News Feed Item

On The Road Again: A Look at How Consumers Take Road Trips

WASHINGTON, Aug. 28, 2014 /PRNewswire/ -- Who can forget the Griswold's famous cross-country station wagon trip in "National Lampoon's Vacation"?  While the 31-year-old movie was made long before the days of in-car movies, and the only "portable electronics" available were cumbersome cassette players people carried around, it seems that – interestingly enough – some things have stayed the same.   

The Auto Alliance's latest Auto Index consumer survey found Americans still mostly pass the time on long road trips by looking out the window and taking in the scenery, much like they did in their childhood. In fact, 41 percent of respondents said that's how they spent the road trips of their youth. Today, 40 percent of the public report watching the scenery as their favorite way to pass the time on car trips.

While in the past playing games and singing songs was the preferred method for whiling away the hours for one-third of passengers, that figure has dropped to 21 percent today, giving way to increasing use of in-vehicle entertainment systems and portable electronic devices (15 percent).

And what was the best part about that trip in the family truckster? As it turns out, it may be just like what Clark Griswold said decades ago: "Half the fun is getting there!" When asked to look back on family road trips, 40 percent of respondents said spending time with loved ones was their favorite part of the trip, while 35 percent cited stopping at roadside attractions.

"It seems the old fashioned road trip, with everyone piled into the car on the way to a summer destination, remains a memorable experience for the entire family," said Mitch Bainwol, CEO of the Auto Alliance.  

Turning to the decision on choosing their mode of transportation, 47 percent of respondents cited cost as their main factor – only 3 percent cited distance. In fact, one half of Americans said they'd be willing to travel up to 1,000 miles on vacation by car. Almost 20 percent of those in their 30s said they would "drive any distance."

"Packing for fun seems to be a big priority for people traveling by car, with 70 percent of survey respondents stating it was important to be able to carry recreational gear like bikes, skis and golf clubs when headed out on vacation," said Bainwol.  

Other findings included:

  • 20 percent of women said fighting with siblings was their favorite memory of family road trips.
  • Men can't accuse women of over packing! Both men and women equally cite the ability to carry extra luggage as an important factor when deciding to fly or drive - 58 percent and 59 percent respectively.
  • As fall approaches, Americans will continue to look forward to utilizing their vehicles for recreational activities. During the fall months, 43 percent of respondents said their favorite car activity was "tailgating" at events, 30 percent said hunting, and 12 percent said viewing fall foliage. 

This survey was conducted July 21August 17, 2014, by Pulse Opinion Research among 4,660 adult vehicle owners in the United States.  The survey has a margin of sampling error of +/- 3 percentage points with a 95 percent level of confidence. 

The Alliance of Automobile Manufacturers is a trade association of 12 car and light truck manufacturers including BMW Group, Chrysler Group LLC, Ford Motor Company, General Motors, Jaguar Land Rover, Mazda, Mercedes-Benz USA, Mitsubishi Motors, Porsche, Toyota, Volkswagen and Volvo. For more information visit: AutoAlliance.org

Scott Hall
202 326-5561

SOURCE Auto Alliance

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
SYS-CON Events announced today that Cloudbric, a leading website security provider, will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Cloudbric is an elite full service website protection solution specifically designed for IT novices, entrepreneurs, and small and medium businesses. First launched in 2015, Cloudbric is based on the enterprise level Web Application Firewall by Penta Security Sys...
SYS-CON Events announced today that Impiger Technologies will exhibit in Booth #109 at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Impiger Technologies is a world-class, enterprise software product engineering company specializing in Mobile Application Development, Cloud Applications, Microsoft Technology Solutions, Web Technology and Telecom Services. Impiger Technologies helps enterprises improve busi...
Virgil consists of an open-source encryption library, which implements Cryptographic Message Syntax (CMS) and Elliptic Curve Integrated Encryption Scheme (ECIES) (including RSA schema), a Key Management API, and a cloud-based Key Management Service (Virgil Keys). The Virgil Keys Service consists of a public key service and a private key escrow service. 

