Welcome!

News Feed Item

Australian Icon Wolfgang Blass AM Turns 80

Limited Edition Wine 'The Master' to be unveiled by Founder on Canadian tour in October

TORONTO, Sept. 2, 2014 /CNW/ - Wolfgang Blass AM - one of Australia's most iconic and influential wine industry figures - turns 80 years old today, the 2nd September 2014 and is gearing up to return to Canada, one of the most successful markets for Wolf Blass Wines, with a rare new offering.

To officially mark this momentous occasion, the Wolf Blass winemaking team created an extraordinary, limited edition wine 'The Master', made in the style of Wolfgang's first, industry changing, Cabernet Shiraz blend. Wolf Blass 'The Master' Langhorne Creek Pasquin Vineyard Cabernet Shiraz 2012 comes beautifully presented in a special leather gift box. This wine will be featured at exclusive events - one presented by VINTAGES in Toronto on October 22nd - and launched across Canada by the founder during his Canadian tour from October 21-30, 2014.  

German-born Blass established Wolf Blass Wines in 1966 in a humble tin shed making small parcels of his own wine, blending grape varieties – a revolutionary approach in Australia at the time.  He wanted to develop a red wine style that was 'different', more 'approachable', 'softer' and 'immediately drinkable', particularly women, and this was where his award winning formula of 70% cabernet/30% shiraz was born. Wolf's wines achieved global success and continue to be one of the most popular wine brands sold in Canada today.

Wolf Blass Facts

  • From his challenging childhood in war-time Germany through to founding one of Australia's most successful wine brands, Wolfgang (Wolf) Blass embodies the ultimate immigrant success story. Today, Wolf actively gives back to the wine industry, including in Canada where the recently announced 'Wolfgang Blass' scholarship, gives Canadian sommeliers the opportunity to pursue advanced certificates through the Court of Master Sommeliers.
  • Once famously proclaiming that "my wines are sexy - they make weak men strong and strong women weak," Wolf is a true marketing maverick – well before his time. In the early days of building his brand, favourite publicity tricks included driving through the Barossa in an open top car pouring his wines for the punters passing by; lavish parties at his home and having his name repeatedly paged in airports just so that everyone knew he was there. Wolf Blass was instrumental in actively promoting medal wins on his wine bottles – something that is commonplace in the industry today.
  • Since Wolf Blass launched it has earned more than 3,000 medals and trophies at international and national shows, including taking 'Winery of the Year' title at Canada's 2013 Intervin wine competition.
  • In 2001 Wolfgang was appointed as a member in the Order of Australia for "service to the development of the Australian wine industry". He also holds the equivalent in Germany.
  • Today, roughly 60 million bottles bear the Wolf Blass name each year. Second to only the UK, Canada remains among the most popular markets for Wolf Blass wines outside of Australia.

NOTE TO EDITORS

ABOUT WOLF BLASS WINES
Wolf Blass was established in the Barossa Valley in 1966 and has grown from a humble tin shed to become one of the worlds most successful and awarded wine brands.  A recipient of more than 3,000 medals and trophies at national and international wine shows, the essence of Wolf Blass wines is exemplified through the passion of its custodians past and present as they continuously strive to produce wines of quality, character and consistency. Visit www.wolfblasswines.com.au

ABOUT WOLFGANG BLASS AM
Wolfgang Franz Otto Blass was born in 1934 in what used to be East Germany. Moving to Australia in 1961, Wolf first settled in the Barossa Valley. His initial role was with Kaiser Stuhl, and after becoming Australia's first consultant winemaker he quickly developed the reputation as the 'golden boy' of the wine industry. Wolf concentrated on production of red table wines, making it his personal mission to change this trend. Not constrained by tradition, he was revolutionary in using new winemaking and marketing techniques

