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Feed the Children and PepsiCo Unite to Fight Childhood Hunger in Detroit

Nonprofits and Corporations Band Together to Help 1,600 Families

DETROIT, Aug. 20, 2014 /PRNewswire/ -- Longtime partners Feed the Children and PepsiCo, along with other corporate partners, today helped out Detroit families in need providing them with food, essentials and Avon products. Sixteen hundred families visited Second Ebenezer Church (14601 Dequindre Road) and took home boxes containing food and basic essentials that filled four tractor-trailers.

Together, Feed the Children, PepsiCo, Walmart, Sam's Club and Avon provided enough supplemental food and essentials to help support 1,600 families of four for up to a week:

  • 25 pounds of food
  • 10 pounds of essentials
  • A box of AVON products
  • Frito-Lay variety packs and SunChips snacks
  • Pepsi beverages
  • Quaker Oatmeal and Life Cereal
  • Fresh produce provided by Walmart and Sam's Club

This is the fifth year the partners joined together to help fight hunger in Detroit, in total supporting nearly 11,000 families over the years. The event was one of many Feed the Children has planned across the country, so instead of worrying about having enough to eat, thousands of kids can just be kids this summer.

Hunger's roots go deep, and it hurts kids every day - in every state in the U.S. In fact, one in seven Michigan households faces hunger. In addition, a stunning 60 percent of Detroit children live in poverty.

"We believe in a world where no child goes to bed hungry-- a world in which kids can be kids and grow up wide-eyed, curious, playful, eager to learn, strong, joyful, and full of dreams," said Kevin Hagan, Feed the Children president and CEO. "PepsiCo, its employees, and our friends at Walmart and Sam's Club are not just providing food and essentials today. They are helping kids be kids."

Feed the Children has a new brand! Find more information on Feed the Children at,, and on Twitter at @feedthechildren.

About Feed the Children

Feed the Children believes that they should create a world where no child goes to bed hungry. Just as important, they believe they can. Since 1979, Feed the Children has grown into one of the largest U.S. based charities. They are accredited by GuideStar Exchange and the BBB Wise giving Alliance and have a 4-star rating from Charity Navigator. By banding together to defeat hunger, Feed the Children distributed over $344 million in food, essentials, educational supplies, and medicine to over 10 million individuals in the United States and 18 other countries in fiscal year 2013. Visit for more information.

About PepsiCo

PepsiCo products are enjoyed by consumers one billion times a day in more than 200 countries and territories around the world. PepsiCo generated more than $66 billion in net revenue in 2013, driven by a complementary food and beverage portfolio that includes Frito-Lay, Gatorade, Pepsi-Cola, Quaker and Tropicana. PepsiCo's product portfolio includes a wide range of enjoyable foods and beverages, including 22 brands that generate more than $1 billion each in estimated annual retail sales.

At the heart of PepsiCo is Performance with Purpose – our goal to deliver top-tier financial performance while creating sustainable growth in shareholder value. In practice, Performance with Purpose means providing a wide range of foods and beverages from treats to healthy eats; finding innovative ways to minimize our impact on the environment and reduce our operating costs; providing a safe and inclusive workplace for our employees globally; and respecting, supporting and investing in the local communities where we operate. For more information, visit

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SOURCE Frito-Lay North America

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