Welcome!

News Feed Item

Nathan's Famous and KaBOOM! Bring Ready. Set. PLAY. to Atlanta

Partner with Whitefoord, Inc. to Celebrate Whitefoord Elementary School and Local Community

LISLE, Ill., Aug. 30, 2014 /PRNewswire/ -- The students of Whitefoord Elementary School and the surrounding community enjoyed a piece of Coney Island this week thanks to Nathan's Famous and KaBOOM!. The world famous hot dog company and the national non-profit dedicated to giving kids the balanced and active play they need to thrive partnered with the Whitefoord, Inc. to bring Ready. Set. PLAY. to the Atlanta area. Nathan's and KaBOOM! have staged similar events across the country as part of the Ready. Set. PLAY. program, which was created earlier this year to celebrate play and the "playmakers" who are making play possible in communities around the country.

Whitefoord Elementary School students enjoy a taste of Coney Island with Ready. Set. PLAY.

Nathan's Famous and KaBOOM! chose to partner with Whitefoord, Inc. as a way to honor their commitment to not only the mental health of children, but the physical health as well. Whitefoord, Inc. is a unique community resource that connects quality healthcare and education services for children and families in and around Southeast Atlanta. In 2008, the community teamed up with KaBOOM! to build a new playspace in their neighborhood.

"We truly enjoy our partnership with KaBOOM! and are thrilled to collaborate on a program such as Ready. Set. PLAY.," said Mike Paribello, senior director of marketing for the John Morrell Food Group, a subsidiary of Smithfield Foods and licensing partner of Nathan's Famous. "Through this program, we get to celebrate and honor the positive work schools and organizations, such as Whitefoord, Inc., are doing to support children and their communities by promoting and protecting active play. Plus, it's a fun way to bring a taste of Coney Island to youth and communities across the country."

"The fundamentals of balanced and active lifestyles begin at home with our parents and in our communities," said KaBOOM! CEO and Founder Darell Hammond. "With support from Nathan's Famous through Ready. Set. PLAY., we are able to bring play opportunities to communities across the nation and inspire kids and families to incorporate play in their everyday lives." 

The fun-filled afternoon included the flavors of Coney Island with delicious Nathan's Famous Hot Dogs, carnival-like games, giveaways and much more. A drawing was also held at the event with four winners receiving tickets to the NASCAR Sprint Cup Series race on Sunday, August 31 at Atlanta Motor Speedway.

"Whitefoord, Inc.'s mission is to partner with families and the community to ensure that all are healthy – mentally and physically - and children have what they need to succeed in school," said Ossie Mitchell with Whitefoord, Inc. "We are so thankful for the support from Nathan's Famous and KaBOOM! and are excited to get a taste of Coney Island through Ready. Set. PLAY."

For more information, please visit Nathan's Famous and KaBOOM! online.

About Nathan's
Nathan's is a Russell 2000 Company that currently distributes its products in 50 states, the District of Columbia, Puerto Rico, the U.S. Virgin Islands, Guam, the Cayman Islands and nine foreign countries through its restaurant system, foodservice sales programs and product licensing activities. At June 29, 2014, the Nathan's restaurant system consisted of 311 units, comprised of 306 franchised units and five company-owned units (including one seasonal unit). Nathan's was ranked #55 on the Forbes list of the Best Small Companies in America and was listed as the Best Small Company in New York State in October 2013. Last year, over 480 million Nathan's Famous hot dogs were sold. For additional information about Nathan's please visit our website at www.nathansfamous.com.

About John Morrell Food Group 
With over a century and a half of experience, John Morrell Food Group brands have become respected and well known for providing premium-quality meat products to families across the United States. With products ranging from lunchmeat and franks to smoked sausage, bacon and pepperoni, the John Morrell Food Group is an important part of consumers' mealtimes. The John Morrell Food Group offers several national and regional brands including Armour®, Eckrich®, John Morrell®, Curly's®, Patrick Cudahy®, Carando®, Healthy Ones®, Margherita® Kretschmar® and LunchMakers®.

About Smithfield Foods
Smithfield Foods is a $14 billion global food company and the world's largest pork processor and hog producer. In the United States, the company is also the leader in numerous packaged meats categories with popular brands including Smithfield®, Eckrich®, Farmland®, Armour®, Cook's®, Gwaltney®, John Morrell®, Kretschmar®, Curly's®, Carando®, Margherita®, and Healthy Ones®. Smithfield Foods is committed to providing good food in a responsible way and maintains robust animal care, community involvement, employee safety, environmental, and food safety and quality programs. For more information, visit www.smithfieldfoods.com and www.smithfieldcommitments.com.

About KaBOOM!
KaBOOM! is the national non-profit dedicated to the bold new goal of ensuring that all children, particularly the 16 million American children living in poverty, get the balanced and active play they need to thrive. KaBOOM! has been a powerful champion for play since its founding in 1996, working with partners to build, improve and open more than 15,000 playgrounds, engage more than 1,000,000 volunteers and serve more than 6,600,000 children. KaBOOM! creates and catalyzes great places to play, inspires, empowers and leads play advocates, and educates and elevates the societal conversation about the importance of play in children's lives. For more information, visit kaboom.org/act or follow the conversation on why #playmatters at twitter.com/kaboom or facebook.com/kaboom.

About Whitefoord, Inc.
Established in 1995, Whitefoord, Inc. is a unique community resource that connects quality healthcare and education services for children and families in and around Southeast Atlanta. In collaboration with the community, we offer in-school and free-standing community health centers, accredited early childhood education programs and integrated after-school programs that keep children well, ready for school and safe. From staying healthy to developing life-long learners, our programs provide a strong foundation and support children and families in reaching their potential. For more information, please visit: http://whitefoord.org/.

