Welcome!

News Feed Item

All-time Record Sales for Honda Accord Leads American Honda to Near-Record August

- Honda Accord sets all-time monthly record with 51,075 units sold - up 32.5% in August

TORRANCE, Calif., Sept. 3, 2014 /PRNewswire/ -- American Honda Motor Co., Inc. today reported August 2014 Honda and Acura vehicle sales of 167,038 units, an increase of 0.4 percent versus August of last year. The Honda division posted the third highest monthly sales result its 44-year history, on sales of 151,551 vehicles in August while Acura posted sales of 15,487 units in the same period. Year-to-date American Honda sales reached 1,042,382 units.

2014 Honda Accord Shatters All-Time Monthly Sales Record, Leads Honda Division to Third Best Month in History

Honda
Accelerating its strong summer sales performance, the Honda brand topped 150,000 units in a single month for only the third time in its history, as Accord led the way selling at an all-time record pace in August.  [The all-time record of 153,104 units was set in the midst of a severe gas price hike in May 2008.]  

  • 51,075 Accords were sold in August, an all-time monthly record and an increase of 32.5 percent. It was the eighth-straight monthly gain for Accord. 
  • Odyssey also showed strength in August, with 12,488 units sold for a gain of 12.9 percent.

"The fundamental strengths of the Honda brand are on full display as the Accord strengthened its position as the best-selling car uniquely driven by retail sales to individual buyers," said Jeff Conrad, Honda Division senior vice president and general manager. "Our other core models, Civic, CR-V and Odyssey are also performing well and continue to drive our retail sales leadership in 2014. And the early market response to the redesigned 2015 Fit is a strong indicator of great things to come as supplies improve," added Conrad.

Acura
With the new Acura TLX arriving at dealers across the country last month, enthusiastic customers gave Acura dealers much to cheer about in August, as the new luxury performance sedan sold nearly as fast as dealers could unload them from transport trucks. While TLX supplies continue to ramp up, the best-selling MDX continued to set a near-record pace, and ILX enjoyed its best August on record.

  • TLX went on-sale mid-August and is driving heavy dealer traffic to dealerships nationwide. The great majority of these early units were 3.5-liter V6 models as the 2.4-liter four cylinder began arriving later in the month and V6 SH-AWD models just starting to ship.
  • With supplies improving, the Acura ILX posted its best ever August result on sales of 1,798 units, an increase of 5.7 percent.

"With TLX less than a month on the market, our dealers are reporting incredible showroom traffic with customers trying to buy a TLX before we can get it on the dealer lot," said Mike Accavitti, Acura division senior vice president and general manager. "Customer interest is the strongest we've seen on a new model launch, and we're just now starting to deliver the highly-rated TLX four-cylinder and V6 SH-AWD models."

 

