SOURCE Treasury Wine Estates

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
"We are an all-flash array storage provider but our focus has been on VM-aware storage specifically for virtualized applications," stated Dhiraj Sehgal of Tintri in this SYS-CON.tv interview at 19th Cloud Expo, held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA.
"We build IoT infrastructure products - when you have to integrate different devices, different systems and cloud you have to build an application to do that but we eliminate the need to build an application. Our products can integrate any device, any system, any cloud regardless of protocol," explained Peter Jung, Chief Product Officer at Pulzze Systems, in this SYS-CON.tv interview at @ThingsExpo, held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA.
In his general session at 19th Cloud Expo, Manish Dixit, VP of Product and Engineering at Dice, discussed how Dice leverages data insights and tools to help both tech professionals and recruiters better understand how skills relate to each other and which skills are in high demand using interactive visualizations and salary indicator tools to maximize earning potential. Manish Dixit is VP of Product and Engineering at Dice. As the leader of the Product, Engineering and Data Sciences team at D...
It's easy to assume that your app will run on a fast and reliable network. The reality for your app's users, though, is often a slow, unreliable network with spotty coverage. What happens when the network doesn't work, or when the device is in airplane mode? You get unhappy, frustrated users. An offline-first app is an app that works, without error, when there is no network connection. In his session at 18th Cloud Expo, Bradley Holt, a Developer Advocate with IBM Cloud Data Services, discussed...
Between 2005 and 2020, data volumes will grow by a factor of 300 – enough data to stack CDs from the earth to the moon 162 times. This has come to be known as the ‘big data’ phenomenon. Unfortunately, traditional approaches to handling, storing and analyzing data aren’t adequate at this scale: they’re too costly, slow and physically cumbersome to keep up. Fortunately, in response a new breed of technology has emerged that is cheaper, faster and more scalable. Yet, in meeting these new needs they...
Data is the fuel that drives the machine learning algorithmic engines and ultimately provides the business value. In his session at 20th Cloud Expo, Ed Featherston, director/senior enterprise architect at Collaborative Consulting, will discuss the key considerations around quality, volume, timeliness, and pedigree that must be dealt with in order to properly fuel that engine.
In addition to all the benefits, IoT is also bringing new kind of customer experience challenges - cars that unlock themselves, thermostats turning houses into saunas and baby video monitors broadcasting over the internet. This list can only increase because while IoT services should be intuitive and simple to use, the delivery ecosystem is a myriad of potential problems as IoT explodes complexity. So finding a performance issue is like finding the proverbial needle in the haystack.
When it comes to cloud computing, the ability to turn massive amounts of compute cores on and off on demand sounds attractive to IT staff, who need to manage peaks and valleys in user activity. With cloud bursting, the majority of the data can stay on premises while tapping into compute from public cloud providers, reducing risk and minimizing need to move large files. In his session at 18th Cloud Expo, Scott Jeschonek, Director of Product Management at Avere Systems, discussed the IT and busin...
According to Forrester Research, every business will become either a digital predator or digital prey by 2020. To avoid demise, organizations must rapidly create new sources of value in their end-to-end customer experiences. True digital predators also must break down information and process silos and extend digital transformation initiatives to empower employees with the digital resources needed to win, serve, and retain customers.
"We are the public cloud providers. We are currently providing 50% of the resources they need for doing e-commerce business in China and we are hosting about 60% of mobile gaming in China," explained Yi Zheng, CPO and VP of Engineering at CDS Global Cloud, in this SYS-CON.tv interview at 19th Cloud Expo, held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA.
Fact is, enterprises have significant legacy voice infrastructure that’s costly to replace with pure IP solutions. How can we bring this analog infrastructure into our shiny new cloud applications? There are proven methods to bind both legacy voice applications and traditional PSTN audio into cloud-based applications and services at a carrier scale. Some of the most successful implementations leverage WebRTC, WebSockets, SIP and other open source technologies. In his session at @ThingsExpo, Da...
"Once customers get a year into their IoT deployments, they start to realize that they may have been shortsighted in the ways they built out their deployment and the key thing I see a lot of people looking at is - how can I take equipment data, pull it back in an IoT solution and show it in a dashboard," stated Dave McCarthy, Director of Products at Bsquare Corporation, in this SYS-CON.tv interview at @ThingsExpo, held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA.
@DevOpsSummit taking place June 6-8, 2017 at Javits Center, New York City, is co-located with the 20th International Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. @DevOpsSummit at Cloud Expo New York Call for Papers is now open.
Predictive analytics tools monitor, report, and troubleshoot in order to make proactive decisions about the health, performance, and utilization of storage. Most enterprises combine cloud and on-premise storage, resulting in blended environments of physical, virtual, cloud, and other platforms, which justifies more sophisticated storage analytics. In his session at 18th Cloud Expo, Peter McCallum, Vice President of Datacenter Solutions at FalconStor, discussed using predictive analytics to mon...
Today we can collect lots and lots of performance data. We build beautiful dashboards and even have fancy query languages to access and transform the data. Still performance data is a secret language only a couple of people understand. The more business becomes digital the more stakeholders are interested in this data including how it relates to business. Some of these people have never used a monitoring tool before. They have a question on their mind like “How is my application doing” but no id...