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Solid Gold Pet donates an estimated $500,000 of premium pet food nationwide through Petco partnership

GREENVILLE, S.C., Jan. 21, 2015 /PRNewswire-iReach/ -- Solid Gold Pet, America's first holistic pet food, is partnering with Petco to donate an estimated $500,000 of premium pet food to selected pet charities nationwide. The program kicked off earlier this month as more than 1,300 Petco locations across the U.S. finalize the placement of Solid Gold's new package design.

SOLID GOLD PET TEAMS WITH PETCO TO DONATE AN ESTIMATED $500,000 OF PREMIUM PET FOOD TO LOCAL CHARITIES NATIONWIDE.

"We strongly believe in the benefits of good pet nutrition for all pets and are proud to partner with a leading specialty pet retailer like Petco to help make a difference to dogs and cats in need," said Michelle Higdon, CEO of Solid Gold Pet. "We know that great nutrition makes all of the difference in the world to a pet's quality of life. We call this bringing out their Inner Gold."

We recently launched a bold new look for our brand, with updates extending across every touchpoint from our website to our packaging. Our package design was a major part of that change which meant replacing all of our existing products with the new package design. It was natural for us to join forces with Petco to make this donation and it underscores our like-minded social mission of giving back to the community." 

Solid Gold's new package transition in Petco retailers as well as donations to local market charities will be completed by the end of January 2015. For more information, visit  www.solidgoldpet.com/donations.

PHOTO: Greenville, SC Petco store manager Chris Wilson presents the Solid Gold Pet donation to Greenville-based non-profit Abby's Animal Angels, a rescue for dogs and cats at risk of euthanasia from area shelters. L-R:  Greenville, SC Petco store manager Chris Wilson, Shay Morris, co-founder of Abby's Animal Angels, Jennifer Remeta, co-founder of Abby's Animal Angels, and Warrior, Abby's Animal Angels medical rescue dog.

About Solid Gold Pet

Founded in 1974 in San Diego, California by a devoted pet lover, Sissy McGill, Solid Gold Pet is America's first holistic pet food for dogs and cats. Free of chemical preservatives, Solid Gold pet food is created from the highest quality of all-natural ingredients and is available for pets of all sizes, life stages, and diets.

In 2014, the company was honored with the Natural Choice Award for Best Natural Pet Food by WholeFoods Magazine. Each year, WholeFoods Magazine Natural Choice Awards recognizes companies who have demonstrated an outstanding commitment to excellence in the natural foods industry. Solid Gold was the only winner in the pet care category.

Solid Gold Pet and the Solid Gold Foundation are proud supporters of Warrior Canine Connection (WCC), a national non-profit organization that enlists recovering Warriors in a therapeutic mission of learning to train service dogs for their fellow Veterans.  In this exclusive partnership, Solid Gold will provide dog food, treats, and supplements to all of the service dogs at WCC's program sites nationwide.

Solid Gold Pet is headquartered in Greenville, South Carolina. For more information, visit www.solidgoldpet.com.

About Petco and the Petco Foundation

Petco is a leading pet specialty retailer that focuses on nurturing powerful relationships between people and pets. We do this by providing the products, services, advice and experiences that keep pets physically fit, mentally alert, socially engaged and emotionally happy. Everything we do is guided by our vision for Healthier Pets. Happier People. Better World. We operate more than 1,300 Petco locations across the U.S., Mexico and Puerto Rico, including more than 100 Unleashed by Petco locations, a smaller format neighborhood shop; 10 Pooch Hotel destinations for pet daycare, boarding and spa services; and petco.com. The Petco Foundation, an independent nonprofit organization, has raised more than $125 million since it was created in 1999 to help promote and improve the welfare of companion animals. In conjunction with the Foundation, we work with and support thousands of local animal welfare groups across the country and, through in-store adoption events, help find homes for more than 400,000 animals every year.

Photo - http://photos.prnewswire.com/prnh/20150121/170489

Media Contact: Renata Parker, Renata Parker Public Relations LLC, 864-346-3303, [email protected]

News distributed by PR Newswire iReach: https://ireach.prnewswire.com

SOURCE Solid Gold Pet

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