Welcome!

News Feed Item

Huawei unveils big ambitions with the 6-inch Ascend Mate7

- A new lightning fast octa-core smartphone with superior single-touch fingerprint technology

BERLIN, Sept. 4, 2014 /PRNewswire/ -- Huawei today launched Ascend Mate7 at Internationale Funkausstellung Berlin (IFA) 2014, featuring a big 6-inch screen with FHD display for enhanced entertainment viewing, a slimmer 7.9mm body for increased comfort, a more powerful octa-core chipset for superior performance, and a longer-lasting 4100 mAh battery. With new single-touch fingerprint technology and EMUI 3.0, Ascend Mate7 dials up the mobile experience to make it easier for users to live life to the fullest. Ascend Mate7 is the latest big-screen smartphone from Huawei as it showcased its big ambitions as the number three smartphone vendor in the world.

Photo - http://photos.prnewswire.com/prnh/20140902/142130

"Today marks the arrival of our fastest and most compelling big-screen smartphone experience for consumers. It's a symbol of our relentless commitment to 'Make it Possible' for people everywhere to enjoy our premium quality products," said Richard Yu, CEO, Huawei Consumer Business Group. "Huawei Ascend Mate7 actually leads the big-screen pack with smarter performance, impressive power efficiency, and outstanding convenience with its superior single-touch fingerprint technology."

Smart Performance

Boasting octa-core architecture, Ascend Mate7 has an intelligent Huawei Kirin 925 processor made up of four large A15 1.8 GHz and four small A7 1.3 GHz chipsets which are activated in different configurations depending on the power needs of a specific app or function so the smartphone can be smarter with power management. It saves up to 50% of the battery by automatically using smaller A7 cores to power standard apps that consumers use at least 80% of the time, and kicking in the larger A15 during high-performance use such as gaming. The processor also automatically activates additional cores when it detects that 85% to 95% of a single core's processing capability is being used.

Ascend Mate7 is possibly the market's first 6-inch smartphone with instant single-touch fingerprint access to put an end to password fatigue. It enables users to unlock the phone at least 80% faster than devices that use a slower sweeping recognition option. Located on the back of the handset and measuring 9.16mm x 9.16mm, the reader supports up to five sets of different fingerprint records which can be allocated to normal and guest modes, so users can switch modes to enhance protection when securing private folders, applications, or payment information. It has a higher 508PPI ratio for enhanced reader accuracy so there's no need to swipe repeatedly before being able to unlock the device -- even with wet fingers or under light rain conditions. ARM TrustZone also stores encrypted fingerprint data within the chipset for better protection by SecureOS, and prevents direct access by third-parties.

Featuring the fastest LTE Cat6 connectivity with download speeds of up to 300 Mbps, Ascend Mate7 enables HD movies to be downloaded in less than 30 seconds. Running on a high density 4100 mAh Li-Polymer battery, Ascend Mate7 managed to fit a huge battery in the slim body for more than two days of non-stop normal use. With Huawei's proprietary power-saving technology, Ascend Mate7 provides three power saving modes -- normal, smart, and ultra power saving.

Style and Substance

A rare find for smartphones of this size, Ascend Mate7 is made up of more than 95% metal and features an interior structure made of a strong aluminum alloy for superior heat reduction. At only 7.9mm slim and weighing 185g, it has an ergonomically curved back for easier operation with just one hand and an ultra-narrow 2.9mm bezel that delivers a compelling 83% screen-to-body ratio. Ascend Mate7 comes in three chic colors, moonlight silver, obsidian black and amber gold.

With a 6-inch FHD in-cell LTPS display that consumes less power and JDI Nega-NEO technology for an impressive 1500:1 high contrast ratio, Ascend Mate7 delivers incredibly sharp images. It has a 13MP rear-facing camera to capture better party photos in low lighting with Sony's 4th generation BSI sensor and f/2.0 aperture. In addition, the 5MP front-facing camera adopts the industry-leading 5P non-spherical lens for higher definition and less image distortion.

Intuitive Simplicity

Ascend Mate7 will launch with EMUI 3.0, the new version of Huawei's intuitive user interface that makes it easier to operate with one hand and features a brand new look across the entire software interface. The new timeline design is used extensively throughout for enhanced consistency and usability across various apps. In addition, it actively addresses daily needs intuitively through practical and visually appealing design details, such as the convergence of key smartphone functions -- call, contact, and messaging -- that can now be easily switched between with a single horizontal swipe.

Availability and Accessories

The recommended retail price of standard Huawei Ascend Mate7 (2GB RAM and 16GB ROM) is 499 euros, while that of the premium Huawei Ascend Mate7 (3GB RAM and 32GB ROM) is 599 euros. It will be available in more than 30 countries/territories including mainland China, Hong Kong, UK, Germany, Italy, France and Spain from Q3 2014, with other markets to follow. Accessories include the new UltimoPower Active Noise Cancelling Earphones that reduce noise by 15-30db and features for the first time, a self-charging internal battery when connected to a smartphone and two hours of use when connected to other devices, as well as leather cases and a charging stand that converts the smartphone into a digital photo frame.