American Honda Vehicle Sales for August 2014



Month-to-Date

Year-to-Date



August 2014

August 2013

DSR** % Change

MoM % Change

August 2014

August 2013

DSR** % Change

YoY % Change


American Honda Total

167,038

166,432

4.1%

0.4%

1,042,382

1,053,449

-0.6%

-1.1%


Total Car Sales

96,793

91,536

9.7%

5.7%

573,738

579,149

-0.5%

-0.9%


Total Truck Sales

70,245

74,896

-2.7%

-6.2%

468,644

474,300

-0.7%

-1.2%


Honda Cars


91,790

85,394

11.5%

7.5%

541,195

531,054

2.4%

1.9%


Honda Trucks


59,761

63,987

-3.1%

-6.6%

395,269

413,213

-3.9%

-4.3%


Acura Cars


5,003

6,142

-15.5%

-18.5%

32,543

48,095

-32.0%

-32.3%


Acura Trucks


10,484

10,909

-0.3%

-3.9%

73,375

61,087

20.7%

20.1%


Total Domestic Car Sales

95,430

81,849

20.9%

16.6%

539,327

518,355

4.6%

4.0%




Honda Division

90,883

77,921

21.0%

16.6%

515,436

485,788

6.6%

6.1%




Acura Division

4,547

3,928

20.0%

15.8%

23,891

32,567

-26.3%

-26.6%


Total Domestic Truck Sales

70,245

74,896

-2.7%

-6.2%

468,644

474,226

-0.7%

-1.2%




Honda Division

59,761

63,987

-3.1%

-6.6%

395,269

413,139

-3.9%

-4.3%




Acura Division

10,484

10,909

-0.3%

-3.9%

73,375

61,087

20.7%

20.1%


Total Import Car Sales

1,363

9,687

-85.4%

-85.9%

34,411

60,794

-43.1%

-43.4%




Honda Division

907

7,473

-87.4%

-87.9%

25,759

45,266

-42.8%

-43.1%




Acura Division

456

2,214

-78.6%

-79.4%

8,652

15,528

-44.0%

-44.3%


Total Import Truck Sales

0

0

0.0%

0.0%

0

74

-100.0%

-100.0%




Honda Division

0

0

0.0%

0.0%

0

74

-100.0%

-100.0%




Acura Division

0

0

0.0%

0.0%

0

0

0.0%

0.0%

   MODEL BREAKOUT BY DIVISION


Honda Division Total

151,551

149,381

5.2%

1.5%

936,464

944,267

-0.3%

-0.8%




* ACCORD

51,075

38,559

37.4%

32.5%

271,426

256,926

6.2%

5.6%




* CIVIC

34,032

39,458

-10.6%

-13.8%

231,167

230,578

0.7%

0.3%




  CR-Z

342

483

-26.6%

-29.2%

2,697

3,282

-17.4%

-17.8%




  FCX CLARITY

0

4

-100.0%

-100.0%

1

6

-83.3%

-83.3%




* FIT

6,051

6,452

-2.7%

-6.2%

32,990

37,040

-10.5%

-10.9%




  INSIGHT

290

438

-31.3%

-33.8%

2,914

3,220

-9.1%

-9.5%
















  CROSSTOUR

1,037

1,654

-35.0%

-37.3%

8,269

11,672

-28.8%

-29.2%




* CR-V

34,079

34,654

2.0%

-1.7%

217,293

207,643

5.2%

4.6%




  ODYSSEY

12,488

11,064

17.1%

12.9%

86,691

90,797

-4.1%

-4.5%




  PILOT

10,810

14,877

-24.6%

-27.3%

72,423

90,696

-19.8%

-20.1%




  RIDGELINE

1,347

1,738

-19.6%

-22.5%

10,593

12,403

-14.2%

-14.6%


















***

Memo: Accord FHEV



1,175

0

0.0%

0.0%

9,425

0

0.0%

0.0%




Memo: Accord PHEV



46

44

8.4%

4.5%

267

298

-10.0%

-10.4%




Memo: Civic Hybrid



503

697

-25.2%

-27.8%

3,407

4,416

-22.5%

-22.8%




Memo: Fit EV



55

66

-13.6%

-16.7%

318

420

-23.9%

-24.3%


Acura Division Total

15,487

17,051

-5.8%

-9.2%

105,918

109,182

-2.5%

-3.0%




  ILX

1,798

1,701

9.6%

5.7%

11,390

13,907

-17.7%

-18.1%




  RLX / RL

216

459

-51.2%

-52.9%

2,508

2,639

-4.5%

-5.0%




  TL

463

2,227

-78.4%

-79.2%

10,215

18,660

-45.0%

-45.3%




  TLX

2,286

0

0.0%

0.0%

2,286

0

0.0%

0.0%




  TSX

240

1,755

-85.8%

-86.3%

6,144

12,889

-52.1%

-52.3%
















  MDX

6,497

6,499

3.7%

-0.0%

43,444

30,264

44.3%

43.6%




  RDX

3,984

4,381

-5.7%

-9.1%

29,865

30,517

-1.7%

-2.1%




  ZDX

3

29

-89.3%

-89.7%

66

306

-78.3%

-78.4%



















***

Memo: ILX Hybrid



24

125

-80.1%

-80.8%

330

1,128

-70.6%

-70.7%





Memo: TSX Wagon



25

169

-84.7%

-85.2%

624

1,491

-57.9%

-58.1%


Selling Days

27

28



205

206




  **** Hybrid

2,380

1,787

38.1%

33.2%

19,040

12,344

55.0%

54.2%




*    Honda and Acura vehicles are made of domestic & global sourced parts


**   Daily Selling Rate


***  Memo line items are included in the respective model total


**** Hybrid includes FHEV, PHEV, CR-Z, Civic Hybrid, Insight, ILX Hybrid and RLX Hybrid

Honda Logo.

 

Photo - http://photos.prnewswire.com/prnh/20140903/142587 
Logo - http://photos.prnewswire.com/prnh/20140415/73520

SOURCE American Honda Motor Co., Inc.

