News Feed Item
LG Electronics Serves Up Interactive Fan Experiences At 2014 US Open
Fans to Experience Tennis Action on Latest OLED and Ultra HD 4K TVs, New LG G3 Smartphone - Onsite, at Home and On-the-Go
|By PR Newswire
|August 25, 2014 02:52 PM EDT
NEW YORK, Aug. 25, 2014 /PRNewswire/ -- LG Electronics USA is serving up a wide range of interactive fan experiences at the US Open Tennis Championships, which starts this week at the USTA Billie Jean King National Tennis Center (NTC) in Flushing Meadows-Corona Park, Queens.
Engaging tennis fans onsite, at home and on-the-go through its latest television and smartphone innovations, LG is the Official Electronics Partner and Official Mobile Device Partner of the 2014 US Open, which runs through Sept 8.
Spectators and fans will enjoy a variety of experiences with LG. Onsite at the LG Winner's Circle, tennis fans will have fun engaging in tennis-themed activities through interactions with the new LG G3 smartphone, LG's OLED TVs delivering deeper, richer colors and stunning contrast, and LG Ultra HD 4K TVs with four times the resolution of Full HD. Both new TV categories feature LG's Smart TV+ webOS™ platform, an intuitive user interface that makes accessing streaming content and apps fast and simple.*
The 1,300 square foot LG Winner's Circle is located at the NTC and features:
- The "LG webOS Challenge," in which fans will compete against one another to answer US Open-themed trivia questions using the LG Magic Remote and LG's new webOS-enabled smart TVs,
- The "LG OLED Challenge" where "on court" shots can be reviewed on LG's amazing OLED TVs to determine if a shot is in or out by more than the 4mm thickness of the LG OLED screen,
- A "Swing in 4K" station where fans can watch their tennis swings live on an LG's new 84-inch class (83.8 inches measured diagonally) Ultra HD TV, and
- The "LG G3 Selfie Station," where fans can pose after a winning shot and have their selfies taken using the LG G3 smartphone's Gesture Shutter feature.
The fun isn't limited to those fortunate enough to get to the Billie Jean King National Tennis Center. Through the official 2014 US Open App, available on Aug. 25 via the Google Play Store, users can join the US Open Live Prediction Challenge Presented by LG G3. Fans can play along with the action by predicting what might happen next to earn points toward cool LG prizes. LG mobile device users will earn valuable extra points and enjoy exclusive access to the LG Leaderboard.**
Spectators at the US Open and fans experiencing the excitement from home will see the LG Ultra HD TV logo signage courtside in Arthur Ashe Stadium and the LG G3 signage courtside in Louis Armstrong Stadium and the Grandstand Stadium.
"LG's innovative products help fans create fun, memorable experiences," said David VanderWaal, head of marketing for LG Electronics USA. "We're honored to bring fans those experiences, whether it's onsite at the US Open in New York, at home, or on-the-go through the amazing picture quality of our OLED and Ultra HD TVs and our smartphones."
"We are very excited to have LG as a new partner for 2014," said Lew Sherr, Chief Revenue Officer of the USTA. "LG's gallery activation will enhance the fan experience on-site and the new predictive game presented by the LG G3 smartphone on the US Open mobile app gives fans a new and innovative way to connect with the Open."
For more information on LG's US Open initiatives, please go to www.LG.com/DoGameDayRight.
* Wireless Internet connection & certain subscriptions required and sold separately. Agreement to smart TV terms and conditions required to use certain smart features. Content and services vary by product and are subject to change without notice. The Magic Remote does not come equipped with all smart TVs. WebOS does not support Flash. In order to receive Netflix 4K content you will need a high speed internet plan capable of receiving 20Mb per second of data.
