Welcome!

News Feed Item

Master Lock Helps Consumers Prepare for Severe Weather

Company Offers Tips for Keeping People and Possessions Safe and Secure During Stormy Seasons

MILWAUKEE, WI -- (Marketwired) -- 09/03/14 -- North America is home to thousands of severe weather situations every year -- from thunderstorms to tornados and wildfires to hurricanes. Since many of these storms strike without much warning, Master Lock encourages consumers to prepare now to ensure their families and belongings stay safe during even the most tumultuous events.

"Storms can be devastating no matter what," said Rebecca Smith of Master Lock. "But there are some simple steps families can take now -- rather than when an emergency has already occurred -- to reduce their risk of loss and aid them in the recovery process, if needed."

Master Lock offers these tips to help families prepare for severe weather:

1. Learn the language. Beginning October 22, the National Weather Service Storm Prediction Center in the U.S. will add two new threat levels to its weather outlooks for storm days at risk of producing tornados, hail or high winds. Risk categories will now include "enhanced" and "marginal," in addition to the existing "slight," "high" and "moderate."

In Canada, citizens can depend on Environment Canada for severe weather warnings and watches. In April, Environment Canada updated its list of alert types to more accurately describe the severity of different weather hazards.

Learn the language of your national weather advisory organization so you can prepare appropriately for severe weather.

2. Prepare in advance. Severe weather may strike without warning, so take the basic steps now to ensure your family is ready should a storm strike when you're home or away.

If you're home when weather hits, an updated emergency kit is essential. Consumers listed water and non-perishable food as the two most important items in their emergency kits, according to the 2014 Safety and Security Survey*. Store these items in a cool, dry place and replace them every six months to ensure freshness. By writing dates on containers when you store them, you'll know exactly when it's time to swap them out. Don't forget to pack for your pets, too.

In the event that severe weather hits while you're out of town, ensure that a trusted friend or neighbor has the appropriate codes to access your property if needed. A resettable combination padlock, such as the Master Lock M175XDLF Combination Padlock, is a convenient option for securing your gate or fence since it does not require a key. It also allows you to change the combination as often as you wish, including when you arrive back home for added security.

3. Create a backup plan. Personal memorabilia and family/business documents were listed as the top two items people would want to save from their homes in case of a severe weather situation. To ensure these important documents remain intact after an emergency passes, store them in a Sentry®Safe fire safe that offers protection against fire and flood. To aid with disaster recovery in real time, store digital copies of these important documents -- including insurance policies -- in a secure online storage hub like the Master Lock Vault. The Master Lock Vault is free and can be accessed 24 hours a day, via smartphone, tablet or computer, allowing for easy access in any situation.

4. Secure outdoor belongings. Storms can often be most damaging to the exterior of your home, due to either heavy winds or rain, or damaging hail or lightning. In case of inclement weather, lock up all possible outdoor belongings in a covered shed or garage, and secure the door with a padlock built to survive extreme weather situations, such as the Master Lock M115XDLF Covered Laminated Padlock. For items that can't be moved to an inside space, such as patio furniture, lock them tightly together and to another sturdy surface, if possible, with a secure cable and locking system like the Master Lock Python™ Adjustable Locking Cable. These tactics may also safe-guard your belongings against looters in the worst-case scenario if you are forced to evacuate your home.

5. Go cordless. Power outages are often associated with heavy storms. Be prepared by purchasing batteries for flashlights and weather radios and portable, external battery packs for charging cell phones when the power's out -- just be sure to keep the battery pack charged! If you lose power, remember to unplug all of your electrical appliances such as laptops, televisions and corded phones. Power surges can occur as the result of lightning and can damage plugged-in electronics and appliances. If you still have power during a lightning storm, avoid using corded (landline) telephones, as they can conduct electricity.

Visit www.masterlock.com for additional information or www.masterlockimages.com for high-res downloadable images.

About Master Lock Company
The Master Lock Company is recognized around the world as the authentic, enduring name in padlocks and security products. Master Lock Company offers a broad range of innovative security and safety solutions for consumer, commercial, and industrial end-users. Master Lock Company LLC is an operating unit of Fortune Brands Home & Security, Inc., a leading consumer brands company. Headquartered in Deerfield, Ill., Fortune Brands Home & Security Inc. (NYSE: FBHS), is included in the S&P MidCap 400 Index. For more information about Master Lock visit www.masterlock.com.

*According to a May 2014 Safety and Security Survey of more than 1,000 Americans conducted by Master Lock via SurveyMonkey.

Image Available: http://www2.marketwire.com/mw/frame_mw?attachid=2666708

More Stories By Marketwired .

Copyright © 2009 Marketwired. All rights reserved. All the news releases provided by Marketwired are copyrighted. Any forms of copying other than an individual user's personal reference without express written permission is prohibited. Further distribution of these materials is strictly forbidden, including but not limited to, posting, emailing, faxing, archiving in a public database, redistributing via a computer network or in a printed form.