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
No hype cycles or predictions of zillions of things here. IoT is big. You get it. You know your business and have great ideas for a business transformation strategy. What comes next? Time to make it happen. In his session at @ThingsExpo, Jay Mason, Associate Partner at M&S Consulting, presented a step-by-step plan to develop your technology implementation strategy. He discussed the evaluation of communication standards and IoT messaging protocols, data analytics considerations, edge-to-cloud tec...
When growing capacity and power in the data center, the architectural trade-offs between server scale-up vs. scale-out continue to be debated. Both approaches are valid: scale-out adds multiple, smaller servers running in a distributed computing model, while scale-up adds fewer, more powerful servers that are capable of running larger workloads. It’s worth noting that there are additional, unique advantages that scale-up architectures offer. One big advantage is large memory and compute capacity...
New competitors, disruptive technologies, and growing expectations are pushing every business to both adopt and deliver new digital services. This ‘Digital Transformation’ demands rapid delivery and continuous iteration of new competitive services via multiple channels, which in turn demands new service delivery techniques – including DevOps. In this power panel at @DevOpsSummit 20th Cloud Expo, moderated by DevOps Conference Co-Chair Andi Mann, panelists examined how DevOps helps to meet the de...
Cloud applications are seeing a deluge of requests to support the exploding advanced analytics market. “Open analytics” is the emerging strategy to deliver that data through an open data access layer, in the cloud, to be directly consumed by external analytics tools and popular programming languages. An increasing number of data engineers and data scientists use a variety of platforms and advanced analytics languages such as SAS, R, Python and Java, as well as frameworks such as Hadoop and Spark...
The Internet giants are fully embracing AI. All the services they offer to their customers are aimed at drawing a map of the world with the data they get. The AIs from these companies are used to build disruptive approaches that cannot be used by established enterprises, which are threatened by these disruptions. However, most leaders underestimate the effect this will have on their businesses. In his session at 21st Cloud Expo, Rene Buest, Director Market Research & Technology Evangelism at Ara...
"We are a monitoring company. We work with Salesforce, BBC, and quite a few other big logos. We basically provide monitoring for them, structure for their cloud services and we fit into the DevOps world" explained David Gildeh, Co-founder and CEO of Outlyer, in this SYS-CON.tv interview at DevOps Summit at 20th Cloud Expo, held June 6-8, 2017, at the Javits Center in New York City, NY.
Automation is enabling enterprises to design, deploy, and manage more complex, hybrid cloud environments. Yet the people who manage these environments must be trained in and understanding these environments better than ever before. A new era of analytics and cognitive computing is adding intelligence, but also more complexity, to these cloud environments. How smart is your cloud? How smart should it be? In this power panel at 20th Cloud Expo, moderated by Conference Chair Roger Strukhoff, paneli...
Join us at Cloud Expo June 6-8 to find out how to securely connect your cloud app to any cloud or on-premises data source – without complex firewall changes. More users are demanding access to on-premises data from their cloud applications. It’s no longer a “nice-to-have” but an important differentiator that drives competitive advantages. It’s the new “must have” in the hybrid era. Users want capabilities that give them a unified view of the data to get closer to customers and grow business. The...
"When we talk about cloud without compromise what we're talking about is that when people think about 'I need the flexibility of the cloud' - it's the ability to create applications and run them in a cloud environment that's far more flexible,” explained Matthew Finnie, CTO of Interoute, in this SYS-CON.tv interview at 20th Cloud Expo, held June 6-8, 2017, at the Javits Center in New York City, NY.
Cloud promises the agility required by today’s digital businesses. As organizations adopt cloud based infrastructures and services, their IT resources become increasingly dynamic and hybrid in nature. Managing these require modern IT operations and tools. In his session at 20th Cloud Expo, Raj Sundaram, Senior Principal Product Manager at CA Technologies, will discuss how to modernize your IT operations in order to proactively manage your hybrid cloud and IT environments. He will be sharing bes...
After more than five years of DevOps, definitions are evolving, boundaries are expanding, ‘unicorns’ are no longer rare, enterprises are on board, and pundits are moving on. Can we now look at an evolution of DevOps? Should we? Is the foundation of DevOps ‘done’, or is there still too much left to do? What is mature, and what is still missing? What does the next 5 years of DevOps look like? In this Power Panel at DevOps Summit, moderated by DevOps Summit Conference Chair Andi Mann, panelists loo...
"Loom is applying artificial intelligence and machine learning into the entire log analysis process, from start to finish and at the end you will get a human touch,” explained Sabo Taylor Diab, Vice President, Marketing at Loom Systems, in this SYS-CON.tv interview at 20th Cloud Expo, held June 6-8, 2017, at the Javits Center in New York City, NY.
The current age of digital transformation means that IT organizations must adapt their toolset to cover all digital experiences, beyond just the end users’. Today’s businesses can no longer focus solely on the digital interactions they manage with employees or customers; they must now contend with non-traditional factors. Whether it's the power of brand to make or break a company, the need to monitor across all locations 24/7, or the ability to proactively resolve issues, companies must adapt to...
A look across the tech landscape at the disruptive technologies that are increasing in prominence and speculate as to which will be most impactful for communications – namely, AI and Cloud Computing. In his session at 20th Cloud Expo, Curtis Peterson, VP of Operations at RingCentral, highlighted the current challenges of these transformative technologies and shared strategies for preparing your organization for these changes. This “view from the top” outlined the latest trends and developments i...
With major technology companies and startups seriously embracing Cloud strategies, now is the perfect time to attend 21st Cloud Expo October 31 - November 2, 2017, at the Santa Clara Convention Center, CA, and June 12-14, 2018, at the Javits Center in New York City, NY, and learn what is going on, contribute to the discussions, and ensure that your enterprise is on the right path to Digital Transformation.