** For details, including contest rules, visit www.usopen.org/en_US/interactive/mobile/index.html.
About LG Electronics USA
LG Electronics USA, Inc., based in Englewood Cliffs, N.J., is the North American subsidiary of LG Electronics, Inc., a $53 billion global force and technology leader in consumer electronics, home appliances and mobile communications. In the United States, LG Electronics sells a range of stylish and innovative home entertainment products, mobile phones, home appliances, commercial displays, air conditioning systems and solar energy solutions, all under LG's "Life's Good" marketing theme. LG Electronics is a 2013 ENERGY STAR Partner of the Year. For more information, please visit www.lg.com.
About the United States Tennis Association (USTA)
The USTA is the national governing body for the sport of tennis in the United States and the leader in promoting and developing the growth of tennis at every level, from local communities to the highest level of the professional game. A not-for-profit organization with more than 750,000 members, it invests 100 percent of its proceeds in growing the game. It owns and operates the US Open, the highest-attended annual sporting event in the world, and launched the Emirates Airline US Open Series, linking eight summer tournaments to the US Open. In addition, it owns approximately 90 Pro Circuit events throughout the U.S. and selects the teams for the Davis Cup, Fed Cup, Olympic and Paralympic Games. The USTA's national charitable foundation, USTA Serves, provides grants and scholarships and helps underserved youth and people with disabilities. For more information on the USTA, log on to usta.com, "like" the official Facebook page, facebook.com/usta, or follow @usta on Twitter.
Logo - http://photos.prnewswire.com/prnh/20140825/139359
Logo - http://photos.prnewswire.com/prnh/20110203/CG42292LOGO-d
SOURCE LG Electronics USA, Inc.
SYS-CON Events announced today that Commvault, a global leader in enterprise data protection and information management, has been named “Bronze Sponsor” of SYS-CON's 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA.
Commvault is a leading provider of data protection and information management solutions, helping companies worldwide activate their data to drive more value and business insight and to transform moder...
Sep. 30, 2016 06:30 PM EDT Reads: 2,886
SYS-CON Events announced today that eCube Systems, a leading provider of middleware modernization, integration, and management solutions, will exhibit at @DevOpsSummit at 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA.
eCube Systems offers a family of middleware evolution products and services that maximize return on technology investment by leveraging existing technical equity to meet evolving business needs. ...
Sep. 30, 2016 06:15 PM EDT Reads: 1,613
What does it look like when you have access to cloud infrastructure and platform under the same roof? Let’s talk about the different layers of Technology as a Service: who cares, what runs where, and how does it all fit together.
In his session at 18th Cloud Expo, Phil Jackson, Lead Technology Evangelist at SoftLayer, an IBM company, spoke about the picture being painted by IBM Cloud and how the tools being crafted can help fill the gaps in your IT infrastructure.
Sep. 30, 2016 06:15 PM EDT Reads: 3,124
SYS-CON Events has announced today that Roger Strukhoff has been named conference chair of Cloud Expo and @ThingsExpo 2016 Silicon Valley.
The 19th Cloud Expo and 6th @ThingsExpo will take place on November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA.
"The Internet of Things brings trillions of dollars of opportunity to developers and enterprise IT, no matter how you measure it," stated Roger Strukhoff. "More importantly, it leverages the power of devices and the Interne...
Sep. 30, 2016 06:15 PM EDT Reads: 3,517
Digital innovation is the next big wave of business transformation based on digital technologies of which IoT and Big Data are key components, For example:
Business boundary innovation is a challenge to excavate third-party business value using IoT and BigData, like Nest
Business structure innovation may propose re-building business structure from scratch, as Uber does in the taxicab industry
The social model innovation is also a big challenge to the new social architecture with the design fr...
Sep. 30, 2016 05:45 PM EDT Reads: 1,368
In this strange new world where more and more power is drawn from business technology, companies are effectively straddling two paths on the road to innovation and transformation into digital enterprises.
The first path is the heritage trail – with “legacy” technology forming the background. Here, extant technologies are transformed by core IT teams to provide more API-driven approaches. Legacy systems can restrict companies that are transitioning into digital enterprises. To truly become a lea...
Sep. 30, 2016 05:30 PM EDT Reads: 699
Whether they’re located in a public, private, or hybrid cloud environment, cloud technologies are constantly evolving. While the innovation is exciting, the end mission of delivering business value and rapidly producing incremental product features is paramount.
