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Social Video eCommerce Leader Cinsay, Inc. Engages IPVALUE Management Inc. for Patent Licensing
IPVALUE Management Inc., Leading Provider of Intellectual Property Transactional and Advisory Services, Will Lead Initiative to Commercialize/Monetize Cinsay's Extensive Patent Portfolio
|By Marketwired .
|July 30, 2015 07:40 AM EDT
AUSTIN, TX -- (Marketwired) -- 07/30/15 -- Cinsay, Inc., a leader in social video eCommerce technology, announced today that it has engaged IPVALUE Management Inc. in a multi-year agreement to commercialize Cinsay's extensive patent portfolio.
"With tremendous value in our IP portfolio that we have developed over the course of nearly a decade, it is clear that monetizing that value by licensing the technology will create enormous revenue opportunities for Cinsay both domestically and globally," said Christian Briggs, CEO, Cinsay, Inc. "I don't believe we could have chosen a better partner for this endeavor than IPVALUE, whose track record with engaging potential licensees and securing income-producing agreements has made them one of the most sought-after licensing partners in the world today."
"Clearly, Cinsay's unique social video eCommerce technology is the company's greatest asset, and is becoming more strategic as the role of video in advertising and eCommerce through social media continues to grow at a remarkable pace," noted Murali Dharan, IPVALUE's CEO. "Cinsay's pioneering R&D efforts in this area have been recognized by the U.S. Patent Office through the grant of numerous patents, as well as by customers and other licensees. We at IPVALUE are excited to partner with Cinsay and to work with forward-looking technology, media, and ecommerce companies who seek to license Cinsay's technology and IP to engage their customers and grow their businesses globally through video ecommerce."
Cinsay has licensed its technology in China through a network of distributors and sub distributors including telecommunication, banking, and major associations. Cinsay is one of the first U.S.-based IP social video platform providers to have been granted access to all major Chinese social networks. It has built AliPay and TenPay gateways into its video player for complete in-player transactions within Chinese social media networks. Conversion rates for eCommerce utilizing video are ranking much higher than for non-video shopping experiences, and demand for Cinsay's video technology, one of the early multi-patented technologies with a built-in transactional process inside the player, continues to grow throughout the world.
Cinsay has developed one of the world's first, multi-patented advertising, marketing and ecommerce video platforms. Built to be socially interactive worldwide, Cinsay's video platform is designed to drive significantly higher traffic, views and transactions for any type of business. Cinsay's syndicatable technology enables anyone to market and promote services, sell products, accept donations and political contributions, all within its multi-patented video player platform. The technology also allows for archived or live video and provides in-depth analytics on views, shares, and transactions. Additional statistics include demographics as well as consumer buying patterns and buying history. Cinsay allows for completion of transactions with their patented process and even identifies in which social network the transaction occurred. Cinsay hosts exclusive content and shopping channels for sports, music and movies aligned with partners including Andretti Autosport, Risi Competizione, Suretone Entertainment and Strokers Dallas. The company is also a software provider to SMBs via Yahoo's Commerce Central.
Forbes named Cinsay one of "America's Most Promising Companies" while eTail Conferences named Cinsay a "Rising Star in innovation" for 2012. Red Herring also selected Cinsay for the "Top 100 Companies in North America" for 2014. For more information, please visit http://www.cinsay.com or call 855-725-2462.
One or more of the following patents may protect Cinsay's software, systems, and/or services. U.S. Patent Nos.7, 840,415; 7,987,098; 8,769,053; 8,782,690; 8,813,132; 8,312,486; 8,533,753; 8,893,173 and 8,549,555.
IPVALUE is the leading provider of Intellectual Property transactional and advisory services for the world's premier technology companies, R&D labs, and owners of significant IP portfolios. Founded in 2001, IPVALUE's mission is to deliver a return on invention by licensing the IP portfolios of leading innovators. Since inception, the firm has helped its partners realize over $1.4B in revenues from IP licensing and sales. For more information, please visit www.IPVALUE.com.
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