Welcome!

News Feed Item

Avatar New York Reveals 5 Outdated Web Design Trends to Avoid

NEW YORK, July 1, 2015 /PRNewswire-iReach/ -- Avatar New York is an award-winning web design agency. The company helps businesses increase revenue and enhance brand awareness with innovative websites, mobile app development and cloud hosting services.

Photo - http://photos.prnewswire.com/prnh/20150625/225829

According to Avatar's web design New York team, most business websites have three goals: to attract the maximum number of visitors within the target audience, to build a professional relationship with them, and to entice them to become customers. Accomplishing these goals requires a comprehensive design plan – one that uses the latest web development techniques and avoids outdated trends that make a webpage look unprofessional.

"The majority of website visitors stay on the homepage for less than 15 seconds," says Avatar New York's managing director Todd Johnson. "You have only 15 seconds to present information that will catch their attention and boost their interest in your brand, products and services."

A webpage must demonstrate its value quickly, but many outdated design techniques hurt the user experience and cause visitors to exit prematurely. Here are five design techniques that businesses should avoid:

1. Mobile Incompatibility

Statistics show that people use mobile devices for more than 50 percent of local searches. A website that is not mobile responsive cannot cater to these visitors, which means the business could lose thousands of potential customers. Furthermore, Google now applies search-result penalties to websites that do not respond to mobile devices, which means even less visibility for your brand.

2. Design Clutter

Cluttered websites deter visitors because they make navigation difficult. Too many design elements also prevent visitors from grasping the value of the products or services, which will lower your conversion rate. Visitors want to know who you are, what your company represents and what you can offer them. This requires a simple, concise and streamlined design.

3. Outdated Fonts

A website serves as a company's online business card, and the impression it leaves will directly impact a customer's perception of your brand. Your site should be modern and professional, and simply choosing the right fonts can help create this impression.

Outdated fonts, such as Arial, Times New Roman and Comic Sans, are behind the times. Google's web fonts are more appropriate for 2015.

4. Flash Intros

Flash intros slow page loading times and are seldom compatible with mobile devices. In addition to deterring visitors, flash intros can hurt a site's SEO due to longer load times.

5. Auto-Play Elements

Lots of people use the Internet in public places such as schools, libraries and public transportation. Auto-playing videos or music is generally an unwelcome feature – even if the visitor is wearing headphones. Instead of forcing customers to scramble for the "mute" button, omit auto-play functions from the website.

Avatar New York is an innovating, award-winning New York web design firm dedicated to providing clients with responsive websites that help grow brands and convert visitors to customers. With an expertise in web development, branding, cloud hosting, mobile app development, and CMS and e-commerce solutions, Avatar New York's top tier designers have the ability to create intelligent websites for any type of business.

Media Contact: Todd Johnson, Avatar New York, 646-736-6713, [email protected]

