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News Feed Item Dons a New Look this Festive Season; Unveils Exciting Features

JAIPUR, India, August 20, 2014 /PRNewswire/ --

~15 new features launched with the new look of the India website~ 

~Organic Lounge, birthday reminders, e-gifting & much more to celebrate this festive season~, India's premium organic lifestyle store has launched its second version of the e-commerce marketplace today with about 15 new, exciting features to offer superlative shopping experience to its growing customer base in India. The new website, apart from a fresh, cheerful and visual appeal, has features like one-page checkout, e-ticketing system, the much talked about Organic Insights, Organic Lounge, the thoughtful birthday reminder feature, special e-gift cards, a really advanced navigation and browsing system and quite a lot more. Overall, the package is a much advanced systematic thought-out system laid down for customer delight.

"We are excited to have been able to introduce some interesting ways of connecting with our consumers at a much higher level through various features like the loyalty program, birthday reminders, e-gift cards, e-ticketing system, etc. It has been our sincere endeavor to continually challenge and raise our own standards of customer delight. This website will be a visual treat for our customers to drive a user-friendly, smarter shopping experience for a much wider range of organic, natural and bio products in the country." said Mr. Manuj Terapanthi, Founder & CEO, Organic Shop Private Limited.

The website is now strikingly more interactive and eye-catching. Features like Organic lounge loyalty program and birthday reminders are devised to create a stronger connect with the customers and encourage repeat visits. Gift cards are designed to cater to the growing online gifting market in India. We also learnt that efficiency in customer complaints have always been the ultimate test of any e-commerce business and with this thought an online ticketing system is devised for a quick customer complaints attendance and fixture. Organic Insights, a yet another new, is a community for organic enthusiasts to support and propagate healthy, organic way of life to the global audiences at large.

The notification center is a quick link that takes the customers to any new development with the website, what's new with the offers or the points or any reminder that might interest the customer based on his previous search and shopping.

"In all, a comprehensive website that is a right mix of functionalities, contemporary features, visual information and easy e-commerce system is what we have tried to develop." Adds Mr. Terapanthi

The new website has took three months to completely revamp. Organic Shop plans to further keep innovating in its user interface, and plans to innovate in different features for their growing customer base as part of its continuous endeavors going forward. The brand is now in the process of reaching into the deep power pockets of economic development in the country to encash on the growing awareness, demand and response - 'the emerging metros' through its local websites, soon to be launched by the end of August, 2014.

For more information, log on to

About Organic Shop: 

Established in June 2010, is an independent online Organic marketplace with the widest range of certified organic, natural and bio products in India and in Europe with Organic shop started with textiles as its strongest and the most innovative offerings in the year 2010. As the business witnessed extraordinary acceptance, expanded to different product segments and categories to reach an astounding number of 6500 SKUs in January, 2014. Currently, Organic Shop has more than 7000 SKUs. Organic Shop is the first organization where RAIN (Rajasthan Angel Investors Network) recognized the potential of the business and pumped in investments of Rs 30 Lakhs ($49,370) and valued Organic Shop a INR 1 crore company in 2013. Organic Shop is ready to now scout for another round of funding this October- November. The brand offers a range of organic products in categories across organic clothing, food, cosmetics, health and wellness products, textile products like yoga mats, towels & comforters, organic spices, green tea, grocery, organic cosmetics, herbal to name a few.

For further information, please contact:  Ritika Kapoor, Head- Marketing & Corporate Communications, Organic Shop, +91 9887389982 

SOURCE Organic Shop

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