Welcome!

Article

WhatsApp’s fascinating growth: 1 billion monthly users

WhatsApp's community has doubled after joining Facebook

Mark Zuckerberg posted on his Facebook page, on February 1st,  a photo announcing that WhatsApp reached 1 billion users, which makes it the most popular messaging app in the world.

WhatsApp's community has doubled after joining Facebook. Zuckerberg: "We've added the ability for you to call loved ones far away. We've dropped the subscription fee and made WhatsApp completely free. Next, we're going to work to connect more people around the world and make it easier to communicate with businesses." WhatsApp's new approach is to make money through numerous business partnerships, since dropping the subscription fee.

Adobe Digital Index published a while ago a revealing study and Facebook was declared a clear leader in both paid and organic social media marketing efforts, that's why I assume WhatsApp's tremendous growth is no surprise. Eventually, having the Facebook marketing engine on your side will definitely make you a winner.

Reaching 1 billion users is very good news for Facebook CEO Mark Zuckerberg, who initiated the $19 billion acquisition of WhatsApp on the promise it could grow to become one of the world's most-used communication platforms. So while WhatsApp doesn't make any money, Facebook can certainly say it's popular -even more than Facebook Messenger, which just passed 800 million users. "There are only a few services that connect more than a billion people. This milestone is an important step towards connecting the entire world," Zuckerberg said.

Back in 2014, Facebook, which was advised by Allen & Co, paid $4 billion in cash, $12 billion in Facebook shares, and an additional $3 billion in restricted stock units granted to WhatsApp's founders (advised by Morgan Stanley), Jan Koum and Brian Acton.

WhatsApp had approximately 500 million monthly active users before Facebook acquired it and the small but very efficient team led by co-founder and CEO Jan Koum has almost doubled the user base in just one year, as a result of several investments and its ad-free stance. According to relevant financial data, WhatsApp's annual sales before the Facebook acquisition were near $11 million, mainly from charging certain users about a dollar a year for using it. Previously, the company offered some users a lifetime subscription for just one dollar, while the majority of users were offered the service free for the first year and some users had their free-use period extended few times in the last few years and they never paid for the service. In a recent post, the company admitted that its subscription-based business plan had not been fully successful.

Facebook said last month that it would eliminate the fee while WhatsApp would still remain an ad-free service. They will look into partnering with interested organizations, to open communication channels with its user base. What is terrific is the fact that mobile operators seek partnerships with Facebook and WhatsApp, so I strongly believe that WhatsApp will turn into profit sooner than expected.

Also, Whatsapp and Facebook decided to share user related information, that's why we will probably see our Whatsapp contacts as Facebook suggested friends. I would say:

Stay tuned for more exciting changes!

More Stories By Mihai Corbuleac

Mihai is an avid technology reader and occasional writer. He loves helping people and animals. Mihai is an IT consultant at ComputerSupport.com, an IT support company providing managed IT services, cloud computing and onsite support across the United States since 2006. His favorite areas include Amazon Web Services, Microsoft Azure infrastructures.

