unified agent and broader infrastructure support.
For IoT to grow as quickly as analyst firms’ project, a lot is going to fall on developers to quickly bring applications to market. But the lack of a standard development platform threatens to slow growth and make application development more time consuming and costly, much like we’ve seen in the mobile space. In his session at @ThingsExpo, Mike Weiner, Product Manager of the Omega DevCloud with KORE Telematics Inc., discussed the evolving requirements for developers as IoT matures and conducte...
Container technology is sending shock waves through the world of cloud computing. Heralded as the 'next big thing,' containers provide software owners a consistent way to package their software and dependencies while infrastructure operators benefit from a standard way to deploy and run them. Containers present new challenges for tracking usage due to their dynamic nature. They can also be deployed to bare metal, virtual machines and various cloud platforms. How do software owners track the usag...
Explosive growth in connected devices. Enormous amounts of data for collection and analysis. Critical use of data for split-second decision making and actionable information. All three are factors in making the Internet of Things a reality. Yet, any one factor would have an IT organization pondering its infrastructure strategy. How should your organization enhance its IT framework to enable an Internet of Things implementation? In his session at @ThingsExpo, James Kirkland, Red Hat's Chief Arch...
Providing the needed data for application development and testing is a huge headache for most organizations. The problems are often the same across companies - speed, quality, cost, and control. Provisioning data can take days or weeks, every time a refresh is required. Using dummy data leads to quality problems. Creating physical copies of large data sets and sending them to distributed teams of developers eats up expensive storage and bandwidth resources. And, all of these copies proliferating...
Malicious agents are moving faster than the speed of business. Even more worrisome, most companies are relying on legacy approaches to security that are no longer capable of meeting current threats. In the modern cloud, threat diversity is rapidly expanding, necessitating more sophisticated security protocols than those used in the past or in desktop environments. Yet companies are falling for cloud security myths that were truths at one time but have evolved out of existence.
Digital Transformation is the ultimate goal of cloud computing and related initiatives. The phrase is certainly not a precise one, and as subject to hand-waving and distortion as any high-falutin' terminology in the world of information technology. Yet it is an excellent choice of words to describe what enterprise IT—and by extension, organizations in general—should be working to achieve. Digital Transformation means: handling all the data types being found and created in the organizat...
Public Cloud IaaS started its life in the developer and startup communities and has grown rapidly to a $20B+ industry, but it still pales in comparison to how much is spent worldwide on IT: $3.6 trillion. In fact, there are 8.6 million data centers worldwide, the reality is many small and medium sized business have server closets and colocation footprints filled with servers and storage gear. While on-premise environment virtualization may have peaked at 75%, the Public Cloud has lagged in adop...
SYS-CON Events announced today that HPM Networks will exhibit at the 17th International Cloud Expo®, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. For 20 years, HPM Networks has been integrating technology solutions that solve complex business challenges. HPM Networks has designed solutions for both SMB and enterprise customers throughout the San Francisco Bay Area.
The time is ripe for high speed resilient software defined storage solutions with unlimited scalability. ISS has been working with the leading open source projects and developed a commercial high performance solution that is able to grow forever without performance limitations. In his session at Cloud Expo, Alex Gorbachev, President of Intelligent Systems Services Inc., shared foundation principles of Ceph architecture, as well as the design to deliver this storage to traditional SAN storage co...