In his session at @DevOpsSummit at 19th Cloud Expo, Kiran Chitturi, CTO Architect at Sungard AS, will discuss DevOps culture, its evolution of frameworks and technologies, and how it is achieving maturity. He will also cover various st...
Sep. 30, 2016 04:45 PM EDT Reads: 2,002
Just over a week ago I received a long and loud sustained applause for a presentation I delivered at this year’s Cloud Expo in Santa Clara. I was extremely pleased with the turnout and had some very good conversations with many of the attendees. Over the next few days I had many more meaningful conversations and was not only happy with the results but also learned a few new things. Here is everything I learned in those three days distilled into three short points.
Sep. 30, 2016 04:45 PM EDT Reads: 5,316
Adobe is changing the world though digital experiences. Adobe helps customers develop and deliver high-impact experiences that differentiate brands, build loyalty, and drive revenue across every screen, including smartphones, computers, tablets and TVs. Adobe content solutions are used daily by millions of companies worldwide-from publishers and broadcasters, to enterprises, marketing agencies and household-name brands. Building on its established design leadership, Adobe enables customers not o...
Sep. 30, 2016 04:30 PM EDT Reads: 395
Data is an unusual currency; it is not restricted by the same transactional limitations as money or people. In fact, the more that you leverage your data across multiple business use cases, the more valuable it becomes to the organization. And the same can be said about the organization’s analytics.
In his session at 19th Cloud Expo, Bill Schmarzo, CTO for the Big Data Practice at EMC, will introduce a methodology for capturing, enriching and sharing data (and analytics) across the organizati...
Sep. 30, 2016 04:30 PM EDT Reads: 1,824
Major trends and emerging technologies – from virtual reality and IoT, to Big Data and algorithms – are helping organizations innovate in the digital era. However, to create real business value, IT must think beyond the ‘what’ of digital transformation to the ‘how’ to harness emerging trends, innovation and disruption. Architecture is the key that underpins and ties all these efforts together. In the digital age, it’s important to invest in architecture, extend the enterprise footprint to the cl...
Sep. 30, 2016 04:30 PM EDT Reads: 732
DevOps at Cloud Expo, taking place Nov 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with 19th Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world.
The widespread success of cloud computing is driving the DevOps revolution in enterprise IT. Now as never before, development teams must communicate and collaborate in a dynamic, 24/7/365 environment. There is no time to wait for long dev...
Sep. 30, 2016 04:00 PM EDT Reads: 3,587
IoT offers a value of almost $4 trillion to the manufacturing industry through platforms that can improve margins, optimize operations & drive high performance work teams. By using IoT technologies as a foundation, manufacturing customers are integrating worker safety with manufacturing systems, driving deep collaboration and utilizing analytics to exponentially increased per-unit margins.
However, as Benoit Lheureux, the VP for Research at Gartner points out, “IoT project implementers often ...
Sep. 30, 2016 03:45 PM EDT Reads: 3,660
Why do your mobile transformations need to happen today? Mobile is the strategy that enterprise transformation centers on to drive customer engagement. In his general session at @ThingsExpo, Roger Woods, Director, Mobile Product & Strategy – Adobe Marketing Cloud, covered key IoT and mobile trends that are forcing mobile transformation, key components of a solid mobile strategy and explored how brands are effectively driving mobile change throughout the enterprise.
Sep. 30, 2016 03:30 PM EDT Reads: 404
In his keynote at 18th Cloud Expo, Andrew Keys, Co-Founder of ConsenSys Enterprise, provided an overview of the evolution of the Internet and the Database and the future of their combination – the Blockchain.
Andrew Keys is Co-Founder of ConsenSys Enterprise. He comes to ConsenSys Enterprise with capital markets, technology and entrepreneurial experience. Previously, he worked for UBS investment bank in equities analysis. Later, he was responsible for the creation and distribution of life sett...
Sep. 30, 2016 03:00 PM EDT Reads: 3,675