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Olo Debuts Enhanced Nutrition Tools for Digital Ordering Menus

Olo, the leading digital ordering provider for over 180 restaurant brands across the U.S., is helping restaurant clients navigate new federal and local menu labeling requirements with new nutrition tools and support across its platform. Through Olo’s digital ordering platform, restaurant brands are now able to implement federal guidelines on ecommerce sites and mobile apps.

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Calorie information is enabled across web, mobile web, and app ordering interfaces. (Photo: Olo)

Calorie information is enabled across web, mobile web, and app ordering interfaces. (Photo: Olo)

Nutritional tools in the new feature set include:

  • Calorie Labeling - Ability to add calories in order to comply with new menu labeling requirements put forth by the Food and Drug Administration. Calorie amounts, ranges, and supplements for menu item additions are supported.
  • Disclaimers - Ability to add both generic and FDA-specific disclaimers, also known as succinct statements and additional statements.
  • Sodium Labeling - Ability to add sodium icons for items that are required to show items over 2300 mg in salt, as required in NYC.

Existing clients received access to Calorie, Disclaimer and Sodium tools earlier this month for implementation on their Olo-branded front ends or through a design partner for brands utilizing Olo's API.

Since menu labeling requirements often vary by location and menu, Olo’s platform supports configuration by location, with a tool to make changes to numerous locations at once or make changes across the entire brand.

Restaurant brands are currently conducting their own independent reviews of FDA menu labeling and calories, which impacts establishments with over 20 locations, ahead of the May 5 deadline.

Current Olo clients can get training materials, user guides, and more information here.

About Olo:

Olo helps restaurant brands maximize revenue per square foot by delivering faster, more accurate, and more personal service to their customers. Through beautiful, fully-branded digital interfaces, Olo's enterprise-grade ordering platform integrates with the brands’ existing systems, opening new digital revenue streams injected seamlessly into the restaurant’s operations. Olo is a pioneer in the industry, beginning with text message ordering on mobile feature phones in 2005. Today, over 45 million consumers use the Olo platform to Skip the Line® or get food delivered from the restaurants they love. Clients include Applebee’s (DIN), Chili’s (EAT), Chipotle (CMG), Five Guys Burgers & Fries, Jamba Juice (JMBA), Noodles & Company (NDLS), Red Robin (RRGB), Shake Shack (SHAK), sweetgreen, Wingstop (WING), and more. Learn more at www.olo.com.

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