|By Marketwired .||
|March 23, 2007 03:00 PM EDT||
NEW YORK, NY -- (MARKET WIRE) -- 03/23/07 -- Wealthy consumers rated Bose Corp. the most prestigious luxury audio brand in the 2007 Luxury Brand Status Index (LBSI) survey by the independent New York-based Luxury Institute (www.LuxuryInstitute.com). Bang and Olufsen was a close second; Nakamichi placed a distant third.
"Wealthy consumers tell us Bose is a leading luxury brand that differentiates itself beyond product and is surgical about creating an optimal customer experience," said Milton Pedraza, CEO, the Luxury Institute. "It is no accident that Bose is also the leader in the 2007 Luxury Website Effectiveness Index (LWEI), released in January, for audio brands. Wealthy consumers want excellent product quality, exclusivity and optimized customer experience across all channels. Bose is a luxury brand for all luxury marketers to emulate."
Brands rated (alphabetically) included: Acoustic Research, Advent, Bang and Olufsen, Bose Corp., Boston Acoustics, Cambridge SoundWorks, Cerwin Vega, Clarion, Denon, Harmon Kardon, JBL, JVC, Kenwood, Klipsch, LG, Logitech, Marantz, McIntosh, Nakamichi, NEC, Onkyo, Panasonic, Philips, Pioneer, Polk Audio, RCA, Samsung, Sanyo Fisher, Sharp, Sherwood, Sony, and Yamaha.
The summary results of this survey are available to members of the Luxury Board (www.luxuryboard.com), the world's first online community for luxury professionals, executives, and entrepreneurs.
The proprietary Luxury Brand Status Index (LBSI) survey is the only measure of the reputation of leading brands among wealthy Americans. A national sample of over 1,600 wealthy American consumers, with an average income of $313K, and average net worth of $3.3 million, was surveyed online. Survey results are weighted to match demographic and net worth profiles of the same audience according to the latest Survey of Consumer Finances from The Federal Reserve.
About the Luxury Institute
The Luxury Institute is the uniquely independent and impartial ratings and research institution that is the trusted and respected voice of the high net-worth consumer. The Institute provides a portfolio of proprietary publications and research that guides and educates high net-worth individuals and the companies that cater to them on leading edge trends, high net-worth consumer rankings and ratings of luxury brands, and best practices. The Luxury Institute also operates the Luxury Board (www.luxuryboard.com), the world's first global, membership-based online community for luxury goods and services executives, professionals and entrepreneurs. To reach the Luxury Institute, please call 646-792-2669 or go to www.luxuryinstitute.com.
Vice President, Business Development
The Luxury Institute
Sep. 4, 2015 07:00 PM EDT Reads: 1,658
Sep. 4, 2015 06:45 PM EDT Reads: 451
Sep. 4, 2015 06:00 PM EDT Reads: 281
Sep. 4, 2015 05:30 PM EDT Reads: 504
Sep. 4, 2015 04:15 PM EDT Reads: 532
Sep. 4, 2015 04:00 PM EDT
Sep. 4, 2015 04:00 PM EDT
Sep. 4, 2015 03:45 PM EDT Reads: 147
Sep. 4, 2015 03:30 PM EDT Reads: 545
Sep. 4, 2015 03:30 PM EDT Reads: 979
Sep. 4, 2015 03:30 PM EDT Reads: 469
Sep. 4, 2015 03:00 PM EDT Reads: 227
Sep. 4, 2015 02:12 PM EDT
Sep. 4, 2015 02:00 PM EDT Reads: 237
As more intelligent IoT applications shift into gear, they’re merging into the ever-increasing traffic flow of the Internet. It won’t be long before we experience bottlenecks, as IoT traffic peaks during rush hours. Organizations that are unprepared will find themselves by the side of the road unable to cross back into the fast lane. As billions of new devices begin to communicate and exchange data – will your infrastructure be scalable enough to handle this new interconnected world?
Sep. 4, 2015 02:00 PM EDT Reads: 272