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GuestLogix Signs 4-Year Renewal & Expansion Agreement with Flag Carrier in Asia Pacific

Company to Deploy Ancillary InsightsT and Technology Upgrades for Continued Use of its Leading Retail Platform

TORONTO, ONTARIO -- (Marketwired) -- 08/28/14 -- GuestLogix Inc. (TSX: GXI), the leading global provider of ancillary-focused merchandising, payment and business intelligence technology to airlines and the passenger travel industry, today announced a 4-year renewal agreement for the continued use of the Company's retailing technology, including platform and POS handheld device upgrades, onboard a flag carrier in Asia Pacific. The Company's Ancillary Insights™ platform will also be deployed to improve transparency and optimize the airline's onboard store performance. With this signing, GuestLogix reaffirms its presence in the Asia Pacific region and protects its footprint with the renewal of a major airline customer.

"We are pleased to have earned the continued trust and confidence of this Asia Pacific carrier, and remain committed to providing seamless retailing onboard its fleet," said Brett Proud, President & CEO, GuestLogix. "With this renewal and technology upgrade, we will implement our PCI-compliant handheld POS devices to enable Chip & PIN payments onboard, further protecting both the airline and its passengers. At the same time, our business intelligence platform will be deployed to gain further insights into the airline's retail performance, enhancing its ability to make informed business decisions."

GuestLogix' solutions, including its Transaction Processing Engine® (TPE) and Global Payment Gateway™, are backed by 82 payment and operational certifications, making GuestLogix the most accredited provider in the industry. With this renewal agreement, the airline will not only upgrade its retailing technology and hardware for the continued support of its duty free program, but will also implement Ancillary Insights for deeper performance analysis and reporting.

"Providing our customers with reliable service and solutions is at the heart of what we do at GuestLogix, and this agreement demonstrates our ability to deliver best-in-class offerings to the global airline industry," said Ilia Kostov, EVP Global Sales & Product Strategy, GuestLogix. "As we focus on growing our footprint in the opportunistic Asia Pacific region, we are equally as keen to nurture existing customer relationships to maintain their business and loyalty into the future."

This renewal agreement represents over 20 million passenger trips per annum for GuestLogix.

About GuestLogix

GuestLogix Inc. (TSX: GXI), is a global leader in comprehensive merchandising, payment and business intelligence technology delivered to the passenger travel industry, both onboard and off board. Bringing over a decade of expertise as the industry's most trusted onboard transaction processing partner to airlines, rail operators and elsewhere in the passenger travel industry, GuestLogix powers the industry's growing reliance on ancillary revenue generation. Both direct to operators as well as through partnerships with global leaders in catering, duty-free, inflight entertainment and self-service retail experts, the Company provides the payment services touching over 1 billion travelling consumers each year. GuestLogix' global headquarters and centre for product innovation is located in Toronto, with regional head offices located in Dallas, London and Hong Kong. More information is available at www.guestlogix.com.

© 2014 GuestLogix. All Rights Reserved.

Forward-Looking Statements

This news release includes certain forward-looking statements that are based upon current expectations, which involve risks and uncertainties associated with GuestLogix' business and the environment in which the business operates. Any statements contained herein that are not statements of historical facts may be deemed to be forward-looking, including those identified by the expressions "anticipate", "believe", "plan", "estimate", "expect", "intend", and similar expressions to the extent they relate to the Company or its management. The forward-looking statements are not historical facts, but reflect GuestLogix' current expectations regarding future results or events. These forward-looking statements are subject to a number of risks and uncertainties that could cause actual results or events to differ materially from current expectations, including the matters discussed under "Risks and Uncertainties" in the Filing Statement filed on August 11, 2014 with the regulatory authorities. GuestLogix assumes no obligation to update the forward-looking statements, or to update the reasons why actual results could differ from those reflected in the forward-looking statements.

Contacts:
GuestLogix
Dan Thompson
Senior Vice President, Global Strategy & Investor Relations
416-849-1566
[email protected]

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