Latest Stories
SoftLayer operates a global cloud infrastructure platform built for Internet scale. With a global footprint of data centers and network points of presence, SoftLayer provides infrastructure as a service to leading-edge customers ranging from Web startups to global enterprises. SoftLayer's modular architecture, full-featured API, and sophisticated automation provide unparalleled performance and control. Its flexible unified platform seamlessly spans physical and virtual devices linked via a world...
SYS-CON Events announced today that Alert Logic, Inc., the leading provider of Security-as-a-Service solutions for the cloud, will exhibit at SYS-CON's 18th International Cloud Expo®, which will take place on June 7-9, 2016, at the Javits Center in New York City, NY. Alert Logic, Inc., provides Security-as-a-Service for on-premises, cloud, and hybrid infrastructures, delivering deep security insight and continuous protection for customers at a lower cost than traditional security solutions. Ful...
How will your company move to the cloud while ensuring a solid security posture? Organizations from small to large are increasingly adopting cloud solutions to deliver essential business services at a much lower cost. According to cyber security experts, the frequency and severity of cyber-attacks are on the rise, causing alarm to businesses and customers across a variety of industries. To defend against exploits like these, a company must adopt a comprehensive security defense strategy that is ...
Companies can harness IoT and predictive analytics to sustain business continuity; predict and manage site performance during emergencies; minimize expensive reactive maintenance; and forecast equipment and maintenance budgets and expenditures. Providing cost-effective, uninterrupted service is challenging, particularly for organizations with geographically dispersed operations.
As cloud and storage projections continue to rise, the number of organizations moving to the cloud is escalating and it is clear cloud storage is here to stay. However, is it secure? Data is the lifeblood for government entities, countries, cloud service providers and enterprises alike and losing or exposing that data can have disastrous results. There are new concepts for data storage on the horizon that will deliver secure solutions for storing and moving sensitive data around the world. ...
SYS-CON Events announced today TechTarget has been named “Media Sponsor” of SYS-CON's 18th International Cloud Expo, which will take place on June 7–9, 2016, at the Javits Center in New York City, NY, and the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. TechTarget is the Web’s leading destination for serious technology buyers researching and making enterprise technology decisions. Its extensive global networ...
The IoTs will challenge the status quo of how IT and development organizations operate. Or will it? Certainly the fog layer of IoT requires special insights about data ontology, security and transactional integrity. But the developmental challenges are the same: People, Process and Platform. In his session at @ThingsExpo, Craig Sproule, CEO of Metavine, will demonstrate how to move beyond today's coding paradigm and share the must-have mindsets for removing complexity from the development proc...
SYS-CON Events announced today that Commvault, a global leader in enterprise data protection and information management, has been named “Bronze Sponsor” of SYS-CON's 18th International Cloud Expo, which will take place on June 7–9, 2016, at the Javits Center in New York City, NY, and the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Commvault is a leading provider of data protection and information management...
SYS-CON Events announced today that MangoApps will exhibit at SYS-CON's 18th International Cloud Expo®, which will take place on June 7-9, 2016, at the Javits Center in New York City, NY. MangoApps provides modern company intranets and team collaboration software, allowing workers to stay connected and productive from anywhere in the world and from any device. For more information, please visit https://www.mangoapps.com/.
The essence of data analysis involves setting up data pipelines that consist of several operations that are chained together – starting from data collection, data quality checks, data integration, data analysis and data visualization (including the setting up of interaction paths in that visualization). In our opinion, the challenges stem from the technology diversity at each stage of the data pipeline as well as the lack of process around the analysis.
Many banks and financial institutions are experimenting with containers in development environments, but when will they move into production? Containers are seen as the key to achieving the ultimate in information technology flexibility and agility. Containers work on both public and private clouds, and make it easy to build and deploy applications. The challenge for regulated industries is the cost and complexity of container security compliance. VM security compliance is already challenging, ...
Designing IoT applications is complex, but deploying them in a scalable fashion is even more complex. A scalable, API first IaaS cloud is a good start, but in order to understand the various components specific to deploying IoT applications, one needs to understand the architecture of these applications and figure out how to scale these components independently. In his session at @ThingsExpo, Nara Rajagopalan is CEO of Accelerite, will discuss the fundamental architecture of IoT applications, ...
In the rush to compete in the digital age, a successful digital transformation is essential, but many organizations are setting themselves up for failure. There’s a common misconception that the process is just about technology, but it’s not. It’s about your business. It shouldn’t be treated as an isolated IT project; it should be driven by business needs with the committed involvement of a range of stakeholders.
SYS-CON Events announced today that Tintri Inc., a leading producer of VM-aware storage (VAS) for virtualization and cloud environments, will exhibit at the 18th International CloudExpo®, which will take place on June 7-9, 2016, at the Javits Center in New York City, New York, and the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA.
Enterprise networks are complex. Moreover, they were designed and deployed to meet a specific set of business requirements at a specific point in time. But, the adoption of cloud services, new business applications and intensifying security policies, among other factors, require IT organizations to continuously deploy configuration changes. Therefore, enterprises are looking for better ways to automate the management of their networks while still leveraging existing capabilities, optimizing perf...