Welcome!

News Feed Item

Pet Living Expert Kristen Levine Launches Multimedia Content Platform for Pet-Positive Companies and Pet Lovers

Kristen Levine Pet Living helps people and pets live happier, healthier lives together

TAMPA, Fla., Aug. 27, 2014 /PRNewswire/ -- Kristen Levine, pet living expert, author and president of Fetching Communications and PetPR.com, is proud to announce the launch of Kristen Levine Pet Living, an online platform with an audience of more than 125,000 at www.kristenlevine.com. The website brings pet-positive companies together with pet lovers to create meaningful content that helps people live better lives through pets.   

Levine coined the term "pet-positive" to represent all brands that recognize pets as family and who develop products or services to better the lives of pets or the people who love them. The partnerships serve to educate and entertain pet parents through engaging written and video content. Current partners include Bissell, Pet Plan pet insurance, World's Best Cat Litter, Tagg The Pet Tracker, PetBox, Dog is Good, Cat is Good, and DogTV with more to come.

The premise of Kristen Levine Pet Living, as Levine indicates throughout the new site, is to meet the need of pet parents who seek content and connection with people who love pets as much as they do, and who want to also connect with brands they can trust. Levine will reach these consumers via watchable, sharable and fun content promoted across multiple media channels to increase engagement.

"Pet-positive companies can connect with my audience in genuine ways to reach new customers, heighten visibility, build credibility and increase sales, all while making a difference in the lives of pets and their people," Levine said.

A pet industry insider for more than 25 years, Levine understands the dynamics of pet product companies and the mindset of pet lovers and consumers.

"I created this new platform to combine my professional experience in animal welfare, putting pets and people together, and in marketing, helping pet and veterinary brands reach pet lovers," Levine said. "I'm so energized to be in the unique position to help pets, people and pet-positive companies, all at the same time."

To support pet-positive companies in offering unique content to this audience, Kristen Levine Pet Living offers several partnership opportunities, including:

  • Spokesperson and Brand Advocacy: On behalf of the partner company, Levine serves as a pet expert and spokesperson available for media interviews, public speaking, business and consumer events, blog writing for the company's website, and product or service features on www.kristenlevine.com
  • Pet Living TV Series: Levine hosts a weekly online video series, Pet Living TV, where she shares stories, science and advice to help pet parents live better lives with their pets. As a show sponsor, companies receive a branded introductory message, promotion of the episode in Levine's Pet Living Letter email, embedded links to the episode on the company's website and social media sites, and rights to use the video for additional promotional opportunities.
  • Social Media Promotion: Levine develops a product review for the Kristen Levine Pet Living blog, along with monthly promotional posts on the social media channels affiliated with Kristen Levine Pet Living, plus a custom social media contest and an opportunity to invite followers of Kristen Levine Pet Living to like the sponsor's social media channels.
  • Pet Living Favorites Affiliate: Levine partners with pet-positive companies to offer Kristen Levine Pet Living's audience discounts on pet products and services.

About Kristen Levine Pet Living
Pet expert, speaker, author and advocate Kristen Levine founded Kristen Levine Pet Living to connect pet-positive companies with the vast audience of pet product and service consumers. The website is a multimedia platform where Levine offers stories, science and advice for living happier and healthier with pets. An industry insider for more than 25 years, Levine is uniquely positioned for creating a bridge between companies and consumers. She served as PR Director for the Tampa Bay SPCA for 15 years promoting adoption and education. In 2003, she launched the first pet-focused marketing agency, Fetching Communications, and later acquired PetPR.com, providing creative public relations, social media and marketing campaigns exclusively to pet and veterinary businesses throughout the world. 

As a pet lifestyle expert, Levine has logged more than 1,000 live national radio and television show appearances, hosts pet-centric satellite media tours and has been a spokesperson for companies including Comcast, Bissell and HSN. She is presenting at the Society of Animal Welfare Administrators (SAWA) 2014 National Conference in November 2014, and has presented at Petfood Workshop: Marketing to Today's Consumers, and the Women in the Pet Industry Network Conference & Awards Show. Her interest in the boomer audience includes writing a boomer-centric travel series for FIDO Friendly Magazine, along with presenting at the 2014 What's Next Boomer Business Summit, Silicon Valley Boomer Venture Summit and AARP [email protected] Expo. Levine lives in Florida with her husband, dog, two cats and two miniature donkeys. Please visit www.kristenlevine.com.