Latest Stories
The challenges of aggregating data from consumer-oriented devices, such as wearable technologies and smart thermostats, are fairly well-understood. However, there are a new set of challenges for IoT devices that generate megabytes or gigabytes of data per second. Certainly, the infrastructure will have to change, as those volumes of data will likely overwhelm the available bandwidth for aggregating the data into a central repository. Ochandarena discusses a whole new way to think about your next...
DXWorldEXPO LLC announced today that Big Data Federation to Exhibit at the 22nd International CloudEXPO, colocated with DevOpsSUMMIT and DXWorldEXPO, November 12-13, 2018 in New York City. Big Data Federation, Inc. develops and applies artificial intelligence to predict financial and economic events that matter. The company uncovers patterns and precise drivers of performance and outcomes with the aid of machine-learning algorithms, big data, and fundamental analysis. Their products are deployed...
Dynatrace is an application performance management software company with products for the information technology departments and digital business owners of medium and large businesses. Building the Future of Monitoring with Artificial Intelligence. Today we can collect lots and lots of performance data. We build beautiful dashboards and even have fancy query languages to access and transform the data. Still performance data is a secret language only a couple of people understand. The more busine...
All in Mobile is a place where we continually maximize their impact by fostering understanding, empathy, insights, creativity and joy. They believe that a truly useful and desirable mobile app doesn't need the brightest idea or the most advanced technology. A great product begins with understanding people. It's easy to think that customers will love your app, but can you justify it? They make sure your final app is something that users truly want and need. The only way to do this is by ...
CloudEXPO New York 2018, colocated with DevOpsSUMMIT and DXWorldEXPO New York 2018 will be held November 12-13, 2018, in New York City and will bring together Cloud Computing, FinTech and Blockchain, Digital Transformation, Big Data, Internet of Things, DevOps, AI and Machine Learning to one location.
CloudEXPO | DevOpsSUMMIT | DXWorldEXPO are the world's most influential, independent events where Cloud Computing was coined and where technology buyers and vendors meet to experience and discuss the big picture of Digital Transformation and all of the strategies, tactics, and tools they need to realize their goals. Sponsors of DXWorldEXPO | CloudEXPO benefit from unmatched branding, profile building and lead generation opportunities.
Whenever a new technology hits the high points of hype, everyone starts talking about it like it will solve all their business problems. Blockchain is one of those technologies. According to Gartner's latest report on the hype cycle of emerging technologies, blockchain has just passed the peak of their hype cycle curve. If you read the news articles about it, one would think it has taken over the technology world. No disruptive technology is without its challenges and potential impediments t...
DXWorldEXPO LLC announced today that Nutanix has been named "Platinum Sponsor" of CloudEXPO | DevOpsSUMMIT | DXWorldEXPO New York, which will take place November 12-13, 2018 in New York City. Nutanix makes infrastructure invisible, elevating IT to focus on the applications and services that power their business. The Nutanix Enterprise Cloud Platform blends web-scale engineering and consumer-grade design to natively converge server, storage, virtualization and networking into a resilient, softwar...
ICC is a computer systems integrator and server manufacturing company focused on developing products and product appliances to meet a wide range of computational needs for many industries. Their solutions provide benefits across many environments, such as datacenter deployment, HPC, workstations, storage networks and standalone server installations. ICC has been in business for over 23 years and their phenomenal range of clients include multinational corporations, universities, and small busines...
This sixteen (16) hour course provides an introduction to DevOps, the cultural and professional movement that stresses communication, collaboration, integration and automation in order to improve the flow of work between software developers and IT operations professionals. Improved workflows will result in an improved ability to design, develop, deploy and operate software and services faster.
Headquartered in Plainsboro, NJ, Synametrics Technologies has provided IT professionals and computer systems developers since 1997. Based on the success of their initial product offerings (WinSQL and DeltaCopy), the company continues to create and hone innovative products that help its customers get more from their computer applications, databases and infrastructure. To date, over one million users around the world have chosen Synametrics solutions to help power their accelerated business or per...
Digital Transformation and Disruption, Amazon Style - What You Can Learn. Chris Kocher is a co-founder of Grey Heron, a management and strategic marketing consulting firm. He has 25+ years in both strategic and hands-on operating experience helping executives and investors build revenues and shareholder value. He has consulted with over 130 companies on innovating with new business models, product strategies and monetization. Chris has held management positions at HP and Symantec in addition to ...
Having been in the web hosting industry since 2002, dhosting has gained a great deal of experience while working on a wide range of projects. This experience has enabled the company to develop our amazing new product, which they are now excited to present! Among dHosting's greatest achievements, they can include the development of their own hosting panel, the building of their fully redundant server system, and the creation of dhHosting's unique product, Dynamic Edge.
Your job is mostly boring. Many of the IT operations tasks you perform on a day-to-day basis are repetitive and dull. Utilizing automation can improve your work life, automating away the drudgery and embracing the passion for technology that got you started in the first place. In this presentation, I'll talk about what automation is, and how to approach implementing it in the context of IT Operations. Ned will discuss keys to success in the long term and include practical real-world examples. Ge...
Cell networks have the advantage of long-range communications, reaching an estimated 90% of the world. But cell networks such as 2G, 3G and LTE consume lots of power and were designed for connecting people. They are not optimized for low- or battery-powered devices or for IoT applications with infrequently transmitted data. Cell IoT modules that support narrow-band IoT and 4G cell networks will enable cell connectivity, device management, and app enablement for low-power wide-area network IoT. B...