Nathan's Famous & KaBOOM! Ready. Set. PLAY.

Photo - http://photos.prnewswire.com/prnh/20140830/141715
Logo - http://photos.prnewswire.com/prnh/20140514/87749

SOURCE Nathan's Famous

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
WebRTC adoption has generated a wave of creative uses of communications and collaboration through websites, sales apps, customer care and business applications. As WebRTC has become more mainstream it has evolved to use cases beyond the original peer-to-peer case, which has led to a repeating requirement for interoperability with existing infrastructures. In his session at @ThingsExpo, Graham Holt, Executive Vice President of Daitan Group, will cover implementation examples that have enabled ea...
Almost two-thirds of companies either have or soon will have IoT as the backbone of their business in 2016. However, IoT is far more complex than most firms expected. How can you not get trapped in the pitfalls? In his session at @ThingsExpo, Tony Shan, a renowned visionary and thought leader, will introduce a holistic method of IoTification, which is the process of IoTifying the existing technology and business models to adopt and leverage IoT. He will drill down to the components in this fra...
The Internet of Things can drive efficiency for airlines and airports. In their session at @ThingsExpo, Shyam Varan Nath, Principal Architect with GE, and Sudip Majumder, senior director of development at Oracle, will discuss the technical details of the connected airline baggage and related social media solutions. These IoT applications will enhance travelers' journey experience and drive efficiency for the airlines and the airports. The session will include a working demo and a technical d...
SYS-CON Events announced today that Pulzze Systems will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Pulzze Systems, Inc. provides infrastructure products for the Internet of Things to enable any connected device and system to carry out matched operations without programming. For more information, visit http://www.pulzzesystems.com.
SYS-CON Events announced today the Enterprise IoT Bootcamp, being held November 1-2, 2016, in conjunction with 19th Cloud Expo | @ThingsExpo at the Santa Clara Convention Center in Santa Clara, CA. Combined with real-world scenarios and use cases, the Enterprise IoT Bootcamp is not just based on presentations but with hands-on demos and detailed walkthroughs. We will introduce you to a variety of real world use cases prototyped using Arduino, Raspberry Pi, BeagleBone, Spark, and Intel Edison. Y...
Most of us already know that adopting new cloud applications can boost a business’s productivity by enabling organizations to be more agile and ready to change course in our fast-moving and connected digital world. But the rapid adoption of cloud apps and services also brings with it profound security threats, including visibility and control challenges that aren’t present in traditional on-premises environments. At the same time, the cloud – because of its interconnected, flexible and adaptable...
Technology vendors and analysts are eager to paint a rosy picture of how wonderful IoT is and why your deployment will be great with the use of their products and services. While it is easy to showcase successful IoT solutions, identifying IoT systems that missed the mark or failed can often provide more in the way of key lessons learned. In his session at @ThingsExpo, Peter Vanderminden, Principal Industry Analyst for IoT & Digital Supply Chain to Flatiron Strategies, will focus on how IoT de...
Fact is, enterprises have significant legacy voice infrastructure that’s costly to replace with pure IP solutions. How can we bring this analog infrastructure into our shiny new cloud applications? There are proven methods to bind both legacy voice applications and traditional PSTN audio into cloud-based applications and services at a carrier scale. Some of the most successful implementations leverage WebRTC, WebSockets, SIP and other open source technologies. In his session at @ThingsExpo, Da...
SYS-CON Events announced today that China Unicom will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. China United Network Communications Group Co. Ltd ("China Unicom") was officially established in 2009 on the basis of the merger of former China Netcom and former China Unicom. China Unicom mainly operates a full range of telecommunications services including mobile broadband (GSM, WCDMA, LTE F...
SYS-CON Events announced today that Roundee / LinearHub will exhibit at the WebRTC Summit at @ThingsExpo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. LinearHub provides Roundee Service, a smart platform for enterprise video conferencing with enhanced features such as automatic recording and transcription service. Slack users can integrate Roundee to their team via Slack’s App Directory, and '/roundee' command lets your video conference ...
DevOps at Cloud Expo, taking place Nov 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with 19th Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. The widespread success of cloud computing is driving the DevOps revolution in enterprise IT. Now as never before, development teams must communicate and collaborate in a dynamic, 24/7/365 environment. There is no time to wait for long dev...
There is growing need for data-driven applications and the need for digital platforms to build these apps. In his session at 19th Cloud Expo, Muddu Sudhakar, VP and GM of Security & IoT at Splunk, will cover different PaaS solutions and Big Data platforms that are available to build applications. In addition, AI and machine learning are creating new requirements that developers need in the building of next-gen apps. The next-generation digital platforms have some of the past platform needs a...
Without a clear strategy for cost control and an architecture designed with cloud services in mind, costs and operational performance can quickly get out of control. To avoid multiple architectural redesigns requires extensive thought and planning. Boundary (now part of BMC) launched a new public-facing multi-tenant high resolution monitoring service on Amazon AWS two years ago, facing challenges and learning best practices in the early days of the new service. In his session at 19th Cloud Exp...
I'm a lonely sensor. I spend all day telling the world how I'm feeling, but none of the other sensors seem to care. I want to be connected. I want to build relationships with other sensors to be more useful for my human. I want my human to understand that when my friends next door are too hot for a while, I'll soon be flaming. And when all my friends go outside without me, I may be left behind. Don't just log my data; use the relationship graph. In his session at @ThingsExpo, Ryan Boyd, Engi...
Information technology is an industry that has always experienced change, and the dramatic change sweeping across the industry today could not be truthfully described as the first time we've seen such widespread change impacting customer investments. However, the rate of the change, and the potential outcomes from today's digital transformation has the distinct potential to separate the industry into two camps: Organizations that see the change coming, embrace it, and successful leverage it; and...