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iSatori Secures Expanded Bank Line of Credit Through Renewed Colorado Business Bank Relationship

GOLDEN, CO -- (Marketwired) -- 09/04/14 -- iSatori, Inc. (OTCQB: IFIT), an emerging leader in the development and marketing of scientifically engineered nutritional supplements for healthier lifestyles, today announced that Colorado Business Bank of Denver ("CoBiz"), Colorado, has renewed and expanded its commercial bank line of credit availability for iSatori from $1.5 million to $2 million, based on the Company's operating performance and assets.

This extended borrowing relationship is under the same terms, conditions, similar borrowing base covenants of the prior revolving line of credit, and it has been renewed for another 15 months, through November 2015. This additional borrowing capacity will allow the Company to support the growth of its new category-defining sports nutrition products, like Bio-Gro™, as well as continue to build up inventory to support their popular energy pill, Energize, in food, drug, and mass merchandisers throughout the United States.

iSatori's Chief Executive Officer, Stephen Adele, noted, "Our continued profitable growth has provided our CoBiz banking partner with the confidence needed to expand our credit facility and improve our working capital. We are excited we have not only secured but expanded the necessary bank capital to help us capitalize on the awareness and popularity of our branded products that continue to gain in popularity as we expand our sales efforts."

iSatori was recently nominated by Bodybuilding.com for the highly coveted "Breakout Brand of the Year" award. To sign up to receive iSatori ("IFIT") most recent news and updates via email, please visit http://www.isatori.com/Email-Signup-C2041.aspx.

About iSatori, Inc.

iSatori is a consumer products firm that develops and sells scientifically engineered nutritional products through online marketing, Fortune 500 retailers, and thousands of retail stores around the world. The Company is headquartered in Golden, Colorado, and its common stock trades on the OTCQB under the symbol "IFIT." More information about the Company is available at http://www.isatori.com.

Forward-Looking Statements
Statements made in this news release relating to the Company's future sales, expenses, revenue, product developments, and all other statements except statements of historical fact, are forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. We have used the words "anticipate," "believe," "could," "estimate," "expect," "intend," "may," "plan," "predict," "project," "should," "will," "potential," and similar terms and phrases to identify forward-looking statements in this press release. These statements are based on assumptions and estimates that management believes are reasonable based on currently available information; however, management's assumptions and the Company's future performance are both subject to a wide range of business risks and uncertainties, and there is no assurance that these goals and projections can or will be met. Any number of factors could cause actual results to differ materially from those in the forward-looking statements, including, but not limited to, the timing and extent of changes in demand for the Company's products, the availability and price of ingredients necessary to manufacture such products, and the outcome of any current or future litigation regarding such products or similar products of competitors. Please see our Risk Factor disclosures included in our Registration Statement on Form S-1, as amended, initially filed with the Securities and Exchange Commission on April 30, 2013, and in subsequent filings with the Securities and Exchange Commission. All future written or oral forward-looking statements attributable to us or persons acting on our behalf are expressly qualified in their entirety by the previous statements. The forward-looking statements herein speak as of the date of this press release. We undertake no obligation to update any information contained herein or to publicly release the results of any revisions to any forward-looking statements that may be made to reflect events or circumstances that occur, or that we become aware of, after the date of this press release.

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