News Feed Item

NBA Legend Earvin "Magic" Johnson and Former NBA Commissioner David Stern Join ShotTracker(R) to Bring Powerful Analytics to Basketball Teams at Every Level of the Game

ShotTracker(R) welcomes Johnson and Stern as shareholders and advisors to launch ShotTracker(R) TEAM, the company's latest product that automatically captures comprehensive player stats in real-time

KANSAS CITY, KS -- (Marketwired) -- 10/19/16 -- ShotTracker®, the manufacturer of wearable tech for basketball, today announces NBA legend, Earvin "Magic" Johnson, and former NBA Commissioner, David Stern, have joined the company as investors and advisors to propel the brand's newest, game-changing technology, ShotTracker® TEAM. Johnson and Stern's investment is part of a $5 million total seed round that includes investments from Elysian Park Ventures, Greycroft Partners, Sovereign's Capital, IrishAngels, ward.ventures, R/GA and Service Provider Capital.

ShotTracker® TEAM automatically tracks player and ball movement on the court to deliver real-time basketball statistics. Each player wears a small sensor on his/her shoe and uses the technology-enabled Spalding ShotTracker basketball, both of which connect with sensors installed in the rafters above the court. Statistics are captured, and the data is instantaneously sent to coaches, players, fans and recruiters through a series of apps. Coaches, for example, will leave the court with a complete set of analytics including box stats, shooting charts, line-up comparisons and player efficiency ratings.

Johnson and Stern, each a game-changer in their own right, have witnessed first-hand the positive impact of analytics within the NBA, and they believe ShotTracker® TEAM will do the same for teams starting as young as middle school.

"ShotTracker® TEAM will revolutionize the game not only because it automates the tracking of detailed player stats, but also because it's an affordable solution for basketball programs at every level," said Johnson, two time Basketball Hall of Fame inductee. "This new technology simplifies the assessment of performance that will have a major impact on young athletes' preparation and ultimately their basketball careers."

"The game is evolving with incredible players like Steph Curry and Klay Thompson. Winning is now more about finesse than force, and teams must leverage everything in their arsenal in order to win," said Stern, former NBA Commissioner. "By making real-time stats affordable, teams everywhere will be able to identify and capitalize on every competitive advantage."

This investment is the latest evidence of ShotTracker's growing momentum in the sports industry. Earlier this year, the brand announced a multi-year strategic partnership with Spalding®, the largest basketball equipment supplier in the world. Additionally, it is the official wearable technology of the National Association of Basketball Coaches (NABC).

"Both of these legends are widely known as two of the biggest game changers this sport has ever seen, so we're thrilled they have recognized ShotTracker® TEAM and the impact it will have on basketball," said Davyeon Ross, COO of ShotTracker®. "We're focused on democratizing the use of analytics, making data reliable and available to teams everywhere."

ShotTracker® TEAM is available for pre-order at http://shottracker.com/team. For more information, watch the latest ShotTracker® TEAM video, here: https://vimeo.com/186230345.

About ShotTracker
You can't improve what you don't measure, which is why Bruce Ianni and Davyeon Ross developed ShotTracker. The brand aims to improve the performance of competitive athletes of all ages who participate in team sports. By developing innovative technology, ShotTracker motivates players to work harder, track performance, and generate data that positively impacts an athlete's game. The Kansas City- based company launched its first product for individual player training last year, and the technology is now used by some of the biggest names in basketball, including NBA shooting guard Klay Thompson. For more information, visit www.shottracker.com.

Media Contact:
Esther McIlvain
Uproar PR for ShotTracker
321-236-0102 x230
Email Contact

More Stories By Marketwired .

Copyright © 2009 Marketwired. All rights reserved. All the news releases provided by Marketwired are copyrighted. Any forms of copying other than an individual user's personal reference without express written permission is prohibited. Further distribution of these materials is strictly forbidden, including but not limited to, posting, emailing, faxing, archiving in a public database, redistributing via a computer network or in a printed form.

