Welcome!

News Feed Item

Gracenote Acquires Baseline, A Leading Movie and TV Data and Services Company

Baseline broadens Gracenote's video metadata and adds subscription-based entertainment services to its portfolio

EMERYVILLE, Calif., Sept. 3, 2014 /PRNewswire/ -- Gracenote today announced it has acquired Baseline, a provider of film and television information and services. Baseline's industry-leading database deepens Gracenote's existing video metadata by adding detailed, descriptive information about movies and TV productions to power next generation TV and video experiences for viewers.  Additionally, Baseline's The Studio System platform expands Gracenote's reach into the studio and TV network communities with data and services geared towards entertainment industry professionals.

"The acquisition of Baseline continues our strategy to build upon our existing metadata expertise to advance Gracenote's leadership in entertainment data and services," said Peter Liguori, president and chief executive officer of Tribune Media. "We've made strategic acquisitions in the last few months that have expanded our geographic footprint and have strengthened Gracenote's services. In combination with our recent international acquisitions, Baseline is yet another example of our commitment to provide customers the highest standard of global solutions in the metadata space."

Baseline's movie and TV database features information for more than 300,000 movies and TV projects, information on nearly 1.5 million TV and Film professionals, and box office data for 45 territories. Baseline's licensed data powers video search and discovery features and TV Everywhere apps for leading satellite operators, on-demand movie services, Internet companies and online streaming providers, including Hulu and VUDU. The company's database is also the foundation for Baseline's subscription-based content delivery platform, The Studio System, which is used by major Hollywood studios, production companies and talent agencies as a primary source of business intelligence.

"For years, Baseline has served as the trusted source for entertainment data to help digital media companies, studios and agencies stay on top of a fast changing industry," said John Batter, CEO of Gracenote. "Baseline's deep production data coupled with its existing relationships with the studio community will help us improve the depth and breadth of the data we offer to existing Gracenote customers, as well as provides us a foundation to build products aimed squarely at serving the entertainment industry."

Gracenote will utilize Baseline's data and content delivery platform to expand its own TV and movie offerings, which currently serve the world's top cable and satellite operators, social networks, on-demand services and consumer electronics manufacturers. Baseline's data, which is becoming increasingly important to Gracenote customers, includes production timelines, shooting locations, project financing, complete cast and crew credits, talent representation, biographies and imagery. Combined, Gracenote's entertainment data and products will now cover the full entertainment ecosystem from content creation to consumption by viewers.

Tribune Media Company acquired Gracenote earlier this year and integrated it with Tribune Media Services (TMS), under the Gracenote brand. Gracenote's TV data presence in Europe and TMS' presence in North America and Latin America quickly positioned the newly combined company as a leader in TV data, as well as music. In July, the company expanded into India, the Middle East and parts of Asia with Tribune's acquisition of What's-ON, the region's top TV data provider. The addition of Baseline now further expands Gracenote's video data footprint and adds a portfolio of new entertainment data services.

Baseline will continue to operate from its headquarters in Los Angeles.

Gracenote, a division of Tribune Media Company (OTC: TRBAA), which now includes its legacy Tribune Media Services (TMS) business, is purchasing all of the shares of Baseline for $50 million, subject to standard adjustments.

About Gracenote

Gracenote, Inc. provides music and video content and technologies to the world's hottest entertainment products and brands. Gracenote is the industry standard for music and video recognition and is supported by the largest source of music and video metadata, featuring descriptions of more than 180 million tracks and TV listings for 50 countries. Gracenote is a subsidiary of Tribune Media Company (OTC:TRBAA) and has 15 offices with worldwide headquarters in Emeryville, Calif. For more information, visit our website www.gracenote.com or follow us at @GracenoteTweets and www.facebook.com/PoweredbyGracenote.

