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Barnes & Noble Announces Exclusive Preview of New Angry Birds Game: Partnership with Rovio Makes Angry Birds Stella Available to Play at Stores Nationwide Before Full Launch
|By Business Wire
|August 27, 2014 08:30 AM EDT
NOOK Media, a subsidiary of Barnes & Noble, Inc. (NYSE:BKS),
together with Rovio, today announced that the highly anticipated
upcoming Angry Birds Stella game will be available for fans to preview
exclusively at Barnes & Noble stores from August 29 to September 3.
During that time, Angry Birds fans and Barnes & Noble customers can come
to any store nationwide and visit the NOOK Counter to play the game,
before anyone else, on the Samsung Galaxy Tab 4 NOOK in-store demo
devices. This exclusive opportunity lets fans experience this fall’s
hottest new game on the just-launched Samsung Galaxy Tab 4 NOOK, the
first full-featured Android tablet optimized for readers.
“With the recent launch of the Samsung Galaxy Tab 4 NOOK, we highlighted
our commitment to bringing the very best content and experiences to our
customers. One way we are delivering on this is by inviting Angry Birds
fans to Barnes & Noble stores to exclusively experience the upcoming
Angry Birds Stella game on the fantastic new NOOK,” said Jonathan Shar,
Vice President and General Manager of Emerging Digital Content at NOOK
Media LLC. “Rovio has always been a strong partner with Barnes &
Noble/NOOK and we are thrilled that we could work together to bring this
exciting new game to our stores for fans to experience on our
best-in-class new Samsung NOOK.”
Angry Birds Stella is the story of Stella and her friends, a fierce and
feisty flock of birds that live on a never-before-seen corner of the
Angry Birds universe, Golden Island. Together they explore, create, rock
out and laugh… a lot! Not to forget Gale, Stella’s former best friend,
who becomes the “Bad Princess” when she flies down a darker path. This
is the very first Angry Birds Stella game, which marks the beginning of
a whole new entertainment brand, Angry Birds Stella. Fans should get
ready to take their slingshot to new heights and can play as Stella or
any of her fearless friends – each with their own awesome powers.
“We’re super-excited about the upcoming launch of Angry Birds Stella and
can’t imagine a better partner than Barnes & Noble to help us build
excitement for the launch with an early preview on the brand new Samsung
NOOK devices in their stores,” said Peter Vesterbacka, ‘Mighty Eagle’
and Brand Ambassador of Rovio. “Barnes & Noble stores have always been
great places for Angry Birds fans to experience everything we have to
offer including Angry Birds books, toys and more, and we encourage those
fans to visit their local Barnes & Noble to check out our new game
before it’s available anywhere else.”
The Angry Birds Stella game will launch on September 4 across
all major platforms, including NOOK Apps™. Other great Angry
Birds games available on NOOK include fan favorites like Angry Birds,
Angry Birds Seasons, Angry Birds Star Wars, Angry Birds Rio, Bad Piggies
and Amazing Alex, all of which are available to experience like never
before on the Samsung Galaxy Tab 4 NOOK. Launched just last week, this
new co-branded tablet offers the best of both worlds: the first-ever
full-featured Android tablet optimized for reading. The new Samsung NOOK
is available in more than 660 Barnes & Noble bookstores and online at www.bn.com
for $179 after a $20 instant rebate, and includes more than $200 in free
content from the NOOK Store®, including
bestselling books, popular TV shows, top magazines and more.
For more information on the exclusive Angry Birds Stella preview and to
experience and purchase the new Samsung Galaxy Tab 4 NOOK, customers
should visit their local Barnes & Noble store and speak with a friendly,
About Barnes & Noble, Inc.
Barnes & Noble, Inc. (NYSE: BKS) is a Fortune 500 company and the
leading retailer of content, digital media and educational products. The
Company operates 661 Barnes & Noble bookstores in 50 states, and one of
the Web’s largest e-commerce sites, BN.com (www.bn.com).
Its NOOK Media LLC subsidiary is a leader in the emerging digital
reading and digital education markets. The NOOK digital business offers
award-winning NOOK® products and an expansive collection of digital
reading and entertainment content through the NOOK Store® (www.nook.com),
while Barnes & Noble College Booksellers, LLC operates 700 bookstores
serving over five million students and faculty members at colleges and
universities across the United States.
General information on Barnes & Noble, Inc. can be obtained by visiting
the Company's corporate website: www.barnesandnobleinc.com.
About NOOK Media LLC
NOOK reading and entertainment products make it easy to Read What You
Love, Anywhere You Like™ with a fun, easy-to-use and
immersive digital reading experience. With NOOK, customers gain access
to the expansive NOOK Store® of more than 3 million (US) and
3 million (UK) digital books, plus periodicals, comics, apps, movies and
TV shows, and the ability to enjoy content across a wide array of
popular devices through Free NOOK Reading Apps™. Find NOOK
devices in Barnes & Noble stores and online at www.nook.com,
as well as leading retailers including Best Buy, Walmart, Target and
many others. NOOK products are available in the United Kingdom at
leading retailers; NOOK content can be purchased at www.nook.co.uk.
For more information on NOOK, follow us on www.twitter.com/nookBN
About Rovio Entertainment Ltd.
Rovio Entertainment Ltd, the creator of Angry Birds™, is a global
industry-changing entertainment media company headquartered in Finland
that creatively combines digital with physical, breaking the boundaries
of traditional content delivery. What started as a casual game in 2009
became an international phenomenon within a few months of its release.
Today Angry Birds is not only the most downloaded game of all time, it
is a worldwide known entertainment brand reaching out into publishing,
licensing, animations, books and location based entertainment. Rovio's
animated Angry Birds feature film is slated for July, 2016. www.rovio.com.
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