Latest Stories
Between the mockups and specs produced by analysts, and resulting applications built by developers, there exists a gulf where projects fail, costs spiral, and applications disappoint. Methodologies like Agile attempt to address this with intensified communication, with partial success but many limitations. In his session at @DevOpsSummit at 19th Cloud Expo, Charles Kendrick, CTO at Isomorphic Software, will present a revolutionary model enabled by new technologies. Learn how business and deve...
Enterprises have been using both Big Data and virtualization for years. Until recently, however, most enterprises have not combined the two. Big Data's demands for higher levels of performance, the ability to control quality-of-service (QoS), and the ability to adhere to SLAs have kept it on bare metal, apart from the modern data center cloud. With recent technology innovations, we've seen the advantages of bare metal erode to such a degree that the enhanced flexibility and reduced costs that cl...
SYS-CON Events announced today that Niagara Networks will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Niagara Networks offers the highest port-density systems, and the most complete Next-Generation Network Visibility systems including Network Packet Brokers, Bypass Switches, and Network TAPs.
In his session at Cloud Expo, Robert Cohen, an economist and senior fellow at the Economic Strategy Institute, will provide economic scenarios that describe how the rapid adoption of software-defined everything including cloud services, SDDC and open networking will change GDP, industry growth, productivity and jobs. This session will also include a drill down for several industries such as finance, social media, cloud service providers and pharmaceuticals.
SYS-CON Events announced today that Transparent Cloud Computing (T-Cloud) Consortium will exhibit at the 19th International Cloud Expo®, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. The Transparent Cloud Computing Consortium (T-Cloud Consortium) will conduct research activities into changes in the computing model as a result of collaboration between "device" and "cloud" and the creation of new value and markets through organic data proces...
SYS-CON Media announced today that @WebRTCSummit Blog, the largest WebRTC resource in the world, has been launched. @WebRTCSummit Blog offers top articles, news stories, and blog posts from the world's well-known experts and guarantees better exposure for its authors than any other publication. @WebRTCSummit Blog can be bookmarked ▸ Here @WebRTCSummit conference site can be bookmarked ▸ Here
Intelligent machines are here. Robots, self-driving cars, drones, bots and many IoT devices are becoming smarter with Machine Learning. In her session at @ThingsExpo, Sudha Jamthe, CEO of IoTDisruptions.com, will discuss the next wave of business disruption at the junction of IoT and AI, impacting many industries and set to change our lives, work and world as we know it.
In today's uber-connected, consumer-centric, cloud-enabled, insights-driven, multi-device, global world, the focus of solutions has shifted from the product that is sold to the person who is buying the product or service. Enterprises have rebranded their business around the consumers of their products. The buyer is the person and the focus is not on the offering. The person is connected through multiple devices, wearables, at home, on the road, and in multiple locations, sometimes simultaneously...
Everyone knows that truly innovative companies learn as they go along, pushing boundaries in response to market changes and demands. What's more of a mystery is how to balance innovation on a fresh platform built from scratch with the legacy tech stack, product suite and customers that continue to serve as the business' foundation. In his General Session at 19th Cloud Expo, Michael Chambliss, Head of Engineering at ReadyTalk, will discuss why and how ReadyTalk diverted from healthy revenue an...
Established in 1998, Calsoft is a leading software product engineering Services Company specializing in Storage, Networking, Virtualization and Cloud business verticals. Calsoft provides End-to-End Product Development, Quality Assurance Sustenance, Solution Engineering and Professional Services expertise to assist customers in achieving their product development and business goals. The company's deep domain knowledge of Storage, Virtualization, Networking and Cloud verticals helps in delivering ...
In the 21st century, security on the Internet has become one of the most important issues. We hear more and more about cyber-attacks on the websites of large corporations, banks and even small businesses. When online we’re concerned not only for our own safety but also our privacy. We have to know that hackers usually start their preparation by investigating the private information of admins – the habits, interests, visited websites and so on. On the other hand, our own security is in danger bec...
The Internet of Things (IoT), in all its myriad manifestations, has great potential. Much of that potential comes from the evolving data management and analytic (DMA) technologies and processes that allow us to gain insight from all of the IoT data that can be generated and gathered. This potential may never be met as those data sets are tied to specific industry verticals and single markets, with no clear way to use IoT data and sensor analytics to fulfill the hype being given the IoT today.
SYS-CON Events announced today that Hitrons Solutions will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Hitrons Solutions Inc. is distributor in the North American market for unique products and services of small and medium-size businesses, including cloud services and solutions, SEO marketing platforms, and mobile applications.
OnProcess Technology has announced it will be a featured speaker at @ThingsExpo, taking place November 1 - 3, 2016, in Santa Clara, California. Dan Gettens, OnProcess’ Chief Analytics Officer, will discuss how Internet of Things (IoT) data can be leveraged to predict product failures, improve uptime and slash costly inventory stock. @ThingsExpo is an annual gathering of IoT and cloud developers, practitioners and thought-leaders who exchange ideas and insights on topics ranging from Big Data in...
As companies adopt the cloud-to-streamline workflow, deployment hasn’t been very seamless because of IT concerns surrounding security risks. The cloud offers many benefits, but protecting and securing information can be tricky across multiple cloud providers and remains IT’s overall responsibility. In his session at 19th Cloud Expo, Simon Bain, CEO of SearchYourCloud, will address security compliance issues associated with cloud applications and how document-level encryption is critical for sup...