Welcome!

Blog Feed Post

Dynamics 365 – Salesforce ISVs Take Notice

If you have been following along, you know that we were Salesforce Consultants for 10 years before we moved to Dynamics 6 years ago. We left Salesforce in the rear view mirror, and never heard from anyone related to them again… until recently.

Hey, Watcha Got There?

In the last month we have been contacted by six Salesforce ISVs wanting to pick our brain. Apparently, if you search for Salesforce and Dynamics 365 together, this post shows up high on the list. It would appear that the launch of Dynamics 365 is making some noise, and that noise is being heard by some forward-thinking Salesforce ISVs.

AppSource Inspiration

If you have been thinking about AppSource, and trying to come up with a good idea that would succeed in a Business Solutions add-ons marketplace, you may have had some sleepless nights. There you sit, imagining ideas, and trying to think if they might be winners. An untapped source of winning ideas already exists, it’s called AppExchange. While the platforms are significantly different, Salesforce and Dynamics 365 are attacking the same customer base with similar messaging. There is no doubt that Salesforce is the biggest competitor to Microsoft in the Business Solutions space. To be fair, AppExchange is full of losers too, but there are some well established players in there to go and emulate.

Developers, Developers, Developers!

Who can forget Steve Ballmer’s passionate “Call to Arms”:

But, in spite of trying to motivate us with a near maniacal approach, Microsoft has not had the success, that Steve knew way back then, would be critical to Microsoft’s success. Now, years later, that tide may finally be turning. But we still have a long way to go. BTW, could you imagine Satya doing this?

Jump in, the Water’s Fine

The calls I am getting from these Salesforce ISVs are remarkably similar. “We have this App that we built for Salesforce, and we are considering making a Dynamics 365 version of it, can you help?”. In the 6 years since we jumped over the fence, I have not gotten this call once before, and now suddenly, the phone is ringing off the hook. In the ten years we were Salesforce consultants, we had not traveled down the AppExchange path… we were implementers. Sure, we utilized many apps from AppExchange, we just had not built any of our own. Similar to the Microsoft ecosystem, ISVs were their own breed.

As a successful Salesforce ISV, you have two options for growth, getting more Salesforce customers to use your app, or taking your domain knowledge and applying it to an alternative platform. Up until recently, Dynamics 365 market-share has not been compelling enough to make the investment. It is the same issue Windows Phone had. The difference is, that while Dynamics 365 market-share compared to Salesforce may still be small, unlike Windows Phone, it is growing.

Salesforce was Built for ISVs

As usual, Microsoft is late to the party. Microsoft is late to every party, but once they arrive, I would not bet against them. Sure, they failed miserably with Windows Phone, Microsoft Band, etc, but those were not Satya’s forays, he inherited them. When you look at where Satya has placed his bets, you see nothing but a string of winners. Now, Scott Guthrie has been given the nod by Satya, to make AppSource a winner. You should be paying attention.

Appsource launched less than a year ago and is in a frantic chicken race to catch the egg. The leader of AppSource, Satish Thomas, told me recently that they were “Shipping new builds Weekly”. They have a road-map as long as your arm, but they are plowing through it like PacMan. If you feel something critical is missing, look again in a week.

Microsoft is Aware

There are a few things on the AppSource road-map that are indicated internally by big question marks. Significant ISV solutions are one of those things. Microsoft has made tremendous progress with the low-hanging fruit, and are now turning more of their attention to the upper branches. I have had several conversations with the team, as recently as last week, about enabling Big Solutions. It is about flipping from Dynamics 365 being the solution, plus some add-ons, to third-party solutions being the star, that just happen to run on top of the Dynamics 365 engine. In this area, Salesforce is still quite far ahead. But Microsoft is not ceding that market to Salesforce, instead they are seriously turning it over in their hands. Again, I would not bet against them.

What is Needed

Let’s face it, if Microsoft and Salesforce were people, they would be the biggest egomaniacs you ever met. I doubt anyone would question that Benioff is a world-class egomaniac, but he also has a stock price to support. Benioff is perfectly fine with an ISV not mentioning that their HRIS application runs on Salesforce… he smiles all the way to the bank. In fact, he made an ISV license just for this purpose, with just the basic framework, at a low cost that you just build in. In many of these solutions, you don’t even know they are running on Salesforce! I don’t know that Microsoft is ready to let the  “Dynamics 365” brand take a back seat. As the underdog, they may feel that they can’t yet.

SFDC to D365

Taking your Salesforce App and making a Dynamics 365 version, is not unlike translating a user manual from English to Chinese, it will come out better if you have a native Chinese interpreter. “But Steve, you transitioned over”. Yes, and I have a 6 year head-start on you, which included replacing 90% of my team. Would I like for you to work with us on this venture? Sure, but if not us, then at least engage a qualified Dynamics 365 partner, there are many. You are trading money for time, and time is more important, because we are looking at your AppExchange solutions for inspiration right now.

The post Dynamics 365 – Salesforce ISVs Take Notice appeared first on Steve Mordue.

Read the original blog entry...