News distributed by PR Newswire iReach: https://ireach.prnewswire.com

SOURCE Avatar New York

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Latest Stories
DevOpsSUMMIT at CloudEXPO, to be held June 25-26, 2019 at the Santa Clara Convention Center in Santa Clara, CA – announces that its Call for Papers is open. Born out of proven success in agile development, cloud computing, and process automation, DevOps is a macro trend you cannot afford to miss. From showcase success stories from early adopters and web-scale businesses, DevOps is expanding to organizations of all sizes, including the world's largest enterprises – and delivering real results. Am...
The benefits of automated cloud deployments for speed, reliability and security are undeniable. The cornerstone of this approach, immutable deployment, promotes the idea of continuously rolling safe, stable images instead of trying to keep up with managing a fixed pool of virtual or physical machines. In this talk, we'll explore the immutable infrastructure pattern and how to use continuous deployment and continuous integration (CI/CD) process to build and manage server images for any platfo...
ICC is a computer systems integrator and server manufacturing company focused on developing products and product appliances to meet a wide range of computational needs for many industries. Their solutions provide benefits across many environments, such as datacenter deployment, HPC, workstations, storage networks and standalone server installations. ICC has been in business for over 23 years and their phenomenal range of clients include multinational corporations, universities, and small busines...
The current environment of Continuous Disruption requires companies to transform how they work and how they engineer their products. Transformations are notoriously hard to execute, yet many companies have succeeded. What can we learn from them? Can we produce a blueprint for a transformation? This presentation will cover several distinct approaches that companies take to achieve transformation. Each approach utilizes different levers and comes with its own advantages, tradeoffs, costs, risks, a...
This session describes how Professional Services organisations can deliver within Technology-as-a-Service (IaaS) constructs, in private and public enterprise cloud scenarios. See how professional services can be packaged and funded by IaaS cash flows, based upon consumption of technology services. Learn how significant, IT infrastructure transformations can be funded through OPEX spending models with multi-year As-a-Services based contracts. Understand how the automation of repeatable services c...
This sixteen (16) hour course provides an introduction to DevOps, the cultural and professional movement that stresses communication, collaboration, integration and automation in order to improve the flow of work between software developers and IT operations professionals. Improved workflows will result in an improved ability to design, develop, deploy and operate software and services faster.
Enterprises are universally struggling to understand where the new tools and methodologies of DevOps fit into their organizations, and are universally making the same mistakes. These mistakes are not unavoidable, and in fact, avoiding them gifts an organization with sustained competitive advantage, just like it did for Japanese Manufacturing Post WWII.
Most modern computer languages embed a lot of metadata in their application. We show how this goldmine of data from a runtime environment like production or staging can be used to increase profits. Adi conceptualized the Crosscode platform after spending over 25 years working for large enterprise companies like HP, Cisco, IBM, UHG and personally experiencing the challenges that prevent companies from quickly making changes to their technology, due to the complexity of their enterprise. An accomp...
Cloud computing is a goal aspired to by all organizations, yet those in regulated industries and many public sector organizations are challenged in adopting cloud technologies. The ability to use modern application development capabilities such as containers, serverless computing, platform-based services, IoT and others are potentially of great benefit for these organizations but doing so in a public cloud-consistent way is the challenge.
The digital transformation is real! To adapt, IT professionals need to transform their own skillset to become more multi-dimensional by gaining both depth and breadth of a wide variety of knowledge and competencies. Historically, while IT has been built on a foundation of specialty (or "I" shaped) silos, the DevOps principle of "shifting left" is opening up opportunities for developers, operational staff, security and others to grow their skills portfolio, advance their careers and become "T"-sh...
"Calligo is a cloud service provider with data privacy at the heart of what we do. We are a typical Infrastructure as a Service cloud provider but it's been designed around data privacy," explained Julian Box, CEO and co-founder of Calligo, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
In his session at 21st Cloud Expo, Michael Burley, a Senior Business Development Executive in IT Services at NetApp, described how NetApp designed a three-year program of work to migrate 25PB of a major telco's enterprise data to a new STaaS platform, and then secured a long-term contract to manage and operate the platform. This significant program blended the best of NetApp’s solutions and services capabilities to enable this telco’s successful adoption of private cloud storage and launching o...
When building large, cloud-based applications that operate at a high scale, it’s important to maintain a high availability and resilience to failures. In order to do that, you must be tolerant of failures, even in light of failures in other areas of your application. “Fly two mistakes high” is an old adage in the radio control airplane hobby. It means, fly high enough so that if you make a mistake, you can continue flying with room to still make mistakes. In his session at 18th Cloud Expo, Lee A...
Bill Schmarzo, Tech Chair of "Big Data | Analytics" of upcoming CloudEXPO | DXWorldEXPO New York (November 12-13, 2018, New York City) today announced the outline and schedule of the track. "The track has been designed in experience/degree order," said Schmarzo. "So, that folks who attend the entire track can leave the conference with some of the skills necessary to get their work done when they get back to their offices. It actually ties back to some work that I'm doing at the University of San...
Digital Transformation (DX) is a major focus with the introduction of DXWorldEXPO within the program. Successful transformation requires a laser focus on being data-driven and on using all the tools available that enable transformation if they plan to survive over the long term. A total of 88% of Fortune 500 companies from a generation ago are now out of business. Only 12% still survive. Similar percentages are found throughout enterprises of all sizes. We are offering early bird savings...