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ContextMedia:Health Adds Team of SVPs to Lead Life Sciences Expansion

NEW YORK, Oct. 19, 2016 /PRNewswire/ -- ContextMedia:Health, the leader in patient outcome technologies, announced today that it has added Doug Rutz, Jeff Kabat, Martin Pitkow and Scott Simpson as Senior Vice Presidents for Life Sciences Solutions to oversee the company's goal of ubiquity in healthcare by 2020.  The four hires bring decades of combined leadership across the Life Sciences, Enterprise Sales and Corporate Development, and will continue to drive ContextMedia:Health's triple-digit revenue growth in pursuit of this goal.

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"Today, our technology has given us the ability to deliver intelligence and information to both patients and providers as they make the decisions that drive health outcomes," said Ashik Desai, EVP of Business Growth and Analytics at ContextMedia:Health.  "There is a transformation of technology and access happening at the point of care, and the explosive scale and efficacy ContextMedia:Health's platforms is leading marketers to move 10-15% of their salesforce and DTC budgets over to our channels.  Through the results delivered by ContextMedia:Health's performance-based programming, our partners experience industry-leading ROI, and we are turning a new page at ContextMedia:Health.  The addition of best-in-class leadership in Doug, Jeff, Martin and Scott will help us accelerate on our journey."

Immediately prior to joining ContextMedia, Doug Rutz held the position of Chief Revenue Officer at ConnectiveRx, formerly PDR/PSKW.  Prior to his tenure at ConnectiveRx, he served for seven years at Adheris Health, a division of inVentiv Health, as Group Vice President of Business Development and served for over two decades in leadership roles within Marketing and Sales at Novartis Pharmaceuticals.

Jeff Kabat previously served as President and General Manager at Demdex, the first-ever point solution data management platform (DMP), which was acquired by Adobe in early 2011.  The acquisition saw Kabat transition into the role of VP Sales at Adobe, where he oversaw operations for this SaaS offering across The Americas.

Martin Pitkow joins ContextMedia:Health from SAP SuccessFactors, where he was most recently the Global VP of Corporate Development & Growth Initiatives.  Pitkow contributed in a series of leadership positions in sales and general management at SuccessFactors during his 12 year tenure, including head of global Solution Sales and Chief of Staff, through SuccessFactors' successful IPO and acquisition by SAP.

Scott Simpson most recently served as Head of New Sales for the South Asia Pacific Region at Google, where he oversaw the teams and operations responsible for customer growth in the region.  Simpson contributed for nearly seven years at Google, where he previously held a role as Head of New Sales for Google's Emerging Markets in Africa, the Middle East and Southern Europe.  His experience before Google includes seven years as the co-founder of a Michigan-based startup and a member of the finance team at the commercial real estate firm, Cushman & Wakefield.

About ContextMedia:Health
ContextMedia:Health is the leading provider of digital solutions at the point of care in the United States.  The company's technologies impact 378 million patient visits a year at 25,000 physician practices across the nation through digital anatomy boards, patient education tablets and mobile connectivity in outpatient waiting rooms and physician consultation rooms.  These health technologies deliver measurable results to patient engagement, empowering action and inspiring behavior change for people living with a chronic condition.

In addition to hospitals and integrated health systems, ContextMedia:Health also partners with life science companies, medical device companies, health content publishers and medical associations to catalyze conversations between the healthcare provider and patient about lifestyle changes and therapy solutions to improve the quality of life.  To find out more about brand partnerships, visit http://partner.contextmediainc.com.

Media Contact: Philip de Guzman, Communications Lead, ContextMedia, (312) 636-7320, [email protected]

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SOURCE ContextMedia:Health

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