About Huawei Consumer Business Group

For more information, please visit:
Huawei Consumer BG online: consumer.huawei.com/en/ 
Facebook: facebook.com/huaweidevice 
Twitter: twitter.com/HuaweiDevice 
Google+: plus.google.com/+HuaweiDevice 
YouTube: youtube.com/user/HuaweiDevice 
Flickr: flickr.com/photos/huaweidevice 

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
Andi Mann, Chief Technology Advocate at Splunk, is an accomplished digital business executive with extensive global expertise as a strategist, technologist, innovator, marketer, and communicator. For over 30 years across five continents, he has built success with Fortune 500 corporations, vendors, governments, and as a leading research analyst and consultant.
Explosive growth in connected devices. Enormous amounts of data for collection and analysis. Critical use of data for split-second decision making and actionable information. All three are factors in making the Internet of Things a reality. Yet, any one factor would have an IT organization pondering its infrastructure strategy. How should your organization enhance its IT framework to enable an Internet of Things implementation? In his session at @ThingsExpo, James Kirkland, Red Hat's Chief Archi...
"We're here to tell the world about our cloud-scale infrastructure that we have at Juniper combined with the world-class security that we put into the cloud," explained Lisa Guess, VP of Systems Engineering at Juniper Networks, in this SYS-CON.tv interview at 20th Cloud Expo, held June 6-8, 2017, at the Javits Center in New York City, NY.
In his session at 20th Cloud Expo, Brad Winett, Senior Technologist for DDN Storage, will present several current, end-user environments that are using object storage at scale for cloud deployments including private cloud and cloud providers. Details on the top considerations of features and functions for selecting object storage will be included. Brad will also touch on recent developments in tiering technologies that deliver single solution and an end-user view of data across files and objects...
Hardware virtualization and cloud computing allowed us to increase resource utilization and increase our flexibility to respond to business demand. Docker Containers are the next quantum leap - Are they?! Databases always represented an additional set of challenges unique to running workloads requiring a maximum of I/O, network, CPU resources combined with data locality.
The current age of digital transformation means that IT organizations must adapt their toolset to cover all digital experiences, beyond just the end users’. Today’s businesses can no longer focus solely on the digital interactions they manage with employees or customers; they must now contend with non-traditional factors. Whether it's the power of brand to make or break a company, the need to monitor across all locations 24/7, or the ability to proactively resolve issues, companies must adapt to...
"Cloud computing is certainly changing how people consume storage, how they use it, and what they use it for. It's also making people rethink how they architect their environment," stated Brad Winett, Senior Technologist for DDN Storage, in this SYS-CON.tv interview at 20th Cloud Expo, held June 6-8, 2017, at the Javits Center in New York City, NY.
In his keynote at 18th Cloud Expo, Andrew Keys, Co-Founder of ConsenSys Enterprise, provided an overview of the evolution of the Internet and the Database and the future of their combination – the Blockchain. Andrew Keys is Co-Founder of ConsenSys Enterprise. He comes to ConsenSys Enterprise with capital markets, technology and entrepreneurial experience. Previously, he worked for UBS investment bank in equities analysis. Later, he was responsible for the creation and distribution of life settl...
"Venafi has a platform that allows you to manage, centralize and automate the complete life cycle of keys and certificates within the organization," explained Gina Osmond, Sr. Field Marketing Manager at Venafi, in this SYS-CON.tv interview at DevOps at 19th Cloud Expo, held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA.
Digital transformation has increased the pace of business creating a productivity divide between the technology haves and have nots. Managing financial information on spreadsheets and piecing together insight from numerous disconnected systems is no longer an option. Rapid market changes and aggressive competition are motivating business leaders to reevaluate legacy technology investments in search of modern technologies to achieve greater agility, reduced costs and organizational efficiencies. ...
For far too long technology teams have lived in siloes. Not only physical siloes, but cultural siloes pushed by competing objectives. This includes informational siloes where business users require one set of data and tech teams require different data. DevOps intends to bridge these gaps to make tech driven operations more aligned and efficient.
Organizations planning enterprise data center consolidation and modernization projects are faced with a challenging, costly reality. Requirements to deploy modern, cloud-native applications simultaneously with traditional client/server applications are almost impossible to achieve with hardware-centric enterprise infrastructure. Compute and network infrastructure are fast moving down a software-defined path, but storage has been a laggard. Until now.
In his general session at 19th Cloud Expo, Manish Dixit, VP of Product and Engineering at Dice, discussed how Dice leverages data insights and tools to help both tech professionals and recruiters better understand how skills relate to each other and which skills are in high demand using interactive visualizations and salary indicator tools to maximize earning potential. Manish Dixit is VP of Product and Engineering at Dice. As the leader of the Product, Engineering and Data Sciences team at D...
Without a clear strategy for cost control and an architecture designed with cloud services in mind, costs and operational performance can quickly get out of control. To avoid multiple architectural redesigns requires extensive thought and planning. Boundary (now part of BMC) launched a new public-facing multi-tenant high resolution monitoring service on Amazon AWS two years ago, facing challenges and learning best practices in the early days of the new service.
DXWorldEXPO LLC announced today that the upcoming DXWorldEXPO | CloudEXPO New York event will feature 10 companies from Poland to participate at the "Poland Digital Transformation Pavilion" on November 12-13, 2018.