Latest Stories
What sort of WebRTC based applications can we expect to see over the next year and beyond? One way to predict development trends is to see what sorts of applications startups are building. In his session at @ThingsExpo, Arin Sime, founder of WebRTC.ventures, discussed the current and likely future trends in WebRTC application development based on real requests for custom applications from real customers, as well as other public sources of information.
Your homes and cars can be automated and self-serviced. Why can't your storage? From simply asking questions to analyze and troubleshoot your infrastructure, to provisioning storage with snapshots, recovery and replication, your wildest sci-fi dream has come true. In his session at @DevOpsSummit at 20th Cloud Expo, Dan Florea, Director of Product Management at Tintri, provided a ChatOps demo where you can talk to your storage and manage it from anywhere, through Slack and similar services with...
The financial services market is one of the most data-driven industries in the world, yet it’s bogged down by legacy CPU technologies that simply can’t keep up with the task of querying and visualizing billions of records. In his session at 20th Cloud Expo, Karthik Lalithraj, a Principal Solutions Architect at Kinetica, discussed how the advent of advanced in-database analytics on the GPU makes it possible to run sophisticated data science workloads on the same database that is housing the rich...
DevOps at Cloud Expo, taking place October 31 - November 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with 21st Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. The widespread success of cloud computing is driving the DevOps revolution in enterprise IT. Now as never before, development teams must communicate and collaborate in a dynamic, 24/7/365 environment. There is no time to w...
SYS-CON Events announced today that Massive Networks will exhibit at SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Massive Networks mission is simple. To help your business operate seamlessly with fast, reliable, and secure internet and network solutions. Improve your customer's experience with outstanding connections to your cloud.
In the enterprise today, connected IoT devices are everywhere – both inside and outside corporate environments. The need to identify, manage, control and secure a quickly growing web of connections and outside devices is making the already challenging task of security even more important, and onerous. In his session at @ThingsExpo, Rich Boyer, CISO and Chief Architect for Security at NTT i3, discussed new ways of thinking and the approaches needed to address the emerging challenges of security i...
"We want to show that our solution is far less expensive with a much better total cost of ownership so we announced several key features. One is called geo-distributed erasure coding, another is support for KVM and we introduced a new capability called Multi-Part," explained Tim Desai, Senior Product Marketing Manager at Hitachi Data Systems, in this SYS-CON.tv interview at 20th Cloud Expo, held June 6-8, 2017, at the Javits Center in New York City, NY.
FinTechs use the cloud to operate at the speed and scale of digital financial activity, but are often hindered by the complexity of managing security and compliance in the cloud. In his session at 20th Cloud Expo, Sesh Murthy, co-founder and CTO of Cloud Raxak, showed how proactive and automated cloud security enables FinTechs to leverage the cloud to achieve their business goals. Through business-driven cloud security, FinTechs can speed time-to-market, diminish risk and costs, maintain continu...
There is a huge demand for responsive, real-time mobile and web experiences, but current architectural patterns do not easily accommodate applications that respond to events in real time. Common solutions using message queues or HTTP long-polling quickly lead to resiliency, scalability and development velocity challenges. In his session at 21st Cloud Expo, Ryland Degnan, a Senior Software Engineer on the Netflix Edge Platform team, will discuss how by leveraging a reactive stream-based protocol,...
DX World EXPO, LLC., a Lighthouse Point, Florida-based startup trade show producer and the creator of "DXWorldEXPO® - Digital Transformation Conference & Expo" has announced its executive management team. The team is headed by Levent Selamoglu, who has been named CEO. "Now is the time for a truly global DX event, to bring together the leading minds from the technology world in a conversation about Digital Transformation," he said in making the announcement.
In his session at 20th Cloud Expo, Mike Johnston, an infrastructure engineer at Supergiant.io, discussed how to use Kubernetes to set up a SaaS infrastructure for your business. Mike Johnston is an infrastructure engineer at Supergiant.io with over 12 years of experience designing, deploying, and maintaining server and workstation infrastructure at all scales. He has experience with brick and mortar data centers as well as cloud providers like Digital Ocean, Amazon Web Services, and Rackspace. H...
Internet of @ThingsExpo, taking place October 31 - November 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with 21st Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. The Internet of Things (IoT) is the most profound change in personal and enterprise IT since the creation of the Worldwide Web more than 20 years ago. All major researchers estimate there will be tens of billions devic...
"The Striim platform is a full end-to-end streaming integration and analytics platform that is middleware that covers a lot of different use cases," explained Steve Wilkes, Founder and CTO at Striim, in this SYS-CON.tv interview at 20th Cloud Expo, held June 6-8, 2017, at the Javits Center in New York City, NY.
Everything run by electricity will eventually be connected to the Internet. Get ahead of the Internet of Things revolution and join Akvelon expert and IoT industry leader, Sergey Grebnov, in his session at @ThingsExpo, for an educational dive into the world of managing your home, workplace and all the devices they contain with the power of machine-based AI and intelligent Bot services for a completely streamlined experience.
With tough new regulations coming to Europe on data privacy in May 2018, Calligo will explain why in reality the effect is global and transforms how you consider critical data. EU GDPR fundamentally rewrites the rules for cloud, Big Data and IoT. In his session at 21st Cloud Expo, Adam Ryan, Vice President and General Manager EMEA at Calligo, will examine the regulations and provide insight on how it affects technology, challenges the established rules and will usher in new levels of diligence...