SYS-CON Events announced today that Cemware will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Use MATLAB functions by just visiting website mathfreeon.com. MATLAB compatible, freely usable, online platform services. As of October 2016, 80,000 users from 180 countries are enjoying our platform service.
Data is the fuel that drives the machine learning algorithmic engines and ultimately provides the business value. In his session at Cloud Expo, Ed Featherston, a director and senior enterprise architect at Collaborative Consulting, will discuss the key considerations around quality, volume, timeliness, and pedigree that must be dealt with in order to properly fuel that engine.
SYS-CON Events announced today that eCube Systems, the leading provider of modern development tools and best practices for Continuous Integration on OpenVMS, will exhibit at SYS-CON's @DevOpsSummit at Cloud Expo New York, which will take place on June 7-9, 2016, at the Javits Center in New York City, NY. eCube Systems offers a family of middleware products and development tools that maximize return on technology investment by leveraging existing technical equity to meet evolving business needs. ...
SYS-CON Events announced today that MathFreeOn will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. MathFreeOn is Software as a Service (SaaS) used in Engineering and Math education. Write scripts and solve math problems online. MathFreeOn provides online courses for beginners or amateurs who have difficulties in writing scripts. In accordance with various mathematical topics, there are more tha...
Digitization is driving a fundamental change in society that is transforming the way businesses work with their customers, their supply chains and their people. Digital transformation leverages DevOps best practices, such as Agile Parallel Development, Continuous Delivery and Agile Operations to capitalize on opportunities and create competitive differentiation in the application economy. However, information security has been notably absent from the DevOps movement. Speed doesn’t have to negat...
In an era of historic innovation fueled by unprecedented access to data and technology, the low cost and risk of entering new markets has leveled the playing field for business. Today, any ambitious innovator can easily introduce a new application or product that can reinvent business models and transform the client experience. In their Day 2 Keynote at 19th Cloud Expo, Mercer Rowe, IBM Vice President of Strategic Alliances, and Raejeanne Skillern, Intel Vice President of Data Center Group and ...
The best way to leverage your Cloud Expo presence as a sponsor and exhibitor is to plan your news announcements around our events. The press covering Cloud Expo and @ThingsExpo will have access to these releases and will amplify your news announcements. More than two dozen Cloud companies either set deals at our shows or have announced their mergers and acquisitions at Cloud Expo. Product announcements during our show provide your company with the most reach through our targeted audiences.
In the 21st century, security on the Internet has become one of the most important issues. We hear more and more about cyber-attacks on the websites of large corporations, banks and even small businesses. When online we’re concerned not only for our own safety but also our privacy. We have to know that hackers usually start their preparation by investigating the private information of admins – the habits, interests, visited websites and so on. On the other hand, our own security is in danger bec...
@ThingsExpo has been named the Top 5 Most Influential Internet of Things Brand by Onalytica in the ‘The Internet of Things Landscape 2015: Top 100 Individuals and Brands.' Onalytica analyzed Twitter conversations around the #IoT debate to uncover the most influential brands and individuals driving the conversation. Onalytica captured data from 56,224 users. The PageRank based methodology they use to extract influencers on a particular topic (tweets mentioning #InternetofThings or #IoT in this ...
Join Impiger for their featured webinar: ‘Cloud Computing: A Roadmap to Modern Software Delivery’ on November 10, 2016, at 12:00 pm CST. Very few companies have not experienced some impact to their IT delivery due to the evolution of cloud computing. This webinar is not about deciding whether you should entertain moving some or all of your IT to the cloud, but rather, a detailed look under the hood to help IT professionals understand how cloud adoption has evolved and what trends will impact th...
"We've discovered that after shows 80% if leads that people get, 80% of the conversations end up on the show floor, meaning people forget about it, people forget who they talk to, people forget that there are actual business opportunities to be had here so we try to help out and keep the conversations going," explained Jeff Mesnik, Founder and President of ContentMX, in this SYS-CON.tv interview at 18th Cloud Expo, held June 7-9, 2016, at the Javits Center in New York City, NY.
There is growing need for data-driven applications and the need for digital platforms to build these apps. In his session at 19th Cloud Expo, Muddu Sudhakar, VP and GM of Security & IoT at Splunk, will cover different PaaS solutions and Big Data platforms that are available to build applications. In addition, AI and machine learning are creating new requirements that developers need in the building of next-gen apps. The next-generation digital platforms have some of the past platform needs a...