SOURCE Kristen Levine Pet Living

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
In his keynote at 18th Cloud Expo, Andrew Keys, Co-Founder of ConsenSys Enterprise, provided an overview of the evolution of the Internet and the Database and the future of their combination – the Blockchain. Andrew Keys is Co-Founder of ConsenSys Enterprise. He comes to ConsenSys Enterprise with capital markets, technology and entrepreneurial experience. Previously, he worked for UBS investment bank in equities analysis. Later, he was responsible for the creation and distribution of life settle...
The cloud era has reached the stage where it is no longer a question of whether a company should migrate, but when. Enterprises have embraced the outsourcing of where their various applications are stored and who manages them, saving significant investment along the way. Plus, the cloud has become a defining competitive edge. Companies that fail to successfully adapt risk failure. The media, of course, continues to extol the virtues of the cloud, including how easy it is to get there. Migrating...
Blockchain. A day doesn’t seem to go by without seeing articles and discussions about the technology. According to PwC executive Seamus Cushley, approximately $1.4B has been invested in blockchain just last year. In Gartner’s recent hype cycle for emerging technologies, blockchain is approaching the peak. It is considered by Gartner as one of the ‘Key platform-enabling technologies to track.’ While there is a lot of ‘hype vs reality’ discussions going on, there is no arguing that blockchain is b...
No hype cycles or predictions of a gazillion things here. IoT is here. You get it. You know your business and have great ideas for a business transformation strategy. What comes next? Time to make it happen. In his session at @ThingsExpo, Jay Mason, an Associate Partner of Analytics, IoT & Cybersecurity at M&S Consulting, presented a step-by-step plan to develop your technology implementation strategy. He also discussed the evaluation of communication standards and IoT messaging protocols, data...
ChatOps is an emerging topic that has led to the wide availability of integrations between group chat and various other tools/platforms. Currently, HipChat is an extremely powerful collaboration platform due to the various ChatOps integrations that are available. However, DevOps automation can involve orchestration and complex workflows. In his session at @DevOpsSummit at 20th Cloud Expo, Himanshu Chhetri, CTO at Addteq, will cover practical examples and use cases such as self-provisioning infra...
You know you need the cloud, but you’re hesitant to simply dump everything at Amazon since you know that not all workloads are suitable for cloud. You know that you want the kind of ease of use and scalability that you get with public cloud, but your applications are architected in a way that makes the public cloud a non-starter. You’re looking at private cloud solutions based on hyperconverged infrastructure, but you’re concerned with the limits inherent in those technologies.
Coca-Cola’s Google powered digital signage system lays the groundwork for a more valuable connection between Coke and its customers. Digital signs pair software with high-resolution displays so that a message can be changed instantly based on what the operator wants to communicate or sell. In their Day 3 Keynote at 21st Cloud Expo, Greg Chambers, Global Group Director, Digital Innovation, Coca-Cola, and Vidya Nagarajan, a Senior Product Manager at Google, discussed how from store operations and ...
In his session at 21st Cloud Expo, Raju Shreewastava, founder of Big Data Trunk, provided a fun and simple way to introduce Machine Leaning to anyone and everyone. He solved a machine learning problem and demonstrated an easy way to be able to do machine learning without even coding. Raju Shreewastava is the founder of Big Data Trunk (www.BigDataTrunk.com), a Big Data Training and consulting firm with offices in the United States. He previously led the data warehouse/business intelligence and B...
"IBM is really all in on blockchain. We take a look at sort of the history of blockchain ledger technologies. It started out with bitcoin, Ethereum, and IBM evaluated these particular blockchain technologies and found they were anonymous and permissionless and that many companies were looking for permissioned blockchain," stated René Bostic, Technical VP of the IBM Cloud Unit in North America, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Conventi...
A strange thing is happening along the way to the Internet of Things, namely far too many devices to work with and manage. It has become clear that we'll need much higher efficiency user experiences that can allow us to more easily and scalably work with the thousands of devices that will soon be in each of our lives. Enter the conversational interface revolution, combining bots we can literally talk with, gesture to, and even direct with our thoughts, with embedded artificial intelligence, whic...
The need for greater agility and scalability necessitated the digital transformation in the form of following equation: monolithic to microservices to serverless architecture (FaaS). To keep up with the cut-throat competition, the organisations need to update their technology stack to make software development their differentiating factor. Thus microservices architecture emerged as a potential method to provide development teams with greater flexibility and other advantages, such as the abili...
Product connectivity goes hand and hand these days with increased use of personal data. New IoT devices are becoming more personalized than ever before. In his session at 22nd Cloud Expo | DXWorld Expo, Nicolas Fierro, CEO of MIMIR Blockchain Solutions, will discuss how in order to protect your data and privacy, IoT applications need to embrace Blockchain technology for a new level of product security never before seen - or needed.
Leading companies, from the Global Fortune 500 to the smallest companies, are adopting hybrid cloud as the path to business advantage. Hybrid cloud depends on cloud services and on-premises infrastructure working in unison. Successful implementations require new levels of data mobility, enabled by an automated and seamless flow across on-premises and cloud resources. In his general session at 21st Cloud Expo, Greg Tevis, an IBM Storage Software Technical Strategist and Customer Solution Architec...
The use of containers by developers -- and now increasingly IT operators -- has grown from infatuation to deep and abiding love. But as with any long-term affair, the honeymoon soon leads to needing to live well together ... and maybe even getting some relationship help along the way. And so it goes with container orchestration and automation solutions, which are rapidly emerging as the means to maintain the bliss between rapid container adoption and broad container use among multiple cloud host...
Blockchain is a shared, secure record of exchange that establishes trust, accountability and transparency across business networks. Supported by the Linux Foundation's open source, open-standards based Hyperledger Project, Blockchain has the potential to improve regulatory compliance, reduce cost as well as advance trade. Are you curious about how Blockchain is built for business? In her session at 21st Cloud Expo, René Bostic, Technical VP of the IBM Cloud Unit in North America, discussed the b...