Welcome!

News Feed Item

Nikon Unveils High-performance D810 DSLR to Capture Stunning Video

DUBAI, UAE, August 27, 2014 /PRNewswire/ --


The D810 combines 36.3-megapixel sensor and wide ISO range to offer unrivalled video and image quality 

Building upon its videography success in other markets, Nikon Middle East FZE today launched the high-performance D810 full-frame digital SLR camera in the Middle East, designed to produce high-definition, high-quality images and video.

     (Photo: http://photos.prnewswire.com/prnh/20140827/703243 )

The D810 offers the ability to record stunning Full HD video, while a 36.3-megapixel sensor and wide ISO range combine to offer unrivalled images rich in tone and definition. In addition to delivering fabulous shots, the camera offers outstanding versatility to enable it to excel in a wide range of environments and situations.

"Nikon has experienced great success in the DSLR market in Middle East and Africa over last few years, and we hope to continue the trend with the launch of the D810, the latest addition to our extensive regional portfolio," said Takashi Yoshida, Managing Director Nikon MEA, "We are continuously listening to our customers, both in region and across the world, and incorporating their needs into our innovations. The D810 is a perfect example of that, where we have advanced our video recording capabilities to meet the finest industry standards, while also improving our photography function."

Yoshida added: "We are keen to tap into the regional videography market not just by providing the best equipment, but also extending support though events such as the upcoming Nikon Videography Summit and Nikon Film Festival, and on-going Nikon School initiative. The ultimate aim of our 'I AM A MOVEMENT' campaign is to provide platforms for the local community to meet and acquaint with professionals from the fraternity and exchange information and ideas whilst competing for the coveted title and support videographers and film-makers in their endeavor to create high-quality, exciting content."

Commenting on the evolution of the camera, Narendra Menon, Regional Head Sales and Marketing, Nikon MEA, said: "The new Nikon D810 builds on the performance of the acclaimed D800, and has been designed to produce breath-taking images and video. The camera's raw power maintains the integrity of every frame, blending incredible picture quality with the ability to capture clear Full HD video, while giving professionals complete creative control over the image. Its high megapixel count and wide ISO range ensure rich and sharp images regardless of shooting conditions."

The D810 puts incredible power and flexibility in the hands of videographers, enabling recording of Full HD 1080p movies at 60 frames per second (fps). It has been designed to meet the needs of photography enthusiasts and professionals alike, who demand a DSLR that delivers the ultimate blend of clarity, sharpness, and rich colours for any shot. The new model features a 36.3-megapixel sensor and an ISO range of 64 to 12800, giving the camera the capacity to maximise the full potential of Nikon's wide range of NIKKOR lenses.

The full-frame D810 is a step up from the successful D800, boasting an effective pixel count of 36.3 million, enabling images to be enlarged without degrading quality. The image sensor is designed without an optical low-pass filter to ensure images appear sharp while retaining rich tonality. It also packs the power of the EXPEED 4 image-processing engine that delivers high-speed processing, which along with the camera's wide range of ISO sensitivities, offers further creative control for shooting in less-than-optimal conditions.

Price and Availability 

The Nikon D810 is available in the UAE at all major retailers, at the suggested retail price of AED 13,999. For more information on the D810 and other Nikon products, please visit http://www.nikon-mea.com.

About Nikon 

Nikon. At the Heart of the Image. Nikon is the world leader in digital imaging, precision optics and photo imaging technology and is globally recognised for setting new standards in product design and performance for its award-winning consumer and professional photographic equipment. Nikon Middle East FZE distributes consumer and professional digital SLR cameras, NIKKOR optics, Speedlights and system accessories; Nikon COOLPIX compact digital cameras; Nikon sports optics as well as the Nikon 1 advanced cameras with interchangeable lens system in over 50 countries.  

For more information, visit http://www.nikon-mea.com. Connect with Nikon and other photographers on Facebook at http://www.facebook.com/NikonMEA and get the latest news and information from Twitter by following @NikonMEA.

About Nikon School 

Nikon School, a global initiative by Nikon with branches in countries including Australia, Malaysia, India and now UAE, is a series of educational photography classes that aims to enhance the creative and technical skills of photographers, educating them on how to make the most of their DSLR camera. The courses cater to participants of all levels, from absolute beginners to professionals, with all classes taught by Nikon-certified instructors.  

SOURCE Nikon Corporation

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
All clouds are not equal. To succeed in a DevOps context, organizations should plan to develop/deploy apps across a choice of on-premise and public clouds simultaneously depending on the business needs. This is where the concept of the Lean Cloud comes in - resting on the idea that you often need to relocate your app modules over their life cycles for both innovation and operational efficiency in the cloud. In his session at @DevOpsSummit at19th Cloud Expo, Valentin (Val) Bercovici, CTO of So...
What are the new priorities for the connected business? First: businesses need to think differently about the types of connections they will need to make – these span well beyond the traditional app to app into more modern forms of integration including SaaS integrations, mobile integrations, APIs, device integration and Big Data integration. It’s important these are unified together vs. doing them all piecemeal. Second, these types of connections need to be simple to design, adapt and configure...
Just over a week ago I received a long and loud sustained applause for a presentation I delivered at this year’s Cloud Expo in Santa Clara. I was extremely pleased with the turnout and had some very good conversations with many of the attendees. Over the next few days I had many more meaningful conversations and was not only happy with the results but also learned a few new things. Here is everything I learned in those three days distilled into three short points.
What happens when the different parts of a vehicle become smarter than the vehicle itself? As we move toward the era of smart everything, hundreds of entities in a vehicle that communicate with each other, the vehicle and external systems create a need for identity orchestration so that all entities work as a conglomerate. Much like an orchestra without a conductor, without the ability to secure, control, and connect the link between a vehicle’s head unit, devices, and systems and to manage the ...
24Notion is full-service global creative digital marketing, technology and lifestyle agency that combines strategic ideas with customized tactical execution. With a broad understand of the art of traditional marketing, new media, communications and social influence, 24Notion uniquely understands how to connect your brand strategy with the right consumer. 24Notion ranked #12 on Corporate Social Responsibility - Book of List.
The Jevons Paradox suggests that when technological advances increase efficiency of a resource, it results in an overall increase in consumption. Writing on the increased use of coal as a result of technological improvements, 19th-century economist William Stanley Jevons found that these improvements led to the development of new ways to utilize coal. In his session at 19th Cloud Expo, Mark Thiele, Chief Strategy Officer for Apcera, will compare the Jevons Paradox to modern-day enterprise IT, e...
Major trends and emerging technologies – from virtual reality and IoT, to Big Data and algorithms – are helping organizations innovate in the digital era. However, to create real business value, IT must think beyond the ‘what’ of digital transformation to the ‘how’ to harness emerging trends, innovation and disruption. Architecture is the key that underpins and ties all these efforts together. In the digital age, it’s important to invest in architecture, extend the enterprise footprint to the cl...
SYS-CON Events announced today that Commvault, a global leader in enterprise data protection and information management, has been named “Bronze Sponsor” of SYS-CON's 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Commvault is a leading provider of data protection and information management solutions, helping companies worldwide activate their data to drive more value and business insight and to transform moder...
SYS-CON Events announced today that eCube Systems, a leading provider of middleware modernization, integration, and management solutions, will exhibit at @DevOpsSummit at 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. eCube Systems offers a family of middleware evolution products and services that maximize return on technology investment by leveraging existing technical equity to meet evolving business needs. ...
What does it look like when you have access to cloud infrastructure and platform under the same roof? Let’s talk about the different layers of Technology as a Service: who cares, what runs where, and how does it all fit together. In his session at 18th Cloud Expo, Phil Jackson, Lead Technology Evangelist at SoftLayer, an IBM company, spoke about the picture being painted by IBM Cloud and how the tools being crafted can help fill the gaps in your IT infrastructure.
SYS-CON Events has announced today that Roger Strukhoff has been named conference chair of Cloud Expo and @ThingsExpo 2016 Silicon Valley. The 19th Cloud Expo and 6th @ThingsExpo will take place on November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. "The Internet of Things brings trillions of dollars of opportunity to developers and enterprise IT, no matter how you measure it," stated Roger Strukhoff. "More importantly, it leverages the power of devices and the Interne...
Digital innovation is the next big wave of business transformation based on digital technologies of which IoT and Big Data are key components, For example: Business boundary innovation is a challenge to excavate third-party business value using IoT and BigData, like Nest Business structure innovation may propose re-building business structure from scratch, as Uber does in the taxicab industry The social model innovation is also a big challenge to the new social architecture with the design fr...
In this strange new world where more and more power is drawn from business technology, companies are effectively straddling two paths on the road to innovation and transformation into digital enterprises. The first path is the heritage trail – with “legacy” technology forming the background. Here, extant technologies are transformed by core IT teams to provide more API-driven approaches. Legacy systems can restrict companies that are transitioning into digital enterprises. To truly become a lea...
Whether they’re located in a public, private, or hybrid cloud environment, cloud technologies are constantly evolving. While the innovation is exciting, the end mission of delivering business value and rapidly producing incremental product features is paramount. In his session at @DevOpsSummit at 19th Cloud Expo, Kiran Chitturi, CTO Architect at Sungard AS, will discuss DevOps culture, its evolution of frameworks and technologies, and how it is achieving maturity. He will also cover various st...
Adobe is changing the world though digital experiences. Adobe helps customers develop and deliver high-impact experiences that differentiate brands, build loyalty, and drive revenue across every screen, including smartphones, computers, tablets and TVs. Adobe content solutions are used daily by millions of companies worldwide-from publishers and broadcasters, to enterprises, marketing agencies and household-name brands. Building on its established design leadership, Adobe enables customers not o...