SOURCE Gracenote

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
SYS-CON Events announced today Object Management Group® has been named “Media Sponsor” of SYS-CON's 18th International Cloud Expo, which will take place on June 7–9, 2016, at the Javits Center in New York City, NY, and the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA.
In the rush to compete in the digital age, a successful digital transformation is essential, but many organizations are setting themselves up for failure. There’s a common misconception that the process is just about technology, but it’s not. It’s about your business. It shouldn’t be treated as an isolated IT project; it should be driven by business needs with the committed involvement of a range of stakeholders.
SYS-CON Events announced today that MangoApps will exhibit at SYS-CON's 18th International Cloud Expo®, which will take place on June 7-9, 2016, at the Javits Center in New York City, NY. MangoApps provides modern company intranets and team collaboration software, allowing workers to stay connected and productive from anywhere in the world and from any device. For more information, please visit https://www.mangoapps.com/.
SYS-CON Events announced today that EastBanc Technologies will exhibit at SYS-CON's 18th International Cloud Expo®, which will take place on June 7-9, 2016, at the Javits Center in New York City, NY. EastBanc Technologies has been working at the frontier of technology since 1999. Today, the firm provides full-lifecycle software development delivering flexible technology solutions that seamlessly integrate with existing systems – whether on premise or cloud. EastBanc Technologies partners with p...
SYS-CON Events announced today that AppNeta, the leader in performance insight for business-critical web applications, will exhibit and present at SYS-CON's @DevOpsSummit at Cloud Expo New York, which will take place on June 7-9, 2016, at the Javits Center in New York City, NY. AppNeta is the only application performance monitoring (APM) company to provide solutions for all applications – applications you develop internally, business-critical SaaS applications you use and the networks that deli...
In his session at 18th Cloud Expo, Bruce Swann, Senior Product Marketing Manager at Adobe, will discuss how the Adobe Marketing Cloud can help marketers embrace opportunities for personalized, relevant and real-time customer engagement across offline (direct mail, point of sale, call center) and digital (email, website, SMS, mobile apps, social networks, connected objects). Bruce Swann has more than 15 years of experience working with digital marketing disciplines like web analytics, social med...
The cloud market growth today is largely in public clouds. While there is a lot of spend in IT departments in virtualization, these aren’t yet translating into a true “cloud” experience within the enterprise. What is stopping the growth of the “private cloud” market? In his general session at 18th Cloud Expo, Nara Rajagopalan, CEO of Accelerite, will explore the challenges in deploying, managing, and getting adoption for a private cloud within an enterprise. What are the key differences betwee...
SYS-CON Events announced today that ContentMX, the marketing technology and services company with a singular mission to increase engagement and drive more conversations for enterprise, channel and SMB technology marketers, has been named “Sponsor & Exhibitor Lounge Sponsor” of SYS-CON's 18th Cloud Expo, which will take place on June 7-9, 2016, at the Javits Center in New York City, New York. “CloudExpo is a great opportunity to start a conversation with new prospects, but what happens after the...
WebRTC is bringing significant change to the communications landscape that will bridge the worlds of web and telephony, making the Internet the new standard for communications. Cloud9 took the road less traveled and used WebRTC to create a downloadable enterprise-grade communications platform that is changing the communication dynamic in the financial sector. In his session at @ThingsExpo, Leo Papadopoulos, CTO of Cloud9, will discuss the importance of WebRTC and how it enables companies to fo...
As machines are increasingly connected to the internet, it’s becoming easier to discover the numerous ways Industrial IoT (IIoT) is helping to shape the business world. This is exactly why we have decided to take a closer look at this pervasive movement and to examine the desire to connect more things! Now if you need a refresher on IIoT and how it is changing the world, take a moment and listen to Greg Gorbach with ARC Advisory Group. Gorbach believes, "IIoT will significantly change the worl...
SYS-CON Events announced today the Docker Meets Kubernetes – Intro into the Kubernetes World, being held June 9, 2016, in conjunction with 18th Cloud Expo | @ThingsExpo, at the Javits Center in New York, NY. Register for 'Docker Meets Kubernetes Workshop' Here! This workshop led by Sebastian Scheele, co-founder of Loodse, introduces participants to Kubernetes (container orchestration). Through a combination of instructor-led presentations, demonstrations, and hands-on labs, participants learn ...
The IoT is changing the way enterprises conduct business. In his session at @ThingsExpo, Eric Hoffman, Vice President at EastBanc Technologies, discuss how businesses can gain an edge over competitors by empowering consumers to take control through IoT. We'll cite examples such as a Washington, D.C.-based sports club that leveraged IoT and the cloud to develop a comprehensive booking system. He'll also highlight how IoT can revitalize and restore outdated business models, making them profitable...
The IoTs will challenge the status quo of how IT and development organizations operate. Or will it? Certainly the fog layer of IoT requires special insights about data ontology, security and transactional integrity. But the developmental challenges are the same: People, Process and Platform. In his session at @ThingsExpo, Craig Sproule, CEO of Metavine, will demonstrate how to move beyond today's coding paradigm and share the must-have mindsets for removing complexity from the development proc...
Customer experience has become a competitive differentiator for companies, and it’s imperative that brands seamlessly connect the customer journey across all platforms. With the continued explosion of IoT, join us for a look at how to build a winning digital foundation in the connected era – today and in the future. In his session at @ThingsExpo, Chris Nguyen, Group Product Marketing Manager at Adobe, will discuss how to successfully leverage mobile, rapidly deploy content, capture real-time d...
In his session at 18th Cloud Expo, Andrew Cole, Director of Solutions Engineering at Peak 10, will discuss how the newest technology advances are reducing the cost and complexity of traditional business continuity and disaster recovery solutions. Attendees will: Learn why having a full disaster recovery strategy is more important now than ever before Explore the key drivers of a successful disaster recovery solution Achieve measurable operational and business value